maximizing lead generation & cpa marketing

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Lead Generation & CPA Marketing (Curtis) R. Curtis, Chief Rainmaker Sharksfly Marketing Solutions & RankSense SEO [email protected] How to Maximize Your Success Without Breaking the Bank?

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How to Maximize Your Success Without Breaking the Bank? Lead generation is one of the top businesses online. This Pubcon presentation will explore the rules, the steps to success and how to maximize your lead generation...without losing your shirt!

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Page 1: Maximizing Lead Generation & CPA Marketing

Lead Generation & CPA Marketing

(Curtis) R. Curtis, Chief Rainmaker

Sharksfly Marketing Solutions &

RankSense SEO

[email protected]

How to Maximize Your Success Without Breaking the Bank?

Page 2: Maximizing Lead Generation & CPA Marketing

“Hosting Lead Generation & CPA Marketing Costs Are One of the Highest on the Internet!!”

“So how does anyonemake money????”

Page 3: Maximizing Lead Generation & CPA Marketing

Web Hosting CPAs

Page 4: Maximizing Lead Generation & CPA Marketing

Even with High Lead Generation & CPA Costs Really Smart Hosting CompaniesCan Make Great Money

“BUT…they are few & far between!!!”

Page 5: Maximizing Lead Generation & CPA Marketing

Most do not make enough $s to survive!

It is one of the most competitive!

It is very crowded market space!

Why??

Page 6: Maximizing Lead Generation & CPA Marketing

SO Why Do Most Fail? Run banners/directory

ads & wait!

Target the same SERP keywords

Do not have $s nor the resources to compete!

Page 7: Maximizing Lead Generation & CPA Marketing

BUT ….there is a better way!! However there are few things you shouldconsider before you start

Page 8: Maximizing Lead Generation & CPA Marketing

3. Determination & motivation

1. Study & learn from the best

4. Self-discipline & time mgt.

2. Put in the time & effort

Tips from Pros

5. Stay positive & optimistic 6. Communicate with others

who are successful marketers

Page 9: Maximizing Lead Generation & CPA Marketing

Check their 3+ months network payouts

Carefully research potential companies

Sign up under a good CPA network

Closely examine their terms & conditions

Look for those who convert the best

Look for those with long referral periods

Do your homework…

Page 10: Maximizing Lead Generation & CPA Marketing

Do not focus on selling hosting!

Do not follow the pack

Be Different – Change Your Selling Mindset!

Change the Playing Field!

Do not target hosting related keywords

Page 11: Maximizing Lead Generation & CPA Marketing

Focus on Helping People with Problems!!

There are more people with problems than people who need hosting AND they are starving for answers!!

“The Secret Sauce!”

Page 12: Maximizing Lead Generation & CPA Marketing

Why is Trust So Important? People who trust you are more likely going to TRUST “your recommendations”

Page 13: Maximizing Lead Generation & CPA Marketing

Look for people asking questions or having problems related to web hosting

How to Find Starving People?

*** Trust me… there are lots of them!!!***

Page 14: Maximizing Lead Generation & CPA Marketing

Create solutions to common problems

i.e. My server just got hacked!

Answer questions in forumsSeek Out People in Distress!

Write articles & blog about web hosting issues

Page 15: Maximizing Lead Generation & CPA Marketing

Discuss Related Issues:

How much bandwidth is enough?

What OS, database, scripting, etc?

Do I need managed or unmanaged?

Do I need dedicated server (s)?

Do I need failover/load balancing? How quickly can I scale up?

Page 16: Maximizing Lead Generation & CPA Marketing

Write an E-Book About Common Problems & SolutionsThen give it away free – everywhere you can!

So am I crazy? Why would I share this Information?

Page 17: Maximizing Lead Generation & CPA Marketing

Saving the Best for Last!

REMEMBER:

“Solve people’s problems and you WILL GET the trust you need to turn your recommendations into sales”

Page 18: Maximizing Lead Generation & CPA Marketing

Questions?

Lead Generation & CPA Marketing(Curtis) R. Curtis, Chief Rainmaker

Sharksfly Marketing Solutions &

RankSense SEO SoftwareDirect: 1.604.313.7377Office: [email protected]