mobile money at the bottom of the pyramid
DESCRIPTION
This presentation is about how mobile technologies can be used to provide the poorest of people access to the global financial system.TRANSCRIPT
Mobile MoneyAt
The Bottom of the Pyramid Krishan Singh
Blog: http://www.strategy-digital.co.ukLinkedIn: http://www.linkedin.com/in/singhkrishan
Twitter: @Krishaned
2.7 Billion Un-banked People
Average savings per month in
Kenya is £1.8
Un-economical for
traditional Banks
Expand the reach of Digital Financial Infrastructure
Drive Participation in the Digital Financial System
Foster Better Regulation and Policies
Source: Gates Foundation report
Theory of Change
Driving Participation in the DFS
1 Billion Mobile Phones
Opportunities To
deploy mobile based Technology
Reduce the cost of access
Meet the basic Needs
Critical Success Factors
Reduce the Cost of Access
Basic Services
Money Transfer
Merchants Payment
Technical Requirements
Support common Interfaces
Short Message Services
Smartphone Apps
IDC_smartphone_chart.pSmartphones penetration
is increasing.
Web Applications
Smart tagging for Information Exchange
High Illiteracy rate increases the risk of fraud
Bank Grade security hidden behind an Easy interface
Unified Approach For
Markets
The Market is Fragmented
Customized User Access
Impact of Convergence
Mobile Shopping Online
or In Store
Digital Wallets
Multiple Touch Points
Mobile Centric Lifestyle
Krishan SinghBlog: http://www.strategy-digital.co.uk
LinkedIn: http://www.linkedin.com/in/singhkrishanTwitter: @Krishaned