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MEDIA KIT | 2020
Pollstar has been the Concert Industry’s leading business trade publicationfor over 35 years. Since 1994 Pollstar has also been a pioneer andleading music information source on the Internet. Pollstar provides the mostup-to-date, relevant and useful data available for the global concertindustry, delivering an unmatched archive of live entertainment data, afocus on editorial excellence, and the most powerful metrics ofentertainment industry success available in business.
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THE CONCERT HOTWIRE
PollstarDailyPulse
Contact Directories
Pollstar.com
Pollstar Live!Conference8,000
SUBS292K
UVs
4409SUBS
38.6%Open rate
2500+Attendees
Weekly PollstarPublication
(50% HIGHER THAN INDUSTRY AVERAGE)
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OUR AUDIENCE
28% FEMALE72% Male
27.19% of the audience is 35-44
SOCIAL MEDIA FOOTPRINT
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DIRECTORIES
Pollstar Live! is the world’s largest gathering of live entertainment professional and the flagship event for Pollstarmagazine, the leading trade for the global live entertainment
industry. The conference hosts two full days of panels with the industry’s top executives, multiple networking opportunities
and culminates in the Pollstar Awards. TheconferencesprecedeswithProductionLive!whichcaterstothelogisticandoperational
sideoftheindustry.
FEB 4, 2020 THE BEVERLY HILTONBEVERLY HILLS, CALIVE!
Preceding Pollstar Live! 2020 and kicking off the three-day conference run – Production Live! 2020 is a one-day conference dedicated to those who advance the shows, host the events, build the stages, hang the lights, rig the video, set up pyro and more. A full day of brainstorming with a diverse array of agents, managers, production professionals and venue executives discussing and debating the current issues related to all aspects of live event productions.
FEB 4-6, 2020 THE BEVERLY HILTON
BEVERLY HILLS, CA
FEB 6, 2020THE BEVERLY HILTONBEVERLY HILLS, CA
The conference culminates with the 31st annual PollstarAwards! which highlights the most impactful companies, executives, tours, and achievements over the past year.
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EVENTS
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Issue DateEditorial
CoverageAd Close Events
1/27/20 • Grammy’s: Brittany Howard, Ken Ehrlich
• Super Bowl • Stadium Manager
Bonus Distribution
1/20/20 • INTIX (1/20-1/23)
2/3/20 • Pollstar Live! 2020Special Issue
• Agenda Guide• Awards Booklet• Pollstar Live! Bonus
Distribution
1/27/20 • Grammy’s (1/26)
2/10/20 SKIP • Super Bowl (2/2)• PSL2020 (2/4-2/6)
2/17/20 • Pollstar Live! 2020 Recap
• Pollstar Live! Awards 2020 - KISS
2/10/20 • PACnet (2/9-2/12)
2/24/20 • Magna Charta• ILMC Bonus
Distribution
2/17/20 • PSQ1Chartdeadline(2/19/20)
3/2/20 2/24/20
AMDA • Artist Management Directory Spring
2/26/20
RCDA • Record Company Directory
2/26/20
3/9/20 • SXSW• SXSW Bonus
Distribution
3/2/20 • ILMC (3/3-3/6)
3/16/20 3/9/20 • SXSW (3/13-3/22)• VN GenNext Nom.
Outreach (3/9)
3/23/20 3/16/20
EDITORIAL CALENDAR
*Please note that all editorial content is subject to change.
Updated1/16/20
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Issue DateEditorial
CoverageAd Close Events
3/30/20 • Women of Live 3/23/20 • VN GenNext Nom. Deadline (3/27)
• WOL Reception )3/26)
4/6/20 • Q1 Recap• Festivals
3/30/20 • VN GenNext Ballot (4/3)
4/13/20 4/6/20
CVDA • Concert Venue Directory Spring
4/8/20
4/20/20 • Sustainability Earth Day
4/13/20 • VN GenNext Ballot Deadline (4/17)
4/27/20 • CMW• Great Escape Bonus
Distribution
4/20/20
5/4/20 4/27/20
5/11/20 SKIP • VN WOI Nominations Begin (5/4)
• CMW (5/6-5/12)• Great Escape
(5/8-5/12)• Music Biz (5/5-5/9)
5/18/20 • IMPACT 50• MIDEM Bonus
Distribution
5/11/20 • PS Q2 Chart Deadline (5/20)
• Impact 50 (5/14) LA• VN WOI Nominations• Deadline (5/15)• VMA Congress
(5/17-5/19)
BADA • Booking Agency Directory Spring
5/13/20
5/25/20 5/18/20
EDITORIAL CALENDAR
*Please note that all editorial content is subject to change.
Updated1/16/20
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Issue DateEditorial
CoverageAd Close Events
6/1/20 • Country 5/25/20 • VNWOIVotingBegins(5/25)
• MIDEM(6/2-6/5)• MIDEMDinner,Asia-
PacificVenueIndustryCongress(5/26-5/28)
• EAMC(6/3-6/6)
6/8/20 • Theatre Issue• TONY Awards• EAMC 40th
• EAMC Bonus Distribution
6/1/20 • VNWOIVotingBegins(6/5)
6/15/20 • Festival Production• Production Managers
6/8/20
6/22/20 • Artist Managers 6/15/20
CSS • Concert Support Services Directory
6/17/20
6/29/20 • Mid-Year Special Issue
6/22/20 • XLIVE ESports Summit (6/25-6/27)
• Hashtag Sports (6/25-6/28)
7/6/20 SKIP
7/13/20 • Production: Transportation
7/6/20 • World Ticketing Conference (7/11-7/14)
• Ticket Summit Las Vegas (7/8-7/11)
7/20/20 7/13/20
7/27/20 • Music Agents• IAVM Bonus
Distribution
7/20/20 • East European Music Summit (7/25-7/28)
• IAVM (7/26-7/29)
8/3/20 • Theatre 7/27/20
8/10/20 • Nashville 8/3/20 • EIC Noms begin (8/3)
EDITORIAL CALENDAR
*Please note that all editorial content is subject to change.
Updated1/16/20
POLLSTAR MEDIA KIT POLLSTAR.COM
EDITORIAL CALENDARIssue Date
Editorial Coverage
Ad Close Events
TBD • Talent Buyer Directory
8/5/20
8/17/20 8/10/20 • PS Q3 Chart Deadline (8/19/20)
• EIC Noms Deadline (8/14)
8/24/20 8/17/20
8/31/20 • College 8/24/20
9/7/20 • Comedy• Reeperbahn Bonus
Distribution
8/31/20
AMDB • Artist Management Directory Fall
9/2/20
9/14/20 • Glastonbury Festival 50th
• IFF Bonus Distribution
• VNC Bonus Distribution
9/7/20
9/21/20 9/14/20 • VenuesNowConference
• VNAS (9/14) • Reeperbahn
(9/18-9/21)
9/28/20 • Q3 Recap 9/21/20 • IFF (9/24-927)
10/5/20 • Mama Bonus Distribution
9/28/20
10/12/20 • IEBA Bonus Distribution
10/5/20 • IEBA (10/11-10/13)
CVDB • Concert Venue Directory Fall
10/7/20
10/19/20 • IEBA 10/12/20 • PSA Nom. Committee List Due (10/16)
*Please note that all editorial content is subject to change.
Updated1/16/20
POLLSTAR MEDIA KIT POLLSTAR.COM
Issue DateEditorial
CoverageAd Close Events
10/26/20 10/19/20 • PSA Nom. Comm. Voting begins (10/23)
• MaMa (10/17-10/19)
11/2/20 10/26/20 • PSL Poster Contest Call for Submissions (10/30)
• IEBA (10/27-10/29)• IEBA Luncheon
11/9/20 11/2/20 • PSA Nom. Comm. Voting ends (11/6)
• BB (11/5-11/7)
BADB • Booking Agency Directory Fall
11/4/20
11/16/20 • Pollstar Live! 2021Ballot Announced
• Pollstar Voting Issue #1
11/9/20 • PSA Awards Voting begins (11/13)
11/23/20 • Pollstar Voting Issue #2
11/16/20 • PS 2020 Chart Year ends (11/18)
• Ticketing Stars Nomsbegin (11/16)
11/30/20 SKIP • Ticketing Stars NomsDeadline (11/27)
12/7/20 • Pollstar Voting Issue #3
11/30/20
12/14/20 • 2020 Year End Issue 12/7/20 • PSA Voting Ends (12/11)
• Ticketing Stars Voting Begins (12/7)
12/21/20 • 2021 Preview• Eurosonic Bonus
Distribution
12/14/20 • PSA Finalized (12/18)• Ticketing Stars Voting
Deadline (12/18)
12/28/20 • NO ISSUE
*Please note that all editorial content is subject to change.
Updated1/16/20
EDITORIAL CALENDAR
2020 EVENTS CALENDAR
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FEBRUARY 2020POLLSTAR LIVE! 2020
FEBRUARY 4 – 6, 2020BEVERLY HILTON | BEVERLY HILLS, CA
Pollstar Live! is where live entertainment industry giants connect. It features industry shaping panels, decision-makers & incredible keynote speakers. This is the place to be for key executives and decision makers from all parts of the live entertainment industry.
MARCH 2020POLLSTAR WOMEN OF LIVE
MARCH 2020LOS ANGELES, CA
A list of the live entertainment industry's most influential women will be announced in Pollstar's Women of Live special issue. An exclusive invite-only event will be hosted to acknowledge their accomplishments.
MAY 2020POLLSTAR IMPACT 50
MAY 2020LOS ANGELES, CA
Pollstar leverages its editorial credibility and access to acknowledge today’s live entertainment industry executives who are making an impact. The list will be revealed in Pollstar’s Impact 50 special issue and at an exclusive, intimate invite-only reception in Los Angeles. The prestigious reception will feature high profile executives and the most impactful executives in the industry.
JUNE 2020POLLSTAR @ MIDEM DINNER
JUNE 2020CANNES, FRANCE
OVG Media & Conferences will invite 25+ guests to take part in a 2-hour influencer dinner during Marché International du Disqueet de l'Edition Musicale (MIDEM).
OCTOBER 2020POLLSTAR @ IEBA EVENT
OCTOBER 2020NASHVILLE, TN
OVG Media & Conferences will invite 25+ guests to take part in a 2-hour influencer event during International Entertainment Buyers Association (IEBA).
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2020 EVENTS CALENDAR
NOVEMBER 2020OVG MEDIA & CONFERENCES
BRAND SYMPOSIUMNOVEMBER 2020
NEW YORK, NYA one day symposium discussing market-watchers, brands, and rainmakers from some of the most innovative brand partnerships in the live entertainment industry.
NOVEMBER 2020POLLSTAR HANG: LONDON
NOVEMBER 2020LONDON, UK
An informal networking event to explore trends for the top UK players in the live entertainment industry.
DECEMBER 2020POLLSTAR NEXTGEN AWARDS
DEDEMBER 2020LOS ANGELES, CA
The Pollstar Next Generation Awards reception will honor professionals who are making their mark in the facilities and live entertainment space.
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Ad specsPRINT AD SPECS Pages trim to: 8.5” x 11”, 21.6 x 28 cm All ads are four-color process
One Page Full Bleed One Page No Bleed
7.5” x 10”19 x 25.4 cm
Third Page Strip
7.5” x 3”19 cm x 7.6 cm
Quarter Page Strip
7.5” x 2.25”19 cm x 5.7 cm
Half Page Horizontal
7.5” x 5”19.05 cm x 12.7 cm
Half Page Vertical*
3.66” x 9.5”9.31 cm x 24 cm
**Availalbe in Directory Listings Only*Not Available in Directory
Two Page Spread
Bleed: 17.5” x 11.5”44.45 x 29.21 cmLive: 16” x 10”40.64 x 25.4 cm
Trim: 17” x 11”43.18 x 27.94 cm
Bleed (includes 1/8inch bleed): 8.75” x 11.25”22.23 x 28.58 cm
Trim: 8.5” x 11”21.6 x 28 cm
Live:7.5” x 10”19.05 x 25.4 cm
*Not AvailableinDirectory**AvailableinDirectoryListingsOnly
Both Mac and PC formats will be accepted using these specifications:Our preferred art files are hi-res .pdf files with all fonts embedded.Files must be created using Adobe InDesign, Illustrator, Photoshop.
ARTWORK SUBMISSION
In general, PDFs should meet PDF/X-1a standards. Compatibility must be Acrobat 4 (pdf 1.3). For quality-control purposes, advertisers who submit PDF files may be required to supply native files. • All Graphics must be at least 300dpi at the same size used in the layout and saved as a high-res .pdf
file.• All color images must be CMYK (swop 20% preferred)• We cannot accept RGB and indexed colors. All fonts used should be embedded in the PDF when
created. All spot colors should be converted to CMYK prior to distilling or PDF creation (unless advert is to print with a spot color). If advert is to print with spot colors do not convert to CMYK. Files with transparency should be flattened in the native application prior to distilling or PDF creation.
PDF export should include Bleed @.125 inch all 4 sides. If Crop Marks are included check only Crop Marks (Do Not check "All Printer Marks"). If Crop Marks are included make sure to change "Offset" value to .125 inch to keep marks away from work.
Please use the following format for naming the file being uploaded – company name (first 8 letters) ad title (first 10 letters) date of ad first run (six digits).
Example – BigArenaSeeOurNew092718.pdfPlease make sure your files include all fonts, photos, and logos. If you have questions as to file types that will work please contact your Advertising Executive at Pollstar – 559-271-7900. Files should be submited to your Advertising Executive at Pollstar.
POLLSTAR is a publication of POLLSTAR, a California corporation. Advertisers and their designated agents assume all responsibility for any claims or damages arising out of publication and agree to hold the publisher harmless against any such actions. The content of all advertisements is subject to publishers approval. The word “Advertisement” may be inserted with any copy which, in the publisher’s opinion, resembles editorial matter. Publisher reserves the right to reject any advertising not considered appropriate for publication. All advertising agreements are entered in Fresno, California. Any litigation pertaining to or arising from any and all agreements shall be commenced and prosecuted in Fresno County, California. Rates effective January 1, 2019, are payable in U.S. Dollars subject to change without notice.
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Ad specs
Leaderboard 970px x 90px
Wide Tower300px
x600px
Large banner 970px x 90px Daily Pulse Newsletter 600px x 100px
Leaderboard and Large banner ads rotate on all pages.
Wide Tower rotates on all pages except Home Page.
Graphic sizes are representative to show scale only.
ADVERTISING POLICIESA signed contract is required for all advertisers. (A digital signature is acceptable.)
CONTENT GUIDELINES Pollstar reserves the right to revise, reject or cancel, in whole or in part, any advertising for any reason, including advertisements that advocate illegal actions, promote activities that are detrimental or damaging. All advertisements are subject to Pollstar review and approval. Pollstar online advertising does not guarantee or endorse product, service or company claims made in advertisements. Pollstar reserves the right to approve all click-through url links. Advertiser’s company name and or logo must appear in at least one frame of the advertisement including the final frame. Advertisers are responsible for all advertising content. Advertiser agrees to hold Pollstarharmless against any third party claim as a result of an advertiser’s content. Advertiser agrees to indemnify Pollstar for any or all of damages owed to any third party and for the fees and costs arising from any dispute.
ADVERTISER RESPONSIBILITYThe advertiser is solely responsible for the accuracy of the content of advertisements submitted.
DEADLINESAds run on a monthly basis, with ads starting on the first day of the month. It’s always better to contact us early to reserve your space. In order to get your ad scheduled properly, we ask that we have your contract and your ad at least seven days before the first day of the month you’d like your ad to start. If we already have your creative on hand and you’d like to place some ads on short notice, give us a call and we’ll see what we can do.
CANCELLATION POLICY
To cancel an advertisement, contact us at least seven days prior to the start date.
CREATIVEAll advertisements should be provided in .jpg or .png formats in the exact dimensions indicated. All online ads should be 72dpi and RGB (no CMYK or spot colors). Contact us at least seven days prior to the start date.
DESIGN SERVICESStandard design and creative fees are quoted per ad design, on request.
300px x 250px
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Pollstar.com|specs
Sales contact
POLLSTAR MEDIA KIT POLLSTAR.COM
NEW YORKJohnWalbergSeniorDirectorofIntegratedSales646-921-4032jwalberg@oakviewgroup.com