mobile research trends
DESCRIPTION
Topics include: Gamification, HyperLocal Surveys, SoLoMo,TRANSCRIPT
Mobile Market Research Trends
and
SurveySwipe Demonstration
January 30, 2012
Romi Mahajan, CMO, Metavana
Andrew Jeavons, President, Survey Analytics
John Nelson, VP, SurveySwipe
Romi Mahajan, CMO of Metavana
• WW Director of Sales and Strategy for the Digital Marketing & Search team at Microsoft Corporation.
• founder- President of KKM Group, an Advisory company focused solely on Strategy and Marketing in the Technology, Media, Agency, and Luxury Goods sectors.
• Chief Marketing Officer of Ascentium Corporation, a leading digital agency with 96M in Sales in 2008.
•Gamification
•Panel Communities
•Passive Data Collection
•HTML5
•Mobile Ethnography
•HyperLocal© Surveys
Mobile Research Trends
Gamification
Panel Communities
Passive Data Collection
Mobile Ethnography
HyperLocal© Surveys
Please Scan before the presentation
Demonstration