mediasocial 02 - google mobile pres

12
Google Confidential and Proprietary Mobile @ mediasocial Jonathan Marsh

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Page 1: MediaSocial 02 - Google Mobile Pres

Google Confidential and Proprietary

Mobile @ mediasocialJonathan Marsh

Page 2: MediaSocial 02 - Google Mobile Pres

Google Confidential and Proprietary

Page 3: MediaSocial 02 - Google Mobile Pres

Google Confidential and Proprietary

Page 4: MediaSocial 02 - Google Mobile Pres

Google Confidential and Proprietary

Page 5: MediaSocial 02 - Google Mobile Pres

Google Confidential and Proprietary

Page 6: MediaSocial 02 - Google Mobile Pres

Google Confidential and Proprietary

Page 7: MediaSocial 02 - Google Mobile Pres

Google Confidential and Proprietary

Be Present

Page 8: MediaSocial 02 - Google Mobile Pres

Google Confidential and Proprietary

Be Present

Page 9: MediaSocial 02 - Google Mobile Pres

Google Confidential and Proprietary

On a laptopNorth SydneyFriday 11:14 am

Be Relevant

hyundai ix35

Page 10: MediaSocial 02 - Google Mobile Pres

Google Confidential and Proprietary

On a smartphoneSydney CBDSaturday 8:30am

hyundai ix35

Be Relevant

Page 11: MediaSocial 02 - Google Mobile Pres

Google Confidential and Proprietary

Online conversions

Phone sales & leads

In-store traffic & sales

Cross - device sales

‘Micro - conversions’

= FVOM (Full Value of Mobile)

Be Optimised

Page 12: MediaSocial 02 - Google Mobile Pres

Google Confidential and Proprietary

Keep up with your customer - try a mobile only day

Think Google site - for insight

How are you being present, relevant and optimised?