military embedded systems 2015 media kit
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Military Embedded Systems 2015 Media KitTRANSCRIPT
ContentsEditorial Staff and Departments 2Demographics and Circulation 3Editorial Calendar 4Social Media Demographics 5Contacts 6E-casts opsy.st/ecastmediakitE-mag/E-cast Roadmap opsy.st/EmagEcastRates opsy.st/2015rates
2015 Media Kit
mil-embedded.com
@military_cots | @JMcHaleIIImil-embedded.com/facebookmil-embedded.com/linkedin
Military Embedded Systems focuses on embedded electronics – hardware and software – for military applications through technical coverage of all parts of the design process. The website, Resource Guide, E-mags, and print editions provide insight on embedded tools and strate-gies such as software, hardware, systems, technology insertion, obsolescence man-agement, and many other military-specific technical subjects.
Coverage includes the latest innovative products, technology, and market trends driving military embedded applications such as radar, sonar, unmanned system payloads, signals intelligence, electronic warfare, C4ISR, avionics, telemetry, imaging, and more. Each issue provides readers with the information they need to stay connected to the pulse of embedded technology in the military and aerospace industries.
Military Embedded Systems is the indus-try’s largest producer of E-casts, E-lerts, E-letters, and white papers.
Departments › Special Report › Mil Tech Trends › Industry Spotlight › Defense Tech Wire › Editor’s Choice Awards
Editorial Staff and Departments
John McHale, Group Editorial Director of Military Embedded Systems, PC/104 and Small Form Factors, PICMG Systems & Technology, Signal Processing Design, and VITA Technologies, has covered the electronics industry for nearly 20 years. During that time he has led and launched magazines, websites, shows, and e-newslet-ters focused on the defense sector. He has a Masters of Print Journalism from Boston University and an undergraduate degree in Business Management from Albright College.
E-mail John at [email protected]
Lisa Daigle, Asst. Managing Editor, is responsible for working with con-tributing authors on technical article submissions from abstract to final drafts. Lisa has been covering the embedded computing industry since the mid 1990s when she worked on Computer Design magazine. She has a BA in English Literature from Assumption College.
E-mail Lisa at [email protected]
Sally Cole has more than 15 years’ experience as a journalist, covering topics that include physics, photonics, semiconductors, and network virtualization. She holds a bachelors degree in geology from the University of New Mexico.
E-mail Sally at [email protected]
Amanda Harvey, Assistant Editor, is responsible for online editorial, proofreading articles, reviewing the layout process, and assisting with various other editorial tasks. She has a BA in English Literature from Arizona State University.
E-mail Amanda at [email protected]
Revised: October 16, 2014
Readers who choose E-mags
64%
Readers who choose print
74%
Readers who choose tablets
28%
61% participated in online surveys
70%downloaded and
read a white paper in last 12 months
30,000 leads generated by
white papers in 2014
60%attended an E-cast
32,000 leads generated by
E-casts in 2013
Geographic Breakdown
Purchasing Power: What our engineers are buyingComponents 18.91%Boards/Buses 15.1%Digital ICs 13.7%Software 16.1%Communications 19.1%Medical/Health 12.5%Automotive 13.2%Design Tools, including EDA 13.5%Wireless 13.5%Avonics/Military 24.7%
Print/Online CirculationTotal Circulation 60,965Print 26,945E-mag 34,020 E-letter/E-lert 40,126
Additional E-lert Circulation:UAV 25,014
Americas64%
Europe25%
Asia11%
Scientist/R&D
3%System Engineer
6%Design/Development Engineering Manager (Software)
16%
Design/Development Engineering Manager (Software or Hardware)
35%
Design/Development Engineering Manager (Hardware)
21%
Executive/Corporate Manager
9%
Educator/Consulting
2%Sales/Marketing
4%
Manufacturing/Production/Control Engineer
4%
Military Embedded Systems Subscribers’ Job Functions
Simulation andTraining
2%Surveillance/
Reconnaissance/UAVs
2%
ShipboardElectronics
2%Security Threat/Biometrics
30%
Safety-critical Systems/T&M
8%
Wireless/Networking
6% Vetronics(Vehicle Electronics)
23%
Scientificand Research
18%
Military Embedded Systems Primary Industries
Revi
sed
10/1
6/20
14
Dat
es s
ubje
ct to
cha
nge
mil-embedded.com | @military_cots | @JMcHaleIII
Editorial Contacts: John McHale, Editorial Director, [email protected] Daigle, Assistant Managing Editor, [email protected] Harvey, Assistant Editor, [email protected]
Sales/E-cast: Patrick Hopper, Publisher, [email protected]
Military Embedded Systems 2015 Print and E-letter Editorial CalendarDue Dates
Editorial Ads
Issue Special Report (staff written)
Mil Tech Trends (staff written and
contributed)Industry Spotlight (contributed)
Trade Shows, Promotions, E-Casts, E-Mags, Bonus Coverage, and Blogging A
bstr
acts
1st D
raft
Prin
t
Ads
Clo
se
E-le
tter
January PrintRADAR GUIDE
AFCEA West, Embedded World
11/1
4/14
12/5
/14
1/19
12/5
/14
1/1
Radar Design TrendsSignal Processing
Trends in Radar, Sonar, and Electronic Warfare
FPGAs for Radar andElectronic Warfare SystemsJanuary E-letter
February E-letter Unsolicited articles are welcomed. Please contact: [email protected] – – – – 2/1
Feb/March Print AVIONICS ISSUEAviation Electronics Europe
Radar & EW E-Mag
12/1
9/14
1/9
2/23
1/9
3/1
March E-letterNext-Generation Avionics
for Military and Space Applications
Avionics Safety Certifi cation
Connectors for Avionics Applications
April/May Print UNMANNED SYSTEMS ISSUE ESC Boston, AUVSI, SOFICSpecial AUVSI Print
SupplementSignal Processing Design
Resource Guide
1/30
2/20
4/6
2/20
4/1
April E-letter Small UAVs Unmanned Ground Vehicles ISR payload designs for UAVs & UGVs
May E-letter Unsolicited articles are welcomed. Please contact: [email protected] – – – – 5/1
June PrintITAR Compliance Trends Small Satellites Trends in Radiation-Hardened Electronics
ESC Silicon Valley,NSREC, Small Satellite
Readership Survey 3/27
4/17
6/1
4/17
6/1
June E-letter
July/August Print Mitigation of Counterfeit Parts Rugged Computing Secure Cloud Computing DSEI
Safety Certifi cation E-Mag 5/1
5/22
7/6
5/22
7/1
July E-letter
August E-letter Unsolicited articles are welcomed. Please contact: [email protected] – – – – 8/1
September Print
Military Embedded Systems Resource Guide
AUTOTESTCON, AUSA
6/12
7/3
8/17
7/3
9/1
Defense Electronics Market Analysis; Special Report: Shipboard Electronics; Mil Tech Trends: Test and Measurement Trends; Industry Spotlight: Managing Obsolescence;
Key Resource Guide categories include: Boards, Multicore, Packaging/Mechanical/Chassis, Rugged Boards and Computers, Small Form Factors, Sensors, Systems, Power Conversion, Rugged Storage, RTOS,
Middleware/Software, Virtualization, Test and InstrumentationSeptember E-letter
October Print Embedded Processing for Electronic Warfare
Military Radio Design Trends Encryption
ESC Minneapolis, MILCOM, DMSMS exhibition, AOC
Unmanned Systems E-Mag 7/10
7/31
9/14
7/31
10/1
October E-letter
Nov/Dec Print Navigation/GPS Technology for Military Applications
Military Power Supplies
VITA & PICMG Standards for Embedded Military Systems Embedded Tech Trends
9/11
10/2
11/1
6
10/2
11/1
November E-letter
December E-letter Unsolicited articles are welcomed. Please contact: [email protected] – – – –
12/1
@dsp_fpga4,430 followers
@picmg_tech1,000 followers
4,980 followers
@military_cots
facebook.com/embedded.computing.design
Embedded Computing Design Group1,720 members
Military Embedded Systems Group2,713 members
DSP-FPGA Group3,392 members
3,580 followers
@industrial_mag
more than 42,000 engineers world-wide
9,775 followers
OpenSystems Media’s social network toAdd your next campaign
@embedded_mag
1,400 Likes
FPGA/CPLD Design Group10,550 members ATCA Advanced Telecom Group
1,345 members
Small Form Factors Group334 members
Industrial Embedded Systems Group1,287 members
VITA Technologies Group273 members
RTOS Embedded Channel Group1,067 members
PICMG Systems & Technology Group765 members
For more details on using our social network or consulting questions, please contactPatrick Hopper at [email protected] or call 586-415-6500
E M B E D D E D S Y S T E M SINDUSTRIAL @dsp_fpga4,430 followers
@picmg_tech1,000 followers
4,980 followers
@military_cots
facebook.com/embedded.computing.design
Embedded Computing Design Group1,720 members
Military Embedded Systems Group2,713 members
DSP-FPGA Group3,392 members
3,580 followers
@industrial_mag
more than 42,000 engineers world-wide
9,775 followers
OpenSystems Media’s social network toAdd your next campaign
@embedded_mag
1,400 Likes
FPGA/CPLD Design Group10,550 members ATCA Advanced Telecom Group
1,345 members
Small Form Factors Group334 members
Industrial Embedded Systems Group1,287 members
VITA Technologies Group273 members
RTOS Embedded Channel Group1,067 members
PICMG Systems & Technology Group765 members
For more details on using our social network or consulting questions, please contactPatrick Hopper at [email protected] or call 586-415-6500
Contacts
Sales/MarketingPublisher
Patrick [email protected]
Sales DirectorTom [email protected]
Strategic Account Managers Rebecca [email protected]
Eric [email protected]
Kathleen [email protected]
Shannon Alo-Mendosa [email protected]
Regional Account Managers Barbara Quinlan – [email protected]
Denis Seger – Southern [email protected]
Sydele Starr – Northern [email protected]
AsiaElvi Lee – Asia-Pacifi c [email protected]
EuropeJames Rhoades-Brown – [email protected]
Christian Hoelscher, Account Manager – Europe [email protected]
Gerry Rhoades-Brown, Account Manager – Europe [email protected]
AccountingEmily [email protected]
Sales/Marketing Office30233 JeffersonSt. Clair Shores, MI 48082586-415-6500 | Fax: [email protected]
Resources Subscription Updates
opensystemsmedia.com/subscriptions
EditorialPresident
Rosemary Kristoff [email protected]
Executive Vice PresidentsJohn [email protected]
Rich [email protected]
Editorial DirectorsJohn McHale, Military Embedded [email protected]
Curt Schwaderer, Embedded Computing [email protected]
Rich Nass, Brand Manager, Embedded Computing Design [email protected]
Jerry Gipper, VITA Technologies [email protected]
Joe Pavlat, PICMG Systems & [email protected] | 831-238-7715
EditorsMonique DeVoe, Managing [email protected]
Brandon Lewis, Assistant Managing [email protected]
Lisa Daigle, Assistant Managing [email protected]
Sally Cole, Senior [email protected]
Rory Dear, Technical [email protected]
Amanda Harvey, Assistant [email protected]
Creative ServicesDavid Diomede, Creative Services [email protected]
Stephanie Sweet, Creative [email protected]
Joann Toth, Senior [email protected]
Jake Rojas, Graphic [email protected]
Web Services submit.opensystemsmedia.comKonrad Witte, Senior Web [email protected]
Joy Gilmore, Assistant E-cast [email protected]
Headquarters/Editorial16626 E. Avenue of the Fountains, Suite 201Fountain Hills, AZ 85268480-967-5581 | Fax: 480-837-6466