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Monthly Report

- Planning Division

Sam Lung

Aug 2011

1

Agenda

H1 Market Performance

H1 Performance Review of Cathay

H2 Major Project

Result of Q3 Promotion Campaign

Project of Next Month 2

H1 Market Performance

FYP Market share Rank Growth

Prudential 336 29.2% (30.9%) 1 (1) 25.0%

Bao Viet 243 21.1% (24.4%) 2 (2) 13.9%

ACE Life 134 11.7% (7.6%) 3 (6) 30.7%

Manulife 128 11.1% (11.9%) 4 (3) 28.2%

Dai-ichi 122 10.6% (9.4%) 5 (4) 58.1%

AIA 110 9.6% (9.4%) 6 (5) 41.8%

Cathay 32 2.8% (2.7%) 7 (7) 137.6%

Korea 19 1.6% (2.2%) 8 (8) 16.5%

G.Eastern 17 1.4% (0.6%) 9 (9) 4,088%

VCLI 5.0 0.4% (0.4%) 10 (10) 3,465%

Prevoir 4.2 0.4% (0.3%) 11 (11) -56.5%

Fubon 0.256 0.0% -- 12 -- --

Total 1,151 30.9%

Unit: Billion VND

3

First Year Premium(Q2)

H1 Market PerformanceUnit: Billion VND

4

First Year Premium(Q1~Q2)FYP Market share Growth

Prudential 595 29.9% 21.6%

Bao Viet 448 22.5% 18.0%

ACE Life 198 10.0% 29.8%

Manulife 228 11.5% 28.7%

Dai-ichi 202 10.1% 53.8%

AIA 189 9.5% 39.2%

Cathay 55 2.8% 131.5%

Korea 37 1.9% 0.5%

G.Eastern 22 1.1% 1,218%

VCLI 8.2 0.4% 4,716%

Prevoir 6.8 0.3% -53.1%

Fubon 0.256 0.0% --

Total 1,990 28.9%

H1 Market PerformanceUnit: Billion VND

5

Agent #(Q2)End of Q2 New agent Net increase

Prudential 89,907 (1) 20,107 (1) 7,368 (1)

Bao Viet 23,355 (2) 6,906 (5) 3,356 (2)

ACE Life 7,945 (7) 3,738 (7) -217 (9)

Manulife 10,447 (6) 6,504 (6) 1,540 (4)

Dai-ichi 15,201 (3) 7,099 (3) 1,379 (5)

AIA 14,332 (4) 6,963 (4) -962 (10)

Cathay 10,448 (5) 7,385 (2) 2,326 (3)

Korea 6,353 (8) 3,643 (8) 955 (6)

G.Eastern 445 (9) 412 (9) 265 (7)

VCLI -- -- -- -- --

Prevoir -- -- -- -- --

Fubon 107 (10) 107 (10) 107 (8)

H1 Market Performance

6

Productivity$ per agent (M) Case per agent $ per policy (M)

Prudential 1.3 (1.0) 0.3 (0.2) 4.0 (4.2)

Bao Viet 3.6 (3.3) 0.6 (0.4) 5.7 (7.7)

ACE Life 5.8 (2.7) 0.7 (0.4) 7.9 (6.3)

Manulife 4.4 (3.7) 0.8 (0.5) 5.4 (7.5)

Dai-ichi 2.9 (2.0) 0.4 (0.3) 8.0 (7.6)

AIA 2.5 (1.8) 0.4 (0.3) 5.7 (5.6)

Cathay 1.1 (0.9) 0.1 (0.1) 7.6 (7.2)

Korea 1.0 (1.0) 0.1 (0.2) 6.7 (6.4)

G.Eastern 15.0 (7.5) 0.8 (0.4) 18.8 (17.9)

VCLI -- -- -- -- 0.8 (1.0)

Prevoir -- -- -- -- 0.3 (0.3)

Fubon 1.6 -- 0.1 -- 12.8 --

Total 2.2 (1.7) 0.4 (0.3) 5.0 (5.5)

Agenda

H1 Market Performance

H1 Performance Review of Cathay

H2 Major Project

Result of Q3 Promotion Campaign

Project of Next Month 7

Performance Review - FYP

8

Unit: Million VNDUnit: Million VND

9,787

46,173

70,830

108,499

2008 2009 2010 2011 target

67,922(1~7)

67,922(1~7)

Progressing %

63%

Progressing %

63%

Ac Attained %

148%

Ac Attained %

148%

Growth %

131%

Growth %

131%

Performance Review - PFYP

9

Unit: Million VNDUnit: Million VND

7,293

37,610

64,859

97,939

2008 2009 2010 2011 target

73,782(1~8)

73,782(1~8)

Progressing %

75%

Progressing %

75%

Ac Attained %

136%

Ac Attained %

136%

Growth %

159%

Growth %

159%

10

186%

Performance Review –Agent

304421

5,403

702

1,652

5,751

827

1,309

6,817

1,542

2,282

7,390

2009 2010 2011 target 2011 1~8

EAS SAS IA

Recruit , Promote Sales Recruit , Promote Sales

51.3%

50.5%49.7%

48.5%

46.3%

45.4%

44.3%

44.0%

47.0%

50.0%

53.0%

1 2 3 4 5 6 7

11

Target 65%Target 65%

Performance Review –Persistence

Raise Persistence is front burner Raise Persistence is front burner

Agenda

H1 Market Performance

H1 Performance Review of Cathay

H2 Major Project

Result of Q3 Promotion Campaign

Project of Next Month 12

GA

H2 Major Project- General Agency (GA)

Develop New Area

Management

Develop New Area

Management

Extra Bonus

Hometown Work

Extra Bonus

Hometown Work

Increase agents target

and compensation

standard

Increase standard of promotion

Increase standard of assessment

14

H2 Major Project- Adjust Agent System

7/2008 7/2011 Growth

FX

VND/USD 16,674 20,500 22.9%

GDP

Per Capita (Year) 17.2M 26.5M 54.1%

CPI Index 180 238 32.2%

Reason 1: Everything Reason 1: Everything

Reason 2: Promote and STOP!! Reason 2: Promote and STOP!!

QuotaPromote & Assessment Standard

15

H2 Major Project- Adjust Agent System

Adjust the Reward

Productivity Productivity

16

Term lifeTerm lifeExtra 5 yrs Protection Period(pay 20 yr, coverage 25 yr)Extra 5 yrs Protection Period(pay 20 yr, coverage 25 yr)

Accidental endowmentAccidental endowment

High and Complete Accident Protection(Accident benefit x10)High and Complete Accident Protection(Accident benefit x10)

Cathay LadyCathay Lady

Critical illnessCritical illness Focuses on death benefit with extra protection against CIFocuses on death benefit with extra protection against CI

H2 Major Project- New product

Female specific benefits: Specific surgical and cancerHealth checkNew baby lucky money

Female specific benefits: Specific surgical and cancerHealth checkNew baby lucky money

Agenda

H1 Market Performance

H1 Performance Review of Cathay

H2 Major Project

Result of Q3 Promotion Campaign

Project of Next Month 17

Branch Total PolicyQualified

PolicyQualified %

#

Drawing

HCM 336 107 31.8% 455

HN 1,612 106 6.6% 297

DN 136 34 25.0% 100

CT 359 31 8.6% 96

DNAI 656 132 20.1% 393

HP 378 54 14.3% 138

Total 3,477 464 13.3% 1,479

18

Q3 Promotion Campaign

For Customer (Monthly meeting)

Prize #

1st Notebook 1

2ndMicrowave

oven5

3rd Fruit juicer 25

Q3 Promotion Campaign

Prize #

1st 2.5M 5

2nd 0.5M 25

For Agent (CRD meeting)

Planning Project Next Month

New Product Design

2012 Annual Target

Agent system Review

20

Sam Lung