www.khl.com/icon International Construction @international construction mag @KHLConstruction International Construction

INFORMATION THAT BUILDS THE WORLD

2021MEDIA INFORMATION

www.khl.com/iconwww.khl.com

MEMBER OF:

International Construction @international construction mag @KHLConstruction International Construction

www.khl.com/icon

THE BRAND

MAGAZINE

25,630*

*BPA AVERAGE QUALIFIED (25,256) + NON-QUALIFIED (374): JAN-JUNE 2020

CIRCULATION

WEBSITE

10 ISSUES PER YEAR

There’s no doubt that 2020 has been a year that we won’t forget in a hurry; the global pandemic has impacted on our health, finances and families – on our very way of life.

It is to be hoped that the worst of the pandemic is now behind us and, as an industry, construction is better placed than most others to not just survive but thrive. Even during lockdowns imposed around the world most countries classified construction as ‘essential’ and many governments are actively looking to large-scale infrastructure investment to provide their economies with a boost.

The technological revolution that has been transforming construction is providing the sector with increased productivity and efficiency while also enabling work to be done and monitored away from the construction site, helping in an age of social distancing.

There will still be challenges ahead, but the future is positive. International Construction will continue to publish the magazine ten times a year as well as bring you construction technology supplements, newsletters, webinars, special issues such as the Global Construction Guide, social media updates, podcasts and breaking news.

Going forward, the construction industry is set to become more vital than ever to the global economy, and we will be there to report on it every step of the way. ANDY BROWN Editor

SEPTEMBER 2020 Vol 59 No 7

A KHL Group publicationwww.khl.com

n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING

Reach for the sky: crane projects P42

INTERVIEWS

Jacobs:Ken Gilmartin P34

Metso Outotec: Pekka Vauramo P26

Mixing technologyP36

ECONOMIC OUTLOOK

Asia Pacific P14 SEPTEMBER 2020 Vol 59 No 7

A KHL Group publicationwww.khl.com

n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING

Reach for the sky: crane projects P42

INTERVIEWS

Jacobs:Ken Gilmartin P34

Metso Outotec: Pekka Vauramo P26

Mixing technologyP36

ECONOMIC OUTLOOK

Asia Pacific P14

WEEKLY DISTRIBUTION26,030**

NEWSLETTER

AVERAGE (JUNE 2020) **PUBLISHER’S OWN DATA

SOURCE: GOOGLE ANALYTICS Google Analytics is the most widely used web analytics service on the

internet and considered the most accurate.

PAGE VIEWS/MONTH 46,544

AVERAGE (MAY-JULY 2020)

WAYS WE REACH KEY BUYERS IN THE GLOBAL CONSTRUCTION INDUSTRY

AVERAGE REGISTRATIONS FOR KHL CONSTRUCTION

WEBINARS

501

SUPPLEMENT WEBINARS

6 PER YEAR

24-PAGE SUPPLEMENT IN CE & ICON’S JAN-FEB &

JUL-AUG ISSUES

112,963 ADDITIONAL DIGITAL

COPIES

JULY-AUGUST 2019 | No 4

A KHL Group publicationwww.khl.com

Unmanned aerial

vehicles P42

Electric and hybrid

P32

R&D P36

Unmanned

ICON 07-08 2019 Technology Front Cover.indd 1 29/07/2019 14:37:02

International Construction @international construction mag @KHLConstruction International Construction

www.khl.com/icon International Construction @international construction mag @KHLConstruction International Construction

THE GLOBAL CONSTRUCTION MARKET

MARKET OVERVIEW

GLOBAL CONSTRUCTION OUTPUT (REAL % CHANGE)

nnnn ADVANCED ECONOMIES nnnn EMERGING MARKETS nnnn GLOBAL 20222018 20242020 20232019 2021

6%

5%

4%

3%

2%

1%

0

-1%

-2% SOUR

CE: G

loba

lDat

a, Co

nstru

ctio

n

GLOBAL SALES OF CONSTRUCTION EQUIPMENT BY REGION, 2015-2024* (Units)1,200,000

1,000,000

800,000

600,000

400,000

200,000

02024*

n CHINA n EUROPE n INDIA n JAPAN n NORTH AMERICA n REST OF THE WORLD *Forecast2016 2018 2020* 2022*2015 2017 2019 2021* 2023*

SOUR

CE: O

ff-Hi

ghwa

y Res

earc

h

IMF WORLD ECONOMIC OUTLOOK UPDATE JUNE 2020

6%

4%

2%

0%

-2%

-4%

-6%

-8%

-10% SOUR

CE: In

tern

atio

nal M

onet

ary F

und

2.9%1.7%

3.7%

-4.9% -8.0% -3.0%

5.4% 4.8% 5.9%

GLOBAL ECONOMY

2019 2019 2019

ADVANCED ECONOMIES

EMERGING MARKETS & DEVELOPING

ECONOMIES

2020 2020 20202021 2021 2021

FUTURE GLOBAL GROWTHThe International Monetary Fund (IMF)has provided GDP growth figures for 2019 for the global economy, advanced and emerging economies and predictions for 2020 and 2021. Analytics company Global Data have also produced information on the expected future performance of advanced and emerging markets.

Both agree that, although it is admittedly from a lower base, emerging economies are not expected to suffer as big a drop in 2020 and also have a larger predicted recovery in 2021. According to the IMF, however, there are concerns that emerging markets could be hit hard due to a less advanced healthcare, reliance on tourism and higher poverty levels.

EQUIPMENT SALES PREDICTED TO RECOVERGiven all that has happened, the forecast made by Off-Highway Research is relatively positive. Construction equipment sales will fall from the high of just under 1.1 million units in 2019 to a predicted figure of approximately 930,000 units in 2020. When placed in the context of the last decade this figure is relatively robust.

One of the reasons this figure is relatively strong is China. The global powerhouse is the world’s biggest market for construction equipment sales and the government has invested in infrastructure projects to provide a boost to the economy.

Stimulus spending in China will lift the market by an expected 14% to take sales to their highest since the previous stimulus boom in 2010-2011. Prior to the pandemic, sales in China were expected to fall in 2020 as the market passed its cyclical peak. All the other major markets for construction equipment sales – Japan, North America, India, Europe – will see declines in 2020.

Global sales are expected to increase in 2021 to around 950,000 units and then see a slight rise in 2022 before sales pass the million-unit mark in 2023 and 2034. North America is expected to see strong growth in this time period with sales not too far from China’s by 2024. The industry is perhaps fortunate that Covid-19 occurred on what would have been a ‘down’ year anyway, and the predictions for future sales are broadly positive.

AFRICA 1,396

LATIN AMERICA 3,663

MIDDLE EAST 2,260NORTH AMERICA 3,772

EUROPE 5,799

ASIA & ASIA PACIFIC 8,290

CIRCULATION

l Our circulation targets buyers of equipment: Contractors and equipment rental companies purchase 75-80% of all construction equipment in the world; we reach 15,000+ contractors and 2,200+ rental companies each issue

l Our circulation is fluid and determined by the construction output in each country

l We target both the developing markets worldwide and the established construction markets

BY BUSINESS TYPE**

BY REGION*

*BPA AVERAGE QUALIFIED (25,256) + NON-QUALIFIED (374):

JAN-JUNE 2020

International Construction’s circulation is audited by BPA Worldwide,

the leading auditor of business-to-business magazines.

INTERNATIONAL CONSTRUCTION REACHES EVERY COUNTRY IN THE WORLD

59.1% Construction Contractors/Sub-contractors

12.1% Distributors/Agents/Equipment Sales and Manufacturers

10.8% Construction Equipment Hire/Rental Companies, Construction Department of Large Industrial/Commercial Concern, Industrial Establishment (maintenance/repair, garages, workshops)

8.8% Consultant, Consulting Engineer/Architect/Quantity Surveying, Project /Construction Management Consultancy

8.5% Mining/Quarrying/Aggregate Production, Petroleum Producers, Power Generation, Inspection, Insurance/Risk Management, Safety/Training, Software, Authority/Government - National/Local, Public/Private Utilties, Association/Education/Establishment/Research, Finance/Regulator, Airports/Ports/Docks/Offshore, Energy (Oil&Gas, Windpower/Renewable) and Specialized/Heavy Transport/Rigging

0.7% Other companies

US 2,349MEXICO 1,057

BRAZIL 1,604ARGENTINA 586

GERMANY 849UK 799

SOUTH AFRICA 449NIGERIA 327

IRAN 742SAUDI ARABIA 453

INDIA 1,725CHINA 809

TOP

2

TOP

2

TOP

2TO

P 2

TOP

2

TOP

2

If your company operates in Europe, request a media pack from our sister publication, Construction Europe, to see further advertising opportunities

**BASED ON JUNE 2020 BPA STATEMENT

MAGAZINE

25,630*CIRCULATION

SEPTEMBER 2020 Vol 59 No 7

A KHL Group publicationwww.khl.com

n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING

Reach for the sky: crane projects P42

INTERVIEWS

Jacobs:Ken Gilmartin P34

Metso Outotec: Pekka Vauramo P26

Mixing technologyP36

ECONOMIC OUTLOOK

Asia Pacific P14 SEPTEMBER 2020 Vol 59 No 7

A KHL Group publicationwww.khl.com

n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING

Reach for the sky: crane projects P42

INTERVIEWS

Jacobs:Ken Gilmartin P34

Metso Outotec: Pekka Vauramo P26

Mixing technologyP36

ECONOMIC OUTLOOK

Asia Pacific P14

www.khl.com/icon International Construction @international construction mag @KHLConstruction International Construction

For more information, or to advertise, please contact Simon Kelly: simon.kelly@khl.com | T: +44 (0)1892 786223 | M: +44 (0) 7850 203298

www.khl.com/icon International Construction @international construction mag @KHLConstruction International Construction

PRODUCT LAUNCH

SUPPLEMENT A look at new products

launching in the first half of 2021 – taking the place of cancelled or postponed

exhibitions

EDITORIAL PROGRAMME 2021

INTERESTED?Editorial should be submitted to the editor no later than the 5th of the preceding month. For further details, or to submit material suitable for publication, please contact Andy Brown: andy.brown@khl.com | +44 (0)1892 786224

Please click here to be sent your tailored advertising opportunities

JAN-FEB

JULY-AUGUST

MARCH

SEPTEMBER

APRIL

OCTOBER

MAY

NOVEMBER GLOBAL CONSTRUCTION

GUIDE

JUNE

DECEMBER

Mini ExcavatorsNEW Construction post-CovidREGIONAL REPORT: IndiaECONOMIC OUTLOOK: Europe

Construction Trends: Urbanisation, electric power, modular and sustainabilityExcavators Tower Cranes (inc WC&TS preview)

REGIONAL REPORT: Middle EastECONOMIC OUTLOOK: Asia Pacific

BONUS DISTRIBUTION: WCTS

EnginesRental Market Focus (inc. IRC preview)Demolition & Recycling (inc. WDS show guide)MiningREGIONAL REPORT: ChinaECONOMIC OUTLOOK: North America

BONUS DISTRIBUTION: WDS

Concrete ConstructionFoundationsFalsework and FormworkAttachments

REGIONAL REPORT: North America ECONOMIC OUTLOOK: Southern Africa

Crushing/ScreeningRoad ConstructionBridge Construction Trenchers/Drilling Rigs

REGIONAL REPORT: Southern AfricaECONOMIC OUTLOOK: CIS

REGIONAL REPORT: CIS ECONOMIC OUTLOOK: North Africa

ComponentsConcrete EquipmentAccessREGIONAL REPORT: EuropeECONOMIC OUTLOOK: Latin America BONUS DISTRIBUTION:

KHL full digital circulation

Portable Power & LightingHigh Rise Construction (inc. ITC Preview)REGIONAL REPORT: North Africa ECONOMIC OUTLOOK: Middle EastBONUS DISTRIBUTION:

IRE & Apex WoC

Road ConstructionTunnellingTransport InfrastructureREGIONAL REPORT: Latin AmericaECONOMIC OUTLOOK: China

BONUS DISTRIBUTION: WoC

Mixing TechnologyREGIONAL REPORT: Asia Pacific ECONOMIC OUTLOOK: India

SHOW GUIDES

SHOW GUIDE

For more information, or to advertise, please contact Simon Kelly: simon.kelly@khl.com | T: +44 (0)1892 786223 | M: +44 (0) 7850 203298

Global OutlookKHL Toplists analysis

SUPPLEMENT

SUPPLEMENT

EARTHMOVING EQUIPMENT SPECIAL ISSUE MARKET INTELLIGENCE: Equipment Market Overview

MARKET INTELLIGENCE: Yellow Table

MARKET INTELLIGENCE: ICON200

EDITORIAL DEADLINES

CLICK HERE TO

VIEW ICON’S ARCHIVE ISSUES

FREE MARKET RESEARCH:

Free independent advertising research for full pages or larger

NEW FOR 2021

www.constructiontechnology.media

CONSTRUCTION TECHNOLOGY

MONTHLY DISTRIBUTIONPUBLISHER’S OWN DATA

26,232

JULY-AUGUST 2019 | No 4

A KHL Group publicationwww.khl.com

Unmanned aerial

vehicles P42

Electric and hybrid

P32

R&D P36

Unmanned

ICON 07-08 2019 Technology Front Cover.indd 1 29/07/2019 14:37:02

CONSTRUCTION TECHNOLOGY SUPPLEMENT

CONSTRUCTION TECHNOLOGY NEWSLETTER

CONSTRUCTION TECHNOLOGY

WEBSITE

CONSTRUCTION TECHNOLOGY

WEBINARS

2 x 24 page supplements per year

Printed in both Construction Europe and International Construction

Advertising space can be booked within the supplement

Reprinted and distributed separately

Joint newsletter with Construction Europe and International Construction

Global requested subscriber base

Sponsors receive a banner or button, booked monthly

The industry’s hub for construction technology news and developments

Advertising can be booked on a monthly basis

Sponsors of 2020 CTech webinars received an average of 320,000 impressions

Sponsors had the opportunity to receive 491 contact details of attendees

SPONSOR FROM 2,500 3,250

EXPECTED MONTHLY PAGE VIEWSPUBLISHER’S OWN DATA

AVERAGE REGISTRATIONSPUBLISHER’S OWN DATA

5,000 560

PLACE A PRINT ADVERTISEMENT TO CAPTURE YOUR BUYERS’

ATTENTION

REACH YOUR BUYERS DIRECT TO THEIR INBOX WITH A

SPONSOR BANNER OR BUTTON

BE ONE OF THE FIRST TO BENEFIT WITH A DIGITAL

PLACEMENT ON THE WEBSITE

BECOME A WEBINAR SPONSOR TO BENEFIT FROM FANTASTIC

BRAND EXPOSURE

https://www.linkedin.com/groups/8817720/

NEW FOR 2021

112,963 ADDITIONAL DIGITAL COPIES

PUBLISHER’S OWN DATA

www.khl.com/icon International Construction @international construction mag @KHLConstruction International Construction

JAN-FEB

JULY-AUG

MAR-APR

SEPT-OCT

MAY-JUNE

NOV-DEC

IS NET-ZERO-CARBON CONSTRUCTION POSSIBLE?

A look at the available technologies and processes contractors will need to adopt to

lower emissions on their projects.

CONTRACTING ESSENTIALSAfter the publication of the ICON top 200 listing

of the world’s most successful contractors, an expert panel discusses the essential skills, people and technology all contractors must

have in place in 2021 and beyond.

WHAT DOES CONSTRUCTION 4.0 LOOK LIKE?

In theory, we now have the technology to connect and fully automate an entire project.

How close are we to making the concept a reality?

THE PRICE OF GREEN CONSTRUCTION

Is it possible to recycle, use greener materials, reduce emissions, improve the energy

efficiency of buildings… and make a profit?

OEM OPPORTUNITIESFollowing the Yellow Table, the ranking of the

world’s 50 biggest OEMs, we discuss where the future growth opportunities for OEMs are –

emerging markets? New technology? Joint ventures?

PROJECT TECHSA look at major construction projects using

cutting edge technology to increase efficiency and productivity

SOLE SPONSOR 9,600 7,500

No other sponsors involved in webinar & associated marketing

Part of pre- & post-marketing

Visible logo during event

Mention by host during webinar

Contact details of registrations (GDPR allowing)

Sponsored e-mail blast to participants post event

SUPPORTING SPONSOR 3,200 2,500

Part of pre- & post-marketing

Visible logo during event

Mention by host during webinar

Contact details of registrations (GDPR allowing)

SPONSORSHIP BENEFITS

BRAND PROMOTION251,268

Average impressions for KHL webinar sponsors in 2020

LEAD GENERATIONKHL webinars in 2020 offered

sponsors the chance to receive an

average of 477 attendees

BRAND RECOGNITIONKHL webinars in 2020 attracted an

average of 501 attendees, and benefitted from branding on visible

backdrop

WEBINARS

www.khl.com/icon International Construction @international construction mag @KHLConstruction International Construction

THE YELLOW BOOK

NOW HOSTED FOR THE FIRST TIME ONLINE, THE YELLOW BOOK IS THE ULTIMATE NEW MACHINERY GUIDE FOR THE WORLD’S CONSTRUCTION INDUSTRY

Easy to use search function is split into the following categories:

BECOME A CATEGORY SPONSOR Dominate a niche and benefit from a banner ad

SPONSOR FROM 3,250 2,500 PER MONTHl Compaction & Roadbuilding

l Loaders

l Compressors

l Pumps

l Excavators

l Haulers

l Graders & Dozers

BECOME A YELLOW BOOK SPONSOR Benefit from your logo on every page of the site driving brand recognition

SPONSOR FROM 3,900 3,000 PER MONTH

ADVERTISING OPPORTUNITIES:

5,000EXPECTED

MONTHLY VIEWS

For more information, or to advertise, please contact Simon Kelly: simon.kelly@khl.com | T: +44 (0)1892 786223 | M: +44 (0) 7850 203298

Benefit from the expertise of KHL’s digital team with increased page views expected throughout the year

Benefit from exposure of www.yellowbook.media in all KHL magazines, websites, newsletters & social media

www.yellowbook.media

www.yellowbook.media

Get ahead of your competitors who have equipment listed on the site

PUT YOUR MESSAGE IN FRONT OF KEY BUYERS WHO ARE CURRENTLY SOURCING NEW EQUIPMENT

www.khl.com/icon International Construction @international construction mag @KHLConstruction International Construction

INTERNATIONAL CONSTRUCTION WEBSITE

BANNER SIZES AND RATES Please note: a maximum of two clients can share one position.

Direct traffic from ICON’s website straight to yours Boost your web traffic by choosing your website as a landing page

Measure your campaign’s success Website advertisers receive free access to campaign dashboard

Promote your message for a month or more Advertisers receive one month’s exposure on the ICON web page

Align your brand with relevant and high-quality content Wallpaper advertisers can sponsor a feature or a keyword for one year

DESKTOP TABLET MOBILE

TOP BILLBOARD 728 x 90 pixels 468 x 60 pixels 300 x 75 pixels �3,750 $4,900MPU 1 300 x 250 pixels 300 x 250 pixels 300 x 250 pixels �3,125 $4,060MPU 2 300 x 250 pixels 300 x 250 pixels 300 x 250 pixels �2,200 $2,850MPU 3 300 x 250 pixels 300 x 250 pixels 300 x 250 pixels �1,875 $2,425MPU 4 300 x 250 pixels 300 x 250 pixels 300 x 250 pixels �940 $1,220WEBSITE SPONSORED CONTENT| Headline (maximum 40 characters inc. spaces) | Body copy (maximum 250 characters inc. spaces) | Click-through URL to article (KHL can host article if needed)

Image size: High Res, 3:2 ratio JPEG**Images are processed to the best optimized size dependant on viewing device size

and to ensure that the image is loaded instantly without delay

�4,450 $5,000

IN-CONTENT LEADERBOARD 598 x 100 pixels 468 x 60 pixels 300 x 75 pixels �2,200 $2,850TARGET CREATIVE WALLPAPER 2000 x 1500 pixels 300 x 250 pixels 300 x 250 pixels �2,500 $3,250FEATURES SPONSORSHIP WALLPAPER 2000 x 1500 pixels 300 x 250 pixels 300 x 250 pixels �2,500 $3,250

ADVERTISE ON ICON’S WEBSITE TO:WEBSITE

SOURCE: GOOGLE ANALYTICS Google Analytics is the most widely used web analytics service on the

internet and considered the most accurate.

PAGE VIEWS/MONTH

UNIQUE VISITORS/MONTH

SESSIONS/MONTH

46,544

30,083

32,029AVERAGE (MAY-JULY 2020)

SOLU

S W

ALLP

APER

SOLU

S W

ALLP

APER

TOP BILLBOARD

MPU 1

MPU 2

MPU 3

MPU 4

IN-CONTENT LEADERBOARD

WEBSITE SPONSORED CONTENT

BOOK A DIGITAL BANNER TO DIRECT TRAFFIC FROM ICON’S WEBSITE STRAIGHT TO YOURS

www.khl.com/icon International Construction @international construction mag @KHLConstruction International Construction

INTERNATIONAL CONSTRUCTION NEWSLETTER

BANNER SIZES AND RATES

SPONSOR 570 x 100 pixels �3,125 $4,000 NEWSLETTER SPONSORED CONTENT| Headline (maximum 40 characters inc. spaces) | Body copy (maximum 250 characters inc. spaces) | Button text (maximum 20 characters inc. spaces) | Click-through URL to article (KHL can host article if needed)

Image size: High Res, 1:1 ratio JPEG**Images are processed to the best optimized size dependant on viewing device

size and to ensure that the image is loaded instantly without delay

�4,450 $5,000

BUTTON 150 x 150 pixels �1,560 $2,000

ADVERTISE IN ICON’S NEWSLETTER TO: Reach your audience direct to their inbox 4+ times a month

Direct buyers straight to your chosen landing page

Align your brand with the latest news for our industry

Measure your campaign’s success Newsletter advertisers receive free access to campaign dashboard

PLACE A BANNER, BUTTON OR SPONSORED CONTENT AND TARGET A GROUP OF USERS WHO HAVE SPECIFICALLY OPTED TO RECEIVE THE LATEST CONSTRUCTION INDUSTRY NEWS.

Anyone in Europe receiving World Construction Week will also get the Construction Europe newsletter

WEEKLY DISTRIBUTION26,030**

NEWSLETTER

AVERAGE (JUNE 2020) **PUBLISHER’S OWN DATA

BUTTON BUTTON BUTTON

SPONSOR

SPONSOR

NEWSLETTER SPONSORED CONTENT

ADVERTISERS RECEIVE

1 MONTH’S EXPOSURE

www.khl.com/icon

WALLPAPER SPONSORSHIP

& TAGGING

Sponsor an individual feature online and your company brand will benefit from 12 months exposure with wallpaper pinned to the top of the featured article.PRICE PER YEAR FROM

2,000 2,600

Buy a pre-determined tag and benefit from your wallpaper appearing alongside every story that a reader searches for that term.PRICE PER MONTH FROM

2,000 2,600

KHL’s DIGITAL SOLUTIONS

KHL DIGITAL TEAMKHL has a dedicated digital team that focuses on the growing demands for digital marketing. Compared to print and other marketing channels, digital is both complex and technical. The new team will provide support and expert advice through the entire digital campaign process.l Manage and optimise digital

campaigns.

l Work with clients proactively before, during and after campaigns to maximise performance.

l Provide advice, recommendations and examples to ensure that campaigns are effective and deliver expected results.

REMARKETING

Amplify your message and engage with a targeted audience that is interested in your products and services.

Remarketing is the process of (anonymously) following or tracking website visitors online after they have left a website where they are served advertisements via a cookie.

BASE COST 6,500 7,500

Includes project setup, brand safety, 250,000 impressions and optimization.

ADDITIONAL IMPRESSIONS 2,600 3,000

Per 250,000 impressions.

e-CASTS

Promote your company’s products, services or announcements through e-mail sent directly to International Construction readers.

Target by business type and/or specific regions/countries.$0.65 €0.60/NAME

1,800 minimum 2,000 minimum

$0.75 €0.65/LEAD GENERATION 2,200 minimum 2,500 minimum

What is remarketing?Remarketing is the process of (anonymously) following or tracking website visitors online after they have left a website site where they are served advertisements via a cookie. A cookie is a piece of data that embeds itself in the browser of the user, enabling tracking of the websites they visit.

Who is remarketing good for?Remarketing is an effective and helpful digital marketing strategy for every type of business, selling any kind of product or service. Small to medium sized businesses, and large corporations alike can benefit from remarketing.

What does this mean for visitors?Remarketing is designed to make the advertising experience as friendly to the consumer as possible. People are constantly bombarded by advertisements for things they are not interested in. Remarketing tries to combat this, connecting customers to business as easily and painlessly as possible.

How KHL’s remarketing advertising works

REGULAR VISITORSDIRECTORIES/GUIDESSEARCH ENGINE RESULTCONFERENCES & AWARDSEXHIBITIONSPODCASTS & VIDEOSGOOGLE AD-WORDS

16 MAGAZINES

4 NEWS APPS

15 NEWSLETTERS

54 SOCIAL MEDIA ACCOUNTS

WEBSITES INCLUDEKHL Construction KHL PowerKHL Lectura SpecsOff-Highway Research

Unique targeted advertising to construction and power professionals.

KHL uses this unique captured data to amplify your message to a targeted audience of users and buyers, displaying your message on other sites they visit.

Visitors to KHL sites pick up tracking cookies in their browsers

TWITTER FACEBOOK LINKEDIN GOOGLE AD NETWORK YOUTUBE INSTAGRAM

EXAMPLES OF HOW THE BANNERS COULD BE DISPLAY

KHL draws 300,000+ unique visitors per month to its sites

www.khl.com/icon

KHL’s DIGITAL SOLUTIONS continued

White Papers which explain technical issues on topics such as the environment, health & safety, machine efficiency can be very effective lead generators. Promote your White Paper throughout the magazine’s website in prominent positions to deliver targeted sales.PRICE ON APPLICATION

Sponsored content creates reader engagement when written in a newsworthy format. It displays in a prominent position on the magazine homepage.PRICE PER MONTH FROM

4,450 5,000

Sponsored videos of 1-3 minutes are ideal in capturing your audience. Placed on a high profile portal on the magazine homepage and on KHL’s YouTube channel. PRICE PER MONTH FROM

3,100 3,500

SPONSORED CONTENT & VIDEOS

WHITE PAPERS

www.khl.com

Business transformation in 2018:operational challenges and IT solutions

in the construction equipment market

January 2018

A White Paper by KHL Group and International Rental News sponsored by Infor

Copyright © 2018 KHL Group, All rights reserved

For more information please contact Peter Watkinson: peter.watkinson@khl.com | +44 (0)1892 786240

Branding on a newsletter dedicated to your company sent to our readers. Supply content and artwork and our production team will design a newsletter to send out on your behalf. A great way to advertise your products and services in a format our readers are familiar with.PRICE PER ISSUE FROM

6,500 8,450

SPONSORED NEWSLETTER

Engage and interact with an international audience. Share your content for conferences, technical topics, marketing, online courses, and so much more.

Our Digital Team will provide the insight and support to make your webinar a success without the headache. We can provide the total webinar service with hosting, moderating, promoting and recording or any element of that.CONSULT PUBLISHER FOR PRICING

WEBINARS

www.khl.com/dashboard

DIGITAL REPORTING METRICS

Our new online Dashboard gives you direct access to all your digital campaign results in near real time via direct APIs to the source data.

To help you navigate the success of a campaign, KHL provides in-depth reporting metrics in a clear and concise format allowing you to determine at a glance the performance of your advertising creative and spend.

DIGITAL REPORTING DASHBOARDS FROM KHL

l Easily see the ROI of your campaign

l Compare results

l Identify trends

l Review effective creatives

For more information go to:

www.khl.com/dashboard

www.khl.com

www.khl.com/icon International Construction @international construction mag @KHLConstruction International Construction

PRINT ADVERTISING RATES

US$ RATESNUMBER OF INSERTIONS: 1 3 6 12 18 24

FULL PAGE $9,750 $9,100 $8,450 $7,800 $7,050 $6,300HALF PAGE ISLAND $6,210 $5,940 $5,560 $5,250 $5,200 $5,000 HALF PAGE $5,250 $4,975 $4,500 $4,200 $3,860 $3,300THIRD PAGE $3,900 $3,630 $3,520 $3,300 $3,200 $3,100 QUARTER PAGE $3,460 $3,190 $3,070 $2,900 $2,800 $2,700 30% surcharge for cover positions

EURO RATESNUMBER OF INSERTIONS: 1 3 6 12 18 24

FULL PAGE €8,700 €8,450 €7,650 €6,960 €6,375 €5,880HALF PAGE ISLAND €5,250 €5,030 €4,750 €4,480 €4,420 €4,280 HALF PAGE €4,960 €4,740 €4,470 €4,220 €4,140 €4,000 THIRD PAGE €3,700 €3,550 €3,325 €3,100 €2,920 €2,780QUARTER PAGE €2,550 €2,390 €2,215 €2,040 €1,850 €1,65030% surcharge for cover positions

For more information, or to advertise, please contact Simon Kelly: simon.kelly@khl.com | +44 (0)1892 786223

*BPA AVERAGE QUALIFIED (25,256) + NON-QUALIFIED (374):

JAN-JUNE 2020

International Construction’s circulation is audited by BPA Worldwide,

the leading auditor of business-to-business magazines.

MAGAZINE

25,630*CIRCULATION

SEPTEMBER 2020 Vol 59 No 7

A KHL Group publicationwww.khl.com

n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING

Reach for the sky: crane projects P42

INTERVIEWS

Jacobs:Ken Gilmartin P34

Metso Outotec: Pekka Vauramo P26

Mixing technologyP36

ECONOMIC OUTLOOK

Asia Pacific P14 SEPTEMBER 2020 Vol 59 No 7

A KHL Group publicationwww.khl.com

n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING

Reach for the sky: crane projects P42

INTERVIEWS

Jacobs:Ken Gilmartin P34

Metso Outotec: Pekka Vauramo P26

Mixing technologyP36

ECONOMIC OUTLOOK

Asia Pacific P14

www.khl.com/icon International Construction @international construction mag @KHLConstruction International Construction

MAGAZINE SPECIFICATIONS

BLEED SIZE l Please add 3mm (0.125in) bleed to all

edges of full page and DPS ad sizes.

COLOUR l CMYK only – do not use RGB or spot

colour.

BONUS DIGITAL ISSUE l All advertisements are included in the

digital version of the magazine and are linked to the company website or direct to a specific URL. Please supply high resolution pdf files.

RICH MEDIA l Link additional video, audio or images

to your digital advertisment, free of charge, when viewed via the International Construction App. Please talk to your local sales contact.

DOUBLE PAGE SPREAD

HALF PAGE HORIZONTAL

HALF PAGE ISLAND

THIRD PAGE HORIZONTAL

FULL PAGE

THIRD PAGE VERTICAL

HALF PAGE VERTICAL

QUARTER PAGE

420mm x 297mm(16.5in W x 11.75in H)

184mm x 124mm(7.25in W x 4.875in H)

117mm x 184mm(4.625in W x 7.25in H)

184mm x 85mm(7.25in W x 3.35in H)

210mm x 297mm(8.25in W x 11.75in H)

57mm x 268mm(2.25in W x 10.5in H)

86mm x 268mm(3.375in W x 10.5in H)

86mm x 124mm(3.375in W x 4.875in H)

For more information contact: production@khl.com | +44 (0)1892 786262

*BPA AVERAGE QUALIFIED (25,256) + NON-QUALIFIED (374):

JAN-JUNE 2020

International Construction’s circulation is audited by BPA Worldwide,

the leading auditor of business-to-business magazines.

MAGAZINE

25,630*CIRCULATION

SEPTEMBER 2020 Vol 59 No 7

A KHL Group publicationwww.khl.com

n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING

Reach for the sky: crane projects P42

INTERVIEWS

Jacobs:Ken Gilmartin P34

Metso Outotec: Pekka Vauramo P26

Mixing technologyP36

ECONOMIC OUTLOOK

Asia Pacific P14 SEPTEMBER 2020 Vol 59 No 7

A KHL Group publicationwww.khl.com

n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING

Reach for the sky: crane projects P42

INTERVIEWS

Jacobs:Ken Gilmartin P34

Metso Outotec: Pekka Vauramo P26

Mixing technologyP36

ECONOMIC OUTLOOK

Asia Pacific P14

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UK Simon Kelly +44 (0)1892 786223 e-mail: simon.kelly@khl.com