media kit - cassie - new orleans citybusiness · media audit. the same national award winning...
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To advertise in North Shore Report please contact
Lisa [email protected] • 504.293.9226 • www.northshorereport.com
2012 RATE CARD
Your business & lifestyle magazine
...when onlythe bestwill do!
To get the most from your investmentAdvertise in North Shore Report!
Lisa Blossman • [email protected]
The North Shore is unique... so is North Shore Report!
www.northshorereport.com
91% of our readers find articles and advertisements seen inNorth Shore Report helpful when making purchasing decisions!
Subscriber FActS
WellTimeSpent
47 minutes
91% of
our readers
buy their
clothing on
the North
Shore
As a result of reading an article or ad in NSR
78% visited the business store or Web site
96% discussed the article or ad with other people
65% purchased a product or service
78% saved the article or ad for future reference
Each weekreaders dineout approximately5.5 times
52% are40-49
35% are50+
13% are30-39
Average time spentreading each issue
Age
74% of readers have someone in their
household who plans to attend college
or take continuing education courses
65% of people save past issues of NSR
Our readers plan to purchase or usethese services in the next 12 months
Automobile 52%Landscaping 70%Jewelry 57%Home Remodeling 48%Fine Wine 61%Furniture/Interior Design 65%Real Estate 48%
Your business & lifestyle magazine
2012 Editorial Calendar
Advertise in North Shore Report!
Lisa Blossman • [email protected]
www.northshorereport.com
Ad space and art due on the first day of the monthbefore publication date.
February/March - published Feb. 1 Banking/Insurance & Investments/EducationList: Accounting Firms & North Shore Insurance Providers
April/May - published April 1 Health Care/Home & Garden/Real EstateList: Acute Care Hospitals & Independent Living Options
June/July - published June 1 Legal Report/Office Technology/Investments & InsuranceList: Banks with St. Tammany Branches/St. Tammany Based Banks/Savings and Loans
September/October - published September 1 Education/Top Private Companies/Health CareList: Private Schools/Two and Four Year Colleges & Top Private Companies
November - published November 1 Real Estate/Construction/BankingList: General Contractors & Homebuilders & Architecture Firms
December/January - published December 1 Holiday/Dining & Catering/Legal ReportList: Law Firms & Fitness Centers
North Shore Report is
mailed to members of:
St. tammany West
chamber of commerce
&
east St. tammany
chamber of commerce is mailed to households with annualincomes of $135,000 and higher!
Reach 84,000* of the mostsought after people with your ad
26%$150,000 to$174,999
26%$200,000 to$299,999
21%$135,000 to$149,999 18%
$175,000 to$199,999
3%$400,000 &
higher
6%$300,000 to$399,999
Your business & lifestyle magazine
Find out what our readers like about North Shore Report:• What’s going on! Things to do- places to shop- eat and have fun!!• Local business news- keeps us up to date on what’s happening in our area• Everything! I enjoy the fact that there is such a wide variety of topics covered.• Learning new things and knowing about different businesses who advertise.We love living on the Northshore.
• That it covers all areas; when the Parish President let you go in his closet,it’s a paper & community I’m so glad to be part of.
• Extremely informative about businesses and personal articles.• The articles are very interesting and informative.
* based on July 2007 Subscriber Survey of 2.8 readers per copy
PIcK uP YouR coPY At hIGhLY VISIBLePoPuLAR LocAtIoNS
NoRth ShoReAlbasha
Annadele's PlantationBears
Beck & call caféBenedict's
Bops Frozen custardBoston Seafood
Broken eggBuster's Place
calypso Patio Bar & Grillcampbells coffee
cc's coffeechevron Bldg Lobby
coffee Rani - 2 locationscolumbia tap house
cross Gates Fitness centereast St. tammany chamber
english tea houseetoile Rest & Wine Bar
Fazzio'sFranco's Athletic club
Friends coastal RestaurantGeorge's
Gilboy's healthclubheiner Brau Microbrewery
Java JungleJuniper
Kickstand cafÈLA heart hospital
Lucy's Retired Surfers BarMandinas
Martins Wine cellarMegumi SushiMetairie BankMortons Rest
Nonna's Randazzo BakeryN'tini's
Nuvolari's
old Soda Shoposchner clinic
outdoor Living centerPelican Athletic clubPJ's coffee - 7 locationsRistorante Del Porto
Sal & Judy'sSlidell Athletic club
Speak easy tooSt John's coffee
St tammany West chamberStone creek Athletic clubthe Dakota Restaurant
time Bar & Grill IItimes Grilltown criertrey YuenVasquez
Water Street BistroWhitney National Bank - 3 locations
Young'sZoe's Bakery
South ShoRecafé Rani - 2 locations
caffé caffécc's coffee house - 2 locations
coffee coveDorignacs
Jewish community centerLangenstein's Supermarket
Martin Wine cellarMorning callPJ's coffeePuccinos
Royal Blend coffeeRue de La course - 2 locations
St. charles Athletic clubWhole Foods
www.northshorereport.com
ADVeRtISING SIZeS 1 time 3 times 6 times
FULL 7” x 10” $2700 $ 1950 $ 1680
2/3 41/2” x 10” $2100 $ 1500 $ 1150
1/2 7” x 47/8” or 41/2” x 71/2” $1575 $ 1050 $ 850
1/3 41/2” x 47/8” $1175 $ 725 $ 550
1/4 35/16” x 47/8” $ 850 $ 650 $ 450
1/6 41/2” x 23/16” or 21/8” x 47/8” $ 525 $ 425 $ 350
IFC & page 1 7” x 10” $2800 $ 2200 $ 1900
IBC 7” x 10” $2600 $ 2000 $ 1700
BC 7” x 10” $3000 $ 2400 $ 2000
North Shore Report is delivered to the homes of the most affluent people on theNorth Shore – those with annual incomes of $135,000 and higher.
North Shore Report provides you with a unique mix of target markets. We have aloyal following of CEOs and top business professionals.
Wealthiest Families
Top Business executives
Award Winning Journalism
Easily Accessible
CityBusiness was named the top business publication in the United States by theMedia Audit. The same national award winning reporters write for North Shore Report.
North Shore Report is available at highly visible popular locations so everyone has achance to see your advertisement.
Full Page Bleed: 83/8” x 111/8” (trimmed to 81/8” x 107/8”)
Your business & lifestyle magazine
2012 Net ADVeRtISING RAteScost is the same for color and black & white
Ad space and art due on the first day of the month before publication date.
www.northshorereport.com
$100 Website Linkage optionNorth Shore Report will also be published onwww.neworleanscitybusiness.com and now you havethe option for your ad to link directly to your website.
Advertise in North Shore Report!
Lisa Blossman • [email protected]
POLICYAll advertising submitted is subject to the approval of the publisher. Make goods will be run in the issue immediately following the errors.The liability of the publisher for failure to publish an advertisement for any reason in the issue specified shall be limited topublishing the advertisement in a subsequent issue (at regular rate).
orders are noncancelable after deadline.A contract may be cancelled by the advertiser, provided written notice ofcancellation is given CITYBUSINESS at 111 Veterans Boulevard, Suite1440, Metairie, LA 70005, a minimum of two months before the date theadvertisements are contracted to be published. If the contract iscancelled, the advertiser will be liable for the difference between the rateshown on the contract and the one time rate. Also upon cancelling acontract a (10%) penalty on the entire contract value is due. The subjectmatter, wording, illustrations and typography of all advertising are subjectto the approval of the publisher (but unless otherwise authorized inadvance, no change will be made without the consent of the agency oradvertiser).
The advertiser and/or advertising agency agrees to defend andindemnify the publisher against any and all liability, loss orexpense arising from claims of libel, unfair competition, unfairtrade practice, infringement of trademarks, trade names ofpatents, violations of privacy and infringement of copyrights andproprietary rights resulting from the publication of theadvertiser’s advertisements.
Payment must be received within (30) days to receive your contractdiscount. No cash discounts allowed.
Your business & lifestyle magazine
Lisa Blossman • 504-293-9226 [email protected]
PRE-PRINTED INSERTSPage size: Maximum - 7” x 10”
Enclosures may not bear a permit imprint or postal indicia. This doesnot apply to business reply cards in which the sender pays thepostage on returned pieces. The insert may not have a separate priceor subscription instructions, or have an ISSN, ISBW or USPS numberdifferent than CityBusiness.
Enclosures cannot be separate publications, i.e., cannot contain amasthead, a price, volume #, issue #, stated frequency or have the wordcatalog printed anywhere on or within it.
Before acceptance of the insertion order, a sample of the piece to beinserted must be submitted for approval. If a sample of the piece is notavailable but is being printed especially for this insertion, completespecifications including size, weight, paper stock, and number of pagesmust be given with the insertion order.
We reserve the right to refuse any insert that does not meet postalspecifications for enclosures of unbound second-class publications asstated by the United States Post Office’s Domestic Mail Manual.
Net CPM*
2-Page Tab or Mag. Size ..................................................................$150.00
4-Page Tab or Mag. Size ..................................................................$170.00
6-Page Tab or Mag. Size ..................................................................$190.00
8-Page Tab or Mag. Size ..................................................................$210.00
*If total weight is over .75 oz. there is an extra charge.
Single advertiser only.
Agency commission is not paid on inserts.Please call for special insert requests.
Two-page spread15 1/8” x 10”
Bleed spread16 1/2” x 11 1/8”
Full page (live)7” x 10”
Full Page bleed8 3/8” x 11 1/8”
2/3 page4 1/2” x 10”
1/2 page horizontal7” x 4 7/8”
1/2 page vertical4 1/2” x 7 1/2”
1/3 page4 1/2” x 4 7/8”
1/4 page3 5/16” x 4 7/8”
1/6 page vertical2 1/8” x 4 7/8”
1/6 page horizontal4 1/2” x 2 3/16”
Digital Specifications:Adobe Acrobat, CMYK,minimum of 300 dpi,PDFwith embedded typefaces
Trimmed to 8 1/8” x 10 7/8”
www.northshorereport.com
Your business & lifestyle magazine
Prestige Preview
The North Shore Report Prestige Preview section isthe place to advertise real estate and relatedproducts or services.
People turn to Prestige Preview to find out who thetop North Shore realtors are. Make North ShoreReport part of your winning strategy.
2 rectangles vertical3 3/8” x 4 3/4”
8 rectangles7” x 9 1/2”
size width x depth ad provided camera ready
2 Rectangles H 7” x 23/8” $225
2 Rectangles V 33/8” x 43/4” $225
4 Rectangles 7” x 43/4” $450
6 Rectangles 7” x 71/8” $675
8 Rectangles 7” x 91/2” $900
Four color Net Rates
Realtors have successfully used Prestige Preview to market properties and sign new listings. www.northshorereport.com
4 rectangles7” x 4 3/4”
2 rectangles horizontal7” x 2 3/8”
Ad space and art due onthe first day of the monthbefore publication date.
6 rectangles7” x 7 1/8”
Advertise in North Shore Report!
Lisa Blossman • [email protected]