Motivation

• Supervision• Goals and rewards• Expectation

Yours Employees

• Landmarks• Holidays

Marketing

• Market Research– Survey– Questionnaire (eg Pricing(quantitative), desires(qualitative))– Online ask – votes, needs, etc– Observation - watching

• Marketing– Online Identity – be consistent – all tools– Leaflets– Ads– Business cards

Business Structure Patents & IP

• https://www.gov.uk/business-legal-structures• https://www.gov.uk/set-up-a-social-enterprise• http://startups.co.uk/choosing-the-right-

business-structure/

• Patents – seek advice University or solicitor• IP – seek advice solicitor (eg Wynne-Jones)

Finance and Accounting

• http://www.startupdonut.co.uk/startup/tax-and-national-insurance/accounting-and-bookkeeping/q-a-choosing-an-accountant

• http://www.startupdonut.co.uk/startup/tax-and-national-insurance/accounting-and-bookkeeping

• Cashbook – Receipts/Spending/Bank Reconciliationhttp://www.vtsoftware.co.uk/cashbook/index.htm

• Cashflow – especially if you have sought or are seeking finance

Branding & Networking

• Easily recognisable• Reflects your business qualities and/or ethics• Stand Out

• Select events wisely• Initiate meetings with potential partners – at

the right time• Listen, ask, observe - learn

Operational & Managing People

• Plan the Week {the Friday before} (if not longer)

• Early warning if you cannot meet expectation• People are both assets and liabilities– Recognise skills and desires– Identify ‘Horses for courses’

• Upskill – improves your delivery and motivates employees

• Supervision and goal setting

Public Profile and Advertising

• Stunts / Events• Social Impact• Partnerships - working in tandem• Champion a cause – local or global• Join a guild or business organisation• Use trends• Apply for business awards

Sources of Finance

• http://www.outsetfinance.com/• https://www.startuploans.co.uk/wales/• http://

business.wales.gov.uk/zones/business-finance• http://www.centreforbusiness.co.uk/startuplo

anwales/

• Venture capital• Personal friends

Further Help

• https://www.enterprisenation.com/users/new• http://www.greatbusiness.gov.uk/about-the-b

eta-site/

• http://www.bl.uk/business-and-ip-centre(Including Saturday Workshops)

Next

• Meet one-to-one– Decide next step

• Communities First Business Start-up Meet-ups– Keep in touch