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Mastering acoustic insulation through Green Chemistry

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Page 1: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue

Mastering acoustic insulation through Green Chemistry

Page 2: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue

1) Noise: a society issue

2) Business objectives

3) Competitive landscape

4) Traditional solutions

5) Home Eos solutions

6) Technology advantages

7) Business model

8) The company

9) Our vision – our quest

CO

NTE

NT

Page 3: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue

• Observations

• Urban population will grow from 50% to 75% by 2050

• Noise over 60 dB = stress, illness (WHO)

• Massive transport traffic increase

The quest for quiet has become a society issue

• Issues• Since 2010, EU Norms

impose maximum noise levels, however…

• Buildings not insulated

• Materials not adapted

• Existing solutions not

effective

The dramatic increase of noise impact on health calls for new solutions boosting acoustic performance

Page 4: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue

Buildings – new and renovated TransportIndustry

Home Eos

Quest• Provide the market with innovative solutions meeting the highest acoustic

performance

• Based on renewable natural material accessible through local and circular

economy

• Presenting a low carbon footprint and exempt from health or environmental

impact

• Recyclable and/or biodegradable

• Fire resistant

• Exempt from chemicals under scrutiny by regulators and society

• Offering alternative to fossil carbon based products

• Easy to produce with low water and energy requirements

• Flexible and adaptable solutions to three main

markets

Page 5: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue

Criteria HOME-EOSMembranes

RubberMembranes

PlasterboardGypsum

MineralWol

VegetableWol

Performance ✔ ✔ ✔(3 boards)

✗ ✗

Thiness ✔ ✔ ✗ ✗ ✗

Flexibility ✔ ✔ ✗ ✔ ✔

Dust ✔ ✔ ✗ ✗ ✗

Renewable ✔ ✗ ✗ ✗ ✔

Recyclable ✔ ✗ ✔ ✗ ✔

Low energy ✔ ✗ ✗ ✗ ✔

Fire resistance

✔ ✗ ✔ ✔ ✗

The competitive landscape

Market leaders provide products not achieving acoustic performance (thermal insulation) or based on obsolete technologies (bitumen or rubbers)

Page 6: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue

Traditional

methods

Solutions based on “Mass law”:the heaviest and the thickest , the better

- Excess use of raw materials - Thick and heavy partitions (walls, ceilings, floors)- Excess of transport and handling energy and emissions

Principle: reduces noise transmission using mass

- Effective in high and medium frequency ranges.

- Ineffective in low frequency (bass)

- Ineffective in absorbing vibrations

Bricks, stones, concrete or bitumen, lead, PVC, EPDM or PU membranesNot renewable, not biodegradable, loaded with high energy content Produced from fossil or mineral material with high direct and indirect CO2 content

Page 7: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue

Home Eos

solution

A dedicated thin, microcellular acoustic barrierProviding a superior acoustic comfort by dissipationof the sound energy and the absorption of vibrations

Made of a renewable and recyclable biopolymer with a low carbon footprint based on natural organic raw materials

A unique innovation to provide an effective

acoustic insulation

A mass loaded viscoelastic polymer (resilient)

Effective at all frequencies and offering superior

performance in low frequencies (bass)

Page 8: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue

Advantages

- Mass loaded viscoelastic

membrane

- High performance at all

frequencies- Dissipation of noise energy

- Absorption of vibrations

- Decoupling like “silent-block”

- Natural fire resistance

- Without flame retardant

- No fume, no melt

- Easy to cut

-Flexible to fit all

configurations

- Reduced mounting time

- Thin (3-5 mm) - Light

- Saves living surface and

volume

- Allow light structures

- Renewable and natural

- Recyclable products

- Biodégradable

- Odorless

- No release of fibres or dust

- Healthy through the life cycle

- Biopolymer based on organic

compounds

- Low carbon footprint

- Alternative to bitumen, PVC, EPDM

or PU- No COV

- No Plasticizers

- Without solvents

- Made in

Belgium

- Circular

economy

- Savings

Page 9: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue

HOME EOSProduction, development, marketing

Retailers (DIY)/distributors

Renovators Builders

OEM

Specific applicationsTransport – industry

Architects Engineering bureaux

End User

Value chain operators

Real estatePromotors

The business model

Residential Public Offices

Page 10: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue
Page 11: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue

The CompanyOur visionOur quest

HOME EOS SADevelopment, production, and marketing of innovative sound barriers based

on natural and renewable compounds

Page 12: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue

Finance controlFMG

Finance & Admin.Strategy /

Marketing / Communication

Production / Purchasing/

Planning

Developpment / Quality control

Finance / accounting

HR

UCM

Laws

CMS - Debacker

Strategy/Marketing

Pierre de Kettenis

Communication

Apollo

Engineering/Projet

Desimone SA

Production Supervisor

R & D Polymers

Materia Nova

R&D

Engaged

To hire

Sales

Sales EngineerBenelux

E = ExterneI = Interne

I

E

E

I

E

EI

I

E

Management Board Home Eos6 administrators

Competences: plastics, chemistry, industrial process, finance, M&ARetail/distribution, Building Engineering, Acoustic

2 production operators I

Acoustic Engin.

Rooms - Avea

I

E

Trainings

Devroye sprlE

Sales BelgiumH2 2018

Sales AdminH2 2018

I

General managementPierre de Kettenis

I

Page 13: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue

Production unit running in Wallonia:• Area: Gosselies – Charleroi

• Industrial partnership - coworking

• Production capacity 400,000 sqm/year

• Raw materials accessible within 200 km

• Assets: 500,000 euros

Product development and R&D

• External resources

• OEM partnership

• Suppliers partnerships

Finance• Private equity

• Public funding and subsidies

• Finance institutions

Current Traction

Page 14: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue

Construction TransportIndustry

VISION:

become the leading reference in acoustic insulation based on natural compounds

MISSION:

provide everyone with a healthy and serene living environment at home, at work or in

motion

Search: • Partnership to develop new applications, new solutions and product value in the three

segments

• Partners in the building sector or as OEM to develop sales

• Partners investors to support the growth of the company

Page 15: Mastering acoustic insulation through Green …suschem.org/files/library/SIII_5-Suschem-Pitch-Home-Eos...Mastering acoustic insulation through Green Chemistry 1) Noise: a society issue

Thank you for your attention

Pierre de Kettenis

Administrateur Délégué

+ 32 71 37 63 80

+ 32 472 13 52 72

[email protected]