Microsoft’s Vision for IT as a ServiceThe Server to Virtualized Datacenter to

Private & Public Cloud Continuum

David Greschler, Director, MicrosoftKondwani Cooper, Senior Windows Admin, RL PolkDoug Miller, Practice Architect, CDW

Software

as a

service

Platform as a

serviceInfrastructur

e as a

service

Service platfor

m

Cloud platfor

m

Cloud

computing

Grid

computing

Private cloud

Public

cloud

Hybrid computin

gGlobal cloud

Scale-out cloud Online

services

Utility computing

On demand

Internal cloud

Hosted

cloud

Cloud services

IT as a Service

What is IT as a Service?

Capabilities & Requirement

Access from AnywhereScale OutElasticSelf-Service

Multi-TenantFailure ResilientModel-DrivenConsumption based charge

TraditionalDatacenter

• Well-known, Stable & Secure• Utilization <15%

VirtualizedDatacenter

• Utilization Increasesto >50%• Management

Costs Decrease

PrivateCloud

• Management Costs Decrease Significantly• Chargeback

Server to Datacenter to Cloud: Building Blocks for IT as a Service

PublicCloud

• Capacity on Demand• Global Reach

Hypervisor: Windows Server 2008 R2 Hyper-V

• Live Migration• New Processor Support

− Improved Performance− Lower Power Costs

• Enhanced scalability− Greater VM Density− Lower TCO

• Networking Enhancements− Improve Performance− 10 Gb/E Ready

• Dynamic VM Capabilities• Enhancements to Server

Core− Ease Management− Lower TCO

Applications

“Maxol runs Exchange Server 2007, SQL Server 2005, Terminal Services, and file and print

servers as key workloads in its virtual environment. Going forward, nearly every

business application at Maxol will be a candidate for virtualization.”

- Maxol Case Study

Microsoft fully supports our key server applications in a virtualized environment

Microsoft has updated server workload licensing to enable virtualization mobility

Management of the workloads is key, not just the virtual machine

“We’ve seen first-hand that we can virtualize everything from file, print, and web servers to database servers running SQL Server and

Oracle, and actually have the virtual machine run *faster* than what it ran on our

original physical box.”- Janssen Jones, Indiana University

6

Datacenter Application Virtualization

Application Virtualization: Simplifying Management of The Datacenter

Application

Operating System

Virtualization

Rapid, Datacenter Scale Deployment

Through Sequenced Applications

Lower “Friction” With Image Based Management

Isolate and Simplify Management With OS

and Application Separation

Interoperability: Providing a Unified Solution

“DHMC runs both Windows Server 2008 and Windows Server 2003 as guest operating

systems under Hyper-V, as well as Linux. To date, DHMC has virtualized Web servers,

sites on Microsoft Office SharePoint® Server 2007, reporting servers, medical

applications, domain controllers, file and print servers, Citrix servers, and more.”

Dartmouth Hitchcock Medical Center Case Study

Interoperability agreements with Novell, Citrix (Xen), and Red Hat to support Linux on Hyper-V

SVVP (Server Virtualization Validation Program) to certify non-Microsoft Hypervisors for Microsoft Support

System Center Operations Manager supports monitoring of non-Windows, including Linux

System Center Virtual Machine Manager manages VMware ESX servers

8

VMware

Physical & Virtual Application Focused Management

Virtual Workload

Provisioning

OS / Software Deploy,

Patching and State

Mgmt

Performance and Health

Monitoring

Disaster Recover

y

Hardware Provisionin

g

Backup

TraditionalDatacenter

• Well-known, Stable & Secure• Utilization <15%

VirtualizedDatacenter

• Utilization Increasesto >50%• Management

Costs Decrease

Server to Datacenter to Cloud Continuum: Building Blocks for IT as a Service

Physical/VirtualApplications

Man

ag

em

en

t

Physical/Virtual Operating Systems

The less time I spend

deploying servers, the faster

I can get products to market”“

“

-Kevin Vasconi

CIO, RL Polk

OutcomeReduced IT staff growthImproved availability of business servicesHardware savings of $300,000Faster time to market for customer solutions

OutcomeEnd to end service visibilityImproved SLA complianceEnhanced customer service and responsiveness

Before we needed to use a variety of

tools to monitor the non-Windows

servers, so now we can integrate that

into one single product with one

dashboard to look at. We’ve got one

tool to go to. It’s easy to look across

our entire environment…see what the

problem is, and quickly identify it by

only having one tool. So we don’t have

to pay the additional licensing costs.

“ “

-Drew Shanahan

Technical Architect for CDW

TraditionalDatacenter

• Well-known, Stable & Secure• Utilization <15%

VirtualizedDatacenter

• Utilization Increasesto >50%• Management

Costs Decrease

PrivateCloud

• Management Costs Decrease Significantly• Chargeback

Server to Datacenter to Cloud Continuum: Building Blocks for IT as a Service

PublicCloud

• Capacity on Demand• Global Reach

Why Clouds? Why Now?Managed costs

Virtualization trends, shift from capital expenditures to Operational expendituresCost of “headroom” insurance –greater optics around application requirements/resources

Greater resource agility Ability to respond to business demands more effectively, and help ensure employees have on-demand access to critical business information

Greater business agility focus on solving business problem, and not on infrastructure issues. The result—less management, maintenance and deployment time, greater scalability to more easily handle peaks in demand.

Smaller carbon footprint Off-premises IT infrastructure has the additional value of decreasing environmental impact through a reduction in the physical resources required to run on-premises systems.

Microsoft’s Cloud Continuum: Choice

Dynamic Data Center ToolkitFor Hosters| Dynamic Data Center Toolkit

For Enterprises|

Software as

a Service(SaaS)

Platform as

a Service(PaaS)

Infrastructure as a

Service(IaaS)

Private

Public

Foundation for Private Clouds Hyper-V, System Center & Dynamic Datacenter Toolkits

Step-by-step instructions that you can use to build an instantly scalable virtualized infrastructure guidance

Sample code and best practices

Dynamic Data Center Toolkit for Hosters (DDTK-

H)Available now and free of

charge!

Vision: Deliver a toolkit that allows hosters & enterprises to dynamically pool, allocate and manage resources to enable IT

Infrastructure as a ServiceDynamic Data Center Toolkit for Enterprises

(DDTK-E)Available free of charge

in first half of 2010

An architectural roadmap, deployment guidance and best practices

Familiar tools that are compatible with existing applications

Ability To Manage Across Both

Foundation for Public Cloud:The Windows Azure Platform

Web and Clouds Third party CloudWeb applications

On-premises LOB ApplicationsComposite applications

Compute Storage Management

ManagementRelational data

Connectivity Access control

Developer ExperienceUse existing skills and tools

PARTNER HOSTED

CLOUD SERVICES

ON PREMISES

BUY

BUILD

Packaged Apps/Run in-house

Custom Apps/Run in-house

Custom Apps/ Someone Else

Hosts

Custom Apps/Deploy on

Service Platform

Packaged Apps/ Someone Else

Hosts

Service Based Apps/

Subscription/Pay as You Go

Control vs. Scale Economies

Applications: Similar decision points…

> On-premise (private), off-premise (hosted, public), or a combination of both for infrastructure AND applications based on business needs

> Enterprise-class services with no compromises to availability, reliability or security

> Consistent, connected and managed experiences across device or platform

Microsoft’s vision for cloud services