mlove confestival 2011 sponsor kit

Photo: Thomas Neidhardt & Light-Art: Helge Neidhardt, www.tnc-nm.de/mlove

MLOVE CONFESTIVAL 2011, June 29 - July 2

Sponsor Kit

MLOVE ConFestival 2011 - How will mobile change your future? www.mlove.com

supported by:

About MLOVE


“a Meetup for the IT Avantgarde”Süddeutsche Zeitung

“Life changing”Simone Loesch, YOC

“wow”Allison Mooney, Google

“best event”Alan Moore, SMLXL

Amish PatelMICROSOFT

Nick HellerGOOGLE

Annabel CookeSYMBIAN / NOKIA

“inspiring” “future of mobile” “passionate”

This was the singularly most inspired and inspiring event I have ever attended. It's rare that industry conference are filled with fun, interesting people that just want to learn from one another. The venue made it that much more special.

Allison Mooney, Google, Head of Trends & Insightsformerly VP, Emerging TrendsMobileBehavior, Omnicom / Tribal

Inspiration.

All I can say is WOW.

Allison Mooney, Google Antonia Neidhardt, Student (15)

Future Cubes - Ideation Workshop

65%

26%

9%Very inspired Quite inspired A little inspired

47% 44%

6% 3%Very likely Likely Not likelyDefinetly Not

How inspired were you by MLOVE ConFestival?

How likely is it that attending MLOVE will change your life positively in the next 12 months?

Passion.

Positive Change.

Kazi Islam, Grammenphone IT, Bangladesh

MLOVE was an inspiring and open gathering, comprised of a group of like-minded, yet diverse individuals, all of whom are passionate about using the mobile device as creative tool and source of positive change in the world. The event truly lefta lasting and profound impression on all in attendance. Thank you!

Nick Heller, VP New Business, EMEA, Google

Nick Heller, Google

Speakers 2011

Thorsten DirksCEO, E-PLUS / BASE

Thomas GoetzExec. Editor, WIRED, USA

Corvida RavenBlogger, SheGeeks.net,

TED staff, USA

Adele WaugamanSenior Director,

UNITED NATIONS Foundation

Peter VesterbackaMighty Eagle, Angry Birds

Jonathan MacDonaldco-founder, this fluid world, UK

(founding team BLYK)

Kei ShimadaCEO, Infinta, Japan,

w/ guest from DENTSU


Russell BuckleyBlogger, MobHappy, UK

Ex-Evangelist, Google/AdMob

Invited: Smart, Audi, Pepsi, Ogilvy (NYC), Vodafone (CMO)

Daniel GrafDirector, GOOGLE,

Mobile App Lab (USA)

Will SamsonEditor / Analyst,

Contagious Magazine

More speakers from: NOKIA, VW, Alcatel Lucent (Head of Innovation, USA), GBH (Agency for Virgin Galactic)

http://www.mlove.com


Speakers 2011

Yuri v. GeestSingularity University(Alumn & Future Med)

Beverly W. JacksonDirector Marketing,

GRAMMY’s (L.A., USA)

T. MizukawaDirector Mobile Arts Lab,

DENTSU, Japan

K. KitamuraCEO, Butterfly Inc., Japan

Toni NeidhardtCo-Curator, Teen Camp

Justin EllingtonGrammy Winning musician,

composer, L.A.

Bernd KolbCEO, Club of Marrakesh

(Former CEO Telekom Innovation)


Jérôme NadelCMO, EVP User ExperienceMobiWire (Sagem), France

Jean SchmittManaging Partner, JolTech/Sofinnova Partners,France

Amish PatelUser Experience XBOX,

Kinect - Microsoft, Seattle

Themes: How will Mobile change the Future of these industries / Aspects of life?Mobile &: Automotive/Mobility, Sustainability, Health/FutureMed, Emerging Markets, Advertising / Media, Singularity, Music, Games, Augmented Reality, Education & Youth - plus a Start-Up competititon



Agenda 2011

Welcome Dinner

Theme Dinner, Art Show

Vernissage &BonFire

ConferenceSpeakers Future Cube Workshops

Open Space

ConferenceSpeakers

Thursday, 6/30 Friday, 7/1Wednesday, 6/29

The MLOVE ConFestival is designed to maximize networking opportunities,get inspired, exchange new ideas & share learnings with a practical ideation outcome.

Innovators & Ideas

Opening Speakers


De-com-pression

Saturday, 7/2



MLOVE Participants

• Entrepreneurs• Mobile Developers: CEOs, CMOs, CTOs• Designers & Mobile Experience Agencies• Mobile Advertising & Media Specialists

• Innovators • Brand CMOs & Innovation Managers• Innovation Labs at Mobile Operators• Mobile Business Consultants & Evangelists• Mobile Product Managers & Practice Leaders

• Visionaries•Musicians, Artists, Futurists, Editors, Scientists• Art Directors & Creatives in interactive design


2010 participating companies:

Nokia, Google, Microsoft, WPP, BMW, Omnicom, GRAMMYs®, Alcatel-Lucent, Fishlabs, Telekom, T-Mobile, Vodafone, Smaato, Yoc, Huawei, Otto, Asics, BASE, Daily Mail, Sapient, Burda, TrendOne, Sagem, ...



OPEN SPACE

Ideation Formats


200 people discuss 1 big question, split up in small groups & vote with their feet ...

FUTURE CUBES

10 Intense Ideation Workshops:20 participants each discuss 1 theme;highly interactive take aways

Though the backdrop is Mobile, the goal is to stimulate new ideas and thinking which you can apply to your life, your business and to inspire others.



Media Partners 2011

Sponsor Benefits


• Engage the mobile innovation elite• Intense sponsored workshops• Ideation, learning & networking• Inspiration for your mobile strategy

One question and an infinite number of answers

Achieve professional feedback from thought leaders in challenging conversations & workshops

Advance with a highly motivated target group in a very creative and open environment

Gain customer loyalty through top level presentations

How will Mobile change your Future?

• Launch Apps, Products & Services• Seed the IT Avantgarde• Find Talent, Partners & Co-Founders• Improve your business



Emperor of MobileCASTLE ART SHOW

Premium Sponsoring


Illuminator ofCASTLE LIGHTS

Presenter of 10 FUTURE CUBES

€ 65,000•Castle Art Show Night Sponsor•Logo presenter of Online Video•1 Outdoor Tent Presentation •1 Expo Space•5 Conference Tickets •5 Exhibitor Tickets•Panel Seat in Conference•Co-Press Release •Premium Logo Placement

€ 50,000•Future Cube Workshop Presenter•Logo present in 10 Future Cubes•Logo in Online Video•1 Expo Space (next to Future Cubes) •10 Conference Tickets •3 Exhibitor Tickets•Panel Seat in Conference•Co-Press Release •Premium Logo Placement

€ 35,000•Color of Castle Front Illumination•Logo in Online Video•1 Expo Space •3 Conference Tickets •2 Exhibitor Tickets •Panel Seat in Conference•Press Release Listing •Premium Logo Placement



OPEN SPACE

Select Sponsoring


SHUTTLES

€ 10,0002 Tickets, 1 Expo Table, Sponsor Logo Placement

1 FUTURE CUBE

1 DINNER

€ 15,0003 Tickets, 1 Expo Table, Sponsor Logo Placement,Logo at Airport & train station and shuttle busses

€ 5,0001 Ticket, 1 Expo Table, Partner Logo Placement

€ 10,0001 Ticket, 1 Expo Table, Sponsor Logo Placement

€ 15,0003 ConFestival Tickets, 1 Expo Table, Sponsor Logo Placement,Logo close to stage / Artist

VISUALRECORDER



Expo Opportunities


€ 7,5001 Expo Space, 2 tickets,Sponsor Logo Placement

Sponsor

€ 1,5001 Expo Table, excl. ticket pricePartner Logo Placement

Presenter

Partner € 3,0001 Expo Table, 1 ticket,Partner Logo Placement

Individual Packages

Available upon request

Product Placement, Shoes, WiFi, Research Report, T-Shirts, Bags, Gifts, Simulcast Room ...

€ 10,000Panelist & Jury Member for stage Presentations (App Launch-Pad),1 Expo Space, 3 tickets,Sponsor Logo Placement

Maestro

App-Zoo: Showcase your App & Service



MLOVE Teen Camp


€ 3,0001 ConFestival ticket,1 hour Research Panel withTeen Camp (Video),Sponsor Logo Placement

Sponsor

Supporter € 1,000Attend 30 min. Q&A session, Partner Logo Placement,excludes Ticket

Individual Packages


Friend Gifts(20 Gifts & Products),Partner Logo Placement

15-20 Teenagers from ages 15 to 18 are invited to attend the first MLOVE Teen Camp 2011

Activities include: Future Cube ideation sessions, simulcast of ConFestival speeches, media camp, panel presentation on stage,

baking, ...

The MLOVE Teen Camp is collaborating with the Hasso Plattner Institute School of Design Thinking



Individual Signage


MLOVE Hotel Partner


€ 15,0003 ConFestival Tickets, 1 Hotel Cabin,1 Expo Space Sponsor Logo Placement

Temporary Hotel Cabins (20 Rooms)



www.mlove.comJune 29 – July 2, 2011

supported by:

Media Partner:

Dr. Robert DaubnerHead of [email protected]+49 160 9372 5230

Stefan HoyerSales [email protected]+49 178 5297 358

mlove confestival 2011 sponsor kit

Documents

mobile change

director mobile arts

positive change

vodafone cmo mlove confestival

mlove confestival2011

inspired andinspiring

vp new business

helge neidhardt