mba proposal1839

7/26/2019 Mba Proposal1839

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NORTHERN MICHIGAN UNIVERSITY

COLLEGE OF BUSINESS

PROPOSAL FOR A MASTER OF BUSINESS ADMINISTRATION (MBA) PROGRAM

The College of Bus!ess "#o"oses $o offe# % !e& g#%'u%$e "#og#% The "#og#% s $$le'*M%s$e# of Bus!ess A'!s$#%$o! (MBA) &$h $he +ou#se "#ef, BUS

The l%-ou$ of $hs "#o"os%l follo&s $he ou$l!e "#es+#.e' ! Se+$o! /0(+) of $hePoliciesRegarding Graduate Faculty, Courses and Programs'o+ue!$

() R%$o!%le 1

The#e %#e fou# +hef #e%so!s fo# offe#!g $hs "#og#% 1

/ Pe#ss$e!$ #e2ues$s f#o lo+%l %!' #ego!%l #es'e!$s %!' e"lo-e#s fo# %! MBA "#og#% $o.e offe#e' .- No#$he#! M+hg%! U!3e#s$- $o ee$ e'u+%$o!%l4 %!%gee!$4 %!' +%#ee# !ee's

5 A! MBA "#og#% s % 's$!+$3e %+%'e+ "#o'u+$ of .us!ess s+hools %!' $he College ofBus!ess s &ell "#e"%#e' $o offe# su+h % "#og#%

6 The MBA "#og#% &ll s$#e!g$he! %!' 'ee"e! $es &$h $he .#o%'e# .us!ess +ou!$-4&h+h &ll ! $u#! e!#+h $he u!'e#g#%'u%$e .us!ess "#og#%s %$ $he College

7 The College of Bus!ess h%s #e%+he' % le3el of +o"e$e!+-4 +%"%+$-4 %!' #esou#+e .%se $h%$'#3es $hs !$%$3e $o ee$ $he !ee's of e"lo-e#s %!' #es'e!$s of $he U""e# Pe!!sul%

Go%ls %!' O.8e+$3es 1

The $h#ee +hef go%ls of $hs "#og#% %#e 1

/ To $#%! !'3'u%ls $o .e effe+$3e %!%ge#s %!' 'e+so!9%:e#s

5 To e2u" !'3'u%ls &$h $he !e+ess%#- s:lls %!' +o"e$e!+es $o e!%.le $he $o "#og#ess !$he# +%#ee#

6 To e!h%!+e $he +%"%.l$es of $he &o#:fo#+e ! $he #ego! %!' $hus +o!$#.u$e $o e+o!o+'e3elo"e!$ %!' .us!ess g#o&$h

The "#og#% s e!$#el- +o!ss$e!$ &$h $he U!3e#s$-;s s$#%$eg+ go%l %s ou$l!e' ! $he Ro%'M%" $o 5


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/ U!'e#s$%!' %!' %""l- $heo#e$+%l :!o&le'ge ! !$eg#%$e' fu!'%e!$%l %#e%s of %++ou!$!g4f!%!+e4 !fo#%$o! s-s$es4 %#:e$!g4 o"e#%$o!s %!%gee!$4 o#g%!>%$o! .eh%3o#42u%!$$%$3e .us!ess %!%l-ss4 %!' s$#%$eg+ %!%gee!$?

5 Th!: +#$+%ll-4 sol3e "#o.les effe+$3el-4 %!' %:e 'e+so!s s$#%$eg+%ll- %+#oss fu!+$o!%l

%#e%s?

6 @o#: +oll%.o#%$3el- &$h o$he#s ! +#oss9fu!+$o!%l $e%s4 %!' $o o$3%$e4 le%'4 %!' e!$o#o$he#s?

7 Cou!+%$e 'e%s %!' !fo#%$o! effe+$3el- %!' "e#su%s3el- ! .us!ess se$$!gs?

= A""l- sou!' 'e+so! $e+h!2ues ! %! e$h+%l %!!e# $o %!%gee!$ s$u%$o!s

Co!ss$e!+- &$h $he College;s (De"%#$e!$) Msso!

The College of Bus!ess offe#s % full #%!ge of u!'e#g#%'u%$e "#og#%s ! .us!ess I$s sso! s$o "#e"%#e s$u'e!$s fo# su++essful +%#ee#s The MBA 'eg#ee s &'el- see! %!' #e+og!>e' %s %:e- %+%'e+ +#e'e!$%l fo# u"&%#' o.l$- ! o!e;s +%#ee# Thus4 $he offe#!g of $hs "#og#%s full- +o!ss$e!$ &$h $he sso! %!' $he !o#%l #ole of % .us!ess s+hool

() o. O""o#$u!$es 1

A! MBA 'eg#ee s % "%ss"o#$ $o % %!%ge#%l "os$o! %!' % s&f$ #se ! $he o#g%!>%$o!%lhe#%#+h- E3e#- o#g%!>%$o!4 l%#ge %!' s%ll4 "u.l+4 "#3%$e %!' !o$9fo#9"#of$4 e"lo-%!%ge#s %!' le%'e#s &ho h%3e $o .#!g %! %!%l-$+%l %""#o%+h $o 'e+so! %:!g I$ s $heos$ #e+og!>e' %!' sough$ %f$e# "#ofesso!%l g#%'u%$e 'eg#ee ! $he +ou!$#- The 'e%!' fo#"eo"le &$h MBA 'eg#ees +o!$!ues $o #se

The G#%'u%$e M%!%gee!$ A'sso! Cou!+l (GMAC) +o!'u+$s s$u'es o! %!%gee!$e'u+%$o! The- #e"o#$ #o.us$ 'e%!' fo# MBA g#%'u%$es "#%#l- fo# $he# .us!ess%!%gee!$ :!o&le'ge %!' $he# %.l$- $o %""l- $h%$ :!o&le'ge %lo!g &$h $he# $e+h!+%ls:lls $o %!- 8o. o# fu!+$o! !e+ess%#- $o #e%+h o#g%!>%$o!%l go%ls A! MBA g#%'u%$e &$h o!e$o f3e -e%#s of &o#: e,"e#e!+e s l:el- $o #e+e3e g#e%$e# +o"e!s%$o! $h%! %#e o$he# g#%'u%$es$u'e!$s &$h sl%# &o#: e,"e#e!+e A''$o!%ll-4 MBA g#%'u%$es $-"+%ll- #e+e3e o#e#es"o!s.l$es %!' le%'e#sh" #oles Fo# o#e !fo#%$o! %.ou$ 8o. o""o#$u!$es fo# $hose&$h %! MBA 'eg#ee4 "le%se 3s$ GMAC;s &e.s$e %$ &&&GMAC+o

I! $he U""e# Pe!!sul%4 o!l- M+hg%! Te+h!olog+%l U!3e#s$- offe#s $hs 'eg#ee? $he fo+us of$h%$ "#og#% s o! $s o&! u!'e#g#%'u%$e e!g!ee#s The College of Bus!ess +o!'u+$e' %

su#3e- ! @!$e# 5


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geog#%"h+%l %#e% (M+hg%!4 @s+o!s!4 M!!eso$%4 Ill!os4 I!'%!%4 No#$h D%:o$%4 %!' Sou$hD%:o$%) The "#o"ose' "#og#% s +o!ss$e!$ &$h $he fo#%$ of s$%!'%#' MBA "#og#%selse&he#e The !o$%.le fe%$u#es of $he "#o"ose' "#og#% %#e 9

(%) I$ h%s % s$#o!g e"h%ss o! 2u%!$$%$3e 'e+so! %:!g(.) I$ e"h%s>es $he #ele3%!+e of su"e#o# +ou!+%$o! s:lls ! %!%gee!$(+) I$ h%s % 'e'+%$e' e"h%ss o! e$h+s %!' so+%l #es"o!s.l$- ! 'e+so! %:!g(') I$ +%! .e $%:e! o! .o$h % "%#$9$e o# full9$e .%ss

The U!3e#s$- offe#s % M%s$e# of Pu.l+ A'!s$#%$o! $h#ough $he De"%#$e!$ of Pol$+%lS+e!+e The De"%#$e!$ h%s .ee! !fo#e' of $hs "#o"os%l The College of Bus!ess .ele3es$he s$u'e!$ "o"ul%$o! fo# $he MBA "#og#% s 'ffe#e!$ f#o $he s$u'e!$s see:!g $he MPA'eg#ee A eo#%!'u of 2u%lfe' su""o#$ f#o $he D# B#%! Che##-4 De"%#$e!$ He%'4h%s .ee! #e+e3e'

(3) A++#e'$%$o! Re2u#e' 1

No %++#e'$%$o! s #e2u#e' fo# $hs "#og#% Ho&e3e#4 $he College &ll see: %++#e'$%$o! f#oAACSB I!$e#!%$o!%l 1 $he %++#e'$!g .o'- fo# .us!ess "#og#%s4 ! $he !e,$ %++#e'$!g"e#o' Ths &ll .e ! 5%$o!%l "#o.les ! % "#of$9o#e!$e'4 f#ee e!$e#"#se e+o!o- The#efo#e4 $he "#og#%;sfo+us s '#e+$e' $o&%#' 'e+so! %:!g
http://www.nmu.edu/MBAhttp://www.nmu.edu/MBAmailto:[email protected]://www.nmu.edu/MBAmailto:[email protected]


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The +ou#ses ! $he MBA %#e $%ugh$ .- f%+ul$- ! $he College Cl%ss#oo !s$#u+$o! ssu""lee!$e' .- 3s$!g .us!ess "#%+$$o!e#s &ho "#o3'e 3%lu%.le "e#s"e+$3es %!' "o#$%!$!e$&o#:!g o""o#$u!$es

The "#og#% +%! .e +o"le$e' o! % full9$e o# "%#$9$e .%ss

Proram $e%uirements -

The "#og#% +o!ss$s of % !u of 7< +#e'$ hou#s of g#%'u%$e s$u'- The +o#e MBA +o!ss$sof /< +ou#ses of fou# +#e'$s e%+h The +ou#ses %#e 1

BUS =


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De3elo" O.8e+$3es The s$u'e!$ us$ 'e+'e &he#e $he +o"%!- shoul' .e he%'!g The

s$u'e!$;s #ese%#+h %!' +#e%$3$- &ll e3ol3e !e& o.8e+$3es fo# $he +o"%!- $o %+he3e

De3elo" S$#%$eges The s$u'e!$ us$ 'e3elo" +o!+#e$e s$#%$eges $h%$ &ll hel" $o %+he3e $he

!e& o.8e+$3es

De3elo" T%+$+s The s$u'e!$ us$ 'e3elo" $he o"e#%$o!%l %!' %+$o! "l%!s $h%$ &ll .e!s$$u$e' $o .eg! $o e3ol3e $he s$#%$eges

De3elo" Co!$#ols The s$u'e!$ us$ 'esg! $he +he+:"o!$s %!' s$%!'%#'s $h%$ h%3e $o .e e$ $o

%ssess $he 'eg#ee of %+he3ee!$ of $he s$#%$eg+ "l%! %!' $o $%:e +o##e+$3e %+$o!

The S$#%$eg+ A!%l-ss Rese%#+h P#o8e+$ %!' Re"o#$ &ll .e fle' &$h $he Off+e of G#%'u%$e

S$u'es

Prere%uisites -

Se3e#%l of $he +ou#ses ! $he MBA "#og#% #e2u#e u!'e#g#%'u%$e "#e#e2us$es

A$ No#$he#! M+hg%! U!3e#s$-4 $he follo&!g +ou#ses ee$ $hese "#e#e2us$es* A++ou!$!gACT 56< %!' ACT 57


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Plan of &tud' -

U"o! %'sso!4 s$u'e!$s &ll +o!sul$ &$h $he MBA "#og#% '#e+$o# $o ou$l!e $he# +ou#se ofs$u'- %!' sele+$ %""#o"#%$e +ou#ses

(3) A'sso! Re2u#ee!$s

A""l+%!$s %#e #e2u#e' $o +o"l- &$h $he #egul%# %'sso! #e2u#ee!$s of $he College ofG#%'u%$e S$u'es I! %''$o!4 %""l+%!$s %#e e,"e+$e' $o h%3e*

A GMAT s+o#e of =


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@!$e# 5 +ou#ses 5 f%+ul$- o3e#lo%'s J/64%$o!s* S$#u+$u#e4 Beh%3o#4 %!'Hu%! Resou#+es

The es$%$e' +os$s of 3'eosCDs %#e J/4


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The College +u##e!$l- h%s $he %""#o"#%$el- 2u%lfe' f%+ul$- $o $e%+h e3e#- o!e of $he +ou#ses"#o"ose' fo# $hs "#og#% The follo&!g $%.le sho&s f%+ul$- +#e'e!$%ls .- +ou#se !u.e# 1

BUS =%$o!%l Beh%3o#

BUS =7< G%#- B#u!s&+: PhD P#ofesso# M%#:e$!g

BUS ==< G%#- S$%#: PhD Asss$%!$ P#ofesso# Rese%#+h Me$ho's

BUS =< %es D#ose! PhD Asso+%$e P#ofesso# De+so! S+e!+es

BUS =< e!!e$h %!so! PhD P#ofesso# A++ou!$!g

BUS =0< Ch%#les R%-ho#! PhD P#ofesso# F!%!+e

BUS =< B#u+e She#o!- PhD P#ofesso# M%!%gee!$

(,) E2u"e!$ A3%l%.le %!' Nee'e'

Ths "#og#% 'oes !o$ #e2u#e %!- %''$o!%l o# s"e+%l>e' e2u"e!$

(,) L.#%#-

Th#ee $-"es of l.#%#- #esou#+es %#e #e2u#e' fo# $he MBA "#og#% The- %#e .oo:s4 8ou#!%ls4%!' ele+$#o!+ '%$%.%ses The L.#%#- h%s .ul$ u" % +olle+$o! of %$e#%ls ! $he .us!ess %!'

%!%gee!$ %#e% $h%$ s suff+e!$ $o su""o#$ $he !ee's of f%+ul$- %!' s$u'e!$s ! $hs "#og#%The L.#%#- su.s+#.es $o se3e#%l o!9l!e '%$% .%ses No$e $h%$ o#e %!' o#e !fo#%$o!4es"e+%ll- +u##e!$ #e"o#$s4 %#e !o& "os$e' %!' %++ess.le o! $he &e. The College %+$3el-+o!sul$e' &$h M# M+h%el S$#%h%!4 &ho se#3es %s $he L.#%#-;s l%so! &$h $he College ofBus!ess ! 'e$e#!!g l.#%#- #esou#+es $o su""o#$ $hs "#og#% The %3%l%.le #esou#+es %#e+o!ss$e!$ &$h "ee# !s$$u$o!s offe#!g MBA "#og#%s Fo# %++ess $o #esou#+es !o$ %3%l%.le %$$he l.#%#-4 $he !e& "%$#o!9!$%$e' MeLC%$ se#3+e s %! e,+elle!$ %l$e#!%$3e fo# .o##o&!g.oo:s4 3'eos4 e$+ (!o$ "e#o'+%l %#$+les) I$ s f%s$e# %!' e%se# $h%! $#%'$o!%l !$e#l.#%#-lo%! Al$hough !$e#l.#%#- lo%! %!' 'o+ue!$ 'el3e#- se#3+e s %3%l%.le fo# o#e s"e+%l>e'"e#o'+%l %#$+les4 $hese se#3+es 'o !o$ #e"l%+e 8ou#!%l su.s+#"$o!s F%+ul$- &ho h%3e'e3elo"e' $he +ou#ses fo# $hs "#og#% h%3e e,"#esse' s%$sf%+$o! &$h $he l.#%#- hol'!gs

S"%+e %3%l%.l$-

E,s$!g +l%ss#oos &ll ee$ $he !ee's of !$%$!g %! MBA "#og#% S"%+e s #e2u#e' fo#hous!g $he off+e of $he '#e+$o# of $he "#og#%? su+h s"%+e s +u##e!$l- %3%l%.le ! Coho'%sH%ll &he#e $he College of Bus!ess f%+ul$- %!' %'!s$#%$3e off+es %#e lo+%$e'

(,3) Te%+he# $#%!!g


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No$ %""l+%.le

(,3) @he! &ll $hs "#og#% .e $%ugh$K

The "#og#% &ll .e !$%ll- 'el3e#e' 'u#!g $he %+%'e+ -e%# (F%ll %!' @!$e# sees$e#s)The +ou#ses &ll .e offe#e' ! $he e3e!!gs

(,3) Pl%!!e' I"lee!$%$o! D%$e

@!$e# 5


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"EW C#$&E P$P&A

B#& *++ Manaerial Communication

% Bulle$! Des+#"$o!

BUS =


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Young Executive%g%>!e su#3e-e' 4%$o!sus$ #e%l>e $he "#o'u+$3$- of %! o#g%!>%$o! .eg!s &$h $he "#o'u+$3$- of $s!'3'u%l e.e#s The "o#$%!+e of +ou!+%$o! s:lls $o .o$h !'3'u%l %!'o#g%!>%$o!%l "#o'u+$3$- h%s .e+oe % %8o# o#g%!>%$o!%l +o!+e#! M%!%ge#s %!'

e"lo-ees &ho "ossess +ou!+%$o! s:lls h%3e fe&e# su!'e#s$%!'!gs4 %:e fe&e#s$%:es4 +#e%$e less &%s$e4 %!' 'e%l &$h 's%g#eee!$s o#e effe+$3el- Thus4 $he-"#o'u+e o#e fo# $he# o#g%!>%$o!

I! $o'%-;s .us!ess e!3#o!e!$4 &o#'s h%3e o#e "o#$%!+e %!' "o&e# $h%! e3e#.efo#e Mo'e#! $e+h!olog- #%$he# $h%! 'e+#e%s!g $he %ou!$ of $!g %!' #e%'!g#e2u#e' of e"lo-ees4 h%s %''e' $o $ The "o#$%!+e of $he s"o:e! &o#' %- e2u%l $he$$e! Bus!ess "eo"le use s"e%:!g %!' ls$e!!g s:lls ! % &'e s"e+$#u of %+$3$es


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$h#oughou$ $he &o#:'%- @he$he# $!g o# s"e%:!g4 os$ .us!ess "eo"le +%!!o$ +%##-ou$ $he# 8o. #es"o!s.l$es su++essfull- &$hou$ $he %.l$- $o +ou!+%$e effe+$3el-

P#ofesso!%ls h%3e .egu! $o #e%l>e $he o3e#&hel!g "o#$%!+e of !$e#"e#so!%l+ou!+%$o! o! $he 8o. Cle%#l-4 e3e#-'%- f%+e9$o9f%+e !$e#"e#so!%l +ou!+%$o!

s:lls +%! %:e $he 'ffe#e!+e .e$&ee! su++ess %!' f%lu#e4 .e$&ee! s%le %!' !o s%le4.e$&ee! "#og#% %'o"$o! %!' l%+: of su""o#$4 .e$&ee! o3!g u" %!' .e!g s$u+:4.e$&ee! su.o#'!%$es &ho +oll%.o#%$e %!' su.o#'!%$es &ho .+:e# A %!%ge#;s %.l$-$o %!%ge "eo"le4 $o &o#: %!' $o !$e#%+$ effe+$3el- &$h o$he#s4 &ll sg!f+%!$l- %ffe+$$he# "#ofesso!%l su++ess

+ Cou#se Nu.e#

The =


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8 Cos$s

Me'%s$e +os$s %s s$%$e' ! (h) %.o3e

Pu#+h%se +u##e!$ DVDs (%""#o,%$el- J/4


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B#& *++, Manaerial Communication

Proosed utline

!escrition

S$u'e!$s &ll "#o3e $he# %.l$es $o +ou!+%$e o#%ll- %!' ! $!g %s %!%ge#s .o$h $o!$e#!%l %!' e,$e#!%l %u'e!+es Th#ough %!%l-ses %!' "#%+$+e of +ou!+%$o! s$#%$eges%'o"$e' .- su++essful .us!ess "#ofesso!%ls4 s$u'e!$s le%#! $o $e +le%#l- %!' +o!+sel-4"#o3e !$e#"e#so!%l %!' $e% +o"e$e!+es4 'el3e# +o"ell!g o#%l "#ese!$%$o!s4 +o!s$#u+$effe+$3e %#gue!$s4 %!' +ou!+%$e effe+$3el- %+#oss 3%#ous +ul$u#es

Prere%uisites

MBA Fou!'%$o!

.extboo/(s) ma' be selected from the follo0in:

Alf#e'4 G4 B#us%&4 C Olu4 @ (5


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O;Rou#:e4 %!' Coll!s4 S (5


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6 I!'3'u%l M!9$es$

7 G#ou" M!9$es$

= Pee# E3%lu%$o!

Acti2ities and E2aluation

To %++o"lsh $he +ou#se o.8e+$3es4 s$u'e!$s &ll "%#$+"%$e ! %!' .e e3%lu%$e' o! $hefollo&!g %+$3$es*

/ Te%&o#: You &ll .e+oe % e.e# of % $e% The "e#fo#%!+e of $e%s &ll .ee3%lu%$e' ! $h#ee %8o# %#e%s %!' &ll .e % "%#$ of -ou# g#%'e* !'3'u%l "e#fo#%!+e4 $e%"e#fo#%!+e4 %!' g#ou" %!$e!%!+e

5 I!'3'u%l %!' Te% M!9$es$s Mu+h of $he +o#e +o!+e"$u%l %$e#%l &ll .e "#ese!$e' ! %!e,%!%$o! fo#%$ O! %ssg!e' '%$es4 -ou &ll +o"le$e % !9$es$ The! -ou# $e% &ll#e$%:e $he !9$es$ $oge$he# You &ll #e+e3e .o$h %! !'3'u%l g#%'e %!' % $e% g#%'eTh#ee !9$es$s &ll .e g3e!

6 O#%l P#ese!$%$o! You &ll %:e % /%$o!4 "#e"%#e % $$e! #e"o#$ %!' %:e %! o#%l $e% "#ese!$%$o! of-ou# f!'!gs @o#: fo# $hs "#o8e+$ &ll "#%#l- .e 'o!e ou$s'e of +l%ss &$h "e#o'+"#og#ess sesso!s 'u#!g +l%ss

= Te% A""l+%$o! E,e#+ses S, $e% %ssg!e!$s &ll .e %'e $h#oughou$ $he sees$e#(%""#o,%$el- o!e %ssg!e!$ e3e#- $&o &ee:s) $o .e +o"le$e' ! $e%s P#%#l-4 $hesee,e#+ses &ll +o!ss$ of +%se s$u'es &he#e -ou# $e% &ll %!%l->e % s$u%$o!4 $e %#es"o!se4 %!' "#ese!$ -ou# #es"o!se o#%ll- Du#!g $hese e,e#+ses4 -ou &ll .e #e2u#e' $o'eo!s$#%$e !'3'u%l %!' $e% +ou!+%$o! s:lls !+lu'!g le%'!g %!' +o%+h!g@#$$e! %!' o#%l "#ese!$%$o! s:lls &ll %lso .e %ssesse' Te% e.e#s &ll sh%#e $heg#%'es e2u%ll- o! $hese %ssg!e!$s

I!'3'u%l E,e#+ses I!'3'u%l %ssg!e!$s &ll $-"+%ll- fo+us o! "#o3!g -ou# $!gs:lls O!e !'3'u%l %ssg!e!$ &ll .e 'ue e%+h +l%ss sesso!

Pee# E3%lu%$o! You# $e% e.e#s &ll e3%lu%$e -ou .%se' o! -ou# "%#$+"%$o!4

le%'e#sh"4 hel"ful!ess4 "#e"%#%$o!4 +o!$#.u$o!4 %!' 'eo!s$#%$e' e,"e#$se ! -ou# $e%Pee# e3%lu%$o!s &ll .e +o!'u+$e' "e#o'+%ll- $h#oughou$ $he sees$e# $o "#o3'e -oufee'.%+: You# g#%'e fo# "ee# e3%lu%$o! &ll .e "%#$ of -ou# f!%l +ou#se g#%'e

0 I!'3'u%l E,% A +o"#ehe!s3e e,% &ll .e g3e! 'u#!g e,% &ee: %!' &ll .e $%:e!!'3'u%ll-

Course $e%uirements

16


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/ You le%#! %!' g#o& .- ls$e!!g4 %s &ell %s e,"e#e!+!g %!' "%#$+"%$!g You us$ #e%'$he %ssg!e' %$e#%l .efo#e +o!g $o +l%ss $o "%#$+"%$e full- ! $he +l%ss %+$3$esMu+h of &h%$ o++u#s %s le%#!!g &ll #esul$ f#o %+$3e "%#$+"%$o! ! $e% !$e#%+$o!s4&h+h +%!!o$ .e 'u"l+%$e' The#efo#e4 -ou %#e e,"e+$e' $o %$$e!' %ll +l%sses

5 You +%!!o$ %:e u" sse' !9+l%ss e,e#+ses

6 You us$ $-"e %ll %ssg!e!$s ! "#o"e# .us!ess fo#%$ You us$ use %""#o"#%$eE!glsh fo# +o"e$e!+- ! .us!ess +ou!+%$o! I %ssue -ou h%3e %+he3e' % hghle3el of E!glsh +o"e$e!+- .- $hs "o!$ ! -ou# e'u+%$o! C%#efull- "#oof#e%' %ll$$e! %ssg!e!$s $o %3o' los!g "o!$s fo# e+h%!+%l %!' $-"og#%"h+%l e##o#s Youshoul' :!o& $he e+h%!+s of .us!ess $!g %!' $he .%s+ #ules of g#%%#

7 Ru.#+s %#e "#o3'e' fo# e3e#- %ssg!e!$ @he! -ou su.$ -ou# %ssg!e!$s4 $u#!$he ! &$h $he #u.#+ shee$ %$$%+he'

= L%$e %ssg!e!$s %#e !o$ %++e"$e'

3radin

M!9$es$s (6) /=O#%l P#ese!$%$o! /


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0 M%!%g!g Co!fl+$ %!' @o#:"l%+e Rel%$o!sh"s (+o!$!ue')

O#%l P#ese!$%$o! Te+h!2uesG#%"h+s %!' Vsu%l Cou!+%$o!

/< I!$e#+ul$u#%l Cou!+%$o!

// E$h+s ! Cou!+%$o!

/5 Mee$!g M%!%gee!$

/6 F!%l Te% C%se S$u'-

/7 F!%l Te% C%se S$u'-

/= F!%l E,%

Academic !ishonest'

S$u'e!$s shoul' s$#3e $o o.$%! $he hghes$ "oss.le le3el of %+%'e+ %+he3ee!$ You h%3e %!o.lg%$o! $o %.'e .- %++e"$e' s$%!'%#'s of %+%'e+ ho!es$- I! +%ses &he#e $he#e %#e#e%so!%.le g#ou!'s $o sus"e+$ % s$u'e!$ of %+%'e+ 'sho!es$-4 %s 'ef!e' ! $heStudent Code! Se+$o! 5564 %""#o"#%$e +o##e+$3e %+$o! &ll .e $%:e! A+%'e+ ho!es$- !+lu'es4 .u$ s!o$ l$e' $o4 %+$3$es su+h %s +he%$!g o# "l%g%#s (su.$$!g %s o!e;s o&! &o#: $h%$+o!$%!s 'e%s o# %$e#%ls $%:e! f#o %!o$he# &$hou$ full %+:!o&le'gee!$ of $he %u$ho# %!'sou#+e)

A!A &tatement

If -ou h%3e % !ee' fo# 's%.l$-9#el%$e' %++oo'%$o!s o# se#3+es4 "le%se !fo# $heCoo#'!%$o# of Ds%.l$- Se#3+es ! $he Ds%.l$- Se#3+es Off+e %$ 5


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W$4& CI.E!

/ F%#'%h4 A4 A!'e#so!4 MA B%:e#4 CM E!$#-9le3el !fo#%$o! se#3+es %!' su""o#$

"e#so!!el* Nee'e' &o#:"l%+e %!' $e+h!olog- s:lls/elta Pi Esilon


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20

"EW C#$&E P$P&A

B#& *5+ Business a0 and Ethics

% Bulle$! Des+#"$o!

() BUS =/< Bus!ess L%& %!' E$h+s7 +#e'$ hou#sP#e#e2us$e* No!e

Ths +ou#se e,%!es +o#"o#%$e +ul$u#e4 +o#"o#%$e go3e#!%!+e4 s$%:ehol'e# #es"o!s.l$-4so+%l #es"o!s.l$-4 leg%l #ules %!' $he "o#$%!+e of .us!ess e$h+s ! % glo.%l e+o!o-S$u'e!$s &ll .e+oe %+2u%!$e' &$h $he $heo#e$+%l .%ss of .us!ess e$h+s* s$%:ehol'e#9$heo#-4 $heo#es of #es"o!s.l$- %!' !o#%$3e e$h+%l $heo#- %!' !$e#+ul$u#%l e$h+s The- &llle%#! $he +h%#%+$e#s$+s of e$h+%l ssues ! .us!ess %!' %+2u#e $he %.l$- $o sol3e %! e$h+%l"#o.le us!g $he 'e+so!9%:!g "#o+ess The +ou#se &ll #esul$ ! $he %.l$- $o +#e%$e %!'

'efe!' % +o#"o#%$e e$h+s "#og#%() No!e

() Bus L%& E$h+s

(3) No$ %""l+%.le

. R%$o!%le

() @h- s $he#e % !ee' fo# $hs !e& +ou#seK

E$h+s s %! !es+%"%.le "%#$ of $he 'e+so!9%:!g "#o+ess of e3e#- .us!ess %!%ge# All.us!ess o#g%!>%$o!s us$ 'e%l &$h e$h+%l %!' o#%l 'le%s %s &ell %s $he leg%l+o!se2ue!+es of $he# 'e+so!s ! $hs #eg%#' As su+h4 $he %.l$- $o 'e!$f- e$h+%l ssues%!' "#o%+$3el- 'e3elo" % +o#"o#%$e e$h+s "#og#% $h%$ %''#esses $he s %! esse!$%l "%#$ of%!- su++essful e!$e#"#se Ths +ou#se #es"o!'s $o $h%$ !ee' %!' "#o3'es $he :!o&le'ge %!'s:lls !e+ess%#- fo# g#%'u%$e s$u'e!$s $o 'e!$f- e$h+%l ssues %!' #es"o!' %""#o"#%$el- %!'leg%ll- As % #e2u#e' +ou#se ! $he MBA "#og#% $ &ll .e "%#$ of % &ell9#ou!'e' %'3%!+e'.us!ess +u##+ulu4 &h+h u"o! +o"le$o! &ll "#o3'e MBA g#%'u%$es &$h $he:!o&le'ge %!' $ools !e+ess%#- $o .e e,e"l%#- +o#"o#%$e s$e&%#'s

() Sho& ho& $he "#o"os%l f$s !$o $he o3e#%ll "#og#%

/ Ths +ou#se s % +o"o!e!$ of $he MBA "#og#%5 Ths s % #e2u#e' +ou#se ! $he "#og#%

Ths s % g#%'u%$e le3el +ou#se %!' 'oes !o$ #e2u#e %!- =


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() Alg!e!$ &$h sso! s$%$ee!$Ths +ou#se s full- %lg!e' &$h $he go%ls of $he MBA "#og#%4 $he College ofBus!ess;s sso!4 %!' $he Ro%' M%" $o 5


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h E2u"e!$ %!' Su""lesNo!e

L.#%#- %!' Re2u#e' Re%'!gs

I! 'e3elo"!g $he MBA "#og#%4 $he College h%s .ee! ! +o!sul$%$o! &$h M# M+h%elS$#%h%!4 Refe#e!+e L.#%#%!4 ! %ssess!g $he l.#%#-;s hol'!gs %!' %++ess $o o!9l!e%$e#%ls !ee'e' $o su""o#$ $he !ee's of $hs "#og#% The %3%l%.le #esou#+es %#e+o!ss$e!$ &$h "ee# !s$$u$o!s offe#!g MBA "#og#%s P#ofesso# V#o%! h%s !'+%$e'$h%$ $he l.#%#- #esou#+es %#e %'e2u%$e $o ee$ $he !ee's of $hs +ou#se See %$$%+he'+ou#se s-ll%.us fo# #e2u#e' #e%'!gs

8 Ho& &ll -ou ee$ $hese +os$sKThe#e %#e !o %''$o!%l e,"e!ses $o su""o#$ $hs +ou#se

: Effe+$s o! O$he# De"%#$e!$s

No!eCo"- of $he MBA "#o"os%l h%s .ee! "#o3'e' $o %ll $he De%!s

l Dele$o! of Cou#ses

No!e

I"lee!$%$o! D%$e

@!$e# o# F%ll 5


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B#& *5+ Business a0 and Ethics

Proosed &'llabus

I!s$#u+$o#* M%#g%#e$ V#o%!4 D

Off+e* 6/


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/ A %s$e#- of .%s+ $heo#e$+%l +o!+e"$s of .us!ess e$h+s

5 The %.l$- $o 'e!$f- e$h+%l +h%#%+$e#s$+s of .us!ess s$u%$o!s %!' .us!ess 'e+so!s

6 A! u!'e#s$%!'!g of $he #ole $he !'3'u%l "l%-s ! +#e%$!g %! e$h+%ll- sou!'o#g%!>%$o!

7 !o&le'ge of $he l%&s %!' #egul%$o!s "#os+#.!g e$h+%l .eh%3o#

= !o&le'ge of $he #esou#+es %!' $ools fo# "#o$e+$!g .us!ess %sse$s4 #esol3!g leg%l+o!fl+$s4 %!' +o"l-!g &$h $he l%&

!o&le'ge of $he s$e"s $o $%:e &he! &hs$le .lo&!g The %.l$- $o sol3e %! e$h+%l "#o.le us!g $he 'e+so!9%:!g "#o+ess0 I!$e#+ul$u#%l %&%#e!ess %!' % +o"#ehe!so! of e$h+%l ssues ! % glo.%l e+o!o- The %.l$- $o e,"#ess %!' 'efe!' % +o!s'e#e' o#%l "os$o! %!' $o "#ese!$ e$h+%l 3e&s

o#%ll- $o "ee#s/


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Wee/ : Whistleblo0in

A @hs$le.lo&!g +#$e#% %!' #s:sB U!'e#s$%!'!g &hs$le9.lo&!g

C The &hs$le.lo&!g leg%l "#o+essD Re+og!>!g &he! $o .lo& $he &hs$leE I'e!$f-!g &hs$le.lo&!g gu'el!esF Blo&!g $he &hs$le leg%ll-

Wee/ ;: Manaerial Ethics

A E$h+%l %!%gee!$B I'e!$f-!g $he +h%#%+$e#s$+s of e$h+%l %!%ge#sC E$h+%l %!%gee!$D Hu%! #esou#+e ssues %!' l%&s

E Su.o#'!%$es e$h+%l ssuesF E!su#!g e$h+%l .eh%3o#G H%!'l!g e$h+%l 'le%s .#ough$ .- su.o#'!%$es

Wee/ *: !e2eloin an Effecti2e Ethics Proram

A The !ee' fo# o#g%!>%$o!%l e$h+s "#og#%sB A! effe+$3e e$h+s "#og#%C The +o'e of +o!'u+$D The #ole of e$h+s off+e#sE E$h+s $#%!!g %!' +ou!+%$o!F Mo!$o#!g %!' e!fo#+!g e$h+%l s$%!'%#'s

G Co!$!uous I"#o3ee!$ of $he e$h+s "#og#%H P$f%lls ! 'esg!!g %!' "lee!$!g %! e$h+s "#og#%

Wee/


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26

A Re+og!>!g u!e$h+%l .eh%3o#B I'e!$f-!g sou#+es of u!e$h+%l .eh%3o#C P#e3e!$!g u!e$h+%l .eh%3o#D E!'!g u!e$h+%l .eh%3o#

E Co!'u+$!g %! !$e#3e!$o! ee$!gG P#oo$!g e$h+%l .eh%3o#

Wee/ @: raniational Ethics

A O#g%!>%$o!%l e$h+s .%s+sB The !ee' fo# o#g%!>%$o!%l e$h+sC E$h+%l "#!+"lesD E$h+%l "#!+"les of o#g%!>%$o!sE U"hol'!g e$h+%l "#!+"lesF E$h+%l s%fegu%#'s

Wee/ 5+: Ethics and &ocial $esonsibilit'

A E+o!o+ ssuesB Co"e$$3e ssuesC Leg%l %!' #egul%$o#- IssuesD Phl%!$h#o"+ IssuesE E$h+s %s % '#3e# of so+%l #es"o!s.l$-F Co#"o#%$e so+%l #es"o!s.l$esG I'e!$f-!g $-"es of so+%l #es"o!s.l$esH H%!'l!g +o!fl+$!g so+%l #es"o!s.l$es

Wee/ 55: Ethics and the En2ironment

A A#e%s of e!3#o!e!$%l +o!+e#!B E!3#o!e!$%l "ol+esC E!3#o!e!$%l 's+#!%$o!D E!3#o!e!$%l %!%gee!$

Wee/ 59: .he Cororate Culture

A The #ole of +o#"o#%$e +ul$u#e ! e$h+%l 'e+so! %:!gB The #ole of le%'e#sh" ! $he +o#"o#%$e +ul$u#e

C The G#ou" &$h! o#g%!>%$o!%l s$#u+$u#e %!' +ul$u#eD I!'3'u%l %+$o!s &$h! $he +o#"o#%$e +ul$u#e

E=AM

Wee/ 5: Business Ethics in a 3lobal Econom'

A E$h+%l "e#+e"$o!s ! !$e#!%$o!%l .us!ess

26


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B Glo.%l 3%luesC The ul$!%$o!%l +o#"o#%$o!D E$h+%l ssues %#ou!' $he glo.eE B#.e#- %!' +o##u"$o!

Wee/ 5;:&tudent Presentations of Cororate Ethics Proram

"M#s !isabilit' Polic'

If -ou !ee' 's%.l$-9#el%$e' %++oo'%$o!s o# se#3+es4 "le%se !fo# $he Coo#'!%$o# ofDs%.l$- Se#3+es ! $he Ds%.l$- Se#3+es Off+e %$ 5


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28

"EW C#$&E P$P&A

B#& *9+ Manaement Information &'stems

% Bulle$! Des+#"$o!

() BUS =5< M%!%gee!$ I!fo#%$o! S-s$es7 +#e'$ hou#sP#e#e2us$e* CIS 5/5 o# "e#sso! of !s$#u+$o#

Ths +ou#se "#o3'es % %!%ge#%l "e#s"e+$3e of !fo#%$o! $e+h!olog- &$h! %!o#g%!>%$o! S$u'e!$s &ll e,"lo#e ho& $%+$+%l4 o"e#%$o!%l %!' s$#%$eg+ o.8e+$3es of %.us!ess %- .e su""o#$e' &$h !fo#%$o! s-s$es The- &ll e,"lo#e ho& .us!essfu!+$o!%l %#e%s %- .e !$eg#%$e' $h#ough !fo#%$o! $e+h!olog- I! %''$o!4 $he- &lls$u'- ho& %! o#g%!>%$o! s "%+$e' .- e+o!o+4 so+%l4 leg%l4 %!' e$h+%l %s"e+$s of$hs $e+h!olog-

() CIS //5 s % "#e#e2us$e $o CIS 5/5

() M%!%gee!$ I!fo S-s

(3) No$ %""l+%.le

. R%$o!%le*


Ths +ou#se s % #e2u#e' +o#e +ou#se ! $he MBA "#og#% Co"%!es e,"e+$ %!%ge#s$o .e %.le $o le3e#%ge !fo#%$o! $e+h!olog- fo# o"e#%$o!%l %!' s$#%$eg+ %'3%!$%ge4 %se"h%s>e' ! BUS =5< M%!%gee!$ I!fo#%$o! S-s$es A +o"%#%.le +ou#se s#e2u#e' fo# $he MBA "#og#% ! %!- of $he #ego!;s !s$$u$o!s %++#e'$e' .- ou#%ge!+-4 $he Asso+%$o! $o A'3%!+e Colleg%$e S+hools of Bus!ess (AACSB) See#efe#e!+es .elo& fo# MIS +ou#se ! MBA "#og#%s*

/ @ B#ggs B Sho#e Co"e$$3e A!%l-ss of MIS ! $he MBA Co#e4


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5 Ths s % #e2u#e' +ou#se ! $he "#og#%



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College ! /= %!' /0 He !s$#u+$e' o$he# g#%'u%$e MIS +ou#ses %$ $he U!3e#s$- ofColo#%'o %$ De!3e# 'u#!g 5


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CI& *9+ MA"A3EME". I"F$MA.I" &&.EM&

P#o"ose' Cou#se Ou$l!e

I!s$#u+$o#* D# D%3' Hel$o!

Tele"ho!e* 5595

E%l* 'hel$o!!ue'uOff+e* 6%$o! s"%+$e' .- e+o!o+4 so+%l4 leg%l4 %!' e$h+%l %s"e+$s of $hs $e+h!olog-

b1ecti2esB- $he e!' of $hs +ou#se4 $he s$u'e!$ shoul' u!'e#s$%!' ho&/ %! o#g%!>%$o!;s o"e#%$o!s %- .- f%+l$%$e' $h#ough $he effe+$3e use of !fo#%$o! s-s$es5 %s"e+$s of .us!ess s$#%$eges %- .e "lee!$e' $h#ough !fo#%$o! $e+h!olog-6 .us!ess fu!+$o!%l %#e%s %- .e !$eg#%$e' $h#ough !fo#%$o! s-s$es

7 $he +o"%!- s "%+$e' .- e+o!o+4 so+%l4 leg%l4 %!' e$h+%l %s"e+$s of !fo#%$o!$e+h!olog-

Aroach

The +ou#se &ll !+lu'e le+$u#es4 +%se s$u'es4 g#ou" %+$3$es4 "#ese!$%$o!s .- !'3'u%ls%!'o# g#ou"s4 % #ese%#+h "%"e#4 %!' e,%!%$o!s

E2aluation:

(5) Class Particiation (5+D)

Bes'es !'3'u%l "#ese!$%$o!s4 s$u'e!$s &ll "%#$+"%$e ! 's+usso!s %!' o$he#+l%ss#oo %+$3$es4 $h#oughou$ $he sees$e# The s$u'e!$s +o!$#.u$o! $o $hese %+$3$es

&ll .e &o#$h u" $o $e! "o!$s of $he f!%l +ou#se g#%'e S!+e s$u'e!$s !o$ ! +l%ss +%!!o$"%#$+"%$e ! $hese 's+usso!s4 u!e,+use' %.se!+es &ll #esul$ ! % lo&e# +l%ss"%#$+"%$o! g#%'e

(9) Abstracts (9+D)

E3e#- s$u'e!$ &ll +o"le$e %!' "#ese!$ $o $he +l%ss $&o %.s$#%+$s of 8ou#!%l %#$+les E%+h%.s$#%+$ "#o3'es % "olshe' su%#- %!' !9'e"$h %!%l-ss of $he "%#$+ul%# #ese%#+h %#$+leE%+h %.s$#%+$ shoul' .e f#o $h#ee $o f3e "%ges ! le!g$h %!' &ll .e &o#$h u" $o $e! "o!$s of$he f!%l +ou#se g#%'e

31
mailto:[email protected]:[email protected]


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() $esearch Paer (9+D)

E%+h s$u'e!$ &ll +o"le$e % #ese%#+h "%"e# o! % $o"+ !$#o'u+e' ! $he $e,$.oo: The "%"e#shoul' .e f#o ff$ee! $o $&e!$- "%ges ! le!g$h %!' follo& +o!ss$e!$l- % s!gle $!g s$-le4su+h %s $h%$ s$"ul%$e' .- $he APA Ths "%"e# &ll .e &o#$h u" $o $&e!$- "o!$s of $he f!%l+ou#se g#%'e

(;) Midterm Examination (9*D)The '$e# e,%!%$o! &ll +o3e# $he %$e#%ls "#ese!$e' 'u#!g $he f#s$ h%lf of $he +ou#se(=) F!%l E,%!%$o! (5=)A final examination 0ill co2er the materials resented since the midterm examination

Attendance Polic'

E,+e"$ fo# +%ses of ll!ess o# o$he# u#ge!$ %$$e#s4 s$u'e!$s %#e e,"e+$e' $o %$$e!' e%+h +l%ss

3radin &cale

You# g#%'e &ll .e .%se' o! $he follo&!g*

Cl%ss P%#$+"%$o! /< Po!$s

A.s$#%+$s 5< Po!$s

Rese%#+h P%"e# 5< Po!$s

M'$e# E,%!%$o! 5= Po!$s

F!%l E,%!%$o! 5= Po!$s

TOTAL /


33/100

33

"M#s "on-!iscrimination &tatement

No#$he#! M+hg%! U!3e#s$- 'oes !o$ u!l%&full- 's+#!%$e o! $he .%ss of #%+e4 +olo#4#elgo!4 se,4 !%$o!%l o#g!4 %ge4 hegh$4 &egh$4 %#$%l s$%$us4 f%l%l s$%$us4

h%!'+%"'s%.l$-4 se,u%l o#e!$%$o!4 o# 3e$e#%! s$%$us ! e"lo-e!$ o# $he "#o3so! ofse#3+es4 %!' "#o3'es4 u"o! #e2ues$4 #e%so!%.le %++oo'%$o! !+lu'!g %u,l%#- %'s %!'se#3+es !e+ess%#- $o %ffo#' !'3'u%ls &$h 's%.l$es %! e2u%l o""o#$u!$- $o "%#$+"%$e ! %ll"#og#%s %!' %+$3$es A!-o!e h%3!g +3l #gh$s !2u#es %- +o!$%+$ $he E2u%l O""o#$u!$-Off+e4 /=0 Se#3+es Bul'!g4 $ele"ho!e !u.e#


34/100

34

@ee: // us$f-!g $he IT I!3es$e!$

@ee: /5 Bus!ess M%!%gee!$ Role ! De3elo"e!$ %!' I"lee!$%$o!

@ee: /6 Co#"o#%$e Co!+e#!s fo# IT Se+u#$- %!' E$h+s

@ee: /7 S$u'e!$ P#ese!$%$o!s of Rese%#+h P%"e#s

@ee: /= F!%l E,%!%$o!

34


35/100

35

"EW C#$&E P$P&A

B#& *+ raniations: &tructure, Beha2ior, and 8uman Performance

% Bulle$! Des+#"$o!

() BUS =6< O#g%!>%$o!s* S$#u+$u#e4 Beh%3o#4 %!' Hu%! Pe#fo#%!+e7 +#e'$ hou#sP#e#e2us$e* MGT 57%$o!%l .eh%3o# fo+uses o! !'3'u%l %!' g#ou"9le3el "#o.les These+$o! o! %+#o o#g%!>%$o!%l .eh%3o# fo+uses o! o#g%!>%$o!%l le3el"#o.les %s $he- #el%$e $o "#o3!g o#g%!>%$o!%l "e#fo#%!+e The hu%!#esou#+e %!%gee!$ sege!$ &ll fo+us o! #e+#u$!g4 sele+$!g4 e3%lu%$!g4 %!''s+"l!!g e"lo-ees Ths +ou#se !$#o'u+es soe of $he +e!$#%l $o"+s !%!%gee!$ $heo#-4 #ese%#+h4 %!' "#%+$+e %!' "#o3'es $he .%ss fo#u!'e#s$%!'!g %!' e3%lu%$!g o#g%!>%$o!s %!' $he# %!%gee!$

. R%$o!%le


H#!g e"lo-ees %!' s$%ff!g o#g%!>%$o!s ! &%-s $h%$ %#e leg%l4 e$h+%l4 %!'"#o'u+$3e %#e :e- +o!+e"$s ! o"e#%$!g %!- o#g%!>%$o! The 'ffe#e!+e .e$&ee! %!ou$s$%!'!g o#g%!>%$o! %!' o!e $h%$ f%ls s of$e! $he o$3%$o!4 'e+so!9%:!g4 %!'+o$e!$ of $he o#g%!>%$o!;s e"lo-ees Su"e#3so#s %!' %!%ge#s us$ .e %.le $o+ou!+%$e &$h e"lo-ees ! &%-s $h%$ #esul$ ! o$3%$e' e"lo-ees &ho %#e goo''e+so! %:e#s %!' goo' $e% "l%-e#s V#$u%ll- %ll AACSB9%++#e'$e' MBA "#og#%s+o!$%! %$ le%s$ o!e +ou#se o! h#!g %!' %!%g!g e"lo-ees


/ Ths +ou#se s % +o"o!e!$ of $he MBA "#og#%

5 Ths s % #e2u#e' +ou#se ! $he "#og#%



36/100

36

A :e- +o"e$e!+- e,"e+$e' of g#%'u%$es of $hs "#og#% s $o Q u!'e#s$%!' %!' %""l-$heo#e$+%l :!o&le'ge ! !$eg#%$e' fu!'%e!$%l %#e%s of o#g%!>%$o! .eh%3o# Q

(3) No$ %""l+%.le

+ Cou#se Nu.e#

Ths s % sees$e# le!g$h +ou#se %$ $he g#%'u%$e le3el I$ s % s$%!'9%lo!e +ou#se &$h !o"#e#e2us$es $hough $ s % "#e#e2us$e fo# $he +%"s$o!e BUS =< +ou#se BUS "#ef, s.e!g use' $o 'e!$f- %ll g#%'u%$e +ou#ses offe#e' .- $he College of Bus!ess

' Cou#se C#e'$s

Ths s % sees$e# le!g$h 7 +#e'$s +ou#se

e Cou#se Ou$l!e

Ple%se see %$$%+he'

f Cou#se O.8e+$3es

U"o! +o"le$o! of $hs +ou#se4 $he s$u'e!$ &ll .e %.le $o*/ U!'e#s$%!' ho& %!%ge#s s$#u+$u#e %!' 'esg! o#g%!>%$o!s5 U!'e#s$%!' $he #ole of %!%gee!$ ! $he +o#"o#%$o! %!' $he $-"es of s:lls !ee'e' $o

"e#fo# %!%ge#%l &o#:6 U!'e#s$%!' $he fu!'%e!$%ls of !'3'u%l .eh%3o# ! o#g%!>%$o!s7 U!'e#s$%!' $he e$h+%l !%$u#e of %!%ge#%l 'e+so! %:!g %!' $he !$e#!%$o!%l !%$u#e

of .us!ess

= U!'e#s$%!' ho& $o use +ou!+%$o!4 !$e#"e#so!%l #el%$o!sh"s4 %!' le%'e#sh" s:lls$o %!%ge hu%! #esou#+es ! o#g%!>%$o!s

g S$%ff!gThe#e s !o %''$o!%l +os$ fo# s$%ff!g $hs +ou#se The College of Bus!ess h%s"#ofesso!%ll- 2u%lfe' f%+ul$- ! D# C%#ol S$e!h%us4 Asso+%$e P#ofesso#4 &$h % Ph D! M%!%gee!$ (%8o# ! o#g%!>%$o!%l .eh%3o#) f#o $he U!3e#s$- of Ne.#%s:%9L!+ol!4 $o $e%+h $hs +ou#se

h E2u"e!$ %!' Su""lesThe +ou#se &ll !ee' +e#$%! %u'o93su%l %$e#%ls &h+h &ll h%3e $o .e "u#+h%se' The

%""#o,%$e +os$ of J54=


37/100

37

L.#%#- %!' Re2u#e' Re%'!gsI! 'e3elo"!g $he MBA "#og#%4 $he College h%s .ee! ! +o!sul$%$o! &$h M# M+h%elS$#%h%!4 Refe#e!+e L.#%#%!4 ! %ssess!g $he l.#%#-;s hol'!gs %!' %++ess $o o!9l!e%$e#%ls !ee'e' $o su""o#$ $he !ee's of $hs "#og#% The %3%l%.le #esou#+es %#e

+o!ss$e!$ &$h "ee# !s$$u$o!s offe#!g MBA "#og#%s D# S$e!h%us h%s !'+%$e' $h%$e,s$!g NMU l.#%#- #esou#+es %#e %""#o"#%$e fo# $hs +ou#se See %$$%+he' +ou#ses-ll%.us fo# #e2u#e' #e%'!gs

8 Ho& &ll -ou ee$ $hese +os$sKThe +os$ of o!e9$e "u#+h%se of %u'o93su%l %$e#%ls (%""#o,%$el- J54=


38/100

38

B#& *+ $3A"IA.I"&:

&tructure, Beha2ior, and 8uman Performance

Course utline

Professor: C%#ol S S$e!h%usAsso+%$e P#ofesso#College of Bus!ess6%$o!%l .eh%3o#fo+uses o! !'3'u%l %!' g#ou"9le3el "#o.les The se+$o! o! %+#o o#g%!>%$o!%l .eh%3o#fo+uses o! o#g%!>%$o!%l le3el "#o.les %s $he- #el%$e $o "#o3!g o#g%!>%$o!%l "e#fo#%!+eThe hu%! #esou#+e %!%gee!$ sege!$ &ll fo+us o! #e+#u$!g4 sele+$!g4 e3%lu%$!g4 %!''s+"l!!g e"lo-ees Ths +ou#se !$#o'u+es soe of $he +e!$#%l $o"+s ! %!%gee!$ $heo#-4#ese%#+h4 %!' "#%+$+e %!' "#o3'es $he .%ss fo# u!'e#s$%!'!g %!' e3%lu%$!g o#g%!>%$o!s %!'$he# %!%gee!$

b1ecti2es

U"o! +o"le$o! of $hs +ou#se4 $he s$u'e!$ &ll .e %.le $o* U!'e#s$%!' ho& %!%ge#s s$#u+$u#e %!' 'esg! o#g%!>%$o!s

U!'e#s$%!' $he #ole of %!%gee!$ ! $he +o#"o#%$o! %!' $he $-"es of s:lls !ee'e' $o"e#fo# %!%ge#%l &o#:

0 U!'e#s$%!' $he fu!'%e!$%ls of !'3'u%l .eh%3o# ! o#g%!>%$o!s U!'e#s$%!' $he e$h+%l !%$u#e of %!%ge#%l 'e+so! %:!g %!' $he !$e#!%$o!%l !%$u#e

of .us!ess/


39/100

39

Ths +ou#se &ll !+lu'e le+$u#es4 's+usso!s4 "#ese!$%$o!s f#o gues$ s"e%:e#s4 +%se %!%l-ses43'eos4 +o"u$e# &o#:4 "%"e#s4 %!' s$u'e!$ "#ese!$%$o!s

Attendance Polic'

The#e s % "#o3e! #el%$o!sh" .e$&ee! +l%ss %$$e!'%!+e %!' %+%'e+ "e#fo#%!+e I e,"e+$

+l%ss articiation4 .o$h ! "h-s+%l +l%sses %!' ! &e. %+$3$es I &ll e,"e+$ -ou $o .e ! +l%sso! $e4 "#e"%#e'4 %!' fo+us!g o! 'o!g $he .es$ 8o. -ou +%! Ths s % %s$e#;s le3el +l%ss %!'$he e,"e+$%$o!s &ll .e se$ %$ $h%$ le3el

3radin Polic'

Follo&!g $he f#s$ &ee: of +l%ss 'u#!g &h+h soe :e- 'e+so!s &ll .e %'e &$h s$u'e!$!"u$4 % fo# &ll .e "#o3'e' $o e%+h s$u'e!$ o! &h+h she +%! :ee" $#%+: of $he &egh$!gs+hee %!' hshe# !'3'u%l s+o#es B%se' o! +l%ss !"u$ 'u#!g $he f#s$ &ee: of +l%ss4 %g#%'!g s+hee &ll .e 'e3elo"e' #eg%#'!g "o!$s fo# 3%#ous %+$3$es4 %!' $he! % s$%!'%#'g#%'!g s+hee (e' ! o!e "%ge4 %!' $he s$u'e!$ &ll #el%$e ho& $he %#$+le #el%$es $o$he &ee:;s $o"+4 &h%$ $he %#$+le %''s $o +ou#se +o!$e!$4 e$+4 ! $he su++ee'!g "%ges P%"e#s&ll ge!e#%ll- .e %$ le%s$ 7 "%ges lo!g %!' &ll fo+us o! $he hghe# le3els of Bloo;s $%,o!o-of le%#!!g (%!%l-ss %!' s-!$hess) S$u'e!$s &ll "#ese!$ $he# "%"e#s $o +l%ss e.e#s ! % =!u$e "#ese!$%$o! e%+h &ee:

I$es !+lu'e' ! $he g#%'!g s+hee &ll .e % '9$e# %!' % f!%l $es$4 +l%ss "%#$+"%$o!4's+usso! .o%#' %+$3$es4 %!' &ee:l- "%"e#s Tes$s us$ %++ou!$ fo# %$ le%s$


40/100

40

"M# "on-!iscrimination &tatement

NMU 'oes !o$ u!l%&full- 's+#!%$e o! $he .%ss of #%+e4 +olo#4 #elgo!4 se,4 !%$o!%l o#g!4%ge4 hegh$4 &egh$4 %#$%l s$%$us4 f%l%l s$%$us4 h%!'+%"'s%.l$-4 se,u%l o#e!$%$o!4 o#3e$e#%! s$%$us ! e"lo-e!$ o# $he "#o3so! of se#3+es4 %!' "#o3'es4 u"o! #e2ues$4 #e%so!%.le%++oo'%$o! !+lu'!g %u,l%#- %'s %!' se#3+es !e+ess%#- $o %ffo#' !'3'u%ls &$h

's%.l$es %! e2u%l o""o#$u!$- $o "%#$+"%$e ! %ll "#og#%s %!' %+$3$es A!-o!e h%3!g +3l#gh$s !2u#es %- +o!$%+$ $he E2u%l o""o#$u!$- Off+e4 /=0 Se#3+es Bul'!g4 $ele"ho!e!u.e# %$o!s Pe%#so! P#e!$+e H%ll

.E".A.I7E &C8E!#E F .PIC&

Wee/ 5

Cl%ss o3e#3e&

M%!%gee!$ hs$o#- (s+e!$f+4 %'!s$#%$3e4 hu%! #el%$o!s)

O#g%!>%$o!%l s$#u+$u#e ssues

Poss.le Re%'!g999Fou!'%$o!s of O#g%!>%$o! S$#u+$u#e4 Ch%"$e# /=4 Ro..!s

Wee/ 9

O#g%!>%$o!%l Beh%3o#4 I!'3'u%l Dffe#e!+es %!' Le%#!!g S$-les

Poss.le Re%'!g999

@h%$ s O#g%!>%$o!%l Beh%3o#999Ch%"$e# /4 Ro..!s

Fou!'%$o!s of I!'3'u%l Beh%3o#4 Ch%"$e# 54 Ro..!s

Le%#!!g S$-les %+$3$-

P#ese!$%$o! of &ee:l- "%"e#s

Wee/

Pe#so!%l$-4 V%lues4 %!' A$$$u'es

Poss.le Re%'!g999

40


41/100

41

V%lues4 A$$$u'es4 %!' o. S%$sf%+$o!4 Ch%"$e# 64 Ro..!s

Pe#so!%l$- %!' Eo$o!s4 Ch%"$e# 74 Ro..!s

Bg = "e#so!%l$- %+$3$-


Wee/ ;

Pe#+e"$o! %!' I!'3'u%l De+so! M%:!g

Poss.le Re%'!g

Pe#+e"$o! %!' I!'3'u%l De+so! M%:!g4 Ch%"$e# =4 Ro..!s

Pe#+e"$o! %+$3$es %!' 'e+so!9%:!g e,e#+ses


Wee/ *

Mo$3%$o! $heo#es %!' hs$o#-

Poss.le Re%'!g

B%s+ Mo$3%$o! Co!+e"$s4 Ch%"$e# 4 Ro..!s

C%se %!%l-ses of o$3%$o! "#o.les


Wee/

Midterm---.est G5

Wee/ ?

41


42/100

42

G#ou"s %!' Te%s

Poss.le Re%'!g

Fou!'%$o!s of G#ou" Beh%3o#4 Ch%"$e# 0 Ro..!s

U!'e#s$%!'!g @o#: Te%s4 Ch%"$e# Ro..!s

G#ou"$e% e,"e#e!$%l %+$3$es

@ee:l- "%"e# "#ese!$%$o!s

Wee/ @

Le%'e#sh"

Poss.le Re%'!g

B%s+ A""#o%+hes $o Le%'e#sh"4 Ch%"$e# //4 Ro..!s

E,"e#e!$%l %+$3$es

C%se %!%l-ses of s$u'e!$s; le%'e#sh" ssues %$ &o#:

@ee:l- "%"e# "#ese!$%$o!s

Wee/ 5+

Mo#e +u##e!$ le%'e#sh" ssues

Poss.le Re%'!g

Co!$e"o#%#- Issues ! Le%'e#sh"4 Ch%"$e# /54 Ro..!s

E,"e#e!$%l %+$3$es

@ee:l- "%"e# "#ese!$%$o!s

Wee/ 55

Po&e#4 "ol$+s4 %!' +o!fl+$ %!%gee!$

Poss.le Re%'!g

Po&e# %!' Pol$+s4 Ch%"$e# /64 Ro..!s

Co!fl+$ %!' Nego$%$o!4 Ch%"$e# /74 Ro..!s

Co!fl+$ %!%gee!$ e,"e#e!$%l %+$3$es

42


43/100

43

@ee:l- "%"e# "#ese!$%$o!s

Wee/ 59

O#g%!>%$o!%l +ul$u#e

Poss.le Re%'!g

O#g%!>%$o!%l Cul$u#e4 Ch%"$e# /4 Ro..!s

@ee:l- "%"e# &ll #e2u#e %! %!%l-ss of s$u'e!$s; o&! &o#:"l%+es o# "#e3ous

&o#:"l%+es4 us!g :e- ssues su+h %s s$o#es4 #$u%ls4 s-.ols4 e$+

Wee/ 5

E2u%l E"lo-e!$ %!' o. A!%l-ss of Hu%! Resou#+e M%!%gee!$

Poss.le Re%'!g

E2u%l E"lo-e!$ O""o#$u!$-4 Ch%"$e# 64 Bohl%!'e# %!' S!ell

o. A!%l-ss4 E"lo-ee I!3ol3ee!$4 %!' Fle,.le &o#: S+he'ules4 Ch%"$e# 74

Bohl%!'e# %!' S!ell

I!9+l%ss %!%l-ss %+$3$es

Wee/ 5;

E"lo-ee Sele+$o!4 E3%lu%$o!4 %!' Ds+"l!e

Poss.le Re%'!g

E"lo-ee Sele+$o!4 Ch%"$e# 4 Bohl%!'e# %!' S!ell

A""#%s!g %!' I"#o3!g Pe#fo#%!+e4 Ch%"$e# 04 Bohl%!'e# %!' S!ell

E"lo-ee Rgh$s %!' Ds+"l!e4 Ch%"$e# /64 Bohl%!'e# %!' S!ell

Wee/ 5*

Final exam

HHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHH

43


44/100

44

"EW C#$&E P$P&A

B#& *;+ Mar/etin &trate'

% Bulle$! Des+#"$o!

() BUS =7< M%#:e$!g S$#%$eg- 7 +#e'$ hou#s P#e#e2us$e* MT 56%$o!

g S$%ff!gThe#e s !o %''$o!%l +os$ fo# s$%ff!g $hs +ou#se The College of Bus!ess h%s%+%'e+%ll- 2u%lfe' f%+ul$- ! D# G%#- B#u!s&+:4 P#ofesso# of M%#:e$!g4 $o $e%+h

$hs +ou#se D# B#u!s&+: hol's % PhD ! M%#:e$!g f#o A#>o!% S$%$e U!3e#s$-


L.#%#- %!' Re2u#e' Re%'!gsI! 'e3elo"!g $he MBA "#og#%4 $he College h%s .ee! ! +o!sul$%$o! &$h M# M+h%elS$#%h%!4 Refe#e!+e L.#%#%!4 ! %ssess!g $he l.#%#-;s hol'!gs %!' %++ess $o o!9l!e

45


46/100

46

%$e#%ls !ee'e' $o su""o#$ $he !ee's of $hs "#og#% The %3%l%.le #esou#+es %#e+o!ss$e!$ &$h "ee# !s$$u$o!s offe#!g MBA "#og#%s D# B#u!s&+: h%s !'+%$e'e,s$!g NMU l.#%#- #esou#+es &ll .e %""#o"#%$e fo# $hs +ou#se See %$$%+he' +ou#ses-ll%.us fo# #e2u#e' #e%'!gs





No!e

I"lee!$%$o! D%$e@!$e# o# F%ll 5


47/100

47

BUS =7< 9 M%#:e$!g S$#%$eg-

D# G%#- B#u!s&+:

Cou#se Ou$l!e

HHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHH

Camus "et0or/

htt:000-instructnmueduJbruns0iB#&D9+*;+

(Course documents files found in this folder)

("M# Instruct &er2er)

F%ll Sees$e# 5


48/100

48

Course b1ecti2es and !irection99 M%#:e$!g S$#%$eg- s 'esg!e' $o e2u" s$u'e!$s &$h % se$ of%!%l-$+%l $ools %!' e,"e#e!+es 'esg!e' $o "#o3e $he 2u%l$- of 'e+so!9%:!g #el%$e' $o $he'e3elo"e!$ %!' "lee!$%$o! of %#:e$!g s$#%$eg- Th#ough $he use of s$#%$eg-9#el%$e'#e%'!gs4 +%ses4 %""le' e,e#+ses %!' % +ou#se "#o8e+$4 s$u'e!$s &ll 'e3elo" %!' #ef!e s$#%$eg+%#:e$!g "l%!!!g %!' "#o.le9sol3!g s:lls The o.8e+$3es fo# $hs +ou#se !+lu'e $he

follo&!g*

/ To e,"%!' %!' #ef!e %#:e$!g 'e+so!9%:!g s:lls .%se' u"o! 3%#ous +o!s$#%!$s(e4 #esou#+e4 $e4 !fo#%$o!4 e$+)

5 To 'e3elo" % 's+"l!e' %""#o%+h $o $he %!%l-ss %!' e3%lu%$o! of %#:e$!g "#o.les%!' o""o#$u!$es

6 To fu#$he# e!h%!+e $he s$u'e!$;s u!'e#s$%!'!g of $he #ole of %#:e$!g g3e! $he f#;s"#o+ess of s$#%$eg+ "l%!!!g4 %!' $o fu#$he# %""#e+%$e ho& $he elee!$s of % su++essful%#:e$!g s$#%$eg- %!' "lee!$%$o! "l%! f$ $oge$he# &$h o!e %!o$he#

7 To !s$ll $he !ee' $o +o!$!uousl- u"'%$e4 o!$o#4 #e3e& %!' e3%lu%$e +u##e!$'e3elo"e!$s %!' $#e!'s ! $he %#e%s of %#:e$!g s$#%$eg- %!' "lee!$%$o! (eg4 E9+oe#+e4 I!$e#!%$o!%l M%#:e$!g4 ERP4 CRM4 D%$%.%se M%#:e$!g4 M%#:e$!g Me$#+s4M%#:e$!g E$h+s %!' S$#%$eg- e$+)

= To !+#e%se $he 2u%l$- of %#:e$!g 'e+so!9%:!g .- fo+us!g u"o! ho& "l%!s %!'"lee!$%$o! %#e +ou!+%$e' effe+$3el- &$h! $he o#g%!>%$o!

Course Format99 M%#:e$!g S$#%$eg- u$l>es % le+$u#e 's+usso! fo#%$? ho&e3e# % hgh 'eg#eeof #es"o!s.l$- fo# "#e"%#%$o! %!' +ou!+%$o! &ll .e "l%+e' u"o! e%+h s$u'e!$ A+$3e

"%#$+"%$o! .- %ll s$u'e!$s s %! "o#$%!$ "%#$ of $he o3e#%ll le%#!!g "#o+ess4 %!' s esse!$%l $o$he su++ess of $he +ou#se P%#$+"%$o! !+lu'es %ll fo#s of !$e#%+$o! .e$&ee! s$u'e!$s %!' $he"#ofesso# (e4 2ues$o!s4 +oe!$s4 e,%"les4 e$+) S"e+f+ fo+us &ll .e g3e! $o $he 2u%l$- of$he +oe!$s %'e .- e%+h s$u'e!$ F#o %! o3e#%ll "e#s"e+$3e4 s$u'e!$s %#e e,"e+$e' $o .e&ell9"#e"%#e' fo# e%+h +l%ss sesso!4 %!' shoul' .e %.le $o %:e !ue#ous 2u%l$- +oe!$s

Course Performance99 Pe#fo#%!+e #es"o!s.l$es ! $hs +ou#se f%ll !$o se3e#%l .%s+ %#e%s*

@#$$e! C%ses (I!'3'u%l %!' Te%) 6


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To$%l /


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50

D# B#u!s&+: h%s "u.lshe' hs #ese%#+h ! $he follo&!g 8ou#!%ls*

ou#!%l of M%#:e$!g (.oo: #e3e&)

ou#!%l of $he A+%'e- of M%#:e$!g S+e!+e

ou#!%l of Co!sue# Beh%3ou#

The M%#:e$!g M%!%gee!$ ou#!%l

The ou#!%l of P#ofesso!%l Se#3+es M%#:e$!g

The I!$e#!%$o!%l ou#!%l of C%se S$u'es %!' Rese%#+h

The ou#!%l of $he I!$e#!%$o!%l A+%'e- of C%se S$u'es

The A+%'e- of E'u+%$o!%l Le%'e#sh" ou#!%l

The A+%'e- of M%#:e$!g S$u'es ou#!%l

A''$o!%ll-4 D# B#u!s&+: h%s "#ese!$e' hs #ese%#+h %$ o3e# 6< #ese%#+h +o!fe#e!+es ! $heU!$e' S$%$es4 C%!%'%4 S+o$l%!'4 @%les4 Ch!%4 %!' h%s gues$ le+$u#e' %$ u!3e#s$es ! F!l%!'4E!gl%!'4 Ge#%!- %!' $he Ne$he#l%!'s Hs !$e#!%$o!%l $e%+h!g e,"e#e!+es !+lu'e 6 se"%#%$e+ou#ses $%ugh$ %$ u!3e#s$es ! F!l%!' Hs +o!sul$!g e,"e#e!+es g#%!$s %#e 3%#e' %!'su.s$%!$%l4 %!' !+lu'e o#g%!>%$o!s su+h %s $he F#s$ I!$e#s$%$e Ce!$e# fo# Se#3+es M%#:e$!g4lo+%$e' %$ A#>o!% S$%$e U!3e#s$-4 The Off+e of Rese%#+h %!' De3elo"e!$4 %$ No#$he#!M+hg%! U!3e#s$-4 $he @%l:e# L Csle# College of Bus!ess %$ NMU4 $he Ae#+%! M%#:e$!gAsso+%$o! (Ch+%go4 Ill!os)4 M%#2ue$$e Ge!e#%l Hos"$%l4 Bell Hos"$%l4 %!' $he U!$e' S$%$esA#- Re+#u$!g Co%!' (USAREC)4 Fo#$ !o,4 e!$u+:- He %lso se#3e' %s $he +%"%g!%!%ge# fo# $he M+C%llu fo# Leu$e!%!$ Go3e#!o# +%"%g! ! $he s$%$e of @s+o!s!4 %!' h%s+o"le$e' !ue#ous s%ll9$o9e'u s>e' .us!ess +o!sul$!g "#o8e+$s Hs "#ofesso!%l'e3elo"e!$ e,"e#e!+es %#e %lso 3%#e' %!' !+lu'e %$$e!'!g $he Ae#+%! M%#:e$!g Asso+%$o!Do+$o#%l Co!so#$u (H%#3%#' Bus!ess S+hool4 H%#3%#' U!3e#s$-) %!' $he F%+ul$- De3elo"e!$! I!$e#!%$o!%l Bus!ess Se!%# (U!3e#s$- of Sou$h C%#ol!%)

D# B#u!s&+: hol's e.e#sh" ! $he follo&!g !%$o!%l ho!o# so+e$es* Ph %""% Ph4 Be$%G%% Sg%4 Al"h% Mu Al"h% %!' $he N%$o!%l Gol'e! e- Ho!o# So+e$- He h%s #e+e3e'$e%+h!g %&%#'s f#o $he @%l:e# L Csle# College of Bus!ess4 $he Telo! Ch%"$e# of Mo#$%# Bo%#'%$ No#$he#! M+hg%! U!3e#s$-4 %!' h%s .ee! !%e' %s % #e+"e!$ of $he Ds$!gushe' F%+ul$-A&%#' %$ NMU4 Ou$s$%!'!g You!g Alu! A&%#' %lso f#o NMU4 %!' he #e+e3e' $he Geo#ge

H%- B#o&! M%#:e$!g S+hol%# of $he Ye%# A&%#' f#o $he Ae#+%! M%#:e$!g Asso+%$o!H%3!g 8o!e' $he NMU f%+ul$- 'u#!g F%ll // sees$e#4 he +u##e!$l- hol's $he #%!: of ($e!u#e')full "#ofesso# of M%#:e$!g

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HHHHHHHHHHHHHHHHHHHHHHHHHH

Course &chedule !ateline


9> Auust Cou#se O#e!$%$o! %!' S-ll%.us

I!$#o'u+$o! $o S$#%$eg+ M%#:e$!g

&etember O3e#3e& of S$#%$eg+ M%#:e$!g

A%:e# +h%"$e#s /9

Mar/etin &trate' Briefins

5+ &etember O3e#3e& of S$#%$eg- M%#:e$!g 1 Co!$!ue'

A%:e# +h%"$e#s 09/


5> &etember Fu!+$o!%l A#e% S$#%$eges 1 Ds$#.u$o! I!$e#!%$o!%l

C%se Assg!e!$* Du!+%! I!'us$#es


9; &etember Fu!+$o!%l A#e% S$#%$eges 1 P#oo$o!

C%se* D#-"e#s Co#"o#%$o!


5 ctober Fu!+$o!%l A#e% S$#%$eges 1 P#+!g

C%se* Sou$h&es$ A#l!es


? ctober Fu!+$o!%l A#e% S$#%$eges 9 P#o'u+$

C%se* C-.%l$%Mar/etin &trate' Briefins

5* ctober P#o'u+$ L%.l$- %!' M%#:e$!g S$#%$eg-

Sho#$ Assg!e!$* Y%%h% Rh!o UTV


51


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Mid-&emester Particiation Feedbac/ (Cutoff !ate)


Course &chedule !ateline


99 ctober Se#3+es M%#:e$!g S$#%$eg- CRM

Sho#$ Assg!e!$* Ne,$el D#o"s Cus$oe#s


9@ ctober M%#:e$!g E$h+s %!' M%#:e$!g S$#%$eg-

Sho#$ Assg!e!$* M%$$el


* "o2ember M%#:e$!g Me$#+s

Sho#$ Assg!e!$* M%#:e$!g D%sh.o%#'


59 "o2ember E9Coe#+e %!' M%#:e$!g S$#%$eg-

Sho#$ Assg!e!$* H-.#' E9+oe#+e Mo'els


5@ "o2ember Cou#se P#o8e+$ P#ese!$%$o!s (G#ou"!g /)

Written Course Pro1ect $eorts !ue From All &tudents

!ecember Cou#se P#o8e+$ C%se P#ese!$%$o!s (G#ou"!g 5)

5+ !ecember Cou#se P#o8e+$ C%se P#ese!$%$o!s (G#ou"!g 6)

("ote: .his session is durin Finals Wee/ K .hursda' :*+ m)

"ote: Soe +%se&o#: %!' sho#$ %ssg!e!$s &ll .e %ssg!e' $o !'3'u%ls4 &hle o$he#+%se &o#: %!' sho#$ %ssg!e!$s %- .e %ssg!e' $o $e%s o# g#ou"s All

%ssg!e!$s &ll .e %'e &ell ! %'3%!+e of $he #ele3%!$ 'ue '%$e fo# $h%$%ssg!e!$

&ummar' of 4e' !ates

Midsemester (Particiation) E2aluations

/= O+$o.e# (#efle+$s "%#$+"%$o! u" $o $h#ough /= O+$o.e# sesso!? $$e! e3%lu%$o!s&ll .e %'e %3%l%.le 'u#!g $he !e,$ se!%# sesso!4 &h+h s 55 O+$o.e#)

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Final (Particiation) E2aluations

/< De+e.e# (#efle+$s "%#$+"%$o! f#o 55 O+$o.e# sesso! $h#ough $he e!' of $he se!%#)

Course Pro1ect

/ No3e.e# @#$$e! #e"o#$ 'ue f#o %ll s$u'e!$s

/ No3e.e# Cou#se "#o8e+$ f!%l "#ese!$%$o!s (G#ou"!g /)

6 De+e.e# Cou#se "#o8e+$ f!%l "#ese!$%$o!s (G#ou"!g 5)

/< De+e.e# Cou#se "#o8e+$ f!%l "#ese!$%$o!s (G#ou"!g 6)

!I&ABII. &E$7ICE&

If -ou h%3e % !ee' fo# 's%.l$-9#el%$e' %++oo'%$o!s o# se#3+es4 "le%se !fo# $heCoo#'!%$o# of Ds%.l$- Se#3+es ! $he Ds%.l$- Se#3+es Off+e .-* +o!g !$o $he off+e %$5


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"EW C#$&E P$P&A

B#& **+ Business &tatistics

% Bulle$! Des+#"$o!

() BUS ==< Bus!ess S$%$s$+s 7 +#e'$ hou#s P#e#e2us$e* MA //

Desg!e' $o hel" %!%ge#s u!'e#s$%!'4 +#e%$e %! %""l- s$%$s$+s %!' #ese%#+h e$ho's $osol3e .us!ess "#o.les Ths +ou#se su#3e-s #ese%#+h e$ho's %!' $he u!'e#l-!g+o!+e"$ of 3%l'$- &$h $he u!'e#s$%!'!g $h%$ s$%$s$+s .%se' o! !3%l' '%$% %#e !o$useful ! 'e+so! %:!g The +ou#se e,%!es %! %##%- of s$%$s$+%l e$ho's !+lu'!ge%su#es of %sso+%$o!4 e%su#es of 'ffe#e!+e4 ul$3%#%$e %!%l-ss4 %!' !o!9"%#%e$#+ s$%$s$+s &$h %! %""#e+%$o! fo# "#o.%.l$- %s % .%ss fo# u!'e#s$%!'!g $heess%ge of $hese s$%$s$+s4 %! e-e $o&%#' :!o&!g &he! e%+h "%#$+ul%# $es$ s

%""#o"#%$e4 %!' %! u!'e#s$%!'!g of $he +o"o!e!$s of $he +%l+ul%$o!s %!' ho& $he#3%lues %ffe+$ s$%$s$+%l #esul$s

() MA /


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%!%l-ss Q The sso! of $he M%s$e# ! Bus!ess A'!s$#%$o! "#og#% !+lu'es $he"#e"%#%$o! of s$u'e!$s $o fu!+$o! %s effe+$3e 'e+so! %:e#s P#%+$+!g %!%ge#s!ee' $o u!'e#s$%!'4 +#e%$e4 %!' %""l- s$%$s$+s $o %:e effe+$3e .us!ess 'e+so!s

(3) No$ %""l+%.le

+ Cou#se Nu.e#Ths s % sees$e# le!g$h +ou#se %$ $he g#%'u%$e le3el I$ s % s$%!'9%lo!e +ou#se &$h !og#%'u%$e +ou#ses %s "#e#e2us$es Ths +ou#se4 ho&e3e#4 s % "#e#e2us$e $o $he +%"s$o!e+ou#se ! $he "#og#%4 BUS =e $he '%$% $o %''#ess s"e+f+ "#o.les E,"l%! $he #esul$s of % s$%$s$+%l $es$ ! $e#s of "#o.%.l$es

g S$%ff!gThe#e s !o %''$o!%l +os$ fo# s$%ff!g $hs +ou#se The College of Bus!ess h%s se3e#%l%+%'e+%ll- 2u%lfe' f%+ul$- $o $e%+h $hs +ou#se Ths !+lu'es D# %es D#ose!4Asso+%$e P#ofesso#4 D# e!!e$h %!so!4 P#ofesso#4 D# B#u+e She#o!-4 P#ofesso#4 %!'D# G%#- S$%#:4 Asss$%!$ P#ofesso#


L.#%#- %!' Re2u#e' Re%'!gsI! 'e3elo"!g $he MBA "#og#%4 $he College h%s .ee! ! +o!sul$%$o! &$h M# M+h%elS$#%h%!4 Refe#e!+e L.#%#%!4 ! %ssess!g $he l.#%#-;s hol'!gs %!' %++ess $o o!9l!e%$e#%ls !ee'e' $o su""o#$ $he !ee's of $hs "#og#% The %3%l%.le #esou#+es %#e

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+o!ss$e!$ &$h "ee# !s$$u$o!s offe#!g MBA "#og#%s See %$$%+he' +ou#se s-ll%.us fo##e2u#e' #e%'!gs


: Effe+$s o! O$he# De"%#$e!$sNo!eCo"- of $he MBA "#o"os%l h%s .ee! "#o3'e' $o %ll $he De%!s

l Dele$o! of Cou#sesNo!e

I"lee!$%$o! D%$e

@!$e# o# F%ll 5


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BUS ==< Bus!ess S$%$s$+sCou#se S-ll%.us

Instructor: &ee item L abo2e

Meetin .ime:

ffice 8ours:

$e%uired

Materials:

S$%$s$+s fo# M%!%gee!$ %!' E+o!o+s4 0e .- Ge#%l' elle# 4 ISBN9/%$o!s !ee' '%$% $o %:e 'e+so!s ! % 3%#e$- of fu!+$o!s 99 "#o'u+$o!4 l%.o#4%#:e$!g4 f!%!+e4 e$+ Ths +l%ss $e%+hes -ou ho& $o %""l- $he s+e!$f+ e$ho' $og%$he#!g '%$% %!' %!%l->!g $ You;ll le%#! &h%$ s$%$s$+%l $es$s $o #u! o! &h%$ $-"e of '%$%%!' u!'e#s$%!' &h%$ +o!+e"$s %""l- $o %ll '%$% %!%l-ss4 !+lu'!g $he 'e% of !he#e!$u!+e#$%!$- %!' %++e"$%!+e of T-"e I e##o# Al$hough s$%$s$+s %!' $he s+e!$f+ e$ho' %#euse' ! %!- 's+"l!es (eg4 "s-+holog-4 "h-s+s4 e$+)4 e,%"les4 %""l+%$o!s4 %!'%ssg!e!$s &ll fo+us o! $he use of s$%$s$+s ! .us!ess 'e+so!s

B#efl-4 %$ $he e!' of $he sees$e# -ou shoul' .e %.le $o*

Exlain #!y no set o* data is er*ect, and #!at can 'e done to imrove t!e validity o*

data

Exlain t!e logic o* !yot!esis testing ?#!at it means to accet@re+ect a null !yot!esis

/escri'e !o# various distri'utions a**ect !o# you determine ro'a'ilities

/escri'e commonalities true to all statistical tests

Given a set o* data, determine and execute t!e aroriate statistical test to analye t!e

data

Exlain t!e results o* a statistical test in terms o* ro'a'ilities.PIC #.I"E:

S+e!$f+ Me$ho'

V%l'$- Me%su#ee!$

S%"l!g

B%s+ S$%$s$+s4 Des+#"$3e Me%su#es

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58

P#o.%.l$- Ds$#.u$o!s

Log+ of H-"o$hess Tes$!g

$9$es$s4 ANOVA4 %!' Rel%$e' Tes$s

Ch9s2u%#e %!' Rel%$e' Tes$s

S"le Reg#esso!

Mul$"le Reg#esso!

F%+$o# A!%l-ss

Te9Se#es A!%l-ss

3$A!I"3:

#nit Exams 7 G 3%#-!g "o!$ 3%lues 7uiBBes, etc)5 B ?9 B- ?+ CN >> C >9 C- >+ !N ! >e' o3e# $he .oo:!o$es .efo#e &e

s$%#$ +o3e#!g $he %$e#%l ! o#e 'e$%l Soe %- .e 'o!e ! g#ou"s

u>>es I %- 'o % fe& "os$9+h%"$e# 2u>>es $oo4 "e#h%"s $o g3e -ou % se!se of &h%$ $he e,%s&ll .e l:e Soe %- .e 'o!e ! g#ou"s

Research Paper

You &ll %""l- $he %$e#%l le%#!e' ! $hs +l%ss .- .#efl- 'esg!!g % #ese%#+h "#o8e+$ (!+lu'!ge%su#ee!$s4 s%"les4 e$+) You &ll !o$ 'o %+$u%l '%$% +olle+$o! The fo+us of $he "%"e# &ll

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.e &he#e -ou +#e%$e (%:e u") '%$% %!' %!%l->e %!' !$e#"#e$ $ The "%"e# &ll "#o.%.l- .e%#ou!' /< "%ges 'ou.le9s"%+e'4 !+lu'!g %""e!',es %!' #efe#e!+es

A..E"!A"CE, MA4E-#P&:

I$ s $he !s$#u+$o#;s "#ofesso!%l o.lg%$o! $o %:e e3e#- +l%ss sesso! &o#$h&hle Cl%ssee$!gs %- +o!$%! e,"e#e!+es %!' +o!$e,$ $h%$ +%!!o$ .e 'u"l+%$e' else&he#e I! $h%$se!se4 sse' +l%sses +%!!o$ .e %'e u" .e+%use $ s 3e#- 'ff+ul$ $o #e+o!s$#u+$ %ll $hee,"e#e!+es of .e!g ! +l%ss I u!'e#s$%!' ss!g +l%ss h%""e!s If -ou ss +l%ss $ &%s"#o.%.l- fo# soe$h!g "o#$%!$ $o -ou

If -ou ss +l%ss4 I +o!s'e# $ -ou# #es"o!s.l$- $o ge$ h%!'ou$s4 !o$es4 %!' % ge!e#%l #u!9'o&!fo# soe.o'- ot!er$h%! e A l$e' !u.e# of "o!$s (6


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60

"EW C#$&E P$P&A

B#& *


61/100

61

(3) No$ %""l+%.le

+ Cou#se Nu.e#

Ths s % sees$e# le!g$h +ou#se %$ $he g#%'u%$e le3el I$ s % s$%!'9%lo!e +ou#se &$h !o

g#%'u%$e +ou#ses %s "#e#e2us$es Ho&e3e#4 $he +ou#se s % "#e#e2us$e $o $he +%"s$o!e+ou#se ! $he "#og#%4 BUS =e % 3%#e$- of .us!ess "#o.les $h%$ +%!!o$ .e %!%l->e'us!g s$%!'%#' %!%l-$+ e$ho's

g S$%ff!g

The#e s !o %''$o!%l +os$ fo# s$%ff!g $hs +ou#se The College of Bus!ess h%s %!%+%'e+%ll- 2u%lfe' f%+ul$- e.e# ! D# %es @ D#ose!4 Asso+%$e P#ofesso#4 $os$%ff $hs +ou#se He hol's % PhD ! A""le' M%$he%$+s f#o No#$h&es$e#! U!3e#s$-


L.#%#- %!' Re2u#e' Re%'!gsa. I! 'e3elo"!g $he MBA "#og#%4 $he College h%s .ee! ! +o!sul$%$o! &$h M# M+h%el

S$#%h%!4 Refe#e!+e L.#%#%!4 ! %ssess!g $he l.#%#-;s hol'!gs %!' %++ess $o o!9l!e%$e#%ls !ee'e' $o su""o#$ $he !ee's of $hs "#og#% The %3%l%.le #esou#+es %#e+o!ss$e!$ &$h "ee# !s$$u$o!s offe#!g MBA "#og#%s D# D#ose! h%s !'+%$e' $h%$e,s$!g NMU l.#%#- #esou#+es &ll .e %""#o"#%$e fo# $hs +ou#se? s$u'e!$s &ll h%3e %++ess

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$o su""lee!$%#- $e,$s %!' #el%$e' 8ou#!%ls ! .o$h h%#' +o"- %!' ele+$#o!+ fo#%$s





No!e

I"lee!$%$o! D%$e

F%ll 5


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B#& *e % 3%#e$- of .us!ess "#o.les $h%$ +%!!o$ .e %!%l->e'

us!g s$%!'%#' %!%l-$+ e$ho's

63


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P$E$EO#I&I.E&

P#e#e2us$es* MA //4 CIS 5/54 MGT 65=4 ACT 56< %!' 57


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"M# !I&ABII. PIC

If -ou h%3e % !ee' fo# 's%.l$-9#el%$e' %++oo'%$o!s o# se#3+es4 "le%se !fo# $he

Coo#'!%$o# of Ds%.l$- Se#3+es Off+e %$ CB 5


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B#& *?+

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Ch%#les R R%-ho#!4 PhD4 CFP Pho!e*


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S>e u" $he !'us$#- %!' $he +o"%!- .- 'e!$f-!g $he +o#e s$#e!g$hs4 &e%:!esses4

o""o#$u!$es %!' $h#e%$s

Desg! !e& go%ls %!' o.8e+$3es fo# % +o"%!- $o %+he3e

A!%l->e f%+$s $o 'e!$f- s$#%$eges $o %+he3e $he !e& go%ls %!' o.8e+$3es

De3elo" %!' %""l- %!%l-$+%l $ools %!' $e+h!2ues fo# e3%lu%$!g $he s$#%$eg+

%l$e#!%$3es Choose s$#%$eges $h%$ %#e %""#o"#%$e $o e%+h s$u%$o!

Re+oe!' $%+$+%l +ou#ses of %+$o! $o .eg! $o "u#sue $he +hose! s$#%$eges

De3elo" +o!$#ols $o e3%lu%$e $he effe+$3e!ess of $he s$#%$eg+ "l%! %!' $o %:e

+o##e+$o!s

@#$e u" $he #esul$s of % s$#%$eg+ "l%! %!' +ou!+%$e $ $o $he +l%ss

P$E$EO#I&I.E&

Bus =%$o!s* S$#u+$u#e4 Beh%3o# %!' Hu%! Pe#fo#%!+e

Bus =7< M%#:e$!g S$#%$eg-Bus ==< Bus!ess S$%$s$+sBus =< u%!$$%$3e De+so! M%:!gBus =< M%!%ge#%l A++ou!$!gBus =0< F!%!+%l A!%l-ss %!' M%!%gee!$

ME.8!3 F APP$AC8

S$u'e!$s %#e #es"o!s.le fo# #e%'!g4 %!%l->!g %!' $%:!g !o$es o! s$#%$eg+ %!%gee!$%s $he "#o+ess s 'e3elo"e' $h#oughou$ $he +ou#se I! %''$o!4 s$u'e!$s &ll #e%' %!' #e"o#$ o!#ese%#+h %#$+les o! s$#%$eg+ %!%gee!$ %!' #es"o!' $o s$#%$eg+ %!%gee!$ $#%!!g !+'e!$"#o.les A $$e! %!%l-ss of $he %#$+le $hees %!' %ssg!e' "#o.les &ll .e +o"le$e'

&ee:l- %!' .#ough$ $o +l%ss Du#!g $he +l%ss sesso!4 s$u'e!$s &ll "%#$+"%$e ! % 's+usso! of$he %ssg!e' "#o.le %!' #e"o#$ o! $he s$#%$eg+ %!%gee!$ #ese%#+h %#$+le ssues A$ $he e!'of $he %!%l-ss4 $he !s$#u+$o# &ll +olle+$ $he %ssg!e!$s %!' su%#>e $he %8o# ssues %!''#%& +o!+luso!s E-mailed assinments are not accetable

3$A!#A.E &.#!E". $E&EA$C8 P$6EC. A"! $EP$.

The MBA +%"s$o!e +ou#se s % 3e#- "o#$%!$ +o"o!e!$ of $he g#%'u%$e e'u+%$o!e,"e#e!+e G#%'u%$e s$u'e!$s %#e #e2u#e' $o 'e3elo" % 'e$%le' %!' +o"#ehe!s3e %!%l-ss of% +o"%!- %!' 'esg! s$#%$eges $o "#o3e $s effe+$3e!ess Bo$h fo#9"#of$ %!' !o$9fo#9"#of$+o"%!es %#e %++e"$%.le I$ %- .e "oss.le $h%$ +o"%!es $o .e s$u'e' %#e f#o $he U""e#Pe!!sul% of M+hg%! Bus!esses ou$s'e $he U""e# Pe!!sul% +%! .e %ssg!e' f#o $he Glo.%lO!9L!e MBA #esou#+e '%$% .%se4 &$h $he "e#sso! of $he !s$#u+$o# The s$#%$eg+ %!%l-ss"#o8e+$ &ll +o!ss$ of % #ese%#+h !3es$g%$o!4 %! %!%l-ss of $he f!'!gs %!' % "l%! $o#e"os$o! $he +o"%!- !$o $he fu$u#e The s$#%$eg+ %!%l-ss &ll !+lu'e $he follo&!g s$e"sDe3elo" % D%g!oss A %+#o e!3#o!e!$%l %!%l-ss s f#s$ +o!'u+$e' $o !3es$g%$e $he+u##e!$ s$%$e of $he e+o!o- %!' $he !%$u#e of $he !'us$#- of $he +o"%!-De3elo" % P#og!oss The +hose! +o"%!- s e,%!e' $o e3%lu%$e $s hs$o#-4 $s s$#e!g$hs4 $s&e%:!esses4 $s o""o#$u!$es %!' $s $h#e%$s I$s +u##e!$ s$%!'!g %!' :e- !'+%$o#s of $s"e#fo#%!+e %#e "#o8e+$e' !$o $he fu$u#e $o 'e$e#!e &he#e $ s he%'!g

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89

De3elo" O.8e+$3es The s$u'e!$ us$ 'e+'e &he#e $he +o"%!- shoul' .e he%'!g Thes$u'e!$;s #ese%#+h %!' +#e%$3$- &ll e3ol3e !e& o.8e+$3es fo# $he +o"%!- $o %+he3eDe3elo" S$#%$eges The s$u'e!$ us$ 'e3elo" +o!+#e$e s$#%$eges $h%$ &ll hel" $o %+he3e $he!e& o.8e+$3esDe3elo" T%+$+s The s$u'e!$ us$ 'e3elo" $he o"e#%$o!%l %!' %+$o! "l%!s $h%$ &ll .e

!s$$u$e' $o .eg! $o e3ol3e $he s$#%$egesDe3elo" Co!$#ols The s$u'e!$ us$ 'esg! $he +he+:"o!$s %!' s$%!'%#'s $h%$ h%3e $o .e e$ $o%ssess $he 'eg#ee of %+he3ee!$ of $he s$#%$eg+ "l%! %!' $o $%:e +o##e+$3e %+$o!

3$A!#A.E &.#!E". C$E CMPE.E"CIE&

S$u'e!$s us$ 'e3elo" %!' !+lu'e $he %++ou!$!g4 f!%!+e4 %!%gee!$4 %#:e$!g4e$h+%l %!' !$e#!%$o!%l %s"e+$s of $he# +o"%!-;s s$#%$eges ! $he# g#%'u%$e #e"o#$s Theses:ll +o"e$e!+es %#e l%#gel- 'e3elo"e' ! $he MBA Co#e Cou#ses? $he- %#e #e!fo#+e' &he!%""le' $o s$#%$eg+ s$u%$o!s %!' o""o#$u!$es ! BUS =e' $h%$ % #el%$o!sh" e,s$s .e$&ee! +l%ss %$$e!'%!+e %!'%+%'e+ "e#fo#%!+e The#efo#e4 $ s %ssue' $h%$ %ll s$u'e!$s &ll %$$e!' +l%ss #egul%#l- Ag#%'e of >e#o s g3e! fo# %ll &o#: #e2u#e' 'u#!g % +l%ss sesso! #esul$!g f#o %! u!e,+use'%.se!+e A$$e!'%!+e s % f%+$o# $h%$ &ll .e +o!s'e#e' ! 'e$e#!!g % +ou#se g#%'e &he!"e#fo#%!+e s .o#'e#l!e .e$&ee! $&o g#%'es A$$e!'%!+e s %lso % +o!s'e#%$o! ! $$e!#e+oe!'%$o!s Re+oe!'%$o!s %#e !o$ $$e! fo# %!- u!e,+use' %.se!+es f#o %ll+l%sses $%ugh$ .- $hs !s$#u+$o#

3$A!I"3 PIC

E%+h s$u'e!$ &ll #e+e3e % g#%'e .%se' o! +l%ss "%#$+"%$o!4 $$e! %!' o#%l"#ese!$%$o! of #ese%#+h %#$+les4 $#%!!g !+'e!$ "#o.les4 +%ses4 %!' '9$e# %!' f!%le,%!%$o!s A #ough .#e%:'o&! of $he g#%'e 's$#.u$o! s $he follo&!g*

@#$$e! @ee:l- Re"o#$s 6=Cl%ss Ds+usso! %!' P%#$+"%$o! P#ese!$%$o!s of Bus!ess S$#%$eges 0@#$$e! Bus!ess S$#%$eg- Re"o#$ 5=M'9Te# F!%l E,%!%$o!s 5=

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90

"M# !I&ABII. PIC

If -ou h%3e % !ee' fo# 's%.l$-9#el%$e' %++oo'%$o!s o# se#3+es4 "le%se !fo# $heCoo#'!%$o# of Ds%.l$- Se#3+es Off+e %$ CB 5.e#g4 M%!%ge#s o.* Fol:lo#e %!' F%+$Rese%#+h A#$+le* M+h%el Po#$e#4 @h%$ s S$#%$eg-KT#%!!g I!+'e!$* Go%l Se$$!g %$ No#%! M%!uf%+$u#!g Co"%!-T#%!!g I!+'e!$* G#e%$ L%:es Bo%$ Co"%!-

WEE4 9

S$#%$eg- Fo#ul%$o! %!' P#o+ess

G#%'u%$e S$u'e!$ Assg!e!$s*

90


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91

Rese%#+h A#$+le* G%#- H%el %!' C P#%h%l%'4 S$#%$eg+ I!$e!$Rese%#+h A#$+le* Pe$e# Se!ge4 The Le%'e#;s Ne& @o#:* Bul'!g Le%#!!gO#g%!>%$o!sT#%!!g I!+'e!$* Cos$4 Volue4 P#of$ Rel%$o!sh"s %$ $he Blue L%:e Bo%$ Co"%!-T#%!!g I!+'e!$* Ro.! Hoo'

WEE4

I"lee!$!g S$#%$eges* A++ou!$!g Issues


Rese%#+h A#$+le* M+h%el Po#$e#4 F3e Co"e$$3e Fo#+es Th%$ Sh%"e S$#%$eg-Rese%#+h A#$+le* He!#- M!$>.e#g4 Ge!e#+ S$#%$egesT#%!!g I!+'e!$* De3elo"!g P#o Fo#% F!%!+%l S$%$ee!$s %$ S&sshel?T#%!!g I!+'e!$* De3elo"!g P#o9Fo#% F!%!+%l S$%$ee!$s %$ Ch%#les D#e.es

A#$s$+ C#e%$o!s

WEE4 ;

I"lee!$!g S$#%$eges* F!%!+%l Issues


Rese%#+h A#$+le* He!#- M!$>.e#g4 C#%f$!g S$#%$egesRese%#+h A#$+le* %es u!! %!' oh! Vo-e#4 Log+%l I!+#ee!$%ls* M%!%g!gS$#%$eg- Fo#%$o!T#%!!g I!+'e!$* F!%!+%l S$%$ee!$ A!%l-ss %$ Pol%#o'T#%!!g I!+'e!$* To E!$e# $he Gf$ @#%""!g Bus!ess* A Dle% fo# L%:e Su"e#o#

P#ess

WEE4 *

I"lee!$!g S$#%$eges* M%#:e$!g Issues


Rese%#+h A#$+le* D%3' Hu#s$4 The D%!ge#s of O.8e+$3$-Rese%#+h A#$+le* ose"h L%"el %!' He!#- M!$>.e#g4 Cus$o>!g Cus$o>%$o!T#%!!g I!+'e!$* B!o%l Ds$#.u$o! P#o.le %$ $he Cou!$#- M%#:e$ S$o#eT#%!!g I!+'e!$* Fo,-;s De!* To M%ss Cus$o>e

WEE4 .e#g4 M%!%g!g ue$l-

S$#%$eg- P#ese!$%$o!s*

S$u'e!$ P#ese!$%$o! /*S$u'e!$ P#ese!$%$o! /*S$u'e!$ P#ese!$%$o! /0*

WEE4 5*

S$#%$eg- P#ese!$%$o!s*

S$u'e!$ P#ese!$%$o! /*S$u'e!$ P#ese!$%$o! 5


95/100

95

"EW C#$&E P$P&A

B#& *@* &ecial .oics in Business Manaement

% Bulle$! Des+#"$o!

() BUS == S"e+%l To"+s ! Bus!ess M%!%gee!$ /97 +#e'$ hou#sP#e#e2us$es* A""#o3%l of MBA P#og#% D#e+$o#

Cou#ses offe#!g su.8e+$ %$$e# of $el- %!' !o$ !e+ess%#l- e!'u#!g !%$u#e?

s"e+%l +ou#ses $h%$ $%:e %'3%!$%ge of % f%+ul$- e.e# o# 3s$!g le+$u#e#;s

+u##e!$ #ese%#+h o# e,"e#$se Ths +l%ss s %3%l%.le $o "#o3'e s$u'e!$s &$h

u!2ue le%#!!g o""o#$u!$es

() S$u'e!$s %#e #e2u#e' $o h%3e +o"le$e' %$ le%s$ 5< +#e'$ hou#s of $he MBAg#%'u%$e +u##+ulu %!' h%3e $he %""#o3%l of $he MBA "#og#% '#e+$o#

() BUS == S"e+%l To"+s

(3) No$ %""l+%.le

. R%$o!%le


Ths +l%ss %llo&s fo# $he fle,.l$- $o +o3e# $el- s"e+%l $o"+s $h%$ %- !o$ .e%3%l%.le ! o$he# +l%sses Vs$!g %+%'e+s %!' "#ofesso!%ls &oul' .e %.le $o use $hs+l%ss $o e!#+h $he MBA s$u'e!$ e,"e#e!+e


/ Ths +ou#se s % +o"o!e!$ of $he MBA "#og#% 5 Ths s %! ele+$3e +ou#se ! $he "#og#%

The =


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96

Ths s % sees$e# le!g$h +ou#se $o .e $%:e! .- s$u'e!$s %'3%!+e' !$o $he MBA "#og#%BUS "#ef, s .e!g use' $o 'e!$f- %ll g#%'u%$e +ou#ses offe#e' .- $he College ofBus!ess

' Cou#se C#e'$s

Ths s % sees$e# le!g$h /97 +#e'$s +ou#se

e Cou#se Ou$l!e

S"e+%l $o"+s +l%sses &ll .e %""#o3e' .- $he MBA "#og#% '#e+$o# ! %'3%!+e of $he#s+he'ule' offe#!gs S"e+%l $o"+s +l%sses %- 3%#- ! +o!$e!$ %s $he- e,s$ $o offe#e,"e#e!$%l +ou#ses $h%$ +o3e# % $el- .u$ !o$ e!'u#!g !%$u#e These +ou#ses &ll $%:e%'3%!$%ge of % f%+ul$- e.e# o# 3s$!g le+$u#e#;s +u##e!$ #ese%#+h o# e,"e#$se Assu+h4 $he ou$l!es fo# $hs +l%ss &ll 3%#-

f Cou#se O.8e+$3es

To offe# su.8e+$ %$$e# of $el- %!' !o$ !e+ess%#l- e!'u#!g !%$u#e? $o offe# s"e+%l+ou#ses $h%$ $%:e %'3%!$%ge of % f%+ul$- e.e# o# 3s$!g le+$u#e#;s +u##e!$ #ese%#+h o#e,"e#$se A!' $o "#o3'e s$u'e!$s &$h u!2ue le%#!!g o""o#$u!$es

Ths +l%ss %llo&s fo# $he fle,.l$- $o +o3e# $el- s"e+%l $o"+s $h%$ %- !o$ .e%3%l%.le ! o$he# +l%sses Vs$!g %+%'e+s %!' "#ofesso!%ls &ll use $hs +l%ss $oe!#+h $he MBA s$u'e!$ e,"e#e!+e

g S$%ff!gThe#e s !o$ !e+ess%#l- %''$o!%l +os$ fo# s$%ff!g $hs +ou#se The College of Bus!essh%s se3e#%l %+%'e+%ll- 2u%lfe' f%+ul$- e.e#s &ho +%! $e%+h g#%'u%$e le3el+ou#ses A!- of $he +oul' $e%+h BUS == I! %''$o!4 "#ofesso!%ls %- .e %ffo#'e'$he o""o#$u!$- %$ soe $e ! $he fu$u#e $o $e%+h $he +l%ss Th%$ +os$ &oul' .e .u'ge$e'.- $he College of Bus!ess %$ $h%$ $e


L.#%#- %!' Re2u#e' Re%'!gsE,s$!g NMU l.#%#- #esou#+es &ll .e %""#o"#%$e fo# $hs +ou#se I! 'e3elo"!g $he MBA"#og#%4 $he College h%s .ee! ! +o!sul$%$o! &$h M# M+h%el S$#%h%!4 Refe#e!+eL.#%#%!4 ! %ssess!g $he l.#%#-;s hol'!gs %!' %++ess $o o!9l!e %$e#%ls !ee'e' $osu""o#$ $he !ee's of $hs "#og#% The %3%l%.le #esou#+es %#e +o!ss$e!$ &$h "ee#!s$$u$o!s offe#!g MBA "#og#%s


96


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97




No!e

I"lee!$%$o! D%$e

BUS == &ll .e s+he'ule' %s 'eee' %""#o"#%$e .- $he MBA P#og#% D#e+$o#

97


98/100

98

"EW C#$&E P$P&A

B#& *@? !irected &tudies in Business Administration

% Bulle$! Des+#"$o!

() BUS =0 D#e+$e' S$u'es ! Bus!ess A'!s$#%$o! /97 +#e'$ hou#sP#e#e2us$es* A""#o3%l of MBA P#og#% D#e+$o#

Ths +l%ss "#o3'es u!2ue o""o#$u!$es fo# !'3'u%l s$u'e!$s $o +o!+e!$#%$e o!

%#e%s $h%$ %#e !o$ o#'!%#l- +o3e#e' ! $he +o#e +l%sses o# $o 'el3e o#e 'ee"l-

!$o %! %#e% of !$e#es$ !$#o'u+e' ! % +o#e +l%ss

() S$u'e!$s %#e #e2u#e' $o h%3e +o"le$e' %$ le%s$ 6< +#e'$ hou#s of $he MBAg#%'u%$e +u##+ulu4 %!' $he %""#o3%l of $he "#og#% '#e+$o#

() BUS =0 D#e+$e' S$u'es

(3) No$ %""l+%.le

. R%$o!%le


Ths +l%ss +%! e!#+h $he MBA e,"e#e!+e fo# s$u'e!$s .- %llo&!g $he $o +o!+e!$#%$e

o! %#e%s $h%$ %#e !o$ o#'!%#l- +o3e#e' ! $he +o#e +l%sses o# $o 'el3e o#e 'ee"l- !$o %!

%#e% of !$e#es$ !$#o'u+e' ! % +o#e +l%ss


/ Ths +ou#se s % +o"o!e!$ of $he MBA "#og#% 5 Ths s %! ele+$3e +ou#se ! $he "#og#%

The =


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99

Ths s %! e,"e#e!$%l +ou#se $o .e $%:e! .- s$u'e!$s %'3%!+e' !$o $he MBA "#og#%BUS "#ef, s .e!g use' $o 'e!$f- %ll g#%'u%$e +ou#ses offe#e' .- $he College ofBus!ess

' Cou#se C#e'$s

Cou#se +#e'$s &ll #%!ge f#o /97 +#e'$s %s 'e$e#!e' .- $he P#og#% D#e+$o#

e Cou#se Ou$l!e

D#e+$e' s$u'- "#og#%s &ll .e 'esg!e' %!' %""#o3e' .- $he MBA "#og#% '#e+$o#

f Cou#se O.8e+$3es

Ths o.8e+$3e s $o e!#+h $he MBA e,"e#e!+e fo# s$u'e!$s .- %llo&!g $he $o

+o!+e!$#%$e o! %#e%s $h%$ %#e !o$ o#'!%#l- +o3e#e' ! $he +o#e +l%sses o# $o 'el3e !$o %!

%#e% of !$e#es$ !$#o'u+e' ! % +o#e +l%ss

g S$%ff!gThe#e s !o$ !e+ess%#l- %''$o!%l +os$ fo# s$%ff!g $hs +ou#se The College of Bus!essh%s se3e#%l %+%'e+%ll- 2u%lfe' f%+ul$- e.e#s &ho +%! $e%+h g#%'u%$e le3el+ou#ses A!- of $he +oul' $e%+h BUS =0 I! %''$o!4 "#ofesso!%ls %- .e %ffo#'e'$he o""o#$u!$- %$ soe $e ! $he fu$u#e $o $e%+h $he +l%ss Th%$ +os$ &oul' .e .u'ge$e'.- $he College of Bus!ess %$ $h%$ $e


L.#%#- %!' Re2u#e' Re%'!gsE,s$!g NMU l.#%#- #esou#+es &ll .e %""#o"#%$e fo# $hs +ou#se I! 'e3elo"!g $he MBA"#og#%4 $he College h%s .ee! ! +o!sul$%$o! &$h M# M+h%el S$#%h%!4 Refe#e!+eL.#%#%!4 ! %ssess!g $he l.#%#-;s hol'!gs %!' %++ess $o o!9l!e %$e#%ls !ee'e' $osu""o#$ $he !ee's of $hs "#og#% The %3%l%.le #esou#+es %#e +o!ss$e!$ &$h "ee#!s$$u$o!s offe#!g MBA "#og#%s





No!e

99


100/100

100

I"lee!$%$o! D%$e

BUS =0 &ll .e s+he'ule' %s 'eee' %""#o"#%$e .- $he MBA P#og#% D#e+$o#

mba proposal1839

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