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  • 8/12/2019 MO Group9 v Final

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    GEOMETRIC LIMITED

    Organizational Study Project

    Group 9

    Anuraag Hota

    Mahavir Kumawat

    Raghul R

    Sharanya S

    Venkat R Iyer

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    Founded in 1984, Engineering solutions provider with its headquarters in Mumbai, India

    4600+ employees across 13 delivery centers in the world

    Product and service coverage in across 6 business verticals

    GEOMETRIC LIMITED

    Services and Solutions Portfolio Over the Years

    About Geometric Limited

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    Mission, Values and Vision

    Be a World Leader in digital

    product realization by 2020

    To be among the top 3

    engineering solutions partners

    that help leading companies inthe world achieve their

    business objectives through

    best in class solutions

    Strive to make customers successful

    Work as a team globally to create an environment which encourages

    innovation, empowerment and enthusiasm

    Ensure integrity in all our dealing, personal or corporate

    GEOMETRIC LIMITED

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    Industry ExpertiseMarquee Customers

    Industries and Customers

    GEOMETRIC LIMITED

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    Organizational Life Cycle

    GEOMETRIC LIMITED

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    Organization Culture

    External

    Flexibility Stability

    Internal

    Adaptability

    CultureMission

    Culture

    Clan Culture Bureaucratic

    Culture

    Mission

    Culture

    Needs Of the Environment

    StrategicFocu

    s

    GEOMETRIC LIMITED

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    Low

    Uncertainty

    Low-

    ModerateUncertainty

    High-Moderate

    Uncertainty

    High

    Uncertainty

    Simple Complex

    Environmental Complexity

    Stable

    Environmental

    Change

    Unstable

    High competition

    Highly unstable

    Highlyuncertain

    Competitors

    CompetitiveAdvantage

    Experienced Player

    Technology

    Global Reach

    Recognition

    Competitive

    Advantage

    StrategicAlliances

    DassaultSystmes

    PTC

    Siemens PLMSoftware

    (Formerly UGS)

    AnarkCorporation

    Tech Soft 3D

    IndustryAssociation

    ProSTEP iViP

    NASSCOM

    Acquisitions

    3captechnologies

    GmbH

    Teksoft Inc.

    ModernEngineering

    Environment

    Impact

    Formal

    Relationship

    TCS

    Quest

    Infotech

    Organization Environment

    GEOMETRIC LIMITED

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    Product Engg.

    Manufacturing Engg.

    Industrial Engg.

    Software Product Dev.

    Interoperability Solns.

    PLM Consulting

    PLM Services

    Automotives Industrial CAX

    Growth &

    Partners GTSAerospace

    Organization Structure

    GEOMETRIC LIMITED

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    Frequent changes in organization

    structureIssue 5 times in last 6 years!

    Major changes in senior management

    Employees perspective:

    Discomfort to employees

    Efficiency reduces

    Supervisors perspective:

    Dealing with anxiety and

    confusion

    Span of Control?

    Recommendation

    Stabilize their current matrix structure

    with multifocused grouping

    Technical expertise and product

    innovation

    Maintaining economies of scale

    Reduce chaos in the span control of

    managers

    Recommendations

    GEOMETRIC LIMITED

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    Global Sales

    CAXAuto Aero IndustrialPartner &Growth

    accounts

    CEO

    Vertical

    SalesHead

    Vertical

    SalesHead

    Vertical

    SalesHead

    Vertical

    SalesHead

    Vertical

    SalesHead

    VerticalDelivery

    Head

    VerticalDelivery

    Head

    VerticalDelivery

    Head

    VerticalDelivery

    Head

    VerticalDelivery

    Head

    GlobalDelivery

    Head

    Consulting &

    Technology

    Head

    EmbeddedSystemsGroup

    GeometricTechnologySolutions

    HuntingAccounts

    Team

    Structure and Empowerment

    GEOMETRIC LIMITED

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    Inter-vertical ConflictIssue

    Collaborative projects allocation

    Department wise evaluation

    Recommendation Implementing linkages

    Evaluate employees based on

    contribution to companys overall

    performance

    Reward managers for high

    effectiveness of reporting employees

    Recommendations

    GEOMETRIC LIMITED

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    Global Sales

    CAXAuto Aero IndustrialPartner &Growth

    accounts

    CEO

    Vertical

    SalesHead

    Vertical

    SalesHead

    Vertical

    SalesHead

    Vertical

    SalesHead

    Vertical

    SalesHead

    VerticalDelivery

    Head

    VerticalDelivery

    Head

    VerticalDelivery

    Head

    VerticalDelivery

    Head

    VerticalDelivery

    Head

    GlobalDelivery

    Head

    Consulting &

    Technology

    Head

    EmbeddedSystemsGroup

    GeometricTechnologySolutions

    HuntingAccounts

    Team

    Structure and Empowerment

    GEOMETRIC LIMITED

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    CEO

    CFO

    Global Ops Head

    Vertical Managers

    Program Managers

    Middle/Senior Managers

    Senior Engineers

    Junior Level Engineers

    Organizational Hierarchy

    Vertical Organization Hierarchy

    Very formalized

    14 levels of hierarchy

    Budgeting is vertically driven Structure is a driver to align with

    Geometricslong term goal.

    GEOMETRIC LIMITED

    L6 B

    L6 A

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    Extensive levels of hierarchy

    Issue

    14 levels of hierarchy!

    Strict top down approach

    Restricted creativity of employees

    Too much red tape

    Stagnant jobs with little promotion

    Recommendation

    Reduce number of levels of hierarchy

    Allow employees to showcase ideas

    Make top management more

    receptive to bottom up concerns

    Recommendations

    CEO

    CFO

    Global Ops head

    Vertical ManagersProgram Managers

    Middle Managers

    Senior Engineers

    Junior Level Engineers

    GEOMETRIC LIMITED

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    Low Energy Conservatism

    Issue

    Operations are not energy efficient

    Recommendation Energy efficient computers and

    equipment

    Engage with Energy Audit team to

    improve efficiency

    Recommendations

    GEOMETRIC LIMITED

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    GEOMETRIC LIMITED

    Mrs. Kadambari Tiwari, Regional Employee Engagement Head - Geometric Limited

    Mr. Mahesh Kumawat, ConsultantGeometric Limited

    http://www.geometricglobal.comOrganization Website

    2013 Annual ReportGeometric Limited

    Understanding the Theory and Design of Organizations Richard L Daft

    References

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    GEOMETRIC LIMITED

    THANK YOU