Member organisations adapting in the online world:a powerful position for the future?October 2009Simon Conroy

Let me tell you a story

Find your company's purpose.....Try to figure out what your company stands for. Most great and adaptable companies have a purpose that is larger than their products.

Harvard Business Review October 2009

Hybrid Companies - Deloitte & Touche/ University of Michigan 2009

Put the mission into action. Market premium products. Get comfortable limiting the rate of growth. Cultivate patience. Make it personal.

A framework for understanding how the true integration of a mission — be it environmental, social, or cultural — is hard, long, and constant work.

What Business Can Learn from Nonprofits – Peter Drucker August 1989

Delivering on the Promise of nonprofits – HBR Dec 2008

Nonprofit leaders face unique challenges in achieving results, but a growing number are showing it can be done—by rigorously confronting questions related to strategy, capital, and talent.