Mirchi Gangnam StylePresents

Lets see who makes it..

the below presentation could lead to some serious dance moves.. Don’t blame us for tapping your feet and shaking those hips

Why Mirchi Gangnam style?

Gangnam style is fast becoming this decades version of “Macarena”

Entered the top 10 most viewed Youtube videos with over 400 million viewsHence making news waves across the world

Activity overview:

Audience – no one is too young or too old to Gangnam style “Mass audience”

1 day of Mirchi Gangnam style at Express Avenue Mall

What are we going to do ?

Mirchi team will Gangnam style the entire

place.

Flash mobs to perform every 2 hours

On ground contest where

we will give away cash

prize worth 1 lakh

to those who do the

Gangnam style best and

adapt the same to the

new SUPER HIT “GOOGLE

SONG” from the movie

Thupaki

Why should you be a part of the Gangnam Madness?

• Led backdrop - frequent client ads to be played

• Flash mob in branded attire• Heavy on air promos with tags• Frequent emcee mentions• Product sampling at the venue• Brand integrated activities

most importantly…

Be the first to “Gangnam Style” the city

No one has forgotten the Macarena steps, and no one Will FORGET THIS!

TREMENDOUS BRAND COVERAGE, MOREOVER AN UNEXPECTED OUT OF THE BOX EVENT TO SHOCK A MASS AUDIENCE

On air Deliverables

Spots No. of days seconds rotates Total no. of seconds

Teaser promo

2 days 30 20 1200

Event promo 8 days 40 25 8000

Rj mentions 2 10

Ob links for the event day

Note* RJ Mentions only for being the Presenting Sponsor

On ground deliverables Event posters – all over the mall and the usual city hangoutsEvent banner – 4Print ads - 5Client branded desk with top faciaEmcee mentionsMascot with client brandingPromotersCut out brandingHoarding in express avenue – 3 days (Depends on the availability)

Not enough??

• Actor Vijay to make this event even more special

Director Muragadoss will also be present to make this a grand success

THANK YOU

….. WHILE WE ALL LEARN THE GANGNAM MOVES…