matchable and design: what might a martian see service-designers doing
DESCRIPTION
a simple catalogue of the activities service-designers might undertake - to show that it's more than just 'designing' that they do. With many thanks to @wearesnook for preparing the material of which these slides are merely a copy.TRANSCRIPT
Matchable and Designhttp://www.matchable.org.uk/
What might a Martian see service-designers doing?
Design:
• Research and Explore • Synthesis • Experiment and
Intervention • Develop and Deliver
Research and Explore
• Customer Journey Mapping • Asking WHY • Cultural Probes
Research and Explore
• Empathy Tools • Service Blueprinting • Day in the Life
Research and Explore
• User stories • Ethnography • Generative Tools
Research and Explore
• Shadowing • Observation • Visualisation
Synthesis
• Media Portraits • Personas • Problems/Opportunities
Experiment and Intervention
• Co-creation • Desktop Walkthroughs • Storyboarding
Experiment and Intervention
• Filming Prototypes • Idea Sketching • Experience Prototyping
Develop and Deliver • Role Script • Process Journal • Blueprint • Story (Film, visualisation)