mkt630 - quiz # 4 - june 21, 2011 by fawad

8/6/2019 MKT630 - QUIZ # 4 - June 21, 2011 by Fawad

1/23

SOLVED QUIZ:

MKT630 # 4 solution :)

MY OWN Quiz multiple choice questions attempted and solved by

Chaudhary Muhammad Fawad Ahmed

[email protected]

I also added previous questions of 1st, 2nd, 3rd quizzes at the end of this file.

Question # 1 of 20 ( Start time: 07:29:53 PM ) Total Marks: 1

A variety of information is needed for successfully operating in international market.

Which of the following information is required under the category of market potential?Select correct option:

Exchange rate

Balance of payment Market performance

None of the given options

Question # 2 of 20 ( Start time: 07:31:19 PM ) Total Marks: 1Which of the following best describe the international product life-cycle theory?

Select correct option:

Extension of comparative advantage theoryExplore the firms role in promoting exports and imports

Explain the movement from absolute advantage to comparative advantageNone of the given options

Question # 3 of 20 ( Start time: 07:32:50 PM ) Total Marks: 1Which one of the following strategic alliance explains, it is an agreement by two or more

parties to form a single entity to undertake a certain project?


Joint venture

Technology Licensing

Product LicensingDistribution Relationships


Identify which of the following is the demographic segmentation of business markets?



2/23

Industry, company size and location

Technology, user/non-user status, customer capability

Buyer-seller similarity, attitudes towards risk and loyaltyUrgency, specific application and size of order


Which of the following is the behavioral segmentation of the consumer markets?


States, counties and cities

Family life cycle, income and nationality

Social class, lifestyle and personality

Purchase occasion, attitude toward product and benefits sought

Question # 6 of 20 ( Start time: 07:36:05 PM ) Total Marks: 1Suppose you are paying charges to the financial institution against their services, such

kind of transaction is belongs to which of the following category?Select correct option:

Insurance fee

Banking fee

Franchising fee

Licensing fee

Question # 7 of 20 ( Start time: 07:37:34 PM ) Total Marks: 1Which one of the following is not part of an organization's macro-environment?


Political environment

Economic environment

Social environment

Internal environment



Which of the following information is NOT required under the category of marketingmix?


Dividends


3/23

Expectations of analysis

Ruling concerning taxes

All of the given options

Question # 9 of 20 ( Start time: 07:39:58 PM ) Total Marks: 1Identify a form of counter trade in which business parties and, one of them is from

developing country?


Buy-Back agreement

Counter purchase

Advance purchase (not sure)

Compensation deal



Which of the following information is required under the category of foreign exchangeinfo?


Interest rates

Exchange rates

Balance of payments



Which of the following countries is a very good illustration of a country that is

considered to be Low-Context/Explicit?Select correct option:

JapanBrazil

France

Switzerland (cultural low context)



4/23

The centrally planned communist run nations belong to which one of the following

world?


First world

Second worldThird world

Fourth world


Which of the following is a physical, concrete product that you can touch?Select correct option:

A service

A goodAn idea

A philosophy

Question # 14 of 20 ( Start time: 07:45:04 PM ) Total Marks: 1A variety of information is needed for successfully operating in international market.

Which of the following information is required under the category of prescriptive info?


Dividends

Laws and regulationsRuling concerning taxes



A variety of information is needed for successfully operating in international market.Which of the following information is NOT required under the category of marketing

mix?


Add products

Sales campaignDistribution channel

Expectations analysis


5/23


A balance of payment statement includes three accounts EXCEPT:Select correct option:

Current accountCapital account

Reserve account

Accrual account


Which of the following is NOT the part of the marketing process?Select correct option:

Situation analysis

Marketing strategyMarketing mix decisions

Marketing globalization drivers

Question # 18 of 20 ( Start time: 07:49:24 PM ) Total Marks: 1Carriage and insurance paid to (CIP) is one of the term of sale is used in place of which

of the following?


Free alongside ship (FAS)

Cost and freight (CFR)Cost, insurance, and freight (CIF)

Free on board (FOB)


A society's accepted basis for responding to external and internal events summarize in

which of the following way?Select correct option:

Social agendaCulture

Reference groups

Cultivation possibility



6/23

Which one of the following term explains the ability of a firm or individual to satisfy

customer needs and expectations?


Wants

DemandProducts

Quality

Mkt630 - Quiz 3 - 07 June 2011

by Ch M.Fawad.Ahmed


Which of the following mode of international business dispute resolution is nonbondingagreement between parties to resolve disputes by asking a third party to reconcile

differences?


Litigation

MediationCompromise

Arbitration

Question # 2 of 20 ( Start time: 10:02:54 PM ) Total Marks: 1Which of the following country is reputed to have passed the most stringent green

marketing laws that regulate the management and recycling of packaging waste?


France

England

United StatesGermany


7/23



Which of the following information is required under the category of foreign exchangeinfo?


Interest rates

Laws and regulations

Availability of financeDividends in host country


All of the arguments are against the Mercantilism philosophy EXCEPT:


Bullion reserves are in favor of nationWealthy citizen pay tax more

Many exporter loss subsidies

Accumulation of gold is not real wealth

Question # 5 of 20 ( Start time: 10:05:52 PM ) Total Marks: 1Which of the following best describes proactive marketing?


Simply selling

After sales calls to get feedback

Encourage customers to contact for queriesContact customers to seek input for future improvement in products


Identify the country thats retail sale derived from franchising is one third?


Romania

The USAEurope

Asia


8/23


Identify the exchange rate system in which exchange rates are allowed to move onlywithin limits.


Fixed Exchange Rate System

Flexible Exchange Rate System

Managed Exchange Rate SystemModerate Exchange Rate System



Which of the following information is NOT required under the category of marketing

mix?Select correct option:

Add products

Sales campaign

Distribution channel



Identify which one of the following description is belongs to political environment?


Overall level of development

Existence of middle classProduct-significant demographics

Ideological orientation

Question # 11 of 20 ( Start time: 10:26:31 PM ) Total Marks: 1Recently, in the era of marketing product life cycle is falling in which change?


Same as earlier

No change

Shortening

Longer


9/23


If a marketer collects information about the product attributes and positioning related to

his competitor. Which kind of information he gathered?Select correct option:

Marketing mix informationProduct related information

Competitor information

Resource information


Which of the following phase of marketing research process is considered MOSTexpensive and subject to error?


Exploratory research

Hypothesis

Data collectionData validation


Identify a resulting form of business in which a firm A is controlling all businessactivities and ending up the control of firm B to expand business?


Legal contract

Joint venture

Acquisition

Merger


Mention the correct order in finding potential customer according to your marketing

expertise.Select correct option:

Segmentation, dement measurement, targeting, positioning

Dement measurement, segmentation, targeting, positioning (not sure)


10/23

Segmentation, targeting, positioning, dement measurement

Dement measurement, targeting, segmentation, positioning

Question # 16 of 20 ( Start time: 10:33:27 PM ) Total Marks: 1LG Phillips LDC is joint venture established by LG group and Royal Phillips Electronic.

Identify the year in which this joint venture was established?


2000

2001

20022003


Which of the human wants are backed by buying power?Select correct option:

Needs

WantsDemands

Exchange

Question # 18 of 20 ( Start time: 10:36:19 PM ) Total Marks: 1A person on the University Book Shop's survey asks respondents to tell the shop, in their

own words, what they like least about textbook shopping. What is a type of this question?


An open-ended

A dichotomous

A multiple choiceA scale


Carriage paid to (CPT) is one of the trade term is used in place of which of the following?Select correct option:

Free on board (FOB)

Cost and freight (CFR)


11/23

Cost, insurance, and freight (CIF)

Free alongside ship (FAS)

Question # 19 of 20 ( Start time: 10:37:10 PM ) Total Marks: 1Cost, insurance paid to (CIP) is one of the trade term is used in place of which of the

following?


Free on board (FOB)

Cost and freight (CFR)

Cost, insurance, and freight (CIF)Free alongside ship (FAS)

QUIZ 2

Question # 1 of 20 ( Start time: 04:02:22 AM ) Total Marks: 1


Which of the following information is required under the category of competitiveinformation?


Corporate

Market share

Functional strategies



Which of the following is NOT the part of the marketing process?



12/23

Lead countries

Transferable marketing

Market globalization drivers


Question # 3 of 20 ( Start time: 04:05:16 AM ) Total Marks: 1A variety of information is needed for successfully operating in international market.

Which of the following information is required under the category of market potential?




Technological environment



The Global Strategic Rivalry Theory was presented by which one of the following

scholars?Select correct option:

Recardo

Adam SmithPaul Krugman

Michael Porter


Which of the following orientations holds that consumers will favor products that are

available and highly affordable?



13/23

Product concept

Marketing conceptProduction concept

Selling concept

Question # 6 of 20 ( Start time: 04:09:28 AM ) Total Marks: 1Of the alternate concepts under which organizations design and carry out their marketing

strategies, which one can lead to marketing myopia?


Marketing concept

Selling concept

Production concept

Societal marketing concept


According to the theory of absolute advantage, a country can have certain advantagesover other countries, which of the following is the natural advantage?


Skills development

Acquired advantage

Development of process



Which of the following information is required under the category of competitive

information?Select correct option:

Exchange rate


14/23

Balance of payment




Which of the following information is required under the category of market potential?


Demand estimate



Technological environment


Which of the following treaties covered the way for effective a worldwide tariff

agreement?Select correct option:

WTOGATT

NAFTA

NATO

Question # 11 of 20 ( Start time: 04:16:56 AM ) Total Marks: 1Which of the following is NOT a deciding factor of international market evaluation?


Political risks

Local competition

Non-trade barriers



15/23



Which of the following information is NOT required under the category of foreignexchange info?



Availability of finance

Dividends in host country



Which of the following holds that the organizations task is to determine the needs,wants, and interests of target markets and to deliver the desired satisfactions more

effectively and efficiently than competitors?


The Product concept

The Marketing concept

The Production concept

The Societal Marketing concept

Question # 15 of 20 ( Start time: 04:22:28 AM ) Total Marks: 1Which of the following is NOT one of the alternative concepts under which organizations

design and carry out their marketing strategies?


Distribution concept

Marketing concept

Product concept


16/23

Production concept


Mercantilism philosophy explains about import and export balance. Which one of thefollowing is the consistent with this philosophy?


Export more goods

Import more goods

Imports equal to exports

Imports greater than export

Question # 17 of 20 ( Start time: 04:25:22 AM ) Total Marks: 1The third stage Analysis of Company Sales Potential in determining export potential in

international market involves the following variables EXCEPT:Select correct option:

Market assessment

Determinant of profitabilityCost of internal distribution

Sale volume forecasting


Which one of the following is an acronym of SWOT?Select correct option:

Strategy, working, opinion, tacticalStrengths, weaknesses, opportunities, threats

Strategy, work, openness, toughness

Strategy, weakness, opinions, tactics


Which one of the following term explains the ability of a firm or individual to satisfycustomer needs and expectations?


Wants

Demand

Products

Quality


17/23



Which of the following information is NOT required under the category of marketingmix?


Add products

Sales campaign


Expectations analysis

Mkt630 International Marketing Quiz no 1

26 APRIL 2011

Solved by fawad [email protected]

I highlighted answers of my own with my best skills during the quiz

I dont take any responsibility about any answer. thanks


Which of the following information is NOT required under the category of marketing

mix?Select correct option:

Add productsSales campaign




18/23

Question # 2 of 20 ( Start time: 05:14:05 PM ) Total Marks: 1Which one of the following index measures the tolerance of social inequality?


Uncertainty Avoidance

Power Distance

Cultural ValueIndividualism/Collectivism


Which of the following best describes the reactive marketing?


Simply selling

After sales calls to get feedbackEncourage customers to contact for queries

Contact customers to seek input for future improvement in products


Historical data of a firm is sufficient to find which of the following information?Select correct option:

Trends in sales and profitTrends in sales only

Trends in profit only

Either trends in sales or profit


Which of the following information is required under the category of prescriptive info?


Exchange rate

Balance of paymentLaws and regulations



19/23


Which of the following best describes proactive marketing?Select correct option:

Simply sellingAfter sales calls to get feedback

Encourage customers to contact for queries

Contact customers to seek input for future improvement in products


Which one of the following law formats is based on an all-inclusive system of written

rules of law?


Code lawInterpretive law

Common law

Legislative law


Identify the system of accounts that record a nations international financial transaction?


Balance of trade

Balance of paymentsBalance of import

Balance of export


A balance of payment statement includes three accounts EXCEPT:Select correct option:

Current accountCapital account

Reserve account

Accrual account


20/23

Question # 10 of 20 ( Start time: 05:25:07 PM ) Total Marks: 1A statement that records all financial transactions between a nation's residents and for

those the rest of the world during a given period usually one year is called a nation's:


Balance of trade

Balance of paymentImport export statement

Supply demand statement


Which of the following social scientists is credited with doing the most thorough,influential, and widely read work on how cultural values influence various types of

business and market behavior?Select correct option:

Milton Friedman

Daniel StarchGeert Hofstede

Sigmund Freud


The designing of marketing mix for each segment if marketer selects more than one

segment for company, a product is:Select correct option:

Different in nature

Similar in natureMay be different or similar

Either different or similar


Which of the following information is required under the category of general conditions?



21/23

Exchange rate

Consumer behavior

Balance of paymentTechnological environments

Question # 14 of 20 ( Start time: 05:30:54 PM ) Total Marks: 1Which of the following determine the needs, wants, and interests of target markets and to

deliver the desired satisfactions in a way that preserves or enhances the consumer's and

society's well-being?


The Product concept

The Marketing concept

The Production concept The Societal Marketing concept


Identify the most severe political risk in which company's assets are seized withoutpayment?


Confiscation

Expropriation (I myself checked this answer)

DomesticationLiquidation


The nature of multi-segments (more than one segment if he/she select) that a marketer

selects as a target market is:Select correct option:

HomogeneousHeterogeneous

Both homogeneous and heterogeneous

Either homogeneous or heterogeneous



22/23


Which of the following information is NOT required under the category of foreign

exchange info?Select correct option:

Laws and regulationsAvailability of finance

Dividends in host country



According to the theory of absolute advantage, a country can have certain advantages

over other countries, which of the following is the acquired advantage?


Climate conditionsNatural resources

Cheap labor-force



Which of the following orientations holds that consumers will favor products that are

available and highly affordable?Select correct option:

Product conceptMarketing concept

Production concept

Selling concept

Question # 20 of 20 ( Start time: 05:39:11 PM ) Total Marks: 1Choose the nature of product life cycle of luxury product where cost is less important.


Short product life cycle

Long product life cycle

Medium product life cycle

Undefined product life cycle


23/23

Thanks

fawad

[email protected]

mkt630 - quiz # 4 - june 21, 2011 by fawad

Documents