mobile app integrated with e-commerce system
TRANSCRIPT
Today's online store, tailored by the look and layout to mobile devices, is the standard of online sales. The expectations of the modern consumer for online shopping are rising - so the next step for the company is an integrated mobile app.
Mobile app integrated with e-commerce system
The superiority of the mobile application over RWD
The mobile app is an additional sales channel that increases the number of mobile customers by improving the convenience of online shopping.
Unlike the responsive website, the user does not have to log in to the online store every time, and push notifications are updated with the latest offers.
The superiority of the mobile application over RWD
As much as 58% of mobile customers would prefer to use the application, generating a 3.7 times higher conversion rate.
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Meeting business needsWhen creating a mobile application, you need to know the needs of the customers. The i-systems analysis department has developed a workbook that describes the various elements of a mobile application.
Workbook extracts key business processes: account registration, login, account management, product search and order tracking. The characteristics of these processes are based on SIPOC diagrams (Supplier, Inputs, Process, Outputs, Customer).
Meeting business needs
Business processesEach process has its goal and scenario description.
Business processes
Example: Each of the processes has created business objects - 18 for the current version. Each object has a name, designation, type. Business objects have a brief description and attributes, such as name, surname, e-mail, telephone number, password, delivery address, invoice data, etc.
Creating mobile app
Application development begins with a thorough description of the processes and business objects
The i-systems application works for both iOS and Android
In addition, while building a dedicated application, it needs to be personalized so that the visual identity matches the brand's online store
Creating mobile app
Later, the app needs to be integrated with the e-commerce system and, form the online store panel, configured with payments
The next step is integration with Facebook
Once created, app is available on App Store or Google Play
Creating mobile app
Various types of logging
login with Facebook
login with Google
login with Touch ID
Various types of logging
Mobile app, created by i-systems, has various types of logging:
e-mail and password
Home page design
Home page design
Sales system administrator configures this view directly from the online store panel. The page can be tailored to the individual needs of the brand, including: title, description, photo, order, product link, flag or category. The introduced settings immediately appear in the mobile app.
The mobile app has the same filters as e-commerce system. They are built dynamically to allow parallel application updates. There is no need to enter manually new data and re-upload the app to the App Store or Google Play.
Shopping using mobile app is exactly the same process as using the online store.
Application integrated with e-commerce system
Positive user experience
Mobile app has been integrated with Ionic Cloud, which allows to use push notifications. Therefore, the administrator of the online store can easily send messages about discounts and shipping directly into mobile app.
Customers can also sort products by the newest, cheapest or most expensive, as well as add product to favorites.
Positive user experience
According to the study, the openness of push notifications is about 90%.
Creating e-commerce system and mobile app with two different companies can cause problems with integration and data exchange and as a consequence, generate higher costs.
The i-systems online store, integrated with ERP system and mobile app is an efficient and secure sales model.
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i-systems Company
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ul. Bojkowska 47, 44-100 Gliwice
www.i-systems.net
Call or write
+ 48 32 733 26 26+ 48 502 416 768
ext. 0 – Englishext. 1 – Salesext. 2 – Support Dept. ext. 3 – Administration
Sales: info@ i-systems.net
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Odwiedź nas, porozmawiamyo projekcie
i-systems Sp. z o.o.
Spółka komandytowa
ul. Bojkowska 47, 44-100 Gliwice
Zadzwoń lub napisz
+ 48 32 733 26 26
wew. 1 - Dział Administracji
wew. 2 - Dział Handlowy
wew. 3 - Dział Supportu
Sprzedaż: info@ i-systems.pl
Współpraca: partner@ i-systems.pl
Support: support@ i-systems.pl