medcity engage 2015: patient engagement challenge
TRANSCRIPT
Prescriptions in Innovative Patient EngagementENGAGE
Goal: Use design thinking to explore innovative ideasthat promote better engagement around health
.
Bob is a patient…
• Male• Just turned 55• Borderline obese• Recently diagnosed pre-diabetic• BMI is too high• Won’t consistently take a pill for
his high blood pressure• Doubts that changing his
lifestyle would make him healthier
• Painful pre-arthritis in the knees from his weight
• Depressed
Drag picture to placeholder or click icon to add
What are the breakdowns today?
Diagnosis Acceptance Improvements
Prediabeticdiagnosis
Goes to Pharmacy
for prescription
Starts Diet, eats more
veggies, cuts out soda
Family and friends are supportive
Starts Exercising
1
2 4 6 8
Breakdown: Breakdown: Breakdown: Breakdown:
Takes pills consistently
Insurance helps with
costs
Follows up with doctor,
improved results3 5 7
Breakdown: Breakdown: Breakdown: Breakdown:
Ready, Set, Charette!
Fifteen ideas created in 30 minutes
BIG IDEAS
Free gym membership until you lose your first 10lbs
Post diagnosis support: “Case coaches” help clarify and explain diagnosis
Insurance checker: Doctors verify coverage of prescriptions before patient leaves the office
Real-time photo of your grocery cart to provide healthy eating advice
Smart Shopping lists with recommendations based on diagnosis
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