mobiletank payments debate: alex peh presentation
DESCRIPTION
The Mobiletank Payments Debate on Nov 27th 2013 Presentation by Alexander Peh | Partnership Management | PayPal | Held at Nimbletank www.nimbletank.comTRANSCRIPT
WHAT DO CONSUMERS ACTUALLY WANT FROM MOBILE?
Alexander Peh
Mobile - Partner Manager
2 Confidential and Proprietary
ARE WE SERIOUS ABOUT MOBILE?
3 Confidential and Proprietary
OF UK MOBILE USERS HAVE SHOPPED ‘ON THE GO’ 38%
EXPLOSIVE MOBILE GROWTH
• BROWSE
• SEARCH
• COMPARE
• CONNECT
• TRANSACT
EXPECT TO DO SO IN THE NEXT 12 MONTHS71%OF UK WEBSITE VISITORS COME FROM MOBILE DEVICES
1 in 5
4
TRANSACTIONS: TIP OF THE ICEBERG
M-COMMERCE
MOBILE INFLUENCED COMMERCE
Confidential and Proprietary4
5 Confidential and Proprietary
TRADITIONAL BOUNDARIES ARE GONE
Yesterday Tomorrow
Web-influenced
offline37%
Offline96%
Today
Online 4%
Offline57%
Online 6%
COMMERCE
More power in the hands of consumers
Q: SO WHAT DO CONSUMERS
ACTUALLY WANT FROM MOBILE?
Confidential and Proprietary6
More power in the hands of consumers
Researchproducts
Check stock availability
Find Store LocationsMake Shopping
lists
Compare prices
Redeem offers
Make payments
A: MORE POWER IN THEIR HANDS
Confidential and Proprietary7
WHAT YOUR CUSTOMERS WANT ... …IS THE KEY TO DELIVERING A SUCCESSFUL MOBILE EXPERIENCE
8 Confidential and Proprietary
9 Confidential and Proprietary
IS YOUR BUSINESS READY?
Confidential and Proprietary
HUGE ECONOMIC OPPORTUNITY
$617Billion
M-PAYMENT USERS GLOBALLY BY 2016, SPENDING …..
448Million
10
CONNECTED DEVICES GLOBALLY BY 202050
Billion
11 Confidential and Proprietary
PAYPAL’S VISION – CONNECTED COMMERCE
ANY TIME, ANY WHERE, ANY WAY
12 Confidential and Proprietary
MOBILE PAYMENTS INNOVATION
AND COMING SOON TO A STORE NEAR YOU…
IN MERCHANT APPS
BARCODE IN A SEPARATE APP
PAYPAL HERE
CHECK-IN
ENHANCED CHECK-IN