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    THEORIES OF MOTIVATION

    VS

    REALITY

    MBAORGANIZATIONAL BEHAVIOUR THESIS

    By: Zaur MammadovGroup: MBA-A

    23.11.2013

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    FOREWORD

    I want to again thank my parents who provided me such a great chance to study MBA abroad, all

    professors for their passion, effort, knowledge that they shared and my future wife for her

    support and inspiration all the time.

    - Zaur Mammadov Sahib oglu

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    EXECUTIVE SUMMARY

    Dear reader, I do not like to start with What I have written in this paper, How and then try to

    explain Why you can be interested to read. As Simon Sinek(Picture No. 1) mentioned in his speech

    the reason for most of the leaders success is to start from Why and step forward into the direction of

    How and What.1

    Why? - By reading this paper you can observe the motivation from fully different perspective.

    Just imagine, you need to live 25 years of my life, spent thousands of hours on studying, try to imitate

    my perception and at the end try to write this paper to know what I have learned, analyzed and

    concluded out of it. Still, as in my country people says: You can wear my shoes, but newer can walk as

    I am doing

    How? - Simple! Just spent equivalent of 0, 000228% of my life to read this paper.

    What?Paper is result of my experience and studying, which will help you to get introduced

    with the motivation concept, famous motivational theories and their differences. Also, critic points about

    theories that you have to pay attention while using them under different contingencies and welcome to

    read also my conclusion.

    Picture No.1:Golden Circle2

    1Simon Sinek, How Great Leaders Inspire Action,

    http://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.html ,viewed 23.11.20132Why Most Marketers Have online Demand Generation All Wronghttp://www.business2community.com/online-marketing/why-most-marketers-have-online-demand-generation-all-wrong-0346458 ,viewed 23.11.2013

    http://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.htmlhttp://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.htmlhttp://www.business2community.com/online-marketing/why-most-marketers-have-online-demand-generation-all-wrong-0346458http://www.business2community.com/online-marketing/why-most-marketers-have-online-demand-generation-all-wrong-0346458http://www.business2community.com/online-marketing/why-most-marketers-have-online-demand-generation-all-wrong-0346458http://www.business2community.com/online-marketing/why-most-marketers-have-online-demand-generation-all-wrong-0346458http://www.business2community.com/online-marketing/why-most-marketers-have-online-demand-generation-all-wrong-0346458http://www.business2community.com/online-marketing/why-most-marketers-have-online-demand-generation-all-wrong-0346458http://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.html
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    CONTENT

    EXECUTIVE SUMMARY ......................................................................................................................... 3

    CONTENT ................................................................................................................................................ 4

    1. INTRODUCTION.................................................................................................................................. 5

    2. MOTIVATION....................................................................................................................................... 7

    2.1 Maslows Hierarchy of Needs Theory,,,................................................................................... 8

    2.2 Herzbergs Two-Factor Theory,............................................................................................... 9

    3. COMPARISON OF THEORIES,,........................................................................................................ 10

    4. CRITICIZING THE THEORIES .......................................................................................................... 104.1 Maslows Hierarchy of Needs Theory................................................................................... 11

    4.2 Herzbergs Two Factor Theory.............................................................................................. 12

    5. CONCLUSION ................................................................................................................................... 13

    6. Bibliography ..................................................................................................................................... 14

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    1. INTRODUCTION

    He or she is doing better because of..., and he or she can do even well if... All these

    because ofs and ifs are motivation

    Zaur Mammadov

    Lets analyze this phrase by bounded rationality. That is why I would like to separate it into

    three parts:

    a) He or she is doing better because of...:Here I am talking about people whose ability of

    doing something is approximately the same. Because of, being more experienced, knowledgeable, and

    etc also makes you to perform better. So, it is about doing better with the same soft and hard skills. Just

    as an example from my job experience while working at FIFA: During the event I was working hard,

    meeting the deadlines properly, perform effective and efficiently and etc compared to my peers, even I

    knew that my salary is quite low in comparison with them and also to the planned salary for my position.

    I was driven by my internal motivation. Most of the workers were employees of local football federation

    where career and salary increase were happened rarely. So, knowing that you reached your

    maximum, how well are you motivated to develop yourself? The only motivation for some of them was

    the real love to football, which is constantly decreasing by aging and family issues. In my case, this

    event was a good chance to develop my CV, increase my experience and expertise in narrow area like

    sales & marketing, to present my skills to different people as the event was locally sponsored by biggest

    and famous companies like State Oil Company of Azerbaijan Republic, Xalq Bank, Bakcell, Pasha

    Insurance, etc. So, all these are my because ofs.

    b) He or she can do even well if...:You can say: why one more motivation, if you are

    already doing better? Because of human being! There are new extends to which a person can develop,

    and whenever we have required motivators we will do our best to reach it. Why required motivator?

    Different motivators inspire us to develop by different extension and direction. It can be that, after set ofmotivators you will reach X, but still based on their arrangement time and way of reaching X also

    varies. It is like planning in normal life. For example: while I came to Munich to do my MBA at European

    University, I was planned to learn German (one of the steps to reach X) which is still pending. Because

    of, lack of motivation for me to do it. I need German language to work and live for a while in Germany

    (which is X in my case). At the beginning I was looking for courses as I was motivated by coming to

    Munich to study, but later lots of rejection from different companies, information about expats in

    Germany etc decreased my motivation to learn German. After some time I have got a internship at

    Allianz which also states that prefers to employ its interns for longer period (in 70-80% cases) and I am

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    again find required motivator for me to learn German to reach my X. But still I have need for other

    required motivators like information about under which circumstances Allianz will employ me, what will

    be the salary range, is it enough to decide to live in Germany for a longer period, etc.

    c) All these because ofs and ifs are motivation.:Why? Again, human being! We do

    everything for getting something in response, even a girl, who voluntarily helps doctors in the nursing

    house without any salary for this. You can say she is just very nice person, but still she gets something

    like positive energy, happiness, etc. So, motivation is not only about money! In my case, if Allianz will

    meet all my needs, all of these drive me to perform even well to be employed by Allianz after

    internship.

    Another important point to keep in mind is that also others give you external motivation to get

    benefit in response. For example, may be you as a person think about motivators and to reach X by

    working hard, while your employer also, provides required motivation to you to make you work hard,

    which helps him/her to reach his/her X

    From previous statements you can see that motivation is very wide subject to discuss. So, Ill

    try to analyze motivation based on the two famous motivational theories like: Maslows Hierarchy of

    Needs and Herzbergs Two Factor Theory compare them, criticize, and finally make my own

    conclusion regarding motivational theories.

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    2. MOTIVATION

    The processes that account for an individuals intensity, direction, and persistence of effort

    toward attaining a goal.3

    Here we see 3 factors of motivation: intensity-how much effort does the person puts to

    achieve the goal, directionhow the person directs its efforts and persistencehow long does this

    effort lasts.

    They are important because of the reaching X needs different amount of effort from different

    people. The reason can be their skills and also importance of the X for each individual. For example,

    two sales representatives who are working hard to get bonus, are putting different amount of effort for

    selling z amount of goods. The reason is the skills that sales representatives have. However, both of

    them need some a & b amount of the effort to reach the same goal.

    However, we still need to direct our effort in a correct way. It is like working hard while doing

    wrong result with even more problems rather that doing wrong things without any effort. Imagine a kid

    who wants to help his/her mother to cook while she is not at home. Kid is driven by positive emotions

    and more effort he/she puts worth the result. The same example with the worker who tries to complete

    all the tasks, for getting positive valuated from manager, while he/she is busy. Here we can also see the

    relationship between motivation and performance like a person who is very satisfied with his work,

    where salary is good, work condition is high etc but he is not working hard. So, highly satisfied with your

    job does not mean you are performing well as the motivation is not directed at all.

    Persistence is the length of the motivation to reach our goal in timely manner. The reason for

    persistence is the quality of the motivation which is varies based on the types of motivators. For

    example manager those choose money as motivators to increase the performance of the employees

    have to think about importance this type of motivator to the target. If workers are most interested in

    security, work relations, etc money will motivate them not as effective as some other types like work

    conditions, feedback on performance.

    3Stephen P.Robbins, Timothy A.Judge, Organizational Behaviour, 15th Edition, page 201

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    2.1 Maslows Hierarchy of Needs Theory4

    A.H. Maslow is one of the famous people in the world who analyzed human kinds motivation

    and presented Hierarchy of Needs (Picture No. 2) theory where motivation separated into 5 steps like:

    - Physiological Needs: Basic needs like water food, shelter etc just to survive. So, by

    providing us with basic needs employer enables us to work.

    - Safety Needs: secure, stability, safe environment. As soon as we have satisfied with

    physiological needs we are starting to think about mentioned factors to have job security,

    adequate medical benefits, safe working environment, etc.

    - Social Needs: Social interactions, friendship, affection, love, etc. While we have enough

    food to survive and secured from most of the possible problems, additional woof/drink will not

    motivate us as much as next category of motivation which is social needs. So, we are looking

    for good relations at work place with co-workers/supervisors, etc.

    - Esteem Needs: feeling good about capabilities, receive recognition and respected by others.

    As a next step, we want to be promoted, recognized by others, etc. We want to have status, to

    involve others attention, etc.

    - Self-actualizationNeeds: realizing full potential as a human being. We are using all our

    skills to achieve our maximum, be creative, think analytically, etc.

    Picture No.2:Maslows Hierarchy of Needs5

    4 Jenifer M. George, Gareth R. Jones Understanding and Managing Organizational Behaviour, 6th Edition, page 157 Stephen P.Robbins, Timothy A.Judge, Organizational Behaviour, 15th Edition, page 203Angela Bowey Motivation: the art of putting theory into ractice,

    http://search.proquest.com/docview/224666442/141EA8EFF4E2B23211E/2?accountid=37942 ,viewed 16.11.2013Maslows Hierarchy of Needs,www.21stcentech.com,viewed 30.10.2013

    5Maslows Hierarchy of Needshttp://communicationtheory.org/maslow%E2%80%99s-hierarchy-of-needs/

    http://search.proquest.com/docview/224666442/141EA8EFF4E2B23211E/2?accountid=37942http://search.proquest.com/docview/224666442/141EA8EFF4E2B23211E/2?accountid=37942http://www.21stcentech.com/http://www.21stcentech.com/http://www.21stcentech.com/http://communicationtheory.org/maslow%E2%80%99s-hierarchy-of-needs/http://communicationtheory.org/maslow%E2%80%99s-hierarchy-of-needs/http://communicationtheory.org/maslow%E2%80%99s-hierarchy-of-needs/http://communicationtheory.org/maslow%E2%80%99s-hierarchy-of-needs/http://www.21stcentech.com/http://search.proquest.com/docview/224666442/141EA8EFF4E2B23211E/2?accountid=37942
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    2.2 Herzbergs Two-Factor Theory6

    According to Herzberg, being satisfied and dissatisfied are not two different sides of the same

    line. So, being not satisfied is not a being dissatisfied at all and backward. In his theory of Two Factors

    (Picture No.3) Herzberg divided Maslows hierarchyinto two parts:

    - Hygiene factors:are about being dissatisfied and not dissatisfied. These are the same

    like first, second and partially third steps of hierarchy of needs.

    - Motivators:are similar to fourth, fifth and also partially third steps of Maslowspyramid.

    Getting food, security actually does not mean that we are satisfied or motivated, we are just

    not dissatisfied. It can be also work condition, policies, salary & benefit, supervision, job security,

    personal life, etc. Also, lack of esteem, self-actualization does not mean that we are dissatisfied; it is

    only about not being motivated, and example for this are recognition, achievement, advancement,

    growth, responsibility, job challenge, etc.

    As a production worker employee does not need high level of motivation, just being not

    dissatisfied while getting basic needs, security, and etc is enough. However, for the employees who are

    doing more creative and analytical thinking tasks motivation is important to be satisfied. Also,

    F.Herzberg as a result of his theory recommends enriching the job by making it more interesting and

    meaningful. At the same time, still to be careful about nature of workers, as it can be not preferred by

    them.

    Picture No.3: Two Factor Theory7

    6Stephen P.Robbins, Timothy A.Judge, Organizational Behaviour, 15th Edition, page 205

    Herzbergs Hygiene & Motivational Theory,www.nwlink.com,viewed 30.10.2013Herzberg Two Factor Theory,http://www.whatishumanresource.com/herzberg-two-factor-theory ,viewed 30.10.20137Herzberg's Two-Factor Theory (Herzberg, 1968; Herzberg, Mausner, & Snyderman, 1959)

    http://www.nwlink.com/http://www.nwlink.com/http://www.nwlink.com/http://www.whatishumanresource.com/herzberg-two-factor-theoryhttp://www.whatishumanresource.com/herzberg-two-factor-theoryhttp://www.whatishumanresource.com/herzberg-two-factor-theoryhttp://www.whatishumanresource.com/herzberg-two-factor-theoryhttp://www.nwlink.com/
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    3. COMPARISON OF THEORIES8

    As we can see from analyze of two theories they are about same things but in different ways

    (Picture No. 4):

    - While Maslow thinks that all of them are motivators and differs by importance in a timely

    manner, Herzberg categorizes them into hygiene factors and motivators.

    - Maslow states that they are interrelated and comes next to each other, Herzbergs hygiene

    factors are not so related with motivators and there is not a hierarchical arrangement.

    - First based on someones needs and satisfaction, while second is based on use of

    motivators.

    - Hierarchy of needs is simple and descriptive which is created out of long experience about

    human needs. Two factors is more prescriptive, and based on the information collected by authors

    research on interviewing 200 workers.

    - First theory is most popular and applicable where money plays a big role in motivating the

    people like poor and developing countries. Second theory is extension of the first one and better suits to

    the countries with less importance of money as a motivator.

    - While Hierarchy of Needs states that any needcan be a motivator, no matter does the

    person not satisfied or less satisfied, Two Factors theorys hygiene factors do not act as a motivators.

    Picture No.4: Needs Theory and Two Factor Theory interactions9

    8 Compare Maslow and Herzberg Theory of MotivationDifference,http://kalyan-city.blogspot.com/2011/04/compare-maslow-and-herzberg-theory-of.html,viewed 30.10.2013

    Motivation,http://vchrspace.wikispaces.com/2.+Motivation ,30.10.20139Needs Theory and Two Factor Theory interactions http://vchrspace.wikispaces.com/2.+Motivation

    http://kalyan-city.blogspot.com/2011/04/compare-maslow-and-herzberg-theory-of.htmlhttp://kalyan-city.blogspot.com/2011/04/compare-maslow-and-herzberg-theory-of.htmlhttp://kalyan-city.blogspot.com/2011/04/compare-maslow-and-herzberg-theory-of.htmlhttp://kalyan-city.blogspot.com/2011/04/compare-maslow-and-herzberg-theory-of.htmlhttp://vchrspace.wikispaces.com/2.+Motivationhttp://vchrspace.wikispaces.com/2.+Motivationhttp://vchrspace.wikispaces.com/2.+Motivationhttp://vchrspace.wikispaces.com/2.+Motivationhttp://kalyan-city.blogspot.com/2011/04/compare-maslow-and-herzberg-theory-of.htmlhttp://kalyan-city.blogspot.com/2011/04/compare-maslow-and-herzberg-theory-of.html
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    4. CRITICIZING THE THEORIES

    Taking into the account the fact that both theories do not have a wide research as a base, it

    says enough about how well defined are these theories. May be it is just a contingency which derived

    from small amount research and observation. So, lets analyze them critically:

    4.1 Maslows Hierarchy of Needs Theory

    Theory based on the Maslows observation about human needs over the time. Theory is not

    updated according to the different cultures. Just as an example individualist and collectivist cultures10.

    According to Nevis in collectivist cultures pyramid is different by positioning of social belonging andelimination of self-esteem. While individuals focus on themselves, their own success; collectivism

    prefers social framework, being part of a group, etc.

    Also, change of the economy affects peoples behavior. As I have already mentioned in

    comparison part, theory is most applicable in developing countries, where money still have a big effect

    on motivation the people. While in the developed countries basic needs are well satisfied already by

    default and people are most interested in higher hierarchies.

    How well theory explains different professions and situations? Imagine a musicians, painters,

    etc who needs to be creative, reach self actualization to satisfy his/her basic needs like food, shelter.

    Maybe an employee needs all these just for good feeling, while for some professions it is different. Even

    there are people protesting, going to demonstrations, asking for recognition while they even to not have

    any security and physiological needs.

    Also, in theory it is mentioned that, five steps are the arrangement of the needs and after

    getting basic needs people are looking for the next steps. What about the time? At the beginning we

    expect minimal basic needs for working, later we increase our expectations for even basic needs. For

    example: everyone by creating family starts to expect better condition, security also for family member,

    while during high school we were motivated only with things that concerns directly us, and the same

    with different stages of life. So, it is like cycle of needs.

    10Maslows Hierarchy of Needs: does it apply in a collectivist culture,http://search.proquest.com/docview/203916225/141EA8F9E9473EA60C6/2?accountid=37942 ,viewed 23.11.2013

    http://search.proquest.com/docview/203916225/141EA8F9E9473EA60C6/2?accountid=37942http://search.proquest.com/docview/203916225/141EA8F9E9473EA60C6/2?accountid=37942http://search.proquest.com/docview/203916225/141EA8F9E9473EA60C6/2?accountid=37942
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    4.2 Herzbergs Two Factor Theory

    Theory is based on the observation of only 200 people. Also, gives only idea but how to do in

    practice. For example: theory states that job enrichment is good but not every time, and we need to be

    careful about it. How in reality do we have to measure or define till which range do the workers will

    prefer or dislike job enrichment.

    Also, as mentioned in comparison part, theory is much suitable in developed countries rather

    than developing. While Herzberg states that hygiene factors are not motivators, we can see how money

    works as most preferred motivator in poor countries. Again we can conclude that theory is not

    appropriate and do not work in the same way in different cultures and situations.

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    5. CONCLUSION

    Based on the previous analyze I want to conclude that both theories needs to be updated

    according time and adjusted to different cultures. While everything goes in a right way, we say: it works

    as the clock. However, even a clock needs to be adjusted while travelling to different countries, and also

    every year. So, even the concepts of the theories are right, they still need adjustment.

    I believe that you enjoyed your time by reading this paper and at least enjoyed perceiving the

    motivation in real life from my perspective/through my eyes.

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    6. Bibliography

    1. Stephen P.Robbins, Timothy A.Judge, Organizational Behaviour, 15th Edition, page 201

    2. Jenifer M. George, Gareth R. Jones Understanding and Managing Organizational Behaviour,

    6th Edition, page 157

    3. Angela Bowey Motivation: the art of putting theory into ractice,

    http://search.proquest.com/docview/224666442/141EA8EFF4E2B23211E/2?accountid=37942,

    viewed 16.11.2013

    4. Maslows Hierarchy of Needs,www.21stcentech.com,viewed 30.10.2013

    5. Herzbergs Hygiene & Motivational Theory,www.nwlink.com,viewed 30.10.2013

    6. Herzberg Two Factor Theory,http://www.whatishumanresource.com/herzberg-two-factor-

    theory,viewed 30.10.2013

    7. Motivation,http://vchrspace.wikispaces.com/2.+Motivation ,30.10.2013

    8. Compare Maslow and Herzberg Theory of MotivationDifference,http://kalyan-

    city.blogspot.com/2011/04/compare-maslow-and-herzberg-theory-of.html,viewed 30.10.2013

    9. Maslows Hierarchy of Needs: does it apply in a collectivist culture,

    http://search.proquest.com/docview/203916225/141EA8F9E9473EA60C6/2?accountid=37942,

    viewed 23.11.2013

    10.

    Testing Hersbergs two factor theory in the Thai constrction industry,

    http://search.proquest.com/docview/218684207/141ECA13FFD384864E0/4?accountid=37942 ,

    viewed 23.11.2013

    11. When is Hierarchy is not a Hierarchy?...,

    http://search.proquest.com/docview/212166408/141EA9012C1466E391D/1?accountid=37942 ,

    viewd 23.11.2013

    12.Simon Sinek, How Great Leaders Inspire Action,

    http://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.html ,viewed

    23.11.2013

    http://search.proquest.com/docview/224666442/141EA8EFF4E2B23211E/2?accountid=37942http://search.proquest.com/docview/224666442/141EA8EFF4E2B23211E/2?accountid=37942http://www.21stcentech.com/http://www.21stcentech.com/http://www.21stcentech.com/http://www.nwlink.com/http://www.nwlink.com/http://www.nwlink.com/http://www.whatishumanresource.com/herzberg-two-factor-theoryhttp://www.whatishumanresource.com/herzberg-two-factor-theoryhttp://www.whatishumanresource.com/herzberg-two-factor-theoryhttp://www.whatishumanresource.com/herzberg-two-factor-theoryhttp://vchrspace.wikispaces.com/2.+Motivationhttp://vchrspace.wikispaces.com/2.+Motivationhttp://vchrspace.wikispaces.com/2.+Motivationhttp://kalyan-city.blogspot.com/2011/04/compare-maslow-and-herzberg-theory-of.htmlhttp://kalyan-city.blogspot.com/2011/04/compare-maslow-and-herzberg-theory-of.htmlhttp://kalyan-city.blogspot.com/2011/04/compare-maslow-and-herzberg-theory-of.htmlhttp://kalyan-city.blogspot.com/2011/04/compare-maslow-and-herzberg-theory-of.htmlhttp://search.proquest.com/docview/203916225/141EA8F9E9473EA60C6/2?accountid=37942http://search.proquest.com/docview/218684207/141ECA13FFD384864E0/4?accountid=37942http://search.proquest.com/docview/218684207/141ECA13FFD384864E0/4?accountid=37942http://search.proquest.com/docview/212166408/141EA9012C1466E391D/1?accountid=37942http://search.proquest.com/docview/212166408/141EA9012C1466E391D/1?accountid=37942http://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.htmlhttp://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.htmlhttp://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.htmlhttp://search.proquest.com/docview/212166408/141EA9012C1466E391D/1?accountid=37942http://search.proquest.com/docview/218684207/141ECA13FFD384864E0/4?accountid=37942http://search.proquest.com/docview/203916225/141EA8F9E9473EA60C6/2?accountid=37942http://kalyan-city.blogspot.com/2011/04/compare-maslow-and-herzberg-theory-of.htmlhttp://kalyan-city.blogspot.com/2011/04/compare-maslow-and-herzberg-theory-of.htmlhttp://vchrspace.wikispaces.com/2.+Motivationhttp://www.whatishumanresource.com/herzberg-two-factor-theoryhttp://www.whatishumanresource.com/herzberg-two-factor-theoryhttp://www.nwlink.com/http://www.21stcentech.com/http://search.proquest.com/docview/224666442/141EA8EFF4E2B23211E/2?accountid=37942
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    I confirm that I have listed all sources used for this term paper. I have not used any other

    sources that the ones listed here.

    Zaur Mammadov ______________ 25 November 2013