marwan el messiry profile 2014
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Marwan El Messiry
Professional Profile
002-0100-112-1001
Concepts Consulting LLC 2014©
Personal Data Family name: El Messiry
First names: Marwan
Date of birth: 18-12-1977
Nationality: Egyptian
Civil status: Married
Concepts Consulting LLC 2014©
Clubs, Hobbies, and Sports Water Polo Player 1991 – 2001 Alexandria Sporting Club
Water Polo Trainer 2001 – 2003 Alexandria Sporting Club
Bridge Player 2001 – 2005 Alexandria Sporting Club
Alexandria Bridge Tournament Organizer 2002 -2003
WP Committee Member 2008-Present Alexandria Sporting Club
Education
Concepts Consulting LLC 2014©
Duration Reading Speaking Writing
Arabic Excellent Excellent Excellent
English Excellent Excellent Excellent
Language Computer Skills
Professional User of MS Office Professional User of Internet Can Learn any software package
Alexandria University 1995-1999
Bsc of Commerce –Accounting Major
CACE (AAST-AUC)1999-2000
Professional Diploma in Sales & Marketing
American University in Cairo 2004-2006
MBA (GPA 3.81)Dual Major
(Marketing/Operations)
Certificates
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MBA Certificate
Dual Major Certificate
Professional Courses
• “Marketing in the new millennium” Prof. Philip Kotler –Cairo 2000• E-Business Strategies – FORMAT• Marketing level 1 & 2 CACE (AAST - AUC)• Selling level 1 & 2 CACE• Business Administration level 1 & 2 CACE• Consumer Behavior CACE• Marketing Research CACE• Sales Forecasting. CACE• SPSS software course CACE• International Marketing CACE• Direct Marketing CACE• “What is Next” Prof. Philip Kotler –Cairo 2009
Concepts Consulting LLC 2014©
• AAST Instructor 2012
• AUC Instructor 2009
• Concepts Consulting LLC (Managing Partner) 2006 – Present
• KD Group (Marketing Director) 2004-Present
• Teaching Assistant (Dr. Syed Imam – AUC) 2004-2007
• Concepts Marketing Consultancy (Founder) 2004 – 2006
• Amy DeAvegno Consultancy (Consultant/Trainer) 2000-2004
• Storm Marketing Consultancy 1999 – 2000
• Marketing Dept. Trainee Unilever 1997 (Milkana Cheese Redemption Scheme)
Concepts Consulting LLC 2014©
Professional History
• Marketing, Sales, & Customer Service
• Branding
• Interpersonal Skills
• Human Resources Management & Strategy
• Planning & Strategy
• CRM (Customer Relationship Management)
• Services Marketing
• Human Resources and Organizational Development
• Operations Management
• Business Modeling
Concepts Consulting LLC 2014©
Key Areas of Expertise – Consulting
Concepts Consulting LLC 2014©
Key Areas of Expertise – Training
Marketing, Sales, & Customer Service
• Strategic Marketing • Service Marketing• Retail Marketing • CRM (Customer Relationship Management)• E-Marketing• B2B Marketing• Marketing Research• Selling skills (Basic – Intermediate – Advanced)• Sales Planning• Customer Service Skills (Basic – Intermediate – Advanced)• Customer Service Management• Advertising • Marketing in the Digital Age
Management
• Strategic Management • Strategic Planning • Human Resources Management• Management Essential Skills • Strategy & Business Models• Entrepreneurial Management• Change Management • Special Topics in Management
Inter-personal Skills
• Leadership • Communication (Local – Inter cultural) • Time Management • Presentation • Work Life Balance • Negotiation (Local – Inter cultural) • Problem Solving • Personal Productivity
Training Formats
• Seminars• Adaptive Training• Lecturing• Manual Based Training• Workshops• Activity Based Training
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Training Projects Brief
Unilever
Inter-Cultural Communication Inter-Cultural NegotiationPresentation
Shoeroom
Customer Service Store Management Selling
Al Motahajeba
Customer Service Store Management Selling
EMPPI
Motivational Skills
Microsoft Egypt
Communication Skills
Dr. Abbas Zaher Clinic
Customer Service
AUC
Advertising Class 2009
MAFF MISR
Selling Customer Service Store Management
Dr. Amina Hassab Laboratories
Customer Service
FGF
Selling Marketing
Alexandria Copper Works
Marketing ResearchCMA
Customer Service
Allianze Group
Customer Service
Skills World Wide
Problem Solving (Marina Plast)Strategic Management (SIDPEC)Negotiation Skills (SIDPEC)
AAST
HRM Class 2011HRM Class 2012
Alex Shipping Chamber
EFE 2012
Alex Commercial Chamber
EFE 2012
FGF
Mini EFE 2012
Concepts Consulting LLC 2014©
Training Projects Brief Continued
Shehfe Casings
Essentials For Executives Program
Industry Modernization Center
Marketing Planning
Retro Fashion
Customer ServiceSelling
USAID/IELP 2 project
Strategic Business PlanningSales management Marketing Management
I worked on other multiple training projects in the area of developing course materials and content.
Dreem Co.
Team Building
Mansi Eyewear
Basic Sales Advanced Sales Time Management Presentation SkillsCommunication SkillsCustomer ServiceSupervisory SkillsStore ManagementPlanning Skills
Concepts Consulting LLC 2014©
Consulting Projects
Organizational Transformation Program
THM GroupMansi EyewearVital Advertising KD GroupEl Tawil ITEgyptian AbrasivesWaritex EgyptNaga HommeNaga GarmentsWaritex - Egypt
Marketing Research
GBGPack TechMansi EyewearTHM GroupShoeroomAlaska
Marketing Planning
OFIS SOFTFirst Egyptian EngineeringRavioli Dr. Wahib Moussa Premumon - EgyptVestiaZahran GroupMatrouh Area Fig FarmersAlaska Med Gardens Cookie Man Waritex EgyptEITESAL Association EL Naggar ShippingSRI Latt LogisticsLink PensNaga Homme Management Services
INSCA (International Sausage &
Casings Association)
Through this type of consulting engagement, our team is responsible for creating a transformational path for our client to move from current state to a desired state of business operations and model. We start from the analysis phase and keep attached to the project till it reaches implementation.
During these engagement, a lot of change management concepts are applied in almost all functional areas of the client organization such as HR, Marketing, Production, Finance, etc.
Strategic Gap Analysis
Texmar Alex Metal Works Universal Plastics Naga Fashion
Concepts Consulting LLC 2014©
Consulting Projects – Continued
Across my professional experience as a consultant and trainer, I came across several case studies and dealt with many personality types and situations that enriched my experience in the area of transformation. It is also my personal believe that “ Consulting is by default a transformation process”
Human Resources System
Naga HommeShoeroomMansi EyewearTHM GroupAl Motahajeba Shehfe CasingsLatt Shipping and Trade
Marketing Communication
ShoeroomMansi EyewearTHM GroupAir Liquide Egypt Dr. Abbas Zaher Clinic Dr. Wahib Moussa Center Latt Shipping and TradeLatt Logistics Vestia Ready Made Garments Naga Garments
Retail Management System
ShoeroomMansi EyewearTHM GroupB-Tech Group
Mystery Shopper
THM GroupMansi EyewearMAFF MisrAl Motahajeba ShoeroomCookie Man
References
• Eng. Omar El Warah (GM Waritex Egypt)
• Mr. Mohamed Aly El Tawil (GM El Tawil IT)
• Dr. Said Imam (AUC Professor of Operations)
• Dr. Ronald Fullerton (AUC Professor of Marketing)
• Dr. Dennis Harlow (AUC Professor of Management)
• Dr. Mohga Badran (AUC Professor of Management)
• Dr. Mohamed Askr (AUC Professor of Operations)
• Ms. Amy DeAvegno Marketing & Management Consultant & Trainer
• Dr. Ibrahim Hegazy, (AUC Professor of Marketing)
• Arch. Tarek El Kady, Web Architect Managing Director
• Mr. Maged Mansi, Mansi Eyewear
• Dr. Amina Hassab, Dr. Amina Hassab Laboratories
• Dr. Abd El Salam Selim, Selim International Group
• Dr. Mohamed Selim, St Thomas University, Minnesota USA
Concepts Consulting LLC 2014©
Concepts Consulting LLC 2014©
"Concepts Consulting helped us improve our productivity and market position."Maged MansiGM - Mansi Eyewear
"Concepts Consulting improved our view of our business model and dramatically helped enlightening and improving it."Tarek El KadyMD – KD Group
"Concepts Consulting helped us realize our market potential and guided the way of reaching this potential.”Omar El WarahGM – Waritex Egypt
"Concepts Consulting improved our marketing materials and our approach.”Khaled Naga GM – Naga Garments
What our clients say about us