2019 all you wishfor business

Growing demandfor exhibition

space

Significantlyincreased visitor

interest and numberof visitors

Strong concept withstrong USP

Leading roleas trendsetter

Future-orientedfurther development

of the Christmasworldmarket place

SUCCESSFUL TRADE-FAIR CONCEPT FOR THE FUTURE

25. – 29.1.2019

NEW HALL 122019AVAILABLE IN

for the first time

SUCCESSFUL TRADE-FAIR CONCEPT FOR THE FUTURE

EXPANDED VISITOR SYNERGIESProduct groups to be merged into target-group specific segments.

NEW OPPORTUNITIES FOR EXHIBITORSPowerful neighbourhoods for suppliers of seasonaland Christmas decorations.

VALUE ADDED FOR VISITORSNew ‘Inspiration & Centerpieces’ concept creates more exhibitionspace and larger product spectrum for exhibitors and visitors.

2019 – NEW AND UNCHANGED

NEW HALL CONCEPT FOR CHRISTMASWORLD 2019 Inspiration & Centerpieces

THE CENTERPIECES CONCEPT

STRATEGYHall planning from theimportant perspective ofbuyers: compressed productspectrum, efficient ordering.

STRONG NEIGHBORHOODConsideration of product groupsand visitor target groups in theplanning phase, to generatemaximum synergies.

CENTERPIECEEvery hall will have a centerpiece and be developedfrom the middle outwards.

INDIVIDUALITYThe centerpieces will differfrom hall to hall: they canconsist of exhibition space, special events, networkingand catering.

EVENT CHARACTERThe successful Christmasworldprogramme of events (Trend Show, Special Show, Christmasworld Forum, Christmasworld PREMIUM) will be integrated into thehalls and thus ensure a larger flow of visitors.

YOUR STEPPING STONEThe chance for you asan exhibitor to be seenin a new light.

NEW: CHRISTMASWORLD 2019

State March 2018 – subject to alteration

Florist’s requisites & Garden decoration, Ribbons & Wrapping, Candles & Fragrances

HALL 8.0

HALL USPs

A combination that promises success.

The hall will be given a new exhibitor structure: it will be restructured and developed from thecenterpiece outwards.

The demand for exhibition space from new exhibitors and requests for more space from existingexhibitors can be met and thus make the range of products even more attractive to buyers.

The proximity to Hall 9.0 will generate synergies with the ‘Christmas & Seasonal decoration’ segment.

Hall 8.0 is easy to reach in the heart of the Exhibition Centre – with excellent links to the busy Galleriaand Torhaus ‘S-Bahn’ entrances.

Artificial flowers / plants, wreaths / bouquets / hollow-ware, garden decoration, candles, candlesticks, candle holders, candle accessories, fragrances and soaps, ribbons, bows, wrapping materials

Visual merchandising & Light, Christmas & Seasonal decoration

HALL 9.0

HALL USPs

Generation of buyer synergies through the combination of two successful product segments.

Direct link from the hall to the ‘Florists’ requisites & Garden decoration’ segments.

Rounded off by overlapping buyer target groups.

The demand for exhibition space from new exhibitors and requests for more space from existingexhibitors can be met and thus make the range of products even more attractive to buyers.

Window / shop decoration, mobile figures, shop and city lighting, indoor and outdoor lighting, artificial Christmas trees, tree decorations

HALL 11.0

HALL USPs

Connects two Christmasworld focal points with a new composition.

Hall 11.0 is right in the heart of the Exhibition Centre – with links to all halls.

Circular flow in the western section of the Exhibition Centre thanks to connection to the new Via Mobile.

Inspiration for buyers of different target groups.

Tree decorations, table decorations, artificial flowers / plants, hollow-ware, garden decorations, candles

Christmas & Seasonal decoration, Florists’ requisites & Garden decoration

Christmas & Seasonal decoration

HALL 12.0

HALL USPs

The heart of Christmasworld in the newest, most modern exhibition hall: it will be possible to expandthe very popular ‘Christmas & Seasonal decoration’ segment.

New synergies through the direct link to Halls 11.0.

Shorter walking distances for buyers – efficient ordering.

The new Via Mobile provides a direct link from Hall 8 to Hall 12.

Underground train station adjacent to Hall 12 in the medium term.

Tree decorations, nativity scenes, spring / Easter / autumn / Halloween decorations, Christmas Delights

Christmasworld International Sourcing

HALL 12.1

HALL USPs

Offer room for a large number of export-experienced manufacturers who focus on larger order volumes.

Are well embedded in the western section of the Exhibition Centre.

The requests for more exhibition space from existing exhibitors can be met and thus make the range ofproducts even more attractive to buyers.

Individual presentations and national pavilions with Asian manufacturers –all Christmasworld product segments

YOUR CONTACTMartina BullackTel. +49 69 75 75-64 66martina.bullack@messefrankfurt.com

Elina FechTel. +49 69 75 75-60 56elina.fech@messefrankfurt.com

2019

State March 2018 – subject to alteration