MEDIA KITWINTER 2020 - 2021

OUR TARGET GROEP + ACTUAL READERS AND FOLLOWERS HAVE A CLEAR PROFILE

ACTIVE WOMEN AND MEN (50/50) WITH A PASSION FOR SKIING, SNOWBOARDING, TRAVEL AND NATURE

MAINSTREAM WINTER SPORTS LOVERS | COUPLES, FAMILIES AND FRIENDS. NO EXTREME SKIERS OR SNOWBOARDERS.

AGE BETWEEN 25 – 60 YEARS. AVERAGE AGE IS 40

INCOME, EDUCATION AND SOCIAL STATUS ABOVE AVERAGE

ALL VISITORS ARE FROM THE NETHERLANDS AND BELGIUM

49% OF VISITORS IS FEMALE

MALE FEMALE

9%

25%24%

25%

12%

6%

AVERAGE AGE IS 40

18-24 25-34 35-44 45-54 55-64 65+

VISITORS’ PROFILE AND TARGET GROUP

150,000UNIQUE VISITORS PER MONTH

30,000SOCIAL MEDIA FOLLOWERS

300,000PAGEVIEWS PER MONTH

SNOWREPUBLIC.NL IS AN ONLINE TRAVEL MAGAZINE WITH A FULL FOCUS ON SKIING, SNOWBOARDING AND NEWS

OUR READERS ARE FAMILIES, COUPLES, FRIENDS AND SINGLES WHO LOVE TO GO OUTSIDE AND ENJOY BEING ACTIVE TOGETHER OR ALONE

300,000 PAGEVIEWS PER MONTH150,000 VISITORS PER MONTH

AVERAGE READING TIME PER ARTICLE 2:36

SOCIAL MEDIA | 30,000 FOLLOWERS

PINTEREST | 200,000 MONTHLY REACH

NEWSLETTER READERS | 8,700

• ALL READERS | FROM THE NETHERLANDS + BELGIUM • FEMALE / MALE | 50 / 50 • AVERAGE AGE IS 40

0

500000

1000000

1500000

2000000

Season 17/18 Season 18/19 Season 19/20

Pageviews winter season (Sept-April)

STATISTICS OF OUR FAST GROWING PLATFORM

• DEDICATED WINTERSPORTS WEBSITE WITH 100.000 – 150.000 VISITORS PM

• STRONG PRESSENCE AT SOCIAL MEDIA: 30,000 FOLLOWERS

• FULL FOCUS ON SKIING AND SNOWBOARDING

• CLEAR TARGET GROUP OF ACTIVE WOMEN AND MEN

• WITH AN AVERAGE AGE OF 40

• ALL READERS FROM THE NETHERLANDS AND BELGIUM

• ALL READERS LOVE WINTERSPORTS AND OUTDOORS

• WE ARE STRONG IN STORY TELLING

• PROFESSIONAL TEAM OF WRITERS AND PHOTOGRAPHERS

• WE HAVE A FULL FOCUS ON BRANDING

• STRONG POSITION IN GOOGLE AND SOCIAL MEDIA

• COMBINATION OF ADVERTISING AND PRESS TRIPS

• COMBINATION OF ADVERTISING AND PRODUCT REVIEWS

• COMBINATION OF ADVERTISING AND RAFFLES

ADVERTISING AT SNOWREPUBLIC

IN WINTER WE CAN OFFER YOU A COMBINATION OF PROMOTIONS AT

MOUNTAINEPORTERS.COM AND SNOWREPUBLIC.NL FOR AN EVEN BIGGER

REACH OF OUR CONTENT MARKETING FOR YOU

SPONSORED ARTICLES, CREATED BY ADVERTISER

o SPONSORED ARTICLE AT SNOWREPUBLIC.NL (12 MONTHS ONLINE) € 450o SPONSORED ARTICLE AT SNOWREPUBLIC.NL (24 MONTHS ONLINE) € 650o SPONSORED ARTICLE AT SNOWREPUBLIC.NL (UNLIMITED ONLINE) € 850

SPONSORED ARTICLES, CREATED BY OUR EDITORS, BASED ON INPUT (TEXT+PHOTOS) OF ADVERTISER

o SPONSORED ARTICLE AT SNOWREPUBLIC.NL (12 MONTHS ONLINE) € 600o SPONSORED ARTICLE AT SNOWREPUBLIC.NL (24 MONTHS ONLINE) € 800o SPONSORED ARTICLE AT SNOWREPUBLIC.NL (UNLIMITED ONLINE) € 1000

o SPONSORED POST AT FACEBOOK (17K FOLLOWERS) € 150o SPONSORED POST AT INSTAGRAM (10K FOLLOWERS) € 150o STORY AT INSTAGRAM € 250o SPONSORED POST AT PINTEREST (REACH 200K PER MONTH) € 150

o 1 NEWS ITEM IN NEWSLETTER (7,500 READERS) € 300o 1 DEDICATED NEWSLETTER (7,500 READERS) € 550

o BIG BANNER (336x280) FIXED, AT START PAGE € 200 PER TWO WEEKSo BIG BANNER (336x280) FIXED, AT ARTICLE PAGE € 20O PER TWO WEEKS

o WIDE BANNER (728x350) ABOVE ALL ARTICLES € 450 PER TWO WEEKSo WIDE BANNER (728x350) BELOW ALL ARTICLES € 350 PER TWO WEEKS

ADVERTISING RATES

1 ADVERTORIAL (12 MONTHS ONLINE) (1)

4 POSTS AT SOCIAL MEDIA

BANNER IN SIDEBAR – 2 WEEKS

(1) THIS PRICE IS BASED ON FIXED ARTICLES WRITTEN BY ADVERTISER

FOR ONLY € 150 EXTRA PER ARTICLE, WE WILL WRITE THE ARTICLES, BASED ON YOUR INPUT (TEXT + PHOTOS)

STARTERS PACKAGE

BUNDLE OFFER € 1000

SPECIAL BUNDLE OFFER € 4900

GOLD

6 ADVERTORIALS (12 MONTS ONLINE) (1)

12 POSTS AT SOCIAL MEDIA

2 NEWSLETTER ITEMS1 DEDICATED NEWSLETTER

BANNER AT HOMEPAGE - 12 WEEKSORBANNER INSIDE BAR - 12 WEEKS

(1) THIS PRICE IS BASED ON FIXED ARTICLES WRITTEN BY ADVERTISER

FOR ONLY € 150 EXTRA PER ARTICLE, WE WILL WRITE THE ARTICLES, BASED ON YOUR INPUT (TEXT + PHOTOS)

9 ADVERTORIALS (12 MONTHS ONLINE) (1)

24 POSTS AT SOCIAL MEDIA

3 NEWSLETTER ITEMS1 DEDICATED NEWSLETTER

BANNER AT HOMEPAGE -20 WEEKSORBANNER IN SIDEBAR -20 WEEKS

BANNER ABOVE ALL ARTICLES - 8 WEEKS

(1) THIS PRICE IS BASED ON FIXED ARTICLES WRITTEN BY ADVERTISER

FOR ONLY € 150 EXTRA PER ARTICLE, WE WILL WRITE THE ARTICLES, BASED ON YOUR INPUT (TEXT + PHOTOS)

PREMIUM

SPECIAL BUNDLE OFFER € 6900SPECIAL BUNDLE OFFER € 3500

SILVER

4 ADVERTORIALS (12 MONTHS ONLINE) (1)

4 POSTS AT SOCIAL MEDIAFACEBOOK, TWITTER, PINTEREST AND INSTAGRAM

2 NEWSLETTER ITEMS

BANNER AT HOMEPAGE - 8 WEEKS

(1) THIS PRICE IS BASED ON FIXED ARTICLES WRITTEN BY ADVERTISER

FOR ONLY € 150 EXTRA PER ARTICLE, WE WILL WRITE THE ARTICLES, BASED ON YOUR INPUT (TEXT + PHOTOS)

6 ADVERTORIALS AT SNOWREPUBLIC.NL (1)

6 ADVERTORIALS AT MOUNTAINREPORTES.COM (1)

40 POSTS AT SOCIAL MEDIA

6 NEWSLETTER ITEMS2 DEDICATED NEWSLETTERS

BANNER AT HOMEPAGE - 20 WEEKS

WIDE BANNER ABOVE ALL ARTICLES - 8 WEEKS

(1) THIS PRICE IS BASED ON FIXED ARTICLES WRITTEN BY ADVERTISER

FOR ONLY € 150 EXTRA PER ARTICLE, WE WILL WRITE THE ARTICLES, BASED ON YOUR INPUT (TEXT + PHOTOS)

PREMIUM PLUS

SPECIAL BUNDLE OFFER € 9900

PROMOTIONAL PACKAGES | MORE VALUE FOR MONEY

60,000UNIQUE VISITORS PER MONTH

30,000SOCIAL MEDIA FOLLOWERS

110,000PAGEVIEWS PER MONTH

WE ALSO PUBLISH MOUNTAINREPORTERS.COM, THE BIGGEST OUTDOOR INSPIRATION WEBSITE IN THE NETHERLANDS

• ALL READERS ARE FROM THE NETHERLANDS AND BELGIUM

• ALL READERS LOVE TRAVEL, NATURE AND OUTDOORS

• ALL READERS BETWEEN 20 – 60 YEARS OF AGE

• AVERAGE AGE OF OUR VISITORS: 42

• FEMALE / MALE : 44 / 56%

WE OFFER YOU :

• PAID PROMOTIONS

• PRESS TRIPP

• REVIEWS

• A COMBINATION OF ALL MENTIONED ABOVE

PROMOTION OF YOUR DESTINATION OR BRAND IN SPRING AND SUMMER

REISSCHRIJVERS MEDIAEDWIN HAGENOUWUTRECHTSEWEG 416866CJ HEELSUMTHE NETHERLANDS

EDWIN@REISSCHRIJVERS.NL+316 2244 0323

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