CELADORBY SIMRANPAL KANDOLA

OWNERSHIP• Celador is a independent entertainment company which was form

in 1983. Celador is known to produce popular movies and television programs such as Who wants To Be A Millionaire? Celador also owns eighteen UK radio stations.

• Celador was originally taken over by Complete Communications, which bought out shareholders including Paul Smith CBE and Jasper Carrott. Under the ownership of Complete, Celador expanded its fledgling radio, film and international businesses. Later, Complete Communications announced its intention to sell the company. Around the same time as the sell off of Celador International, the rights and associated properties of Who wants To Be A Millionaire? to Dutch group 2waytraffic, Celador Productions' management completed a buy out of the company.

• Celador sued Disney for showing Who wants To Be A Millionaire? in the US without buying permission. Celador won the court case and the company were awarded £177m.

OPERATING MODEL

• Celador is a global light entertainment company which makes films on a project by project basis by contracting free lance staff .

• It was originally formed as an independent production company in 1983.

• To date Celador owns eighteen UK radio stations as of March 2013.

• Celador will make deals with other small companies in order to build partnerships with them and to make deals of co-funding when making money to be enabled to produce films.

PRODUCTS• Celador has produced a number of popular television shows and is best known for Who Wants to Be

a Millionaire? and co-producing the film Slumdog Millionaire which was awarded seven BAFTAs, four Golden Globes and eight Oscars , as well as Best Director and Best Picture in 2009.

• Celador owns eighteen UK radio stations.

• Celador are also working in the theater industry on a Slumdog Millionaire musical adaption.

Films Television Programs

Dirty Pretty Things(2002) All About Me BBC

Separate Lies(2005) The Detectives BBC

The decent(2006) Your Are What You Eat Channel 4

Slumdog Millionaire(2009) National Lottery Winning Lines

The Decent Part 2(2009) The Hypnotic World Of Paul Mckenna

The Scouting Book For Boys(2010) Richard Digance’s Greatest Bits

Commercial Breakdown

Taking Telephone Numbers

Winning Lines

COMPETITORS AND MARKET POSITION• Celador’s main competitors include The Ambassador Theater group

LTD, Bauer Radio LTD and The Local Radio Co LTD. As well as Sony Pictures Entertainment, as they releases Spiderman in 2002 which was releases as the same time as Celador’s Dirty Pretty Things.

• Celador have been quite successful over the last 10 years, as they have released 7 films over the time period.

• Film 4 Productions and Sony Pictures Entertainment are also occasionally Celador’s partners in some productions