mcgraw-hill vs pearson academic history mia
DESCRIPTION
MIAMaking Information AvailableAbout the PublishersMainly McGraw-Hill and Pearson EducationBaccah Information TechnologyTRANSCRIPT
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MAKING INFORMATION
AVAILABLEThe Publishers
Amr Alaa AldinBaccah Information Technology
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Agenda
• Publishers to Know• Historical Overview• Imprints• Fields• Technologies• Example for Famous Books• Discussion and Q/A• References
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Publishers to Know
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Historical Overview
1899 James H. McGraw The McGraw Publishing Company in New York
1902 John A. Hill The Hill Publishing Company
1909 The McGraw-Hill Book Company
1917 The McGraw-Hill Publishing Company
1995 The McGraw-Hill Companies
1724 LONGMAN was founded in London by Thomas Longman
1844 PEARSONwas founded by Samuel Pearson under the name of S. Pearson & Son.
1913 PRENTICE HALL is formed by NYU Professor Charles W. Gerstenberg and student Richard P. Ettinger, naming the company in honor of their mothers' maiden names.
1921 PEARSON purchased a number of local newspapers in the United Kingdom
1942 ADDISON-WESLEY publishes its first book.
1968 LONGMAN becomes part of PEARSON PLC1984 PRENTICE HALL was purchased by SIMON &
SCHUSTER
1988 ADDISON-WESLEY was purchased by PEARSON PLC1998 PEARSON PLC makes the successful bid for purchase
of the SIMON & SCHUSTER1998 PEARSON EDUCATION is officially launched
throughout the world
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Imprints
• What is the Imprint ? As a piece of bibliographic information about a book, it refers to the name and
address of the book's publisher and its date of publication as given at the foot or on the verso of its title page.
From the above meaning we use imprint as a trade name under which a work is published. So one single publishing company may have multiple imprints.
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Fields
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Technologies
- MyLab- Mastering- Custom Publishing
- Connect- Create- CTB
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Technologies
- MyLab- Mastering- Custom Publishing
Available for the sciences, the Mastering programs are the most advanced, educationally effective online homework and tutorial systems in the world.
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Technologies
- Connect- Create
- CTB
California Test Bureau
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Famous Book
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Q/A
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References and Sites to visit• McGraw-Hill
http://www.mcgraw-hill.co.uk
http://create.mcgraw-hill.com
http://www.ctb.com/ctb.com/control/main
http://connect.mcgraw-hill.com
• Pearson Education
http://www.pearsoned.co.uk/
http://www.pearsonhighered.com/elearning/mastering/
http://www.pearsonhighered.com/elearning/mylabs/index.html
http://www.pearsoncustom.com/
• Book
J D Cowley, Bibliographical Description And Cataloguing ,New York (Franklin 1970)