Mini MBA

OP

EN

TR

AIN

ING

I need to become

more strategic in my

thinking!

I was recently

promoted to my first

management position

and want to get better

in planning and

leadership.

I want to understand

Finance so I can speak

with more confidence

to my boss and

financial colleagues.

I need to understand

the difference

between the P/L and

the Cash Flow

statement.

I want to understand

our top management

and their strategic

directions a

lot better!

I studied Business but

was focused on one

functional area for a

long time. I want to

get a refresher and see

the big picture again!

I start to have

more budget

responsibility and

financial strategy is

challenging.

I'm working for a

public organisation

and the mini MBA will

help me understand

how private

businesses work.

I'm an engineer and I

urgently need to

understand the

bigger business

picture!

Is this programme for you?If you are a manager with a technical, scientific or specialist

background, this is the ideal programme for you.

Regio

n

17%

17%

10%

12%10%

9%

10%

15%

Germany & Switzerland

Middle East

Benelux

Central & Eastern Europe

Southern Europe

Northern Europe

Others

Engineers

Technical Staff

Specialists

Functional Managers

Operations Staff

Sales & Marketing

New Business Managers

Others

Job T

itle

21%

20%

19%

21%

10%

10%

5%

33%

15%10%

10%

9%

11%

B2B Manufacturing

Service Industries

Financial Services

Electronics &

Telecommunication

FMCG

Government & International

Organizations

Others

Sect

ors

5%

35%

40%

25%

1-5 years

5-10 years

More than 10 years

Pro

fess

ional Exp

erience

Understand how a company really works with a multi-functional overview of business and key leadership

competences necessary for success

Develop strategic thinking, planning and execution skills

at a divisional or functional level, using the right tools and

frameworks

Influence, enable & deliver organizational strategies

Make better business decisions

and improve your contribution to the business

Analyse the business environment

and translate changes into competitive strategies for sustainable

growth

Support strategic goals from top management

and be able to translate them for your area and implement them

more efficiently

Implement strategy

through the people in your team and different departments with new

leadership skills

Improve your business and collaboration skills

by actively working in teams on a business simulation

Key benefits and learning

Management

Leadership

Emotional Intelligence

Strategy

Finance

Marketing

Sales

Change Management

Key Competencies

Experienced

International

MCE Faculty MCE faculty are experienced

business people who

understand real business.

They will coach and work

with you so you learn and

practise the key business

skills you need.

The MCE Difference

Essentials of an

MBA in 5 days or

12 online sessionsAll the key skills from a

conventional Mini MBA in a

short period - that suits your

calendar and budget.

10 MillionParticipants

in the last 10 years

with over 1 million on

the Mini MBA alone

Engineers,

technical experts,

functional managers

scientists and more For managers with specific

backgrounds this is the fastest

way to get the key skills you

need to become a great business

manager.

International

Mini MBAParticipants from over 125

countries and many industries

take part in this best-selling

Mini MBA.

Implement what

you learnEveryone knows the theory.

But can you do it? MCE's

programmes allow you to

practise and to implement

what you learn as soon as you

are back in the office.

23

6

4

1

5

43

5

The Mini MBA Business Simulation

Make Real

Business Decisions

See the Impact of

Business Decisions

Maximize

Profitability

Practice, Practice,

Practice, Practice

It gets progressively complex

during the week, as you have

to consider multiple variables

to manage the short and the

long term goals. Teams receive

immediate feedback.

Investment decisions have to

be made to manage growth

and build competitive

advantage.

The objective is to understand

the real factors which impact

business decisions and to

practice what you learn during

the Mini MBA.

It covers 5 years in a company

and the objective is to

maximize profitability and

ROCE over the strategic 5-year

period.

Strategy roadmap & Competitive

strategy

Blue Ocean thinking

Innovation

Customer centricity

Marketing & Sales – Essential

Principles

Business Simulation: Strategic

thinking & Framing

Topic 2 – Strategy &

Marketing

Financial Statements – Balance

Sheet & Cash Flow

Financial Ratios

Investment Appraisal Principles &

Practice

Business Simulation: Finance

(continued) & Competitive Position

Topic 4 – Financial

Statements & Analysis

Investment Appraisal

Market segmentation, targeting

and positionning

Marketing mix and branding

Supply chain

Business models

Financial Statements – Profit & Loss

Statement (P&L)

Business Simulation: Finance &

Strategy Implementation

Topic 3 – Marketing,

Supply Chain & Business

Models

Finalization of the Business

Simulation

Strategy Execution

Case Study

Leading Change (Change

Management)

Wrap up (incl. Simulation winners)

Action plan and closing

Topic 5 – Strategy

Execution & Consolidation

Competency framework and

organizational success

Leadership Characteristics

Emotional intelligence and

personal insights discovery

Leadership & Management

Business Simulation: Building

Business Awareness

Topic 1 – Leadership

Learn and Practice

1

2

3

4

5

More than 1 millionmanagershave alreadytaken theMini MBA.

Are YOUready forthechallenge?

www.mce.eu

This MCE Mini MBA open training programme is available in 2 formats:

Face-to-Face and Live Online

Get the fundamentals of an MBA

programme in just 5 days in this

very intensive programme. Are

you ready for the challenge?

To register or find the latest dates:

The best-selling management

programme for professionals with a

technical, specialist or non-business

background.

Also available for your teams as an In-Company programme

Practical Details

Face-to-Face5-Day

Mini MBA

Classroom

5 Days

€ 3,950

Live Online

Mini MBAOnline

Live Online

12 X 3 hours

€ 3,950

+32 (0)2 543 21 20 info@mce.eu

Key Facts About MCE & AMA

10,000,000 92% 96%

1,000+ 100+ 98

One of the largest providers of

International Management Development services

in Europe, Middle East and Africa.

participants on AMA &

MCE programmes in

the last 10 years

of Fortune 1,000

companies are our

business partners

of participants report they

are using what they have

learnt at AMA & MCE

expert

facilitators

globally

Open Training

Programmes running

throughout EMEA

year's experience

working with our clients

around the globe

www.mce.eu+32 (0)2 543 21 20 info@mce.eu