[marketing trend] fun space marketing
DESCRIPTION
Fun Space Marketing (Fun POP-UP Store) 생활에 쉼표, 일상생활 속의 이색공간 기존 핫 스팟 지역에 국한되어 있던 팝업 스토어 형식이 일상생활의 영역으로 확대되고 있습니다. 일상의 영역에 컨텐츠를 심어 관계를 맺을 수 있는 소통 공간으로 재 정의되고 있습니다. 영화, 캠핑이라는 주요 컨텐츠를 중심으로 재 창조 된 팝업스토어 공간을 소개합니다. This file is made to share about fun space marketing trend with anyone who are interested. Thank you :) Contact : http://www.facebook.com/fmcommunicationsTRANSCRIPT
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2013년 Marketing Trend
Fun Space Marketing (Fun POP-UP Store)
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01 CinepaleGo (일본 도쿄) _ 빌딩 옥상 영화 상영관
02 Staircase Cinema (뉴질랜드) _ 소소한 공간들을 활용한 계단 영화관
03 Centipede Cinema (포르투갈 기마랑이스) _ 놀이터 팝업 시네마
04 Life of Pi_라이프 오브 파이 (프랑스 파리) _ 영화 속 생동감이 느껴지는 4D 시사회
05 Cinema Bar (영국) _ 풀장, 극장, 술집이 하나로! 이색 ‘시네마 바’
06 BBQ-DONUT _ 물 위에서 즐기는 바비큐 파티 보트
07 Sol-Cinema _ 친환경 소비자를 위한 솔 시네마
08 Cycle-in Cinema (영국 런던) _ 자전거 마니아를 위한 친환경 사이클 시네마
09 Markies (네덜란드) _ 펼치면 3배로 늘어나는 '트랜스포머 캠핑카'
10 Vertical-campsite(네덜란드 암스테르담) _ 건물에 매달려 있는 익스트림 수직 캠핑장
11 OASE (네덜란드 암스테르담) _ 도심 속 실내 캠핑 빌딩
12 SLEEP UNDER THE STARS (벨기에 오스탕드) _ A Night On The Beach, Pink Floyd-Style
13 Globetrotter Ausrüstung (독일 뮌헨) _ 아웃도어 스포츠 체험이 가능한 플래그 십 스토어
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파리 국제건축디자인공모전 `아키트라이엄프(ArchTriumph) `시어터+시네마' 부문 대상
http://www.archdaily.com/288780/cinepalego-futuristic-cinema-competition-entry-chansoo-byeon-daichi-yamashita/history-graph/ 4
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실시간 위치검색 APP.
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http://www.dezeen.com/2012/06/25/stairway-cinema-by-oh-no-sumo/ 8
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www.bartlett.ucl.ac.uk/news/centipede-cinema 10
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Piscine Molitor, Paris
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http://youtu.be/SxF3Uda01gI / https://www.facebook.com/HotTubCinema 14
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http://youtu.be/sFaWO6ECGeQ / http://www.boatieblog.com/2012/10/ft-lauderdale-bbq-donut-mmm-donuts.html
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http://vimeo.com/27267411 / http://www.magnificentrevolution.org/cycle-in-cinema/ / https://www.facebook.com/magnificentrevolution 20
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http://youtu.be/sFaWO6ECGeQ / http://www.urbancampsiteamsterdam.com 23
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http://popupcity.net/featured/squeezed-vertical-campsite-in-amsterdam/ 24
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http://vimeo.com/47886423 / http://popupcity.net/2012/08/a-night-on-the-beach-pink-floyd-style/ 27
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