manuel garcia [email protected] +351 965276180 · [email protected] +351 965276180....
TRANSCRIPT
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A multisided platform for public transportationNov 2017
ZAST / Technology by Novabase
[email protected]+351965276180
The problem Customer viewSelect the appropriate ticket. Get in line to pay for it. To gain access to the transport system is a painful part of the travel experience for public transport passengers.
Users find it difficult to:• Figure out what´s the appropriate ticket to
buy for a given transport operator in a given city;
• Discover the best price for a promotion ticket involving one or several operators given the foreseen intensity of usage;
• Find the easiest way to buy/pay for the chosen ticket both for occasional and season ticket holders;
• Plan a given multimodal trip;
In a word, takefrictionoutoftheticketacquisitionprocessforpublictransportationusers.
ZAST/TechnologybyNovabase11/22/17
1
The problem Customer viewSelect the appropriate ticket. Get in line to pay for it. To gain access to the transport system is a painful part of the travel experience for public transport passengers.
Users find it difficult to:• Figure out what´s the appropriate ticket to
buy for a given transport operator in a given city;
• Discover the best price for a promotion ticket involving one or several operators given the foreseen intensity of usage;
• Find the easiest way to buy/pay for the chosen ticket both for occasional and season ticket holders;
• Plan a given multimodal trip;
In a word, takefrictionoutoftheticketacquisitionprocessforpublictransportationusers.
ZAST/TechnologybyNovabase11/22/17
AUserExperience
From
Portugal(Lisbon)
To
Brussels
CarParking
2
The problem Customer viewSelect the appropriate ticket. Get in line to pay for it. To gain access to the transport system is a painful part of the travel experience for public transport passengers.
Users find it difficult to:• Figure out what´s the appropriate ticket to
buy for a given transport operator in a given city;
• Discover the best price for a promotion ticket involving one or several operators given the foreseen intensity of usage;
• Find the easiest way to buy/pay for the chosen ticket both for occasional and season ticket holders;
• Plan a given multimodal trip;
In a word, takefrictionoutoftheticketacquisitionprocessforpublictransportationusers.
ZAST/TechnologybyNovabase11/22/17
3
Train
The problem Customer viewSelect the appropriate ticket. Get in line to pay for it. To gain access to the transport system is a painful part of the travel experience for public transport passengers.
Users find it difficult to:• Figure out what´s the appropriate ticket to
buy for a given transport operator in a given city;
• Discover the best price for a promotion ticket involving one or several operators given the foreseen intensity of usage;
• Find the easiest way to buy/pay for the chosen ticket both for occasional and season ticket holders;
• Plan a given multimodal trip;
In a word, takefrictionoutoftheticketacquisitionprocessforpublictransportationusers.
ZAST/TechnologybyNovabase11/22/17
4
Underground
The problem Customer viewSelect the appropriate ticket. Get in line to pay for it. To gain access to the transport system is a painful part of the travel experience for public transport passengers.
Users find it difficult to:• Figure out what´s the appropriate ticket to
buy for a given transport operator in a given city;
• Discover the best price for a promotion ticket involving one or several operators given the foreseen intensity of usage;
• Find the easiest way to buy/pay for the chosen ticket both for occasional and season ticket holders;
• Plan a given multimodal trip;
In a word, takefrictionoutoftheticketacquisitionprocessforpublictransportationusers.
ZAST/TechnologybyNovabase11/22/17
AUserExperience
From
Portugal(Lisbon)
To
Brussels
5
The problem Customer viewSelect the appropriate ticket. Get in line to pay for it. To gain access to the transport system is a painful part of the travel experience for public transport passengers.
Users find it difficult to:• Figure out what´s the appropriate ticket to
buy for a given transport operator in a given city;
• Discover the best price for a promotion ticket involving one or several operators given the foreseen intensity of usage;
• Find the easiest way to buy/pay for the chosen ticket both for occasional and season ticket holders;
• Plan a given multimodal trip;
In a word, takefrictionoutoftheticketacquisitionprocessforpublictransportationusers.
ZAST/TechnologybyNovabase11/22/17
6
Train
The problem Customer viewSelect the appropriate ticket. Get in line to pay for it. To gain access to the transport system is a painful part of the travel experience for public transport passengers.
Users find it difficult to:• Figure out what´s the appropriate ticket to
buy for a given transport operator in a given city;
• Discover the best price for a promotion ticket involving one or several operators given the foreseen intensity of usage;
• Find the easiest way to buy/pay for the chosen ticket both for occasional and season ticket holders;
• Plan a given multimodal trip;
In a word, takefrictionoutoftheticketacquisitionprocessforpublictransportationusers.
ZAST/TechnologybyNovabase11/22/17
7
BUS
The problem Customer viewSelect the appropriate ticket. Get in line to pay for it. To gain access to the transport system is a painful part of the travel experience for public transport passengers.
Users find it difficult to:• Figure out what´s the appropriate ticket to
buy for a given transport operator in a given city;
• Discover the best price for a promotion ticket involving one or several operators given the foreseen intensity of usage;
• Find the easiest way to buy/pay for the chosen ticket both for occasional and season ticket holders;
• Plan a given multimodal trip;
In a word, takefrictionoutoftheticketacquisitionprocessforpublictransportationusers.
ZAST/TechnologybyNovabase11/22/17
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LisbonCartoPark- €?TraintoLisbon(Center)- €?UndergroundtoAirport- €?
Plain
BrusselsTrainFromAirporttoBrussels(Center)- €?BusFromCentertoHotel- €?
Car,Train,Underground,Plain,Bus
11/22/17
what customers want Wouldn’t it be better to simply…
• Grab your smartphone;
• Chose your transport
• Let it find the nearest station for you;
• Press check-in;
• Enter the bus/ subway/ train/ boat..
• Travel wherever you want;
• Leave the transport and press check-out;
• And let the system discover for you what´s the best price for that trip and pay for it!
ZAST/TechnologybyNovabase
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SmartPayasyouGoEngine
11/22/17
The solution A multisided platform for public transportation -A new way to travel without tickets
• A unique user experience. Across multipletransport operators;
• No cost for the passengers;
• SMART-PAY-AS-YOU-GO helps users toget best prices according to each operatorbusiness rules.
• An alternative sales channel aimed atreducing investment and operating costs, fortransport operators;
• Zast platform will not replace any existingticketing System; it will act as a new saleschannels for transport operators(multihoming), priced at a competitive value;
APlatformforpublictransportTraveling
Customers
PublicTransportOperators
10 Cloud based back-end; Access Control / Gate Interface supporting QR-Code and BLE/Beacons
ZAST/TechnologybyNovabase
TechnologybyNovabase
TechnologyValidation Process
üCloudbasedback-end;
ü IOS,Androidfront-end(App);
üPoint-of-useidentification:
Closed Stations or when validation is needed There are aditional technologies available:
• QR-Code • Bluetooth Interface - Beacons (BLE), with
software and hardware provided by Zast, or only software to be integrated at gate controller
ZAST/TechnologybyNovabase
Always a solution
Universal usage
LocalConcentrator
BLE
Cloud
§ Configure§ Get Positioning
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Plan, Travel, Pay, Enforcement, Feedback
And much more…11/22/17
The problem Customer viewSelect the appropriate ticket. Get in line to pay for it. To gain access to the transport system is a painful part of the travel experience for public transport passengers.
Users find it difficult to:• Figure out what´s the appropriate ticket to
buy for a given transport operator in a given city;
• Discover the best price for a promotion ticket involving one or several operators given the foreseen intensity of usage;
• Find the easiest way to buy/pay for the chosen ticket both for occasional and season ticket holders;
• Plan a given multimodal trip;
In a word, takefrictionoutoftheticketacquisitionprocessforpublictransportationusers.
ZAST/TechnologybyNovabase11/22/17
LisbonCartoPark– ZAST(Testphase)TraintoLisbon(Center)– ZAST(Live)Lisbon– POCpanningphase
Plain
BrusselsTrainFromAirporttoBrussels(Center)- €?BusFromCentertoHotel- €?APlatformforpublictransportTraveling
Customers
PublicTransportOperators
Cloud based back-end; Access Control / Gate Interface supporting QR-Code and BLE/Beacons
TechnologybyNovabase
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From now on …
Don'tstayinlinetobuyaticket,touseapublictransport........
Just....
it
11/22/17 ZAST/TechnologybyNovabase
InnovationwritteninPortuguese