mobile games the new media of now! be a smart developer ! ad driven smart mobile ecosystem
TRANSCRIPT
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MOBILE
GAMES
THE NEW
MEDIA O
F
NOW!
B E A S M A R T D E V E L O P E R !
A D D R I V E N S M A R T M O B I L E E C O S Y S T E M
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INTRODUCING
ZAPPPER by Most Simplest Ad Monitization Platform for Developers
P.S No need for developer to edit the game source code
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India : Gaming Scenario 2015
Mobile Games
Social Games
MMOG
Online Casual Games
Consoles
Offline PC
Games
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How is India gaming market evolving…2009 2012PC
Mobile
Casual Games (10cr)Cash Games (5cr)Subscription (1cr)Total Market – 16cr
Social Games (10cr)Cash Games (50cr)Casual Games (20cr)Subscription (20cr)Total Market – 100cr
2009 2012
Paid Games (170cr)Free Games (5cr)Total Market – 175cr
Paid Games(470cr)Free Games (80cr)Total Market – 550cr
Gamer’s Base10mn
Gamer’s Base28mn
Gamer’s Base15mn
Gamer’s Base150mn
Gaming is shifting to
Mobile with connected handsets &
Smartphones rising
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DEVELOPAd
Wrap
Distribute
Earn $$
Add Social Layer
Engage User
SEAMLESS INTEGRATION
Zapak Connect
Zapper
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MOBILE GAMING – OUR PERSPECTIVE
There are 150mn connected gaming devices in India
5mnand
growing
Games Downloaded
Everyday
90% Free
10% paid
We get your brand here
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Distribution viaZapak App
&Zapak Store
MECHANICS
ADWRAPPER
Our Unique Ad Wrapper
Developers
IntegratesAdvts
Adds SocialLayer
Developers make
money here
More Game-plays
More$$$
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Zapak’s Games Store - Highlights
Over 1200 Free Games
5mn Games Downloads per month
2 million
unique users per
month
High Engagement Destination:2.5 downloads/userAverage Gameplays: 5 per user
Log on to m.zapak.com to check out our App store
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1
OUR USP
1
For developers For gamers
FreeDistribution
Hassle FreeWrapping
Their Gamesgo Magical
Play withFriends
FREEGames
EarnLoyalty
Rewards
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User’s earn points for • Playing frequently• Submitting scores• Beating high scores• Inviting Friends
And they redeem it for • Cool hyper local
deals• Exclusive offers• Real Merchandize
Benefit to you: Increased Consumption, Virality & HAPPY Gamers
MAKE YOUR GAMES REWARDING
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COMMON LEADER BOARD
Leader board1. Make your games competitive with In-game leaderboard2. See your friend’s scores3. Check out global scores4. More users score, more they earn
Benefit to you: Save time on writing code for leaderboard & social interactions
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Social Sharing
Meet your friends• Compare your scores• Check their gaming profile• Invite your friends• Inviting Friends• See what your friends are earning
Benefit to you: Your games go social without writing a piece of code
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Friendly Terms for Developers
Transparent Real Time Reporting
60% Revenue share to developers on advertising
Special launch promotion for each game on Zapak.com
Timely automated payouts
Additional incentives for exclusive games
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Come be a part of India’s largest games platform
Thank You !