media pitch
TRANSCRIPT
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JJ’s PRODUCTIONS
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Initial Ideas
O Our initial ideas at first started with different songs.
O Kat Dahlia ‘gangsta’
O Wretch 32 ‘Traktor’
O Jojo ‘A little to late’
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Music Video – Jojo , a little too late
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Actual music video
JoJo – A little too late (orignal)
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How we chose this music video
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Idea
O Female lead
O Different locations
O She's getting over her BF who has
cheated on her
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Star performer – Jess Sage
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Why Jess Sage?
O Confident
O Flexible
O Organized
O Tall
O Blonde
O Good looking
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Locations
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Target Audience
O Females
O 16-25
pop
rnb
rap
acoustic
rock
hiphop
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Genre Conventions
O Lyrics based on relationships
O Music video is 3-5 minutes long
O Artists are wearing modern clothing
O show the unity associated with teens, the
primary target for this genre
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Roles within the group
O Junaid – Casting Director
O Mohammed – Filming/Editing Director
O Abdullahi – Filming
O Tiabah - Organiser