maximizing the impact of bam · 2013-12-17 · missionary sending orgs •donor supported...
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Maximizing the Impact of BAM
Steve Rundle, Ph.D. Biola University
Crowell School of Business
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• Economic • Social • Environmental • Spiritual
The Four Bottom Lines of BAM
“Shalom” “Holistic Transformation”
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Missionary Sending Orgs • Donor supported
• Spiritual fruit is the only thing that matters
• Business can distract from “ministry”
Business as Mission Spectrum
“Regular” Business People • Self-supported
• Mission is much more than “just” evangelism
• Business itself can be pleasing to God
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Hypotheses Hypothesis #1:
BAM practitioners who draw salary entirely from the business will have a greater (more beneficial) economic impact than their donor-supported peers.
Hypothesis #2:
Donor supported BAM practitioners will be more “effective” in producing spiritual fruit than their business-supported peers.
Controls for • Business size • Business location • Business type
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Respondants (N = 119)
Salary from Donors
Salary from Business
38 35 46
Combination donor support & income from the business
Average age = 41
88.5% male 61.4% US citizens
73.3% Caucasian
85% College degree
% in 10/40 Window
81.5% 77.1%
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Survey Results
Donor Business Supported Supported
Measurable goals? Economic performance 71.4% 94.3% Social impact 45.7% 80.0% Spiritual impact 62.9% 62.9% Environmental impact 2.9% 17.1% No measurable goals 11.4% 0.0% Who holds you accountable to those goals? Board of directors/advisors 24.3% 65.7% Sending agency 24.3% 0.0% Team leader/team members 37.8% 28.6% Home church 0.0% 0.0% Nobody (other than God) 13.5% 5.7%
Goals and Accountability
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Survey Results
Donor Business Supported Supported
Economic Impact L
Impact over the last 3 years
Economic incentives matter
Gross Revenue (3 years) $282,000 $11.4 mil.
40X 74% < $150,000
75% > $1.2 mil.
79% fewer than 10
0% employ more than 50
83% employ 10 or more 40% employ more than 50
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Survey Results
Donor Business Supported Supported
Economic Impact L
Social Impact L
Environmental Impact L L Spiritual Impact Hypothesis #1: Strongly Supported Hypothesis #2: Not supported
Impact over the last 3 years
Economic incentives matter
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Other Key Findings Strongly correlated with impact
Governance – having an independent board of directors Intentionality – having measurable goals Missional orientation – your theology of mission
Negative correlation – business as “entry strategy”
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Thank you!
Economic Justice in a Flat World: Christian Perspectives on Globalization
Great Commission Companies: The Emerging Role of Business in Missions