miexperience by sodexo

5
connecting with consumers at the speed of life miExperience

Post on 21-Oct-2014

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Technology


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Life is all but digital. The new way to communicate and interact with customers.

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Page 1: miExperience by Sodexo

connecting with consumers at the speed of life

miExperience

Page 2: miExperience by Sodexo

Introducing miExperience

We start by thinking about the different ways we can bring value to consumers, wherever they may be, as they interact with

Sodexo’s wide-ranging comprehensive service offers. At each stage of this journey, we have an opportunity to embed targeted,

contextual technology solutions that raise the level of engagement consumers have with our brand, our services and our

people, while providing them with valuable quality of life benefits.

Most adults now spend up to one-third of their lives interacting with

digital devices at school, work, home and on-the-go. The proliferation

of internet connected mobile device uses is reaching critical

mass, with over 35% of all U.S. adults now using smartphones.

Regular use of social media is now mainstream and spans all

age groups, with over 50% of all U.S. adults connecting to social

media. Together, these dynamics create a tremendous opportunity to

leverage technology to improve the quality of daily life for the 50 million

consumers Sodexo touches daily across the world.

time

spen

t interacting with digital devices

over 35% of adults use smartphones more than half of all adults regularly

connect to social media

We call this approach miExperience

and we’ve created several technology platforms

to help us enhance a range of consumer

touch points. As consumers interact with Sodexo

along these touch points, we provide personalized

options so consumers can tailor their experience

to fit their needs and lifestyles.

Page 3: miExperience by Sodexo

miExperienceWEB {connect}

In addition to interacting with consumers face-to-face, we have an opportunity to provide valuable information and online services for them using a variety of web-based technologies. Our site level web portals invite consumers to learn about the variety of service and product offers available. Consumers may access local menus and nutrition information, learn about special offers and promotions and connect with our on-site teams. With a few clicks, consumers can order catering, personal meals for pick-up or delivery, orders for take-home and a wide range of other service offers.

miExperienceDIGITAL {navigate}

As consumers navigate through our physical service offer environments, we can make the shopping experience more engaging and interactive through the use of powerful digital communication systems. We build solutions for all the key touch points supported with state-of-the-art content management software and hardware. From touchscreen solutions, digital menu boards and small footprint digital signage, to educational and entertainment opportunities, we customize our plan for each location based on client and consumer needs.

miExperienceMOBILE {interact}

The explosion in smartphone use today across all demographics provides a tremendous opportunity to interact and bring value to on-the-go consumers. Our Mobile Ordering App user experience is intuitive and easy to navigate, with options for consumers to build and customize orders to fit their personal preferences and nutritional objectives. Smartphones make communicating with mobile consumers easier than ever through opt-in emails, text messaging and social media platforms.

miExperiencePAY {retain}

Our cloud-based, exclusive, enterprise POS system is central to the miExperiencePAY platform. This system interacts with our dynamic product and service offer database, such that the latest information and system updates are delivered in real-time to each of our locations. We pre-integrate important peripherals and systems like payment card acceptance, nutrition information, mobile ordering, digital menu boards and barcode scanners. Implementation is turnkey for our site operations’ teams, and provides the utmost in convenience and speed for consumers.

miExperienceSOCIAL {advocate}

Today, social media is firmly integrated into consumers’ lives, so we’ve integrated these powerful tools and solutions into our technology approach. Over 50% of adults are regular users of social media today and we’re leveraging a variety of social media platforms, including Facebook and Twitter, to create engaging idea exchanges to help us better listen to and understand the diverse needs of our consumers and interact in exciting new ways.

Making every stage of the consumer journey more enjoyable.

Page 4: miExperience by Sodexo

Powering the miExperience approach is Sodexo’s cloud-based enterprise point of sale and business intelligence system integrating each of our miExperience platforms. This rich data stream allows us to constantly learn more about consumer and client needs. We apply these insights to continually enhance our service offers and provide more relevant experiences.

Consumers benefit with fast, easy-to-use, real-time access to the latest information and offers. Our clients benefit with efficient, cost-effective solutions that help address quality of life for the constituencies of your organization. And our site support teams benefit by targeting technology in ways that help grow business and focus efforts on attracting and delighting consumers, and deliver the best service and products possible.

We work closely with you to learn about your needs and the needs of the consumers within your organization. Extensive research is conducted to determine the right mix of technology solutions for each situation. Those solutions are then targeted and customized to become an integrated part of our overall service offers and Sodexo consumer experience, meshing perfectly with your objectives for enhancing the quality of daily life for your organization.

That’s miExperience

From dynamic, robust technology solutions come powerful benefits.

Page 5: miExperience by Sodexo

consumer focused technology solutions

miExperience