Medaille has a sharp new brandThink of some of the most famous companies in the world. Apple. McDonalds. Pepsi. Over the

years, each of these companies has modified its logo to change with the times. For Medaille, our

recent switch to a “refreshed” version of our logo will go hand-in-hand with other, very visible

changes to the way the College communicates with our audiences – including alumni.

Our new branding statement, “Change Your Mind,” takes our existing marketing and

advertising to a different level that engages everyone – from friends of the college to friends we

haven’t met yet – to rediscover what we have to offer.

In September, we are holding three events to celebrate

alumni, we invite you to see these efforts first-hand. nd continues next page >e

NewsALUMNI ASSOCIATION

Bills vs. MiamiTailgating Party

SPONSORED BY THE YOUNG ALUMNI

COMMITTEE

Undergraduate Alumni who

graduated in the last decade

are invited to the Bills vs.

Miami Dolphins game on

Sunday, September 12, 2010.

Festivities will kick off with a

tailgate party at 10 a.m., with

the game to follow at 1 p.m.

The tailgate party includes

food and beverages appropriate

for an outdoor party at the

end of September! Tickets

for alumni are $30. Register now

at http://alumni.medaille.edu —

tickets are limited!

MARKYOURCALENDAR

Amina Diallo ‘08 BA (left) and Kelly Bineau ‘06 H S (right) at last

year’s Tailgate Party sponsored by

the Young Alumni Committee

Heather Machin ’04 MC

SPOTLIGHTBUSINESS

Caffrey’s career started at IIMAK, a printing and imaging company in Amherst, while she was completing her undergraduate degree. “A big reason I got the job was because they were impressed that I was in school,” explains Caffrey, who was presented with an opportunity to work in Geel, Belgium while completing her graduate coursework.

At that time, she was finishing her MBA coursework and working on her capstone project. “My instructor, Dr. Michael Lillis, professor and chair of the Business Department, and study group were very supportive of this opportunity,” she shares. “My study group and I were able to communicate over the phone to work to complete our final project.”

While in Belgium, Caffrey focused on analytical marketing. “I took some of the new products we had in the States, and looked to see if they would be a good fit in the European market. To do that, I analyzed competitive products, price-points, and market needs,” she explains.

When she returned, IIMAK didn’t have an opening in their marketing department and Caffrey wasready to leave sales. She used career resources that were available to her through Doug Anderson, associate professor in the Humanities Department, and Medaille to secure a position as director of marketing with Sherex Fastening Solutions.

“They were impressed that I had my master’s and they loved that I had overseas exCaffrey. She advises graduates looking for a career in the marketing/business field toyourself; take overseas experience if you can; if you graduated with honors, broadcast it; byou have a Medaille education; and, use your networks through the college.”

Now, Caffrey is a career development counselor with Hunt Real Estate. After havinFrankie, Caffrey decided she wanted to stay home, and she took advantage of an othat presented itself with Hunt Real Estate. “I manage a dashboard. Basically, peopleand it’s almost like they take a personality test. I get the results and based on those Iand talk with them about being a real estate agent and work to help them get starbusiness,” she explains.

For Caffrey, the transition from Sherex to Hunt Real Estate was seamless. “Instead of marnuts from Sherex, I now market Hunt Real Estate and how to start a career in real estate,” say

What is your favorite marketing campaign? “GEICO. I don’t like all their ads, but I like how they have so many different ads and how they are targeting different people with them.”

Sharp New Brand, continued from page 1

Which LAUNCH PARTY

will you be attending?

Register online http://alumni.medaille.edu

FRIDAYSEPTEMBER 10, 2010BUFFALO CAMPUS

Main Building18 Agassiz Circle I Buffalo, NY

5 – 7 p.m.

TUESDAYSEPTEMBER 14, 2010AMHERST CAMPUS

30 Wilson Road I Amherst, NY5 – 7 p.m.

WEDNESDAYSEPTEMBER 15, 2010ROCHESTER CAMPUS

1880 South Winton RoadRochester, NY

5 – 7 p.m.

From a sales position in

Amherst to a marketing

opportunity in Belgium,

Jill Caffrey ’02 BBA ’05 MBA

has used a combination of

self-motivation, enthusiasm

and a willingness to take

risks to succeed.

“Differentiate Yourself”

Jill Caffrey ’02 BBA ’05 MBA

Jill in Dublin, left, and in Amsterdam, below

2

JOIN OURONLINECOMMUNITY TODAY!KEEP IN TOUCH with your classmates.

FIND OUT ABOUT EVENTS your Alumni Association offers throughout the year.

TAKE ADVANTAGE OF THE EXTRABENEFITS offered to all members of the Online Community.

UPDATE US on what is happening both personally and professionally.

Register For Alumni EventsCall (716) 880-2315rsvp@medaille.edu

Questions?Email: alumni@medaille.eduCall: (716) 880-3368

http://alumni.medaille.edu

BECOME OUR FAN ON FACEBOOK

ARE YOU LINKEDIN?

WE TWITTER. WHY DON’T YOU?

ALUMNI ASSOCIATIONEVENTSCALENDAR

Presented by Medaille College School of Adult and Graduate Education and Buffalo Niagara 360, a program of the Buffalo Niagara Partnership

BUSINESSLEADERSHIPSERIES

Medaille College’s School of Adult and Graduate Education and Buffalo Niagara 360 are proud

to offer the Business Leadership series. This four-part series will be facilitated by faculty and

alumni from Medaille’s Master of Arts in Organizational Leadership and will focus on the

skills and qualities you need to become a leader in your organization.

The dates for the 2010-11 Business Leadership Series are:

SEPTEMBER 20, 2010

NOVEMBER 15, 2010

FEBRUARY 7, 2011

Topics, descriptions and registration information will

be available in the next month. Visit http://alumni.medaille.edu.

SEPTEMBER 10 - 15, 2010 Change Your Mind Launch Parties5 p.m. – 7 p.m.

SEPTEMBER 12, 2010 Buffalo Bills vs. Miami Dolphins10 a.m. – 4 p.m.

OCTOBER 16, 2010 Maverick Club ReceptionSullivan Center - 1st Floor12:30 p.m. – 2 p.m.

FALL 2010 The GLOW Project

3

APRIL 11, 2011

CLASSNOTES1985Eileen Buckley ’85 MC was appointed Interim News Director at WBFO. Buckley has been the Assistant News Director at WBFO since 2005.

Heidi A. (Klostermann) Raphael ’85 MC was appointed to the Medaille College Board of Trustees effective July 1, 2010.

1987Andy Brocato ’87 MC was promoted to Director of Community Relations and Special Events at Tops Friendly Markets.

1991Kathryn Seweryniak ’91 LS has been named Director of Veterinary Technology at Genesee Community College. She comes to GCC from a nine year-tenure at the University of Rochester as a technical associate in the Environmental Medicine/Lung Biology and Disease program.

1995Amy DeKay ’95 CYS was named Dean of Student Affairs at Medaille College. She began working for the college as Director of Student Activities/Campus Center Operations. In 2009, she was appointed Interim Dean of Student Affairs.

1996Robert S. Graber ’96 BA was appointed to the Medaille College Board of Trustees effective July 1, 2010.

Jeanne Heinl ’96 SS is a Readjustment Counselor and Care Coordinator for veterans returning from Iraq and Afghanistan for the U.S. Department of Veterans Affairs in Buffalo, NY.

1999Ann Horn-Jeddy ’99 BA ’06 MOL has assumed the role of Assistant Director for Medaille College’s Rochester Campus. She will also continue in her role as the Coordinator of Academic Services in Rochester.

2002Nicole (Lapham) Bailey ’02 ED ’05 MSED teaches third grade at Mission Viejo Elementary in the Cherry Creek School District in Aurora, CO.

Jill (Azzarello) Caffery ’02 BA ’05 MBA and her husband, Frank, are the proud parents of a baby boy, Frankie, born in June 2009.

Joel Shaw ’02 LS and Aura Patricia Buelvas Gonzalez were married onJuly 3, 2010 on a beach in Cartagena, Colombia.

2003Chris Baumgarden ’03 SS is one of the founders of TexTivia, a text marketing company that is attached to a free text-to-win trivia game. To learn more, visit www.textivia.com.

Robert Brunschmid ’03 MBA was selected for the 19th Annual Business First ‘40 Under Forty’ class.

Kristin (Wendel) Deutsch ’03 MC and husband, Shaun Deutsch, welcomed son, Mason Riley, in June 2010.

Todd Kane ’03 MC accepted the position of Associate Director of Admissions at Bryant & Stratton College.

Elizabeth (Brochey) Malstrom ’03 SM was promoted to Director of Human Resources for the Buffalo Bills.

2004John Beutel ’04 SPM is a file clerk in M&T Bank’s Investment Group in Buffalo.

Christine Marella ’04 SPM and William J. Burke II were married on July 3, 2010 in the Unitarian Universalist Church of Buffalo. A reception followed at the Saturn Club. The bride is a Family Services Specialist in the Division of Welfare and Supportive Services for the State of Nevada. The couple resides in Henderson, NV and plan to honeymoon to Cabo San Lucas, Mexico in February 2011.

Steven Piesczynski ’04 VET ’06 BA is the Director of Facilities and Engineering at Mercy Hospital in Buffalo, NY.

2006Raymond Bailey ’06 PSY is an Adjunct Instructor of Psychology at Medaille College.

Katie Hulbert ’06 CJS and Jason Bowens were married on June 5, 2010 at the Old Orchard Inn in East Aurora, NY.

Nick Wagner ’06 was hired as head coach for the Lees-McRae College Lady Bobcat Lacrosse program. Previously, Wagner served as head coach at Erie Community College.

Karin A. Ziegler ’06 MBA was recently appointed President and CEO of Presbyterian Senior Care of Western New York. She retired from her position as an administrator at ECMC in July.

4

2007Patricia Albert ’07 MBA was appointed Business Manager of the Syracuse District OThce of the New York State Insurance Fund.

Donna Dobbins ’07 CYS ’09 MOL participated as Project Coordinator/Managing Editor for the 2010 Speak Your Mind & Shape Your World Journal. Jeffrey Orlowski ’07 CIS was appointed Digital Designer by Manzella Marketing Group, an advertising and marketing firm in Buffalo, NY.

Tera Tinti ’07 VET and Alex Domaradzki ’06 BIO were married on February 10, 2010 in St. Thomas, U.S. Virgin Islands. The wedding took place on Emerald Beach and the couple was joined by their families. A reception followed in July 2010 in Auburn, NY. The couple resides in North Tonawanda, NY.

Joel Walrath ’07 SPM ’09 MOL accepted a 10-month position as the Sports Information Assistant at the University of Detroit Mercy.

2008Summer (Gemmati) Handzlik ’08 MC and husband, Matthew, welcomed their baby boy, Caleb Matthew, into the world in May 2010.

Dan Mank ’08 CIS recently left Delaware North Companies Inc. after being employed there for four years. In May he received a Certificate in Information Systems Security and accepted

the Systems Engineer Operator position at Yahoo!. He trained in California this summer, at Yahoo!’s main headquarters, until the Lockport, NY facility opened.

Sergio Rodriguez ’08 AS has been appointed Coordinator of Veteran Student Recruitment and Services at Medaille College. Rodriguez will manage the college’s outreach efforts to military

veterans and service members for the Buffalo, Amherst and Rochester campuses. Rodriguez is a Marine Corps veteran of Operation Enduring Freedom. He previously worked as Deputy Director of the Erie County Veterans Service Agency.

Carol Ziegler ’08 BBA earned a master’s degree in organizational learning and human resource development from St. John Fisher College in Rochester, NY.

2009Lisa Cial� ’09 MC is Account Coordinator with Travers Collins & Company, a full-service public relations and marketing firm in Buffalo.

Ashlee Peed ’09 PSY and Tony Rudolph ’08 MC were married on July 4, 2010 in Tonawanda, NY. The two enjoyed a private ceremony at Niawanda Park. A reception followed in late July

2010 at Ellicott Creek Park in North Tonawanda, NY.

Christie Witt ’09 MC signed a contract in April 2010 to work at WGRZ Channel 2 in Buffalo as On-Air Talent and Producer.

2010Carissa Ferrucci ’10 CJ competed on the Western Women’s Basketball team in the open division at the Empire State Games, held in the Buffalo/Niagara Region in July.

Megan Fitzgerald ’10 MC is the Operations Assistant at the Canadian Consulate General of Buffalo.

CLASSNOTES

Baby announcement? Just married? Receive an award? Employment announcement? We want to know! Share this news with us and classmates. alumni@medaille.eduMolly Govern, daughter of

Kelly (Eagan) Govern ’01 CYS, in a Medaille onesie

5

All-American Kendall McFayden ’10 CJ Turns Professional After graduating in May, Kendall McFayden

’10 CJ moved to Texas and signed a professional

contract with the Austin Aztex of the United

Soccer League. The opportunity came in part

from McFayden’s play last summer with the

Premier Development League, where he impressed

the coaches enough to earn a pro deal.

“All my life I’ve said that I’m going to play professional

soccer, and people would say there was no way that would

happen. You’re too small. You’re going to a Division III

college. No one’s going to get to see you at all. But

through the work of my coach [Dan Krzyzanowicz

’04, head coach of the men’s soccer team and

assistant director of athletics at Medaille] and my

performance, I’ve allowed myself to get to the next

level,” explains McFayden. “Krzyzanowicz really

pushed me to the best of my ability and believed in

me that I could play at the next level.”

McFayden established himself during his four years

on Medaille’s soccer team and his success is easy

to see. He ranks in four career categories for the

Mavericks, including fourth in career points (105)

and assists (25), and third in career goals (40) and

shots (201).

McFayden’s signing with a professional team is an

outstanding accomplishment; not many Division III

players get the opportunity. “What I’ve seen so far is

that McFayden is the only Division III player in the

country to have signed at the USL or MLS level ...

It’s a tremendous feat, even for a Division I player,”

stated Krzyzanowicz in a press release posted on

D3soccer.com.

The biggest adjustment thus far in McFayden’s eyes

is “going from being a starter on a winning team to

being a bench player on a winning team.” But he

adds, “I love getting better every day. The coaches and

players really push [each other] to make sure we [all]

get better every day. I love my life right now. I play

soccer and that’s all I have to worry about.”

“...McFayden is the only Division III player in the country to have signed at the USL or MLS level...” — Dan Krzyzanowicz ‘04, head coach of the men’s soccer

team and assistant director of athletics at Medaille

Inset: Kendall at Medaille

Kendall’s First Pro GoalJuly 31, 2010

6

NewsSUMMER HANDZLIK ’08 Managing Editor

KARA KANE Contributor

CARLA KESTNER Graphic Design

AlumNews is published quarterly. For submissions please email alumni@medaille.edu.

Party in the Park On June 12, 2010 alumni and families

gathered for a picnic at Buckland Park

in Rochester. Children had front-row

seats to a magic show and the event

included food, drinks, lawn games,

contests and prizes. Alumni supported

the Rochester community and brought

cans of non-perishable food items which

were donated to Foodlink.

MHCStarting in September, Medaille will

offer a master of arts in mental health

counseling degree in Rochester.

Designed for students who wish

to move forward in their existing

career, and for those who wish to pursue

employment in this growing profession,

the program prepares students for

the NYS Licensure exam, and is

scheduled in a format where classes

are just one weekend a month – Friday

evening, Saturday and Sunday. For more

information, visit sage.medaille.edu.

Have an idea for a future event? We’d love to hear it. E-mail us at alumni@medaille.edu.Have an idea for a future event? We’d love to hear it. E-mail us at alumni@medaille.edu

Looking back at the 2009-10 athletic season, the overall performance of the athletic program can only be described as exceptional. For the fourth straight year, the teams �nished with a winning record, increasing their winning percentage over 10% to 64.6% (190-103-5). For the �rst time ever, all ten AMCC teams made their conference playoffs, and 12 of 14 eligible teams participated in post-season play.

Individual achievements were no less impressive. 30 Mavericks received All-Conference honors, �ve players earned ECAC All Star Awards, and Kendell McFayden ’10 (men’s soccer; see p. 6 in this issue) and Ryan Murdie ’10 (men’s volleyball) each earned All-America Honors. Of the �ve coaches who received Coach of the Year Honors, three were alumni: Dan Krzyzanowicz ’04, Jake Beiter ’07, and Keith Koch ’00 ’05.

With a core of strong players returning to most teams and powerhouse athletes in the incoming freshmen class, Mavericks fans have reason for high hopes during the 2010-11 season. Here are some ways for you to support these teams to continued triumph.

JOIN THE MAVERICK CLUBSupport through this fund goes to the overall operation of our athletic programs, and offers special privileges and events for Club members.

MAKE A PLEDGE TO YOUR FAVORITE TEAM Each team depends on these types of gifts to fund travel to invitational tournaments and purchase of special equipment.

GO TO A GAME! Schedules, player profiles and game summaries are available on www.medaillesports.com; if you can’t attend, select games during the season have live audio and/or video streaming.

As one of the youngest programs in our divisions, our teams continue to display depth and strength that bely our history. Take the time this season to be a part of Medaille’s athletic future.

Our blood. Our sweat. Your support.

7

ROCHESTERREPORT

Get ready to change your mind.

O� ce of College Relations18 Agassiz Circle I Buffalo, NY 14214

ALUMNI ASSOCIATION