mobario presentation lite
TRANSCRIPT
Kosashvili MishelE: [email protected]: +972-544-989800
An innovative technology that integrates personalized content
and widgets in apps operating on communication devices
Smartphones, Tablets and Smart TV
a new media
platform which
creates a direct
visual
interaction
between brands
and their
customers
51 23 4Increase user
engagement, brand awareness and accessibility to search engines
create a targeted business-customer interaction based on personal customer behavior
Enhance active usage by adding cross app extension
Earn money outside your app on a rich media real-estate
better monetization by contextual advertising based on search engines and social networks keywords
Game Change for PublishersGame Change for Publishers
1234
Personalize your user interface
Enrich the mobile experience for a real multitasking interface
Stay connected to your friends and content world within any app
Navigate effortless within any app
Game Change for UsersGame Change for Users
Original application (Skype)
Search Engine shortcut
On-Top-Widget close/open
Social Network / News ticker
user personalized Icons and widgets
Integrated in all applications
Media SpaceMedia SpaceMedia Space
Framework CapabilitiesFramework CapabilitiesTechnology that brings well-known browser extension
capabilities to the mobile space
1Framework CapabilitiesFramework Capabilities
Dynamically display contextual rich media content according to active app
Side Bar:
2Framework CapabilitiesFramework Capabilities
Integrate social networks content within any app. Enable to post, tweet or Like always
Facebook/ Twitter:
3Framework CapabilitiesFramework Capabilities
Communicate and engage with your users directly whatever app they use. Display Real time updates.
Smart Notifications:
4Framework CapabilitiesFramework Capabilities
Add always-on-top widgets accessed directly from any app without stopping the active app
Widgets:
5Framework CapabilitiesFramework Capabilities
Increase search engine accessibility. Engage with your users according to contextual search
Search:
12 3
mobile advertisementRevenues are $3.3B projected to reach $20.6B in 2015 (Gartner Inc. Research)
mobile entertainmentrevenues are $38.4B projected to reach $54B in 2015 (Juniper Research)
1 of 3 smartphone users have purchased or would consider purchasing through their mobile device
40% would like deals that are relevant to them (InBlox research)
Market 400 million activated Android devices,1 million activations per day (Gartner Inc. Research)
The MarketThe Market
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Paid-search Advertisinghighly accessible connectivity between mobile users and search engines
Promotional offers and App installs Increased user engagement with entertainment content and promotional apps
Improved click through rate, by data gathering and user behavior analysis
Banner advertisementIncreased user exposure
Display of rich media in every app
Contextual advertising based on search and social networks keywords
Business ModelBusiness Model
Air P
ush
Air P
ush • Push Ads
• SmartWall• Icon Ads
Star
tApp
Star
tApp
Wid
gets
Wid
gets
Add value to the user Rich Media displayed along to active app Integrated in all applications
• Home screen • Search Icon• Modify browser • Homepage• Offer Wall
Not Limited to Home Screen User targeted & personalized Higher accessibility to search engine Ads/offers can be placed within any app
• Lock-Screen Widget • Home-Screen
Widget
Cross-application solution Not Limited to Home Screen Generate revenues even outside the Home
Screen
AdvantagesAdvantages
Thank You,We appreciate your time