marketing & communications august 2014 board report€¦ · marketing & communications...

Marketing & Communications • August 2014 Board Report

Marketing & Communications

August 2014 Board Report


PRODUCTION PIECESCareer Source Magazine The Summer 2014 issue of “Career Source” magazine is a totally redesigned version of what was formerly know as our Career Choices publication. The publication is designed with a smaller page size and has been updated inside with more visual graphics and photos. This publication is mailed to all residences and businesses in Jackson, Hillsdale and Lenawee counties. The publication is mailed August 1 and November 1 and is intended to inform prospective and current students about new and existing programs at Jackson College. CLICK ON IMAGE FOR COMPLETE DOCUMENT

http://issuu.com/jacksoncollege/docs/career_source_fall_14


In-County and Out-of-County Tuition Comparison Brochures - These small single fold brochures are designed to provide a quick reference on what a great deal Jackson College is compared to the tuitions at our neighboring higher education institutions. Prospective students and their families can at a single glance see where JC’s tuition compares and what savings students can expect when they attend Jackson College.

In-County Tuition Comparison 2014-2015

Central Campus2111 Emmons RoadJackson, MI 49201517.787.0800

LeTarte Center, Hillsdale3120 W. CarletonHillsdale, MI 49242517.437.3343

Jackson Flight CenterReynolds Municipal Airport3610 WildwoodJackson, MI 49202517.787.7012

JC @ LISD TECH1276 N. Main StreetAdrian, MI 49221517.265.5515

W.J. Maher Campus3000 Blake RoadJackson, MI 49201517.768.7097

BOARD OF TRUSTEES

Samuel R. BarnesChairman

John M. CristVice Chairman

Sheila A. PattersonSecretary

Donna L. LakeTreasurer

Matthew R. HeinsTrustee

Philip E. HoffmanTrustee

Dr. Edward A. MatheinTrustee

Dr. Daniel J. PhelanPresident

www.jccmi.edu


Baker College (Baker)

Eastern Michigan (EMU)

Grand Valley State (GVSU)

Western Michigan (WMU)

Ferris State (FSU)

Central Michigan (CMU)

University of Michigan (U of M)

Michigan State (MSU)

Siena Heights (SHU)

Hillsdale College (Hillsdale)

Spring Arbor (SAU)

Adrian College (Adrian)

Albion College (Albion)

OtherTuition

JCTuition

AnnualSavings

Approximate cost for attending these schools basedon 2014-15 tuition for equivalent of 30 semster

credit hours annually; undergraduate student.Annual tuition only, does not include fees.

Source: College/University websites, July 2014.

$5,000

Albion

Adrian

SAU

Hillsdale

SHU

U of M

MSU

WMU

CMU

Ferris

GVSU

EMU

Baker

JC

$6,750

$3,510

$9,664

$10,454

$11,190

$11,550

$10,685

$13,200

$13,158

$22,100

$22,920

$23,750

$31,870

$36,872

$10,000 $15,000 $20,000 $25,000 $30,000 $35,000 $40,000

$6,750

$9,664

$10,454

$10,685

$11,190

$11,550

$13,158

$13,200

$22,100

$22,920

$23,750

$31,870

$36,872

$3,510

$3,510

$3,510

$3,510

$3,510

$3,510

$3,510

$3,510

$3,510

$3,510

$3,510

$3,510

$3,510

$3,240

$6,154

$6,944

$7,175

$7,680

$8,040

$9,648

$9,690

$18,590

$19,410

$20,240

$28,360

$33,362

=

=

=

=

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=

=

=

=

=

=

=

=

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–

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TUITIONCOMPARISONUSING JC IN-COUNTY RATE

CONSIDER THESE SAVINGS!

In-County Comparison


Out-of-County Tuition Comparison 2014-2015

Central Campus2111 Emmons RoadJackson, MI 49201517.787.0800

LeTarte Center, Hillsdale3120 W. CarletonHillsdale, MI 49242517.437.3343

Jackson Flight CenterReynolds Municipal Airport3610 WildwoodJackson, MI 49202517.787.7012

JC @ LISD TECH1276 N. Main StreetAdrian, MI 49221517.265.5515

W.J. Maher Campus3000 Blake RoadJackson, MI 49201517.768.7097

BOARD OF TRUSTEES

Samuel R. BarnesChairman

John M. CristVice Chairman

Sheila A. PattersonSecretary

Donna L. LakeTreasurer

Matthew R. HeinsTrustee

Philip E. HoffmanTrustee

Dr. Edward A. MatheinTrustee

Dr. Daniel J. PhelanPresident

www.jccmi.edu

Out-of-County Comparison


$5,000

Albion

Adrian

SAU

Hillsdale

SHU

U of M

MSU

WMU

CMU

Ferris

GVSU

EMU

Baker

JC

$6.750

$4,830

$9,664

$10,454

$11,190

$11,550

$10,685

$13,200

$13,158

$22,100

$22,920

$23,750

$31,870

$36,872

$10,000 $15,000 $20,000 $25,000 $30,000 $35,000 $40,000

TUITIONCOMPARISONUSING JC OUT-OF-COUNTY RATEApproximate cost for attending these schools based

on 2014-15 tuition for equivalent of 30 semstercredit hours annually; undergraduate student.

Annual tuition only, does not include fees.Source: College/University websites, July 2014.

Baker College (Baker)

Eastern Michigan (EMU)

Grand Valley State (GVSU)

Western Michigan (WMU)

Ferris State (FSU)

Central Michigan (CMU)

University of Michigan (U of M)

Michigan State (MSU)

Siena Heights (SHU)

Hillsdale College (Hillsdale)

Spring Arbor (SAU)

Adrian College (Adrian)

Albion College (Albion)

OtherTuition

JCTuition

AnnualSavings

$6,750

$9,664

$10,454

$10,685

$11,190

$11,550

$13,158

$13,200

$22,100

$22,920

$23,750

$31,870

$36,872

$4,830

$4,830

$4,830

$4,830

$4,830

$4,830

$4,830

$4,830

$4,830

$4,830

$4,830

$4,830

$4,830

$1,920

$4,834

$5,624

$5,855

$6,360

$6,720

$8,328

$8,370

$17,270

$18,090

$18,920

$27,040

$32,042

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=

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CONSIDER THESE SAVINGS!


Fall Registration Reminder Postcard (Direct Mail) - Postcards were mailed to students who attended Jackson College Spring 14, Winter 14, Fall 13, Spring 13 and Winter 13 in an effort to inform them of registration for Fall 2014 classes. Just over 16,000 postrcards were mailed.


Jackson College offers 66 academic programs to help you find your route to success! Speak with an academic advisor, and start your journey this fall.

Programs in health care, computer information systems, business, manufacturing, automotive and more; 66 academic and career programs to chart your course for the future! Find what you want with Jackson College’s “66” – your direct route to success!

Fall classes begin Sept. 2. Register now! Visit www.jccmi.edu for more information.

Central Campus - 517.796.8425 • W.J. Maher Campus, Jackson - 517.768.7097 Jackson College @ LISD TECH - 517.265.5515 • LeTarte Center, Hillsdale - 517.437.3343

Non Profit Organization U.S. Postage

PAIDPermit No. 117

Jackson, MI2111 Emmons Road • Jackson, MI 49201


Representatives from over 50 colleges, universities & financial aid

institutions will be here to answer every question imaginable!

|

Central Campus/Potter Center6-7:30 PM

For more information call 517.796.8425 or email [email protected]. Visit www.jccmi.edu/collegenight for a complete listing of colleges attending.

10/14COLLEGE

AT JACKSON COLLEGENIGHT

College Night Materials (Various) - Annually the College participates in A MACRO event on the Jackson Central campus. Over 50 higher education institutions and financial/scholarship organizations come to the College to provided inform to current Jackson College students and prospective high school students and their parents. Materials created to spread the word about this event include: posters, post cards, bookmarks and this year we added magnets.


Representatives from over 50 colleges, universities & financial aid institutions will be

here to answer every question imaginable!

Central Campus6-7:30 PM

Potter Center

10/14COLLEGE


Join us for our annual college night event to explore your options!

Representatives from

over 50 colleges, universities, &

financial aid institutions will

be here to answer every question im

aginable! Students of all ages are w

elcome and parents

too! Sponsored by JC and Jackson County high school counselors.

For more inform

ation: call 517.796.8425, em

ail admissions@

jccmi.edu,

or visit ww

w.jccm

i.edu/collegenight

OCTO

BER 14, 2014

6-7:30 PM

LOOK W

HO W

ILL BE HER

E!

Adrian College - Albion College - Alma College - Aquinas

College - Army N

ational Guard in Jackson - Baker College:

Jackson - Calvin College - Central Michigan U

niversity

- College Access Center - College for Creative Studies -

Concordia University - Eastern M

ichigan University - Ferris

State University - Finlandia U

niversity - Grace Bible College -

Grand Valley State U

niversity - Great Lakes Christian College

- Hillsdale College - H

ope College - Indiana Institute of

Technology - Jackson College - Jackson County Comm

unity

Foundation - John George Student Loan Fund - Kendall

College of Art & D

esign - Lake Superior State University

- Lansing Comm

unity College - Lawrence Technological

University - M

adonna University - M

ercy College of NW

Ohio - M

ichigan State University - M

ichigan Technological

University - M

iller College - Monroe County Com

munity

College - Northern M

ichigan University - N

orthwood

University - O

akland University - O

livet College - Saginaw

Valley State University - Siena H

eights University - Spring

Arbor University - Trine U

niversity - U.S. Air Force - U

.S.

Army - U

.S. Military Academ

y at West Point - U

.S. Navy

- University of D

etroit Mercy - The U

niversity of Michigan -

University of N

otre Dam

e - University of Toledo - Valparaiso

University - W

alsh College - Western M

ichigan University

2111 Em

mo

ns Ro

adJackso

n, MI 49201

No

npro

fitO

rganizatio

nU

.S. Po

stage

PAID

Perm

it No

. 117Jackso

n, MI

10/14College Night Materials (Direct Mail) - Mailed to current 10, 11 and 12 grade students


Representatives from over 50 colleges, universities & financial aid

institutions will be here to answer every question imaginable!

Central Campus/Potter Center6-7:30 PM

For more information call 517.796.8425 or email [email protected] www.jccmi.edu/collegenight for a complete listing of colleges attending.

10/14COLLEGE AT JACKSON COLLEGE

NIGHT

|

Magnets - Distributed to area counselors and school main offices


Central CampusPotter Center

6-7:30 PM

10/14COLLEGE


Representatives from over 50 colleges, universities & financial aid institutions will be

here to answer every question imaginable!

Adrian College - Albion College - Alma College - Aquinas College -

Army National Guard in Jackson - Baker College: Jackson - Calvin

College - Central Michigan University - College Access Center

- College for Creative Studies - Concordia University - Eastern

Michigan University - Ferris State University - Finlandia University

- Grace Bible College - Grand Valley State University - Great Lakes

Christian College - Hillsdale College - Hope College - Indiana Institute

of Technology - Jackson College - Jackson County Community

Foundation - John George Student Loan Fund - Kendall College of

Art & Design - Lake Superior State University - Lansing Community

College - Lawrence Technological University - Madonna University

- Mercy College of NW Ohio - Michigan State University - Michigan

Technological University - Miller College - Monroe County Community

College - Northern Michigan University - Northwood University -

Oakland University - Olivet College - Saginaw Valley State University

- Siena Heights University - Spring Arbor University - Trine University

- U.S. Air Force - U.S. Army - U.S. Military Academy at West Point -

U.S. Navy - University of Detroit Mercy - The University of Michigan

- University of Notre Dame - University of Toledo - Valparaiso

University - Walsh College - Western Michigan University

Info: call 517.796.8425, email [email protected],or visit www.jccmi.edu/collegenight

Board of Trustees

Samuel R. Barnes, Chairman

John M. Crist, Vice Chairman

Sheila A. Patterson, Secretary

Donna L. Lake, Treasurer

Matthew R. Heins, Trustee

Philip E. Hoffman, Trustee

Dr. Edward A. Mathein, Trustee

Dr. Daniel J. Phelan, President

Bookmarks - To be dropped off for area 10, 11 and 12 grade students


Allied Health Programs2014-2015

Allied Health Programs Booklet - Created for use by Allied Health instructors and staff when recruiting prospective students. This booklet is a pilot and if found to be useful and successful we will create similar style books for all academic areas. CLICK ON IMAGE FOR COMPLETE DOCUMENT

http://www.jccmi.edu/administration/president/Board/Meetings/MarketingPacks/2014/August/AlliedHealthBook.pdf


Basic Life Support Classes -- Flyers market upcoming Fall 2014 classes in Basic Life Support at Jackson College Central Campus offered in partnership between Jackson College CCE and the American Red Cross. Flyers are distributed mostly electronically but are also posted on campus bulletin boards and in community public areas.

To register, please contact: Jacob Showerman

517.796.8591 • [email protected]

EMS DEPARTMENT at Jackson College

Health Care Professionals

Corporate and Continuing Education of fers a variety of programs for Healthcare Professionals. Our courses are developed to provide quality hands-on instruction aligned to current guidelines of the American Heart Association. All courses are of fered at the Jackson College Central Campus.

Basic Life SupportCPR training for the health professionals. This course is for new or renewal of BLS credential.

Day Time Meets

Thurs. 5 - 9:30 p.m. Sept. 4, 2014

Fri. 8 a.m. - 12:30 p.m. Sept. 19, 2014

Tues. 5 - 9:30 p.m. Oct. 14, 2014

Tues. 12 noon - 4:30 p.m. Nov. 4, 2014

Sat. 10 a.m. - 2:30 p.m. Nov. 22, 2014

Tues. 5 - 9:30 p.m. Dec. 2, 2014

Location: JC Central Campus, 2111 Emmons Road, Jackson, MI 49201

Cost: $70


Hugs and Hope Booklet - This catalog of student interviews, writings and photos was created out of the writing fellows in Diana Agy’s class. Students interviewed residents in the Adrian area who had recollections of the work of the American Red Cross in the Adrian area. Stories included wartime efforts, natural disasters and more. CLICK ON IMAGE FOR COMPLETE DOCUMENT

Hugs and Hope

Jackson College Oral History Project:

“Lenawee County Red Cross.”

Lenawee CountyHistorical Museum

http://www.jccmi.edu/administration/president/Board/Meetings/MarketingPacks/2014/August/RedCrossFinal.pdf


Respiratory Care Recruitment Campaign - Digital campaign to encourage students to apply for admittance in the Respi-ratory Care Program. Digital ads were placed using MLive, the digital billboard on I-94 was used and Facebook was used. Marketing set up a landing page (www.jccmi.edu/respiratory) that brings students directly to the informationm they are seeking.


Foundation Raffle ticket - At the upcoming Jackson College Foundation Fundraiser - Starry, Starry Night in Venice we will be raffluing off a VESPA motor scooter. There will be 2,000 tickets sold.

Name _________________________

Address _______________________

City ___________________________

State ________ Zip ____________

Phone ________________________

Name _________________________

Address _______________________

City ___________________________

State ________ Zip ____________

Phone ________________________

Name _________________________

Address _______________________

City ___________________________

State ________ Zip ____________

Phone ________________________

No. 003

No. 003

No. 002

No. 002

No. 001

No. 001


Jackson College recognizes ourhome-grown health care angels...nursing faculty who got their start here!

www.jccmi.edu

Health Care Angels Advertisement - Ad appeared in the July issue of Jackson Magazine. This issue was dedicated to Jackson’s “Health Care Angels.” We featured our nursing faculty who got their start here at Jackson College and the returned to teach here.


NEWS RELEASESJuly 21, 2014Jackson College Open House to highlight workforce dollars available for education

Education and training dollars to help students with short-term educational programs or help those near graduation are available to qualifying students from South Central Michigan Works!

Jackson College’s W.J. Maher Campus will host an Open House from 6 to 7:30 p.m. Wednesday, Aug. 6 to inform and promote the educational opportunities available with Workforce Investment Act dollars. Funding is available and may be used for tuition, fees and books to qualifying students for specific programs. To qualify, students must: Have a household income less than $45,000 and reside in Hillsdale, Jackson or Lenawee counties; Be enrolled in or interested in a program that will take less than one year (such as certificate, concentration and skillset programs); Be within the last year of their associate degree program. Student must have an audited transcript to submit to South Central Michigan Works! showing that they are less than one year from completion. Program must be listed on the Michigan Career Education Consumer Report (http://www.mycareereducation.org/trainsearch.asp).

The Open House will include brief presentations from Jackson College and South Central Michigan Works! staff, as well as one-on-one assistance with registration, financial aid, and South Central Michigan Works! program registration. Light refreshments will be available; all interested students are welcome and encouraged to attend. Please RSVP to 517.768.7097. W.J. Maher Campus is located at 3000 Blake Road, Jackson.

Interested students may also schedule an appointment with their local South Central Michigan Works! agency to learn about the program and begin necessary paperwork. Phone numbers for the service centers are: Hillsdale, 517.437.3381Jackson, 517.841.5627Lenawee, 517.266.5627

n n n n n

July 1, 2014Jackson College Lenawee campus to host financial aid workshop

ADRIAN, MI -- Jackson College @ LISD TECH will host a financial aid workshop on Wednesday, July 16 from 6:30-8 p.m.

This workshop is available for anyone needing some general information about the financial aid process, including scholarships, Tuition Incentive Program (TIP), loans and student employment. Staff will be available to assist students in completing the Free Application for Federal Student Aid (FAFSA) online. Participants are asked to bring their federal tax returns, driver’s license or state ID, Social Security number, and information on savings, investments and assets. Students who are under 24 may be required to provide tax information for parents also in the FAFSA. Contact the JC @ LISD TECH office to see if both sets of tax information are required. For those who are not U.S. citizens, bring your alien registration number.

Please call 517.265.5515 to reserve a seat. n n n n n


July 1, 2014

Jackson College W.J. Maher Campus closed today due to power outage

Due to a power outage, classes at Jackson College’s W.J. Maher Campus are canceled today, Tuesday, July 1. The campus is without power following recent storms. Offices are also closed at the Maher Campus. All other JC locations are open.

Please stay tuned to local media, the Jackson College web site and Facebook page for any further updates.

n n n n n


NEWS/MEDIA

Jackson Citizen Patriot

Storms knock out power, cancel classes at Jackson College’s W.J. Maher campus

July 1, 2014

Click here to view this article


Jackson Prep board passes $2.1 million budget, prepares to hire first group of teachers

July 7, 2014



Jackson College provost resigns from seat on Jackson Prep charter school board

July 8, 2014

Click here to view this article.


Jackson College library associate becomes a ‘Jeopardy!’ champ with final-round victory

July 10, 2014



‘Go big or go home,’ Jackson College library associate bets it all in second ‘Jeopardy!’ win

June 11 2014


http://www.mlive.com/news/jackson/index.ssf/2014/07/storms_knock_out_power_cancel.html

http://www.mlive.com/news/jackson/index.ssf/2014/07/jackson_prep_board_passes_21_m.html

http://www.mlive.com/news/jackson/index.ssf/2014/07/jackson_college_provost_resign.html

http://www.mlive.com/news/jackson/index.ssf/2014/07/jackson_college_library_associ.html

http://www.mlive.com/news/jackson/index.ssf/2014/07/go_big_or_go_home_jackson_coll.html



‘This was the experience of a lifetime,’ Jackson woman gets shot at victory on ‘Jeopardy!’

July 11, 2014



Jackson College trustees close to inking new contract with faculty union

July 13, 2014



Jackson College associate librarian’s ‘Jeopardy!’ run comes to an end

July 14, 2014



Pay frozen for full-time faculty, adjunct faculty positions privatized in new Jackson College contract

July 14, 2014



Four Jackson College professors still on layoff, new contract stops ‘bumping’ adjuncts for full pay

July 15, 2014


http://www.mlive.com/news/jackson/index.ssf/2014/07/this_was_the_experience_of_a_l.html

http://www.mlive.com/news/jackson/index.ssf/2014/07/jackson_college_trustees_close.html

http://www.mlive.com/entertainment/jackson/index.ssf/2014/07/jackson_college_associate_libr.html

http://www.mlive.com/news/jackson/index.ssf/2014/07/pay_frozen_for_full-time_facul.html

http://www.mlive.com/news/jackson/index.ssf/2014/07/four_jackson_college_professor.html



Deal with county could add additional sheriff’s deputy to security detail at Jackson College

July 16, 2014



44th Rose Run continues venerable tradition as part of Run/Walk Series

July 16, 2014



44th Annual Ortho Rehab Rose Run at Jackson College

July 19, 2014



Community invited to tour Jackson Prep’s new school facilities during open house

July 22, 2014



Jackson College names Jackson area students to dean’s list

July 23, 2014


http://www.mlive.com/news/jackson/index.ssf/2014/07/deal_with_county_could_add_add.html

http://www.mlive.com/sports/jackson/index.ssf/2014/07/forty-fourth_rose_run_continue.html

http://photos.mlive.com/citizenpatriot/2014/07/44th_annual_ortho_rehab_rose_r_42.html

http://www.mlive.com/news/jackson/index.ssf/2014/07/community_invited_to_tour_jack.html

http://www.mlive.com/news/jackson/index.ssf/2014/07/jackson_college_names_jackson.html



Things to get you ready for the September opening of Jackson Prep charter school

July 24, 2014



Crowd of 200 turns out to see, tour new Jackson Prep charter school

July 29, 2014



Jackson Preparatory & Early College Open House

July 29, 2014


Brooklyn Exponent

JPEC adopts budget for 2014-2015 year

July 8,, 2014

http://www.mlive.com/news/jackson/index.ssf/2014/07/things_to_get_you_get_you_read.html

http://www.mlive.com/news/jackson/index.ssf/2014/07/crowd_of_200_turns_out_to_see.html

http://photos.mlive.com/citizenpatriot/2014/07/jackson_preparatory_early_coll_5.html


Brooklyn Exponent

Rose Run at JC

July 15,, 2014

Brooklyn Exponent

JC approves faculty contract

July 29, 2014

Brooklyn Exponent

Ribbon-cutting ceremony, open house at JC

July 29, 2014


Brooklyn Exponent

Workforce dollars available at JC

July 29, 2014

County Press

Rose Run to be held July 19 at Jackson College

July 2, 2014


County Press

Jackson College Dean’s List of Students for Winter 2014 Semester

July 30, 2014

marketing & communications august 2014 board report€¦ · marketing & communications...

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