media kit 2020€¦ · ¥ most powerful vietnamese women ¥ business people of the year ¥...

MEDIA KIT 2020

OVERVIEW 2020

www.forbesvietnam.com.vn 2

The Forbes Brand

One Powerful Brand. Since 1917, Forbes has stood, unwavering, for one overriding principle: the unshakable belief in the power of free enterprise.

Our mission has also been clear and unchanging: to provide insights and information that ensure the success of those who tap into Forbes.

OVERVIEW 2020


Forbes’ Presence

Forbes is the world’s leading local, global business media platform, with operations in some 40 countries throughout the world.

Forbes delivers information in ways that suit our audience’s needs—at any given time of day, week or year—through our portfolio of Forbes brand properties.

Forbes provides the ultimate opportunity for advertisers to align their brand with the world’s biggest and most important companies, and the CEOs and entrepreneurs behind their success.

Influencing the influencers in some 40 countries across the globe

OVERVIEW 2020


Forbes VietnamAbout the magazine • Launch: 24/6/2013 • Circulation: 25,000• Language: Vietnamese • Frequency: Monthly

Forbes Vietnam is committed to providing world-class business news and insight to Vietnam’s business leaders, entrepreneurs and corporate executives.

Forbes Vietnam is comprised of Vietnam’s leading business journalists and thinkers, and supported by regional and international journalists.

Forbes Vietnam will enable advertisers to connect with key decision makers in one of Asia’s most promising emerging markets.

OVERVIEW 2020


Forbes Vietnam Distribution • 1.500 VVIPs, VIPs hand-delivered (Business leaders in Forbes

Vietnam’s network)

• 6.000 engaged and loyal subcribers

• Business lounge, airports across Vietnam

• Five-star luxury hotels, resorts

• Premium golf courses across Vietnam

• Selected F&B outlet across Vietnam

• Selected convenience stores such as Family Mart,

Ministop and Vinmart+

• Traditional channels such as post offices, bookstores,

newsstands

VVIP

Business Lounge, airports

Golf courses

Convenience stores

Loyal subcribers

Hotel & Resorts

F&B

Newstand, bookshops, post office

6%

24%

5%

15%

35%

5%5%

5%

OVERVIEW 2020


Best of Both Worlds

50-60%Vietnam Focused

40-50%Regional & Global Focused

Vietnam Features• Vietnam 30 Under 30 List• Top 50 Best Listed Vietnamese Companies• Best Brands in Vietnam• Most powerful Vietnamese Women• Business People of the year• Philanthropy and CSR in Vietnam• Vietnamese Business Families

Global Features• World’s Billionaire List• Forbes 400: the Richest People in America

Regional Features• Asia’s Heroes of Philanthropy• Rich Lists: Taiwan, China,

Philippines, Singapore, India, Indonesia

• Best Over A Billion: 200 of the best performing big listed companies in Asia-Pacific with annual revenue of over $1 billion

• Best Under A Billion: 200 best small and midsized companies in Asia Pacific

PRINT 2020

OVERVIEW 2020


EDITORIAL CALENDAR 2020

ISSUE EDITORIAL THEME PUBLISHING DATE BOOKING DEADLINE MATERIAL DEADLINE

January Business Story of the Year Top 10 business events of the yearVN 100 - The biggest public companies in VN

December 30 December 9 December 16

February Vietnamese 30 Under 30Taiwan Rich List

February 3 January 13 January 17

March Vietnamese Self - Made WomenHong Kong Rich ListBlockchain 50

March 2 February 10 February 17

April Investing in Agriculture in VietnamMalaysia Rich List

March 30 March 9 March 16

May Modernizing Retail Industry in VietnamThe World Billionaire ListThailand Rich List

May 4 April 13 April 20

June Top 50 Best Listed Vietnamese CompaniesJapan Rich List

June 1 May 11 May 18

Hotline: 0937 231 258 | Email: [email protected]

OVERVIEW 2020


ISSUE EDITORIAL THEME PUBLISHING DATE BOOKING DEADLINE MATERIAL DEADLINE

JulySustainable development/Circulation economySpecial Issue on Vietnam - American relationshipSelf-Made Women

June 29 June 8 June 15

August Best Brands in VietnamKorea Rich List

August 3 July 13 July 20

September Investing in Education August 31 August 10 August 17

October Financial Industry in VietnamBest Under A Billion

September 28 Septermber 7 September 14

November Real Estate in VietnamForbes 400 Philippines Rich List

November 2 October 12 October 19

December Travel IssueChina Rich List

November 30 November 9 November 16

EDITORIAL CALENDAR 2020


OVERVIEW 2020


February 2020Vietnam 30 under 30 ListPublishing date: 3 February | Expected Event Month: April 2020

Compiled for the fourth time in Vietnam, this list highlights 30 most talented young people under 30 years old in different fields, with a focus on enterpreneurship amongs young people. The list, released in February, is a highlight this year for Forbes Vietnam.

June 202050 Best Listed companies in Vietnam

Publishing date: 1 June | Expected Event Month: August 2020

The list of 50 Best listed companies in the Vietnamese stock exchange honored companies with best performance, showing consistent growth in

sales and profiles in there consecutive years, benefit shareholders, and with potential for substainable growth in the future.

POWERHOUSE ISSUE 2020

OVERVIEW 2020


August 2020Best Brands in VietnamPublishing date: 3 August | Expected Event Month: October 2020

Forbes Vietnam released a list of the most known brands in Vietnam, and discover the growth of branding and marketing in Vietnam.

November 2020Real Estate in Vietnam

Publishing date: 2 November | Expected Event Month: November 2020

Real estate market continues to drive the developing economy. The issue discovers market conditions, trends and investment opportunity.

POWERHOUSE ISSUE 2020

OVERVIEW 2020


Open 4 Insertions(10% discount)

8 Insertions(15% discount)

12 Insertions(20% discount)

1 Page 105,000,000 VND 94,500,000 VND 89,250,000 VND 84,000,000 VND

⅔ Page 80,000,000 VND 72,000,000 VND 68,000,000 VND 64,000,000 VND

½ Page 60,000,000 VND 54,000,000 VND 51,000,000 VND 48,000,000 VND

⅓ Page 40,000,000 VND 36,000,000 VND 34,000,000 VND 32,000,000 VND

2nd Cover Spread 285,000,000 VND 256,500,000 VND 242,250,000 VND 228,000,000 VND

2nd Double Page Spread 260,000,000 VND 234,000,000 VND 221,000,000 VND 208,000,000 VND

3rd Double Page Spread 245,000,000 VND 220,500,000 VND 208,250,000 VND 196,000,000 VND

4th Double Page Spread 230,000,000 VND 207,000,000 VND 195,500,000 VND 184,000,000 VND

1st 6 Full 6,000,000 VND 113,400,000 VND 107,100,000 VND 100,800,000 VND

3rd Cover 135,000,000 VND 121,500,000 VND 114,750,000 VND 108,000,000 VND

4th Cover 190,000,000 VND 171,000,000 VND 161,500,000 VND 152,000,000 VND

PR Single Page 120,000,000 VND 108,000,000 VND 102,000,000 VND 96,000,000 VND

PR Double Page 215,000,000 VND 193,500,000 VND 182,750,000 VND 172,000,000 VND

Price excluded VAT.

PRINTAD RATE IN VND 2020


OVERVIEW 2020


Production Specifications• TRIM SIZE: 204 x 267 mm • BLEED SIZE: 210 x 273 mm

Digital Ad RequirementsFor the best reproduction, materials should be submitted in a digital file format. PDF is the preferred file format. Application files such as Freehand, Quark Xpress and Pagemaker can not be accepted.

Full PageTRIM SIZE

204 x 267 mm

Full PageWITH BLEED210 x 273 mm

Full PageLIVE AREA

184 x 247 mm

1/2 Page HorizontalTRIM: 204 X 133 mm

BLEED: 210 X 136 mmLIVE: 184 X 124 mm

1/3 Page HorizontalTRIM: 204 X 88 mmBLEED: 210 X 91 mmLIVE: 184 X 80 mm

Double Page HorizontalTRIM SIZE

408 x 267 mm

Double Page HorizontalWITH BLEED414 x 273 mm

Double Page HorizontalLIVE AREA

388 x 247 mm

1/2 Page VerticalTRIM: 98 X 267 mm


1/3 Page VerticalTRIM: 65 X 270 mm


AD SPECIFICATION 2020


OVERVIEW 2020


• File Format: PDF

• 300 dpi (CMYK)

• To avoid colour difference of printing (offset), minimum size used in layout is 5pt; avoid to use 4-colour black font, use 100%K (Black) instead

• For file layout: If it is unable to convert all the text to outline (convert to curve), copy separately all fonts used in that layout . For *.Al, *.EPS, if image is not embedded in the layout, copy separately the image

• Email attachments should not exceed 25MB.

• Otherwise, the file can be uploaded into http://www.hotfile.com for our downloading

Ad’s Technical RequirementsCover Gatefold

Specifications• TRIM SIZE: 408 x 267 mm• WITH BLEED: 414 x 273 mm

Inside GatefoldSpecifications• TRIM SIZE:

204 x 408 x 204 x 267 mm• WITH BLEED: • 210 x 414 x 210 x 273 mm

204 mm 204 mm408 mm

204 mm

204 mm

“ Price per request”

CREATIVE AD 2020

OVERVIEW 2020


Forbes Vietnam is a leading provider of cover wrap advertising in Vietnam

Provide the most effective B2B and POC marketing program, a high impact advertising solution

Your ad message is wrapped around a Vietnam’s leading business journalists

Cover wrap can be combined with magazine bulk sales at discounted price.

Production Specifications• TRIM SIZE: 408 x 267 mm • BLEED SIZE: 414 X 273 mm Double Page Horizontal

TRIM SIZE408 x 267 mm

Double Page HorizontalWITH BLEED414 x 273 mm

Double Page HorizontalLIVE AREA

388 x 247 mm


COVER WRAP 2020

OVERVIEW 2020


Amplify your visibility, products and services even more effectively by placing PR articles in Forbes Vietnam


ADVERTORIAL / PR 2020

media kit 2020€¦ · ¥ most powerful vietnamese women ¥ business people of the year ¥...

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