mobility solution for a jobs board
Post on 18-Oct-2014
1.216 views
DESCRIPTION
Mobility Solution designed for a web based job site. It is example of audience driven user experience design based on personas. This solution included the use of SMS, URL based messaging, mobile web & application design to offer the user an all pervasive mobile presence.TRANSCRIPT
Proposed WAP support for Monster…
A Web to WAP selection initiative
Monster – A web to WAP selection initiative Managed Mobility Services
How can WAP help Monster?
Immediate access when needed – Interview calls, resume update requests etc.
Reach - Reaching out to a bigger audience
- Reaching jobs out to un-registered users
- Reaching out to users who cannot use Job sites @work
Monster – A web to WAP selection initiative Managed Mobility Services
Registered audience who is looking for specific kind of information relating to him. Interview calls etc
Un-registered audience who want to register but cannot because of net
access, time etc.
Un-registered audience who are looking for
something interesting to do but not interested in
anything drawn out.
Registered on Monster but without mobile number or
with the wrong mobile number
Monster – A web to WAP selection initiative Managed Mobility Services
Un-Registered audience:Upto 90% of the audience!
•Easy search options for those looking for a job•Application options for those who are not registered yet (?)•Registration options for mobile registration•Content nuggets for information snacking•Information about career services available
Monster – A web to WAP selection initiative Managed Mobility Services
User Persona – Geetha, 26, Female
A PR executive Not registered on Monster Is happy at her current job Scenario: Comes across the job
channel while surfing Problem: Likes a couple of jobs but
cannot apply for them
Monster – A web to WAP selection initiative Managed Mobility Services
Application flow
XX jobs found for exp 8yrs, location delhi, functional area IT/ Telecom & level manager Product manager, Wipro Product management head, ACL-wireless Product manager, a client of HR solutions limited Project manager, Peoplesoft Project manager – J2EE, an international MNC client of HR mindsNext>Modify Jobs for you------------------Search within resultsClick & searchSimple search------------------Home
~Job description~Assistant Manager-PR and Corporate Communication Skill Sets: (onle female )
Good PR skills. Very good written and spoken English. Good co-ordination skills Knowledge of Industry (people & price). Fair knowledge of graphic software to execute basic job at his/her own. Preferences : Someone Who has worked on a same position in any of the big corporate houses. May be from PR and advertising
firm. APPLYMore >Company >>--------------------
~Job application~Your mobile number is not registered on Monster.Want to Register?Member already? add mobile number--------------------Home
Job description
Apply
Want to register?
Monster – A web to WAP selection initiative Managed Mobility Services
Registration flow for un-registered users (Step 1 of 5)
~Registration~Step 1 of 5Name:[…..]Username:[……….]Check usernamePassword:[………]Retype password:[………]E-mail ID:[…..]Mobile number:[…...]Functional area:[Choose]Preferred location:[Choose]Experience:[…..]REGSITER--------------------Home
Register
~Registration~Thank you for registering on MonsterYou need to complete 3 steps to apply for:Assistant Manager-PR and Corporate CommunicationGo on to Step 2>
Check
~Check username~‘ektarohra’ is already registered!You can chooseEktarohra_1Ektarohra_inORTry your own[……]CHECK--------------------Login as ektarohra
CHOOSE
~Choose functional area~ » Accounting /Tax/ Company Secretary/ Audit » Administration » Advertising/ PR/ Events » Anchoring/ TV/ Films/ Production » Architects/ Interior Design/ Naval Arch » Banks/ Insurance/ Financial Services » Bio Tech/ R&D/ Scientist » Businessman/ Mgmt. Consultants/ Free... » Content/ Editors/ Journalists » Corporate Planning/ Consulting/ Strategy » Direct Sales Agent/ Insurance Agents Next>
Functional area
Monster – A web to WAP selection initiative Managed Mobility Services
Registration flow for un-registered users (Step 2 of 5)
Step 2
~Registration~Step 2 of 5Highest qualification:[Choose]Institute:[Choose]Year of passing:e.g. 1986[………]Area of specialization:[Choose]Current industry:[Choose]Current Level:[Choose]Current employer:[…..]SUBMIT STEP 2--------------------Home
~Registration Step 2~Thank you for filling in Step 2 of the resume submission process.You will need to fill step 3 as well to apply for:Assistant Manager-PR and Corporate CommunicationGo on to Step 3>
Choose
~Choose highest qualification~ » 12th» Aviation » B.A. » B.Arch » B.Com » B.Ed » B.Pharm » B.Plan » B.Sc » BBA » BCA » BDS » BE/B.Tech Next>
Step 2
~Registration~Step 3 of 5For finishing step 3, please send your resume as an attachment to [email protected] the e-mail ID used in registrationi.e. [email protected] will receive a service message on your mobile, after clicking on the service message, you can continue applying for Assistant Manager-PR and Corporate CommunicationContact employer directlyJobs for youClick & searchKeyword search--------------------Home
Step 3
Monster – A web to WAP selection initiative Managed Mobility Services
Registration flow for un-registered users (Step 3 of 5)
Geetha sends her resume as an e-mail attachment.
She gets an SI on her phone with “Monsterjobs” as sender’s name
~Registration Step 3~Thank you for completing the 3 step registration process for Monster.Apply to the post of Assistant Manager-PR and Corporate CommunicationGo on to Step 4>
Text resume receivedClick to apply
Monster – A web to WAP selection initiative Managed Mobility Services
Registration flow for un-registered users (Step 4 of 5)
~Registration~Step 5 of 52nd highest qualification:[Choose]Institute:[Choose]Year of passing:e.g. 1986[………]Previous employer:[…..]FINISH--------------------Home
~Registration~Step 4 of 5Resume title:[………]SUBMIT Step 4--------------------Home
SUBMIT
~Congratulations~Thank you for registering on Monster Geetha!View resumeJobs for you--------------------Home
Finish
Step 4
Monster – A web to WAP selection initiative Managed Mobility Services
User Persona – Joy, 21, Male
A second yr MCA student
Not registered at Monster
Has dreams of creating games for a living
Finds out from an ad in ascent that he can look for a job on his phone
Not seriously looking for a job but wants to check out the job market anyway
Monster – A web to WAP selection initiative Managed Mobility Services
Job search for – Click & Search
Click & searchEnter keyword[……….]SEARCHSimple job searchCareer astrologyAsk the expertGet a great resumeSend your resume to consultants
~Choose level~ » Entry Level/FresherJunior - Executive, Assistant» Middle - Manager, Assistant Manager» Part time» Senior -Sr. Manager, General Manager» Top - Directors, VP» Chief Officer - CEO, CMO, COO, CIO, PresidentNext>------------------Simple searchHome
~Choose experience~ » less than 2» 3» 4» 5» 6» 7» 8» 9» 10» more than 10Next>------------------Simple searchHome
~Choose functional area~ » IT-software» Administration » Advertising/ PR/ Events » Anchoring/ TV/ Films/ Production » Architects/ Interior Design/ Naval Arch » Banks/ Insurance/ Financial Services » Bio Tech/ R&D/ Scientist » Businessman/ Mgmt. Consultants/ Free... » Content/ Editors/ Journalists » Corporate Planning/ Consulting/ Strategy » Direct Sales Agent/ Insurance Agents Next>
Click
Functional area
Level
Monster – A web to WAP selection initiative Managed Mobility Services
Click & search contd..
~Choose location~ » All Indian metros» Choose metro» All International» Choose international location » Agra» Ahmedabad » Allahabad » Ambala » Amritsar » Ankleshwar » Aurangabad » Bangalore » Baroda/Vadodara » Bhavnagar » Bhopal » Bhubaneshwar » Calicut » Chandigarh » Chennai/Madras » Coimbatore Next>------------------Simple searchHome
XX jobs found for exp less than 2 yrs, location All Indian Metros, functional area IT/ Telecom & level fresher Fresher coder, Wipro J2ME developer, ACL-wireless Junior Designer, a client of HR solutions limited QA professional, Peoplesoft Game developer - Symbian, an international MNC client of HR mindsNext>Modify Jobs for you------------------Search within resultsClick & searchSimple search------------------Home
ExperienceLocation
Monster – A web to WAP selection initiative Managed Mobility Services
Click & searchEnter keyword[Gaming]SEARCHSimple job searchGet a great resumeSend your resume to consultants
Job search– Keyword search
~Choose experience~ » less than 2» 3» 4» 5» 6» 7» 8» 9» 10» more than 10Next>------------------Simple searchHome
~Choose location~ » All Indian metros» Choose metro» All International» Choose international location » Agra» Ahmedabad » Allahabad » Ambala » Amritsar » Ankleshwar » Aurangabad » Bangalore » Baroda/Vadodara » Bhavnagar » Bhopal » Bhubaneshwar » Calicut » Chandigarh » Chennai/Madras » Coimbatore Next>------------------Simple searchHome
XX jobs found for exp less than 2 yrs, location All Indian Metros, keyword gaming Fresher coder, Wipro J2ME Game developer, ACL-wireless Game designer, a client of HR solutions limited Game tester, Peoplesoft Game developer - Symbian, an international MNC client of HR mindsNext>Modify Jobs for you------------------Search within resultsClick & searchSimple search------------------Home
SEARCH
Experience
Location
Monster – A web to WAP selection initiative Managed Mobility Services
Registered audience: •A way to search jobs away from the PC
•Information about resume updation and find-ability
•Approachable systems when they are singled out by a recruiter
Monster – A web to WAP selection initiative Managed Mobility Services
User Persona – Arun, 32, male
Executive Registered on Monster Can’t access job sites from office Never gets home on time to sit on
the net Gets passed over for a promotion Problem: Wants to get job offers
but does not know how
Monster – A web to WAP selection initiative Managed Mobility Services
Solutions for Registered users
Simple solution for job search during the few private moments that he has
Impetus to update resume and a way to do so without spending too much time or effort at it
Immediate information on things that require his immediate attention like interview calls
Monster – A web to WAP selection initiative Managed Mobility Services
Update resume reminder flow
Arun comes in the set who have updated their resume before 2006. He is sent the reminder SMS
Arun gets the reminder SMS on his phone
On your resume at Monster, you have 2yrs of experience. To update resume through GPRS and get job offers, send UPDATE to 6767XX Or go to monsterindia.com
Sends UPDATE to 6767XX
Resume 2 yrs oldClick to update!
Monster – A web to WAP selection initiative Managed Mobility Services
Resume update wizard
~Your Resume~(Updated on 2-Mar-06)Mobile number ~ 9810341582Email ID ~ [email protected] ~ 2 yrsLocation ~ New DelhiCurrent employer ~ ACL-wireless LtdHighest qualification ~ BA – EnglishResume headline ~ Usability specialist with expertise in building online communi…Current job responsibilities ~ Porting existing web based functionalities to the mobile ph..----------------------Home
~Experience~[..2yrs..]UPDATE<Back to resume--------------------Update employerUpdate current job---------------------Click & searchSimple searchJobs for youHome
~Current employer~[..ACL-Wireless..]UPDATE<Back to resume--------------------Update employerUpdate current job---------------------Click & searchSimple searchJobs for youHome
Your experience has been updated!Update employer>Update current job> <Back to resume--------------------Click & searchSimple searchJobs for youHome
Your current employer has been updated!Update previous employers>Update experience>Update current job> <Back to resume--------------------Click & searchSimple searchJobs for youHome
Experience
Current employer
Update
Update
Monster – A web to WAP selection initiative Managed Mobility Services
Interview call flow
Recruiter finds Arun’s resume online. Sends an interview call
Arun gets an SI on his phone
Interview call received!Click to view!
Monster – A web to WAP selection initiative Managed Mobility Services
Interview call flow – contd..
~Interview calls~ From A client of HR minds consulting for Product manager From Peoplesoft computing for Project manager----------------------Update resume BEFORE applyingSimilar jobs---------------------- Click & searchSimple searchJobs for youHome
~Employer profile~A client of HR minds consultingHR minds is about People. An enterprising family; knowledgeable and dedicated to quality, technology, innovation and growth.APPLYMore >Job description>>--------------------Update resume BEFORE applyingMore jobs by this company---------------------Click & searchSimple searchJobs for youHome
Employer
Job description
~Job description~Product managerPerson should have 2+ years of relevant experience of development in MS Technologies.
Should have good exposure of ASP.Net with Vb.Net.
Good knowledge of RDBMS-SQL server.
Should have good communication skills.
Good Client interaction skills.
Must have good analytical skills. APPLYMore >Company >>--------------------
Apply
~Job application~You are registered with Monster as ‘Arun_nehra’Enter password:[……]LOGINForgot password?Not your username?--------------------Home
Monster – A web to WAP selection initiative Managed Mobility Services
Single click search for registered users
Jobs for youInterview calls(2)Last resume edit(2 months ago)Click & searchSimple job search
XX jobs found for exp 8yrs, location delhi & role product/project manager .. Product manager, Wipro Product management head, ACL-wireless Product manager, a client of HR solutions limited Project manager, Peoplesoft Project manager – J2EE, an international MNC client of HR mindsNext>------------------Search within resultsClick & searchSimple search------------------Home
Search within results
Jobs for youJobs for you
Monster – A web to WAP selection initiative Managed Mobility Services
Change search options
~Search within results~XX jobs found for exp 8yrs, location delhi & functional area IT/telecomAdd keywordsSpecify companyAdd industryAdd qualificationAdd locationAdd functional areaAdd role------------------Click & searchSimple search------------------Home
~Add keywords~XX jobs found for exp 8yrs, location delhi & functional area IT/telecom[………….]SEARCH------------------Specify companyAdd industryAdd qualificationAdd locationAdd functional areaAdd role------------------Click & searchSimple search------------------Home
XX jobs found for exp 8yrs, location delhi, keyword J2EE & role product/project manager .. Product manager, Wipro Product management head, ACL-wireless Product manager, a client of HR solutions limited Project manager, Peoplesoft Project manager – J2EE, an international MNC client of HR mindsNext>Modify Jobs for you------------------Search within resultsClick & searchSimple search------------------Home
Add keywordSEARCH
Monster – A web to WAP selection initiative Managed Mobility Services
Subscribe to search options
~Jobs for you~‘Jobs for you’ search has been modified. Now you can access these results by clicking on ‘Jobs for you’ on your mobile screen.SUBCRIBE<Back to Jobs for you------------------Add keywordsSpecify companyAdd industryAdd qualificationAdd locationAdd functional areaAdd role------------------Click & searchSimple search------------------Home
~Subscribe @ Rs 100~Every morning, if jobs matching these results are posted, you will be sent a service message which you can click on to access to these jobs.You will be charged Rs. 100 in your phone bill or towards the balance on your pre-paid card every month for this service.BUY<Back to Jobs for you------------------Specify companyAdd industryAdd qualificationAdd locationAdd functional areaAdd role------------------Click & searchSimple search------------------Home
~Congratulations!~You have been subscribed to Jobs for you! You are on your way to finding that dream job!<Back to Jobs for you------------------Specify companyAdd industryAdd qualificationAdd locationAdd functional areaAdd role------------------Click & searchSimple search------------------Home
Subscribe
BUY
Monster – A web to WAP selection initiative Managed Mobility Services
Jobs for you flow
The next morning, Arun gets an SI on his phone
6 jobs for youClick to view!
Jobs which match the results that Arun wants are posted.
Monster – A web to WAP selection initiative Managed Mobility Services
Registered without mobile no.: •A way to associate their mobile number with the system
Monster – A web to WAP selection initiative Managed Mobility Services
Add mobile number flow for registered users
~Job application~Your mobile number is not registered on Monster.Want to Register?Member already? add mobile number--------------------Home
~Log in ~Username:[………]Password:[………]LOGINNew member? Register
--------------------Home
~Add mobile no.~Enter mobile number[………….]SUBMITView resume --------------------Home
LOGIN
Add mobile SUBMIT
~Your Resume~(Updated on 2-Mar-06)Mobile number ~ 9810341582Email ID ~ [email protected] ~ 2 yrsLocation ~ New DelhiCurrent employer ~ ACL-wireless LtdHighest qualification ~ BA – EnglishResume headline ~ Usability specialist with expertise in building online communi…Current job responsibilities ~ Porting existing web based functionalities to the mobile ph..----------------------Home
Thank You
ACL Wireless LimitedManaged Mobility Services
17, Community Centre, East of Kailash, New Delhi – 110065, India
Tel +91.11.26438813 | Fax +91.11.26438825 | www.acl-wireless.com | [email protected]
Noida Mumbai Dubai