mkl infocv v2.5
DESCRIPTION
infocv update on april 2013TRANSCRIPT
MIRKO LALLIPolyhedric Lateral Thinker Human Network Router. Senior Digital Strategist. Passionate and visionary about Internet, Social Media and innovation. Creative mindset, 15+ Years of experience in web and digital communication. Strong background in P.R. & MKT mng.
+CURRICULUM VITAE
SUMMARY:
CAREER: ACADEMICS:
INTERACT:
REACH ME ANYTIME:
+12ML€ planned in
socialmedia & webmarketing in last 3 year
+200Articles written
about me and my projects in last year
2.402Friends in facebook
that follow my update
2.798professionals in
my LinkedIn network
5.275Number of
Twitter #follower
Languages I can order
food in
UNIVERSITA’DEGLI STUDI
DI FIRENZE
The Klout Score is the m
easurement of your overall online influence.
+39 3493539069 - [email protected]://it.linkedin.com/in/mirkolalli
http://twitter.com/mkl - http://www.facebook.com/mirkolalli
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Master's Degree110/110 cum laude
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Reporting directly to the CEO I'm responsible for the development of a comprehensive marketing, communications and brand strategy. I'm also responsible for coordinating all media-relations initiatives and providing assistance in products development. I oversee the company digital communications and social media presence; I'm responsible for all plans and executions of internal and external communications.
Before current job I worked as Chief of Marketing and Communications at Fondazione Sistema Toscana and GIUNTI Group after several years as a consultant.I am a Teacher and Senior Lecturer in private and public university on technological, social and marketing dynamics tied to Social Media and contemporary communications.
FONDAZIONE SISTEMA TOSCANA: CMO - Chief of Marketing and Communications. Responsible also for Public Relations and institutional Relations.
Head of “ToscanaLab” project (www.toscanalab.it)
Senior Lecturer and teacher on digital communication, web marketing, e-business, Social Media and Marketing2.0.
BRANDS
Head of task-force for the new marketing and promotional campaign for Tuscany Regional Government best know as “Voglio Vivere Così", for which I have created the Social-media strategy and I'm responsible for coordinating the web-marketing activities and the work of the “Social Media Team.”
AC
TU
AL
Consultant & sales managerDeveloping sales strategies & structuring commercial transactions - Member of Sales & Marketing Staff
Independent New Media Consultant (freelance)
New Media marketing manager3
1997 1999 2001 2003 2005 2007 2009 2011
SKILL DEVELOPMENT
v 2.5
www.mirkolalli.net
CLOUDITALIA COMMUNICATIONS SpA:Director Marketing Comunications and Public Relations. I oversee the company communications PR and digital strategy.