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Serving the Business Community Since 1977 NABPAC 2014 BIENNIAL POST-ELECTION CONFERENCE “MESSAGING FOR TOMORROW: TOOLS AND INSIGHTS FOR SHAPING YOUR POLITICAL ENVIRONMENT” November 19-21, 2014 ~ The Breakers ~ Palm Beach, Florida CONFERENCE SCHEDULE

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Page 1: “MESSAGING FOR TOMORROW: TOOLS AND … 2014 nabpac... · TOOLS AND INSIGHTS FOR SHAPING YOUR POLITICAL ENVIRONMENT” ... The facilitators will then moderate a panel of group

Serving the Business Community Since 1977

NABPAC 2014 BIENNIAL POST-ELECTION CONFERENCE

“MESSAGING FOR TOMORROW:TOOLS AND INSIGHTS FOR SHAPING

YOUR POLITICAL ENVIRONMENT” November 19-21, 2014 ~ The Breakers ~ Palm Beach, Florida

CONFERENCE SCHEDULE

Page 2: “MESSAGING FOR TOMORROW: TOOLS AND … 2014 nabpac... · TOOLS AND INSIGHTS FOR SHAPING YOUR POLITICAL ENVIRONMENT” ... The facilitators will then moderate a panel of group

WEDNESDAY, NOVEMBER 19TH

10:00 a.m. Conference registration opens – Venetian Ballroom North

1:00 p.m. Welcome and Introductions – Venetian Ballroom North

• NABPAC President Yvette Williams – Johnson & Johnson

1:15 p.m. FROM THE ELEVATOR TO THE BOARD ROOM: SHAPING A COMPELLING MESSAGE FOR ANY ENVIRONMENT – Venetian Ballroom North

• Laurie Richards – Laurie Richards & Associates

2:15 p.m. THE NEW SHAPE OF ELECTION AND ETHICS LAWS AND SUCCESSFULLY WORKING WITH YOUR INSIDE COUNSEL – Venetian Ballroom North

• Scott Reiter – National Association of Realtors (Facilitator) • Jan Baran – Wiley Rein, LLP • Ralph Holmen – National Association of Realtors • Jennifer McIntyre – The Boeing Company • Rob Walker – Wiley Rein, LLP

3:45 p.m. Concurrent Best Practices Workshops (select one)

Corporation Tune Up: CHARTING NEW PATHWAYS FOR GROWTH – Venetian Ballroom North

This interactive session will be co-facilitated by NABPAC PACHelp Hotline Adviser Karen

Fabean and Amie Adams of Dunn Associates. During the first half of the session, participants will breakout into groups to discuss top PAC development issues they will have identified in a pre-conference survey. The facilitators will then moderate a panel of group leaders to explore their insights, experiences and recommendations.

• Kate Abel - Aetna • Mariko Bennett - Baxter International Inc • Maurie Dugger - Aflac • Danielle James - Caterpillar • Brandy Stacks - Prudential Financial • Chris Timmerman - Boston Scientific

Association session: ALL POLITICS IS LOCAL: HOW TO ENGAGE– Gulfstream 3&4

This interactive panel discussion will be facilitated by NABPAC PACHelp Hotline Adviser Trey Richardson of Sagac Public Affairs. Participants will breakout into three groups of large, medium and small association PACs to discuss a series of topics related to identification, recruitment and engagement of volunteer fundraisers to assist in creating increased presence and receipts for your PAC.

• Susan Askew – International Council of Shopping Centers • Catherine McDaniel - Wine and Spirits Wholesalers of America • Courtney Schoenborn - Independent Community Bankers of America

6:00 p.m. WELCOME RECEPTION – Mediterranean Courtyard

Dinner on your own – please visit the Breakers concierge for recommendations.

Page 3: “MESSAGING FOR TOMORROW: TOOLS AND … 2014 nabpac... · TOOLS AND INSIGHTS FOR SHAPING YOUR POLITICAL ENVIRONMENT” ... The facilitators will then moderate a panel of group

THURSDAY, NOVEMBER 20TH

8:00 a.m. Buffet breakfast – Venetian Ballroom North

8:30 a.m. PUBLIC OPINION AND THE 2014 ELECTIONS: EXPLORING RESULTS, TRENDS AND THE NEW NORMAL – Venetian Ballroom North

A bipartisan team from two of the nation’s leading polling firms dig deep into the factors that drove the 2014 election results and what it means for the 2016 cycle.

• David Schild – Raytheon (Facilitator) • Hans Kaiser – Moore Information • Molly Murphy – Anzalone Liszt Grove

9:30 a.m. Break – Venetian Foyer

9:45 a.m. IT’S NOT YOUR FATHER’S (OR MOTHER’S) SENATE – Venetian Ballroom North The U.S. Senate is experiencing historic changes. Since the beginning of the 111th

Congress at least 49 Senators will have left the Chamber. Learn what these new personalities will mean to the business agenda in the 114th Congress.

• Catherine McDaniel – Wine & Spirits Wholesalers of America (Facilitator) • Paul Brathwaite – Podesta Group • Kelly Johnston – Campbell Soup Company

10:45 a.m. Break – Venetian Foyer

11:00 a.m. ENERGY, FINANCE, HEALTHCARE, REAL ESTATE, AND TAXES: HOW THE NEW CONGRESS MAY ADDRESS KEY POLICY PRIORITIES – Venetian Ballroom North

A panel of veteran government affairs professionals discusses the implications of the 2014 election results, provides insights into how congressional leadership may confront major issues in the first half of 2015, and explains how they plan to approach change in the 114th Congress.

• Allen Chew – DIRECTV (Facilitator) • Jeff DeBoer – The Real Estate Roundtable • James Dennis – Palmetto Group • Rebecca Sczudlo – NiSource • Berry Trimble – Blue Cross & Blue Shield Association

12:00 Noon Keynote Luncheon: “WHAT THE 2014 MIDTERMS TELL US ABOUT OURSELVES NOW, AND WHAT THAT MEANS FOR THE FUTURE” – Mediterranean Ballroom

Perspectives from a leading pollster to President Obama and national Democratic Party organizations on demographic change in America, the new political realities, the proliferation of Super PACs, and what the 2016 Democratic presidential primary portends.

• Cornell Belcher - Brilliant Corners Research & Strategies

Afternoon Optional golf tee-times – The Ocean and Rees Jones Golf Courses

Cocktails and dinner on your own – please visit the Breakers concierge for recommendations. 9:00 p.m. President’s Dessert Reception and “After Hours” Party – Ponce de Leon V, VI

Page 4: “MESSAGING FOR TOMORROW: TOOLS AND … 2014 nabpac... · TOOLS AND INSIGHTS FOR SHAPING YOUR POLITICAL ENVIRONMENT” ... The facilitators will then moderate a panel of group

10:00 a.m. Conference registration opens – Venetian Ballroom North

1:00 p.m. Welcome and Introductions – Venetian Ballroom North

• NABPAC President Yvette Williams – Johnson & Johnson

1:15 p.m. FROM THE ELEVATOR TO THE BOARD ROOM: SHAPING A COMPELLING MESSAGE FOR ANY ENVIRONMENT – Venetian Ballroom North

• Laurie Richards – Laurie Richards & Associates

2:15 p.m. THE NEW SHAPE OF ELECTION AND ETHICS LAWS AND SUCCESSFULLY WORKING WITH YOUR INSIDE COUNSEL – Venetian Ballroom North

• Scott Reiter – National Association of Realtors (Facilitator) • Jan Baran – Wiley Rein, LLP • Ralph Holmen – National Association of Realtors • Jennifer McIntyre – The Boeing Company • Rob Walker – Wiley Rein, LLP

3:45 p.m. Concurrent Best Practices Workshops (select one)

Corporation Tune Up: CHARTING NEW PATHWAYS FOR GROWTH – Venetian Ballroom North

This interactive session will be co-facilitated by NABPAC PACHelp Hotline Adviser Karen

Fabean and Amie Adams of Dunn Associates. During the first half of the session, participants will breakout into groups to discuss top PAC development issues they will have identified in a pre-conference survey. The facilitators will then moderate a panel of group leaders to explore their insights, experiences and recommendations.

• Kate Abel - Aetna • Mariko Bennett - Baxter International Inc • Maurie Dugger - Aflac • Danielle James - Caterpillar • Brandy Stacks - Prudential Financial • Chris Timmerman - Boston Scientific

Association session: ALL POLITICS IS LOCAL: HOW TO ENGAGE– Gulfstream 3&4

This interactive panel discussion will be facilitated by NABPAC PACHelp Hotline Adviser Trey Richardson of Sagac Public Affairs. Participants will breakout into three groups of large, medium and small association PACs to discuss a series of topics related to identification, recruitment and engagement of volunteer fundraisers to assist in creating increased presence and receipts for your PAC.

• Susan Askew – International Council of Shopping Centers • Catherine McDaniel - Wine and Spirits Wholesalers of America • Courtney Schoenborn - Independent Community Bankers of America

6:00 p.m. WELCOME RECEPTION – Mediterranean Courtyard

Dinner on your own – please visit the Breakers concierge for recommendations.

FRIDAY, NOVEMBER 21ST

8:00 a.m. Buffet breakfast – Venetian Ballroom North 8:15 a.m. 2014: HARBINGER OR HAPPENSTANCE? – Venetian Ballroom North

Were the 2014 election results a sign of things to come or a one-off result that has no impact on the 2016 cycle? Learn valuable insights from Charlie Cook – America’s top political analyst – so you can prepare your PAC and political program for what lies ahead.

• Charlie Cook – The Cook Political Report

9:15 a.m. Trailblazer Case Study – INFOGRAPHICS: A PICTURE TELLS A THOUSAND WORDS - Venetian Ballroom North

• Meaghan Killion Joyce – International Paper (Facilitator) • Kristine Kilbride – Genworth Financial • Chris Timmerman – Boston Scientific

9:45 a.m. CROSS-GENERATIONAL MESSAGING: ENGAGING MILLENIALS WITHOUT LOSING YOUR WAY - Venetian Ballroom North

For the first time in history, four generations of Americans are working side-by-side in

businesses all over the country. Learn how to successfully navigate your PAC and political priorities through the diverse values, belief systems, workplace habits, financial expectations, and socio-political perspectives of this new workforce.

• Linda Auglis – National Beer Wholesalers Association (Facilitator) • Ron Fournier – National Journal

10:30 a.m. Break – Venetian Foyer

10:45 a.m. AD WARS: THE BATTLE FOR INFLUENCE – Venetian Ballroom North A biennial favorite, veteran media consultants walk through the best and worst political

advertisements from the 2014 congressional and gubernatorial elections.

• Kristine Kilbride – Genworth Financial (Facilitator) • Ben Burger – SRCP Media • David Heller – Main Street Communications

12:00 p.m. Conference concludes

Dress for all events is resort casual – collared shirts, no denim. For messages, please email [email protected]

or call NABPAC Executive Director Geoff Ziebart at (202) 271-2321or Janet Bain at (703) 405-1997.

Thank you for your participation!