merchandising marks & spencers india

8/11/2019 Merchandising Marks & spencers india

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Qunheat 8 @ksgmbc Feragkclmsmcd

Qunfmttel tb 8 Zrb`. CetgrkvktgmLkte 8 ;:;::7dbt mctb k

hbmct vecture wmtg ^eimkcae retkmi

F&Q aurrectiy gks >1stbres

Mclmk ms tge fbst mfpbrtkct fkroet`br mts sustkmcknie

nusmcess prkatmaeckfel 'Zikc K'

Fkros & Qpecaers

Qburae

gttp8//abrpbrkte.fkroskclspecaer.abf/pikc-kgttp8//li`prbfeckle.abf/sgbpLetkmis.ksp2ml60&aktml60


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Nrmtmsg-cess ms ks skieknie ks ever mc kcy pkrt b` tge wbril

- Qteve ^bwe, exeautmve lmreatbr kt F&Q.


7/43

@br yekrs, F&Q fkroetmcd pgmibsbpgy wks

smfpie8

Zrbluae gmdg qukimty prbluats ucler k

reabdcmsel nrkcl ckfe kt k``brlknie (nut

cbt agekp) prmaes, kcl klvertmse tgrbudgwbrl-b`-fbutg.

Zbsmtmbcmcd

Qburae

Fkros & Qpecaer - \ge Fkroetmcd Qbamety


8/43

Abcsufer Zrbie

Upper fmllie aikss tb Gmdg aikss b` tge sbamety

Kdel netweec >5-55 yekrs

Tmiimcdcess tb pky `br qukimty , kcl ms nrkcl abcsambus .

Pkiues tge nrkcl & tge servmaes neybcl tge puragkse.

Lesmdcs fktter ks lbes tge abf`brt.

Qburae

Qurvey - Lmsgk Qbbl


9/43

=

Obrkfkcdkik


10/43

Mctrbluatmbc

\ge `mrst `ikdsgmp stkclkibce stbre mc Qbutg Mclmk, bpecel mc Kprmi>:;1.

\ge stbre mc Nkcdkibre prbvmles ekag aibtgmcd nrkcl mts bwc

lmstmcat ibbo kcl mlectmty.

Efpibyee prb`mie

Lgruvk Lkrsgkc ms tge aurrect abfferamki fkckder kt Fkros kcl

Qpecaer, Obrkfkcdik stbre. Ge gks neec k pkrt b` tge abfpkcy smcae

tge mcaeptmbc, >:;1. Ge gekls tge skies kcl bperktmbcs tekf. Ge

akc ne abctkatel kt - +=; =01>1=0=::.Qburae

gttp8//www.nbilsoy.abf/mcsyca/im`e/>:;1/fkros-kcl-specaer-nkcdkibre-:1>70=.gtfi


11/43

Feragkclmsmcd Fmx


12/43

PkrmetyKppkrei & Nekuty

NrekltgNrkcls

LeptgQOUs ,Pkrmktmbcs &

@knrmas


13/43


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K feragkclmsmcd strktedy mc wgmag k retkmierstbaos k ikrde cufner b` lm``erect prbluats.

-Mcvestbpelmk

\ge qukimty br stkte b` nemcd lm``erectbr lmverse

-Bx`brl Lmatmbckry


15/43

Tbfecs wekrFecs wekr

Omls wekr Imcderme

Nekuty &@rkdrkcaes

Kppkrei


16/43

Feragkclmse Qgkre

Omls wekr ms aurrectiygbils 5% feragkclmsesgkre kt tge stbre

Tgmie nekuty &`rkdrkcaes gks k fere 1%sgkre


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;4


18/43

Nrekltg


19/43

\ge cufner b` kssbrtfects mck speam`ma aktedbry

-^etkmi Mclmk

Nemcd mctecse mc sabpe ny mffersmcd

ybur nusmcess mctb kc mclustry br prbluataktedbry.

-Fkroetmcd Qpbt


20/43

\ge abre nrkcl tgkt F&Q nedkc wmtg,mt ms tgefbst weii reaemvel & weii ocbwc kfbcdst mts mcgbuse nrkcls .

Gmdg prmael kppkrei nrkcl wmtg kttectmbc tbletkmi tb dmve k Lesmdcer ibbo.

Tmtg Imfmtel F&Q kmfs tb oeep k speamkimselabiieatmbc wmtg kttectmbc dmvec tb Gmdg @ksgmbckcl exaiusmvmty .

Zureiy Aksuki wekr `br Tbfec wmtg efpgksmsbc tge prmamcd wgmag ms k``brlknie kcl styimcd

wgmag ms fmcmfkimstma

Tbfecs Tekr


21/43

\ge nrkcl `ektures tge seksbcs oey trecls,per`eatiy elmtel tb dmve kspmrktmbcki yetkttkmcknie styie wkrlrbne.

\ge nrkcls , gere `bauses bc smdckture &

exaiusmve abctefpbrkry styies.

Qfkrt & aksuki aibtgmcd kmfel kt k ybucd eldystyie.

K `resg aksuki abiieatmbc mcspmrel ny tge Ekstabkst imvmcd `bausmcd bc vmctkde ikml nkao ibbo

Abbi , vmctkde mcspmrel pmeaes , tgkt arekte k

reikxel & kutgectma ibbo.

Fecs Tekr


22/43

Mt gbsts mtefs sumtknie `br wbfec kdel1:-


23/43

Omls Tekr

\ge lesmdcs kre nrmdgt & gkrlwekrmcd , wgmagkre per`eat tb stkclmcd up `br kcy kfbuct b`^budg & tufnie.


24/43

Nekuty

Aurrectiy retkmimcd `rkdrkcaes kcl k vkrmety b` arekfs & ibtmbcsucler > mc gbuse nrkcls -Kutbdrkpg & Zeruck


25/43

Bnsbiete Nrkcls

Nmd & \kii- Qpeamkiiy-prbpbrtmbcel `br nmd kcl tkii fec &tge kppkrei nrkcl ms cb ibcder nemcd retkmiel mc tge Mclmkcstbres.

Nekuty- Aurrectiy stbaoel mc stbres , tge skie & sgkre b`sgei` lmspiky ms sibwiy neabfmcd bnsbiete.


26/43

@knrmas

F&Q uses qukimty `knrmas `br mts kppkrei imce. Mt mcaiules8

Abttbc

Pmsabse-abttbc

ImcecQmio

Tbbiiecs

Iyark

Qktmc


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Leptg


29/43

Zrbluat leptg ms tge cufner b` ekag mtef brpkrtmauikr styie b` k prbluat bc tge sgeives.

Zrbluat leptg ms kisb ocbwc ksprbluat

kssbrtfect brferagkclmse leptg.

-Fkroetmcd Qpbt


30/43

Mc wbfecs wekr, ;< pmeaes b` ekag feragkclmse ms stbaoel kt tge stbre.;) Tbfecs aksuki kcl `brfki tbps Qmzes mcaiule Q F I WI WWI

But b` tgese smzes, WI kcl WWI seii tge fbst.

>) \rbusers smzes stbaoel mcaiule 0-7 (Q) ;:-;> (F) ;< (I) ;5 (WI) ;7 (WWI)

But b` tgese smzes, tge smzes tgkt seii tge fbst kre ;0 & ;7.

Tbfecs Tekr


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Qtyies & Aktedbry

Tbfecs Tekr

Aksukis\bps

Hekcs\reddmcds

QomrtsLresses

@brfkis\rbusers

QgmrtsNikzers

@brfkis\rbusers

QgmrtsLresses

Tbbiiecs

AksukisHekcs\bps

Lresses

@brfkis\rbusersQgmrts

Aksukis\rbusersHekcs

HkaoetsLresses

\bps


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Fecs Tekr

\ge stbre stbaos ;< pmeaes b` ekag feragkclmse.;) Aksuki kcl `brfki sgmrts Qmzes mcaiule

Q (< pmeaes) F (> pmeaes) I (< pmeaes)

WI (> pmeaes)But b` tgese smzes, Q kcl I seii tge fbst.

>) \rbusers- tge stbre oeeps stbao b` smzes

1: 1> 1< 10 17 ,1


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Qtyies & Aktedbry

Fecs Tekr

AksukisZbib sgmrts

HekcsQgbrts

@brfkis\rbusers

QgmrtsNikzers

\mes

@brfkis\rbusers

Qgmrts\mes

Tbbiiecs

AksukisZbib Qgmrts

Agmcbs\rbusersHkaoets

AksukisZbib Qgmrts

AgmcbsQgbrts

Hkaoets

Aksukis\ QgmrtsQgmrts

Agmcbs


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Omls Tekr

\ge omls wekr seatmbc b` tge stbre ms bce b` tgemr sfkiieraktedbrmes b` kppkrei feragkclmse. \gey stbao smzes8

;-> 1-:::-7:::

;5::-5:::

;5::-0:::

;:::-::->:::

Zrmamcd


38/43

Kssbrtfect Qtrktedy

CkrrbwK. Qpeamkimst Mfkde

N. Austbfer brmectel

kpprbkagA. Efpgksms bc Kppkrei

Aktedbry

L. >:::->:;< 8 Qibwdrbwtg b` expkcsmbc

LeepK. Leptg mc QOUs tb

prevect sgbrt`kii b`

stbaoN. Pkrmktmbcs ks per

abcsufer prb`mie &kspmrktmbcki fkroet

A. >:::->:;< - Lesmdc

& letkmi agkcde


39/43

TbfecsFecsOmlsImcdermeNekuty

Qkies Abctrmnutmbc (Zer Teeo)

@mdures mc Ikogs


40/43

Kckiysms b` Qtrktedy

Abst tb `mii

Nmii tb `mii\ge stkr nrkcl b` nbtg Fec kcl Tbfecs kppkrei mc Fkros kclQpecaer msF&Q Abiieatmbc.


41/43

@uture

Fkros & Qpecaer gks pieldel tb fkoe Mclmk mts nmddest fkroet

butsmle tge UO

F&Q wkcts tb gkve 7: stbres mc Mclmk ny >:;0, abfpkrel tb tge

:;:;0


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[ & K


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\gkco ybu

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