Introduces

Food delivery has it should be -

LIGHTNING FAST

THE PROBLEM Restaurants operate in a very

competitive surrounding and spend a lot of time & money on advertising and marketing efforts, trying to increase their sales.

Customer loyalty is a big issue for restaurants and a lot of effort is put into creating happy customers that will turn into returning customers

THE SOLUTION

Using the mobile platform, we are able to streamline the food delivery process in such a way that the delivery is LIGHTNING FAST.

1. The mobile app is a very effective marketing channel aimed directly at boosting sales through a unique and unparalleled food delivery experience.

2. Upsell opportunities generated from the app will boost the sales significantly

HOW DOES IT WORK?

1. The restaurant initiates a delivery by utilizing the platform suggestions for location, timing and taste

2. Everyone in the surrounding is notified about the new delivery

3. They have limited time (1-4 min) to place an offer

4. Once the time elapses, the winner gets his delivery in a matter of minutes

LIGHTNING FAST DELIVERY – HAPPY CUSTOMER

BUSINESS MODEL Fixed cost per delivery made

with the platform (~0.5 $) Fixed cost per upsell

opportunity fulfilled (callback to the restaurant)

Area exclusivity for a limited time frame

Fixed cost per delivery made with the platform (~0.5 $)

Fixed cost per upsell opportunity fulfilled (callback to the restaurant)

Area exclusivity for a limited time frame

THE MARKET (pizza delivery)

The annual US pizza delivery market is estimated to be 25 billion $

5 billion pizza deliveries are made world wide (3 billion in the US)

There are 70,000 pizza restaurants in the US alone (Israel has 1,600)*

*www.statista.com

The annual US pizza delivery market is estimated to be 25 billion $

5 billion pizza deliveries are made world wide (3 billion in the US)

There are 70,000 pizza restaurants in the US alone (Israel has 1,600)*

COMPETITORS Existing mobile apps for pizza

delivery, especially from the “big 4” pizza brands in the US (Dominos Pizza, Pizza Hut, Papa John’s, Little Caesars)

International food delivery websites like www.lets-eat.com & www.just-eat.com

Local food delivery websites

Existing mobile apps for pizza delivery, especially from the “big 4” pizza brands in the US (Dominos Pizza, Pizza Hut, Papa John’s, Little Caesars)

International food delivery websites like www.lets-eat.com & www.just-eat.com

Local food delivery websites

STRENGTHS & ADVANTAGES Harnessing the technology to

streamline delivery processes Significantly shorten delivery

time – no more long waiting for a delivery to arrive

Provide a unique & unparalleled experience for food delivery yielding a significant increase in sales

Harnessing the technology to streamline food delivery processes

Significantly shorten delivery time – no more long waiting for a delivery to arrive

Provide a unique & unparalleled experience for food delivery yielding a significant increase in sales

CURRENT STATUS

MVP - mobile app development for Android

Alpha Testing performed successfully with real users MVP - mobile app

development for Android

Alpha Testing performed successfully with real users

NEXT STEPS of ACTION Continued development and UI uplift of

the mobile app, both for the users and for the delivery guy

Website development, focused at the restaurant registration process and ongoing management needs

Restaurants collaboration to use the service

Focus towards beta launch at the start of the upcoming Mondial (June 2014)

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