marketing - wispro.org · internet marketing directory listings/citations email & press...
TRANSCRIPT
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Marketing How others see you.
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Physically
Emotionally
Subconsciously
How do others see you and your business?
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Traditional Marketing Phone Books
Newspapers
Tv/Radio
Flyers/Direct Mail
Billboards
Word of mouth/Networking
Press releases
Types of Marketing
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Internet Marketing Directory listings/citations
Email & Press releases
Websites, Blogs, & Newsletters
SEO
PPC & Landing pages
Video
Social Media
Types of Marketing
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Fun With Billboards Yeah, I think we got it this time.
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We got this one, you get that one.
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I have an idea!
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I just got hungry all of a sudden.
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Where’s my head at?
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Now they're just messing with us.
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To Many Pizza’s and Burritos?
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I got it!
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Aw childhood memories…
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Someone at the Police department has a sense of humor.
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Best Lego set ever!
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Why is this pump going so slow?
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What’s for Lunch?
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Looks Like traffic is clear on I94.
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Nothing says I love kids more then pretending to cover them with wet paper!
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We’re going to need more green paint
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I met this guy on the bus and his breath was awful!
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Me and the team are going out to get a snack. We’ll back in a little bit.
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These are the biggest flees ever!
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What is Marketing?
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“Either write something worth reading
about or do something worth writing
about.”
- Benjamin Franklin
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Internet Marketing Directory listings/citations
Email & Press releases
Websites, Blogs, & Newsletters
SEO
PPC & Landing pages
Youtube/Video
Social Media
Types of Marketing
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Testing, Testing, and, More Testing
What marketing channel is going to work for me?
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Why Should I be on:
Social Media
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Profitable Marketing Channels
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Websites, Blogs, & eNewsletters
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Websites, Blogs, & eNewsletters
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Websites, Blogs, & eNewsletters
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Expectations
VS
Reality
Websites, Blogs, & eNewsletters
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However!
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Tools to Investigate:
Weebly
Word Press
Google webmaster tools
Bing webmaster tools
copyblogger.com
Websites, Blogs, & eNewsletters
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Contact Papers and Magazines
Use Email to build relationships with your audience.
Investigate auto responder and follow-up systems to make email easier.
Email and Press releases
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Email & Press releases
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Create Listings and Profiles: Google, Yahoo, Bing, many others.
Make all citations consistent and complete for all directories.
Directory listings/citations
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Directory listings/citations
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Directory listings/citations
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Q & A
Marketing: How others see you!