mixorg campus talent nurturing program
DESCRIPTION
Guest lecture slides given by MixORG trainers for the initiative of MixORG for reaching out to campuses to nurture talent for social media industry.TRANSCRIPT
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MixORG – making brands go social
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Introduc<on Guest Lecture Topic : Career in Social Media and Social Media in Career
About the Basic Workshop (paid) Ques<ons
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About Social Media Industry and MixORG
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Consumers are increasingly spending their <me online and on social media plaLorms like Facebook, LinkedIn, TwiPer etc
Social media is becoming a plaLorm for mul< way interac<on, sharing and hearing of views and increasingly discovering brands
Brands need to create, monitor and maintain their professional presence on the right social media channels to engage present and poten<al customers
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We are a social media marke<ng company based out of Delhi, known as MixORG
We are into: Social Media Marke<ng Services
Social Media Educa<on
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Today’s Topic
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Marke<ng professionals Engineering professionals
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You can translate the customer need into a successful campaign You understand the user behavior on Internet
You can make the campaigns go viral
You are always willing to experiment with the new tool before most of your friends are
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You are good in one of the programming languages of web. Such as PHP, Python, Java etc
You are good with JavaScript You understand HTML (HTML5 is the next big thing)
You can quickly hack up a working prototype with third party APIs
You know basics of web
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Some of the important trends which are going to effect students of ins<tutes world over is increasing use of social media tools for produc<vity
Use of TwiPer for finding news, events Use of medium such as twiPer by companies world over is becoming a standard to
take customer complaints
Use of Facebook to do brand management Being on top in usage of social media tools helps not only in customer rela<onship
management but also dissemina<on and brand building
Use of LinkedIn to do hiring
In <mes to come social media marke<ng will become integral part of course curriculum for marke<ng/technical students
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Find jobs Manage your reputa<on and be discovered Find opportuni<es Lead genera<on Brand Management Sales/Business development Community management Awareness and keeping in touch
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Empower yourself through our workshops "Self-‐education is, I firmly believe, the only kind of education there is." -‐Isaac Asimov
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Our offering for academia
Giving you skills for life:
• As a student you enhance your skill set and enable yourself to chose and learn from the Internet and grow yourself
• As a future worker you make yourself fit for the job and ready with the skillset required to shine out!
• Get a certificate
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Team of highly qualified, crea<ve individuals
Prior experience in project management, social media
strategy, IT implementa<on, sales and marke<ng
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Sachin Gaur Gradua<on – B. Tech, Comp Sc, Jamia Millia Islamia, 2005, Post
Gradua<on – MSc(Tech) Aalto University, Finland 2009, MSc(Tech) Tartu
University, Estonia 2009. Pursuing Doctoral studies in Aalto University
Professional Experience
Adobe India , worked on Adobe Reader team and filed eleven patents
while at the stay at Adobe (2+ years).
Researcher in Social Media PlaLorms for HIIT, Finland (1.5 years)
Coauthor of a book on Innova<on and Energy sector
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Gaurav Dhir
Gradua<on – B. Tech, Comp Sc, Jamia Millia Islamia, 2005, Post Gradua<on – PGDCM, IIM CalcuPa, 2007
Professional Experience Nokia India – sales of mobile phones in city and upcountry markets based out of Jaipur and Udaipur, Rajasthan (2 and a half years)
Olam Interna<onal – procurement of agri-‐commodi<es, Ivory Coast, Africa (1 year)
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Ac.vity Type Price
Basic Workshop 700 INR/participant
Contact us on: [email protected]