Marketing ResearchSurvey Examples

Mr. ElsesserSports Marketing

Example #0: Politics

Example #0: Thoughts

Too many closed ended questions. Great one page length!

RATING: (on a scale of 1-5—5 being the best)22

Example #1: Leadership Class

“Emerging Leaders Program”

EVALUATION Date: April 16, 2008 Time: 5pm 7pm Session Name: “Sharpen the Saw” Presenter(s): Jeanne DiMuzio How would you rate this session overall?

Excellent Good Average Below Average Poor What did you like most? What did you like least? Other suggestions?

Example #1: Thoughts

Wording is subjectiveExcellent, Good, Fair, Poor, etc.

Too many open ended questions. May be hard to achieve desired results.

RATING: (on a scale of 1-5—5 being the best)22

EVALUATION Date: February 21, 2007 Session Name: “Putting First Things First” Presenter(s): Joe Ginese & Cath Borgman How would you rate this session overall?

Excellent (22) Good (13) Average (4) Below Average (1) Poor (0) What did you like most?

The Game (25) Winning the Game - Father Allen (14) - Everything - Commercial Announcements - Being Involved - It was a very nice effort to keep us entertained

What did you like least? It dragged on (3) Family Feud took too long (3) Getting the answers wrong Crazy Lady The religious talk Did not get to do both activities No prizes The competitiveness and snobiness of the other LEAD members during family feud Know the rules of the game

Other suggestions?

Food/Beverages (2) It was great! (2) What is the point of this? What was it suppose to teach me? (2) Joe’s computer programming skills were impressive Meeting with both sessions together is pretty nice Would have given Father Allen more time I like games I had a ton of stuff to do and I was way too stressed to enjoy it. Great night, loved the big group!

Example #2: Student Course Evaluation Example(University)

STANDARD UNIVERSITY COURSE EVALUATION To the students of this class: Thank you for taking the time and effort to respond to this questionnaire. Please give your most candid and thorough response to the questions below. Rest assured that the information you share here is confidential. Please try to complete and send the course evaluation by [DEADLINE]. The survey is divided into three sections: -

About the student Evaluation of the course Evaluation of the instructor

SECTION 1: STUDENT INFORMATION Status of this class in your program

Major

Free elective

Other degree requirement

Uncertain

SECTION 2: EVALUATE YOURSELF AS A STUDENT IN THE CLASS: Rate the amount of work you did

Almost none

What was assigned

More than just what was assigned Rate the level of your involvement in the activities of this course.

Very uninvolved

Somewhat involved

Enthusiastically involved How much practical knowledge have you gained from this course?

A great deal

Some practical knowledge

None

Class Year

Freshmen

Sophomore

Junior

Senior

Graduate

Part-time matriculated

SECTION 3: GENERAL EVALUATION OF THE COURSE: Select your agreement to the following statements. Strongly

Agree Agree Neutral Disagree Strongly

Disagree

The course objectives where clear

The course procedures and assignments support course objectives

The amount of reading you were asked to do was appropriate

The amount of writing or other class work you were asked to do was enough What overall rating would you give the course?

Excellent

Good

Average

Poor

Very Poor What are the major strengths of this course?

What are the major weaknesses of this course?

SECTION 4: GENERAL EVALUATION OF THE INSTRUCTOR:

Select your agreement to the following statements. Never Sometimes Usually Most of

the time Always

Could you get clear answers to your questions from the instructor?

Was the instructor considerate to you?

Was the instructor effective in teaching in the course?

Was the instructor enthusiastic about the course? What overall rating would you give the instructor?

Excellent

Good

Average

Poor

Very poor What would you recommend to improve the instructor's performance?

Example #2: Thoughts

Wording is still subjectiveSometimes, often.

Demographic Questions at Beginning. Good Directions, layout, directions and

nice introduction. RATING: (on a scale of 1-5—5 being the best)

44

Student Group

Example #1:

Student Group

Example #1:

Student Example #1: Thoughts

Excellent Layout Good Directions, layout, directions and

nice introduction. RATING: (on a scale of 1-5—5 being the best)

4.54.5

Student Group

Example #2:

Student Group

Example #2:

Student Example #1: Thoughts

Excellent Form—although some subjective wording on questions

Good Directions, layout, directions and nice introduction.

Awesome Demographic Questions RATING: (on a scale of 1-5—5 being the best)

44