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Million Dollar Speech Building Blocks BlueprintWorkshop By: Jim Edwards & Felicia Slattery Page 1 © Jim Edwards and Felicia Slattery All Rights Reserved Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Print This Out and Have It Ready For The Webinar Workshop Contact Blocks Jujitsu Block Target Audience Earned The Right Speech Payoff BIG Ideas Freebie Block Paid Offer Deliverables BONUS

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Page 1: Million Dollar Speech “Building Blocks Blueprint” Workshop...Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Page 7 © Jim Edwards

Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

Page 1

© Jim Edwards and Felicia Slattery – All Rights Reserved

Million Dollar Speech “Building Blocks

Blueprint” Workshop By: Jim Edwards & Felicia Slattery

Print This Out and Have It Ready For The Webinar Workshop

Contact Blocks

Jujitsu Block

Target Audience

Earned The Right

Speech Payoff

BIG Ideas

Freebie Block

Paid Offer

Deliverables

BONUS

Page 2: Million Dollar Speech “Building Blocks Blueprint” Workshop...Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Page 7 © Jim Edwards

Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

Page 2

© Jim Edwards and Felicia Slattery – All Rights Reserved

1. What is your name?

2. What is your company name?

3. What is your URL?

4. What is your phone number?

5. What is your email?

6. What is your mailing address?

NOTES:

Page 3: Million Dollar Speech “Building Blocks Blueprint” Workshop...Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Page 7 © Jim Edwards

Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

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© Jim Edwards and Felicia Slattery – All Rights Reserved

7. What ____________ do you have that is relevant to your target audience?

_______________________________________________________________________

_______________________________________________________________________

8. What is your ____________ ____________ as it relates to your speaking?

_______________________________________________________________________

_______________________________________________________________________

9. What ____________ , ____________ , or ____________ do you have that are

relevant to your target audience?

_______________________________________________________________________

_______________________________________________________________________

NOTES:

Page 4: Million Dollar Speech “Building Blocks Blueprint” Workshop...Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Page 7 © Jim Edwards

Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

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© Jim Edwards and Felicia Slattery – All Rights Reserved

10. What is something about you or your experience that "____________

_________ ____________ ____________ " to speak to this audience?

_______________________________________________________________________

_______________________________________________________________________

11. What is something “____________ ____________” or ____________ about

you people would think was really interesting or shows your personality?

_______________________________________________________________________

_______________________________________________________________________

12. What is a ____________ ____________ you've overcome in life?

_______________________________________________________________________

_______________________________________________________________________

NOTES:

Page 5: Million Dollar Speech “Building Blocks Blueprint” Workshop...Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Page 7 © Jim Edwards

Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

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© Jim Edwards and Felicia Slattery – All Rights Reserved

13. 2-5 word ____________ of your speech and area of expertise

_______________________________________________________________________

_______________________________________________________________________

14. What is the ____________ of your speech?

_______________________________________________________________________

_______________________________________________________________________

NOTES:

Page 6: Million Dollar Speech “Building Blocks Blueprint” Workshop...Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Page 7 © Jim Edwards

Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

Page 6

© Jim Edwards and Felicia Slattery – All Rights Reserved

15. Who is the ____________ ____________ for your speech?

_______________________________________________________________________

_______________________________________________________________________

16. What is your target audience's #1 ____________ as it relates to your topic?

_______________________________________________________________________

_______________________________________________________________________

17. What is the #1 way you help make your target audience's life or business

____________ ?

_______________________________________________________________________

_______________________________________________________________________

NOTES:

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Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

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© Jim Edwards and Felicia Slattery – All Rights Reserved

18. (1 of 5) What is the #1 ____________ ____________ ____________ you want to

get across in your speech?

_______________________________________________________________________

_______________________________________________________________________

19. (2 of 5) What is the 2nd ____________ ____________ ____________ you want

to get across in your speech?

_______________________________________________________________________

_______________________________________________________________________

20. (3 of 5) What is the ____________ ____________ ____________ you want to get

across in your speech?

_______________________________________________________________________

_______________________________________________________________________

21. (4 of 5) What is the 4th ____________ ____________ ____________ you want to

get across in your speech?

_______________________________________________________________________

_______________________________________________________________________

Page 8: Million Dollar Speech “Building Blocks Blueprint” Workshop...Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Page 7 © Jim Edwards

Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

Page 8

© Jim Edwards and Felicia Slattery – All Rights Reserved

22. (5 of 5) What is the 5th ____________ ____________ ____________ you want to

get across in your speech?

_______________________________________________________________________

_______________________________________________________________________

NOTES:

Page 9: Million Dollar Speech “Building Blocks Blueprint” Workshop...Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Page 7 © Jim Edwards

Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

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© Jim Edwards and Felicia Slattery – All Rights Reserved

23. What's an idea your target audience believes is true, but is actually ____________

____________ ?

_______________________________________________________________________

_______________________________________________________________________

NOTES:

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Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

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© Jim Edwards and Felicia Slattery – All Rights Reserved

24. (1 of 3) What is the absolute #1 ____________ ____________ your target

audience gets from your speech?

_______________________________________________________________________

_______________________________________________________________________

25. (2 of 3) What's the 2nd ____________ ____________ your speech gives your

target audience?

_______________________________________________________________________

_______________________________________________________________________

26. (3 of 3) What's ANOTHER ____________ ____________ your speech gets for

people?

_______________________________________________________________________

_______________________________________________________________________

NOTES:

Page 11: Million Dollar Speech “Building Blocks Blueprint” Workshop...Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Page 7 © Jim Edwards

Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

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© Jim Edwards and Felicia Slattery – All Rights Reserved

27. What is the title of the "____________ " you're offering them at the end of your

talk?

_______________________________________________________________________

_______________________________________________________________________

NOTES:

Page 12: Million Dollar Speech “Building Blocks Blueprint” Workshop...Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Page 7 © Jim Edwards

Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

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© Jim Edwards and Felicia Slattery – All Rights Reserved

28. What is the title of the ____________ ____________ you're selling at the end of

your speech?

_______________________________________________________________________

_______________________________________________________________________

29. What is the ____________ ____________ of your paid offer?

_______________________________________________________________________

_______________________________________________________________________

30. What is the ____________ ____________ ____________ you're giving them

today?

_______________________________________________________________________

_______________________________________________________________________

31. (1 of 5) What is the absolute #1 ____________ ____________ your target

audience gets from your offer?

_______________________________________________________________________

_______________________________________________________________________

32. (2 of 5) What's the 2nd ____________ ____________ your offer gives your

target audience?

Page 13: Million Dollar Speech “Building Blocks Blueprint” Workshop...Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Page 7 © Jim Edwards

Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

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© Jim Edwards and Felicia Slattery – All Rights Reserved

_______________________________________________________________________

_______________________________________________________________________

33. (3 of 5) What's ANOTHER ____________ ____________ your offer gets for

people?

_______________________________________________________________________

_______________________________________________________________________

34. (4 of 5) And what is yet another ____________ ____________ your offer gets for

people?

_______________________________________________________________________

_______________________________________________________________________

35. (5 of 5) What is one more ____________ ____________ your offer gets FOR your

target audience?

_______________________________________________________________________

_______________________________________________________________________

NOTES:

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Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

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© Jim Edwards and Felicia Slattery – All Rights Reserved

36. What do they get (____________ ) #1 of 5?

_______________________________________________________________________

_______________________________________________________________________

37. What do they get (____________ ) #2 of 5?

_______________________________________________________________________

_______________________________________________________________________

38. What do they get (____________ ) #3 of 5?

_______________________________________________________________________

_______________________________________________________________________

39. What do they get (____________ ) #4 of 5?

_______________________________________________________________________

_______________________________________________________________________

40. What do they get (____________ ) #5 of 5?

_______________________________________________________________________

_______________________________________________________________________

Page 15: Million Dollar Speech “Building Blocks Blueprint” Workshop...Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Page 7 © Jim Edwards

Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

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© Jim Edwards and Felicia Slattery – All Rights Reserved

41. Act Now ____________ #1 of 3?

_______________________________________________________________________

_______________________________________________________________________

42. Act Now ____________ #2 of 3?

_______________________________________________________________________

_______________________________________________________________________

43. Act Now ____________ #3 of 3?

_______________________________________________________________________

_______________________________________________________________________

NOTES:

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Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

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© Jim Edwards and Felicia Slattery – All Rights Reserved

BLUEPRINT #1 – Speech Blueprint

Page 17: Million Dollar Speech “Building Blocks Blueprint” Workshop...Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Page 7 © Jim Edwards

Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

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© Jim Edwards and Felicia Slattery – All Rights Reserved

BLUEPRINT #2 – Event Promotional Copy

Page 18: Million Dollar Speech “Building Blocks Blueprint” Workshop...Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery Page 7 © Jim Edwards

Million Dollar Speech “Building Blocks Blueprint” Workshop By: Jim Edwards & Felicia Slattery

Page 18

© Jim Edwards and Felicia Slattery – All Rights Reserved

BLUEPRINT #3 – Event Promo Email Copy