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© 2017 Metro Products Inc. All rights reserved. Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

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Page 1: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

Managing Your Hardware Project, Something You

should Know: From Concept, Design,

Prototype to Tooling

Page 2: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

ABSTRACT

Dennis is industrial design background with more than 20 years experiences in product design, product management, prototyping & tooling industry. Co-founder of METRO PRODUCTS, the core of the company is to offer hardware & software integration for global startups & crowdfunding team. An end-to-end solution from design, prototype, tooling all the way to shipping.

In this sharing, it will cover 3 major sections including: Product management, Design & Manufacturing. Dennis will share some techniques the hardware startups must know before kicking off their projects or crowdfunding campaigns. By taking advantages of these keycodes you will have basic knowledge to manage the projects you are working on. Although hardware is hard but there still exists some guideline to follow, keeping your project always on track.

© 2017 Metro Products Inc. All rights reserved.

Page 3: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling
Page 4: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

SECTION 1PROJECT

MANAGEMENT

Page 5: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

EVTPOCConcept DVT PVT MP

PROJECT MANAGEMENT >Hardware Development Process

Page 6: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PROJECT MANAGEMENT >Hardware Development Process

Test It

A Unique Idea

Proof Concept Ship It

Produce It

CONCEPT & PROOF OF CONCEPT DESIGN, ENGINEERING, MANUFACTURING & PRODUCTION

POC Proof of Concept

Design It

MP Mass Production

EVT Engineering Verification TestDVT Design Verification TestPVT Production Verification Test

EVTPOCConcept DVT PVT MP

Page 7: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PROJECT MANAGEMENT >Hardware Development Takes Time

Hit stores

EMS / FATP

Electronic Engineering

Kick-off

Concept

Industrial DesignMechanical EngineeringPrototypingTooling

45 days

30 days

270 – 300 Days

45 days

15 days

90 days

30 Days

45 Days

Page 8: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PROJECT MANAGEMENT >Me Too Product Is a Trap

Project Kick-off

Product Launch

10 – 12 Months

Page 9: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

PROJECT MANAGEMENT >Why Failed in Hardware Crowdfunding

© 2017 Metro Products Inc. All rights reserved.

No POCbefore

Crowdfunding

Cost Underestimation

Schedule Underestimation

Page 10: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

PROJECT MANAGEMENT >Keep Improve Until It Works

© 2017 Metro Products Inc. All rights reserved.

Please google“dyson 5127”

Page 11: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

PROJECT MANAGEMENT >Design Iteration

© 2017 Metro Products Inc. All rights reserved.

Design Iteration

TestDesign Debug Redesign TestAgain

Page 12: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

PROJECT MANAGEMENT >Advantages to Choose Taiwan as Partner

© 2017 Metro Products Inc. All rights reserved.

IP Protection

ProductQuality

GuaranteeQuality

R&D Support

Page 13: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

PROJECT MANAGEMENT >After Crowdfunded

© 2017 Metro Products Inc. All rights reserved.

Get More Orders

from Channels

GetA-round from VCs

Page 14: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

SECTION 2PRODUCT

DESIGN

Page 15: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

PRODUCT DESIGN >Case study / Concept

© 2017 Metro Products Inc. All rights reserved.

Design Thinking / Brainstorming

Page 16: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PRODUCT DESIGN >Case study / Spec. Define

Specification define for application scenarios

Page 17: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PRODUCT DESIGN >Case study / Sketch

ID / Sketch

Page 18: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PRODUCT DESIGN >Case study / Sketch

ID / Sketch

Page 19: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PRODUCT DESIGN >Case study / 3D Modeling

ID / 3D Modeling

Page 20: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PRODUCT DESIGN >Case study / Rendering

ID / Rendering, Color/Material/Finish Simulation

Page 21: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PRODUCT DESIGN >Case study / Mechanical engineering

ME / Mechanical Engineering

Page 22: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PRODUCT DESIGN >Case study / Prototyping

CNC Prototyping / Soft-tooling

Page 23: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PRODUCT DESIGN >Case study / Hard-tooling

Hard tooling for plastic injection

Page 24: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PRODUCT DESIGN >Case study / Plastic injection

Plastic injection

Page 25: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

PRODUCT DESIGN >Case study / Assembly

© 2017 Metro Products Inc. All rights reserved.

Assembly in EMS

Page 26: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PRODUCT DESIGN >Case study / Hit store

Mission complete!

Page 27: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling
Page 28: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

PRODUCT DESIGN >iPad Projector

© 2017 Metro Products Inc. All rights reserved.

Sales manager Dennis preparing all stuffs for

meeting with customers

Page 29: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

Product design must be as light & slim as

possible for salesman.

PRODUCT DESIGN >iPad Projector

Page 30: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

This is a three-person meeting, ipad

projector is handy.

PRODUCT DESIGN >iPad Projector

Page 31: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

Switching to a larger conference room,

using office projector.

PRODUCT DESIGN >iPad Projector

Page 32: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

Design sketches started

PRODUCT DESIGN >iPad Projector

Page 33: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

Building 3D CAD

PRODUCT DESIGN >iPad Projector

Page 34: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

Considering variety of design requirements

PRODUCT DESIGN >iPad Projector

Page 35: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

Design Solution 1

PRODUCT DESIGN >iPad Projector

Page 36: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

Design Solution 2

PRODUCT DESIGN >iPad Projector

Page 37: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

Demo Board forfunction test &

debug

Making PCB Layout &

PCB Assembly

Adding ID Enclosure

MakingPrototype

s

STEP 1 STEP 2 STEP 3 STEP 4

PRODUCT DESIGN >Make Demo Board

Page 38: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

SECTION 3PRODUCT

MANUFACTURING

Page 39: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

CMF: Color, Material & Finish for prototype cosmetic

PRODUCT MANUFACTURING >Prototyping

Page 40: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PRODUCT MANUFACTURING >Prototyping

Page 41: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

• CNC machining part by part

• Higher quality / high cost• Long lead-time

• Lower cost v.s. CNC milled

• Less mechanical strength

• 20 sets life-cycle limitation

• High quality consistency• High investment, low unit

cost• High productivity• Ready to shipping

PRODUCT MANUFACTURING >Small Batch Samples

CNC-milled Soft-tooling Hard-tooling

Page 42: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PRODUCT MANUFACTURING >Tooling management

Mold material

Cavity

Resinmaterial

Finishing

Gate

Page 43: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PRODUCT MANUFACTURING >Tooling management

Mold material

Cavity

Resinmaterial

Finishing

Gate

Single cavity

Multi-cavityFamily mold

P20NAK80

STAVAX420

ABSPC/ABSPMMA

Glossy

FlatMatte

Direct In-direct

Pin-point

Page 44: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PRODUCT MANUFACTURING >Tooling & injection

Multi-cavity

Family mold

Single cavity

Page 45: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

PROJECT MANAGEMENT >Inspection Criteria

© 2017 Metro Products Inc. All rights reserved.

MIMinor Defect

MAMajor Defect

CRCritical Defect

Color discrepancy, or typo…

Scratch on product surface…

Might possibly injure the user…

Good quolity

Page 46: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

PROJECT MANAGEMENT >Inspection Method

© 2017 Metro Products Inc. All rights reserved.

Inspecting the object in a distance of 45cm,

no longer than 7-sec.

Page 47: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

SECTION 4PORTFOLI

OS

Page 48: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PORTFOLIOS

Page 49: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PORTFOLIOS

Page 50: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PORTFOLIOS

Page 51: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PORTFOLIOS

Page 52: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

PORTFOLIOS

© 2017 Metro Products Inc. All rights reserved.

Page 53: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

PORTFOLIOS

Page 54: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

Industrial Design / Mechanical Engineering

Industrial design is to create and integrate design solutions from the challenges of functionality, form, usability, ergonomics, marketing, sustainability, engineering and manufacturing. Our highly creative design team considers user-friendly solutions with a variety of integrated colors, materials, finishing techniques that can be applied for sales strategy and marketing demand.

PORTFOLIOS

© 2017 Metro Products Inc. All rights reserved.

Page 55: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

© 2017 Metro Products Inc. All rights reserved.

Design Portfolios

• Technology• Medical / Healthcare• Stationary / Gift• Home Appliance• Kitchen Ware

PORTFOLIOS

Page 56: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

Design Portfolios

• Technology• Medical / Healthcare• Stationary / Gift• Home Appliance• Kitchen Ware

© 2017 Metro Products Inc. All rights reserved.

PORTFOLIOS

Page 57: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

Prototyping

Concepts or ideas are fabricated for the feasibility and to verify potential use from state of the art technics and tools including: CNC, 3D printers, laser cutting, soft tooling, NCT…etc. We incorporate built up plastic or metal material enclosures with a variety of cosmetic techniques from: painting, chrome, dyeing, printing, vacuum plating, laser etching and many others.

PORTFOLIOS

© 2017 Metro Products Inc. All rights reserved.

Page 58: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

Prototyping Portfolios

• Technology• Medical / Healthcare• Stationary• Home Appliance• Kitchen Ware

© 2017 Metro Products Inc. All rights reserved.

PORTFOLIOS

Page 59: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

Tooling & Plastic Injection

Plastic Injection molding is a manufacturing process for producing parts by injecting plastic material into a tooling. Injection molding can be performed with a host of materials, including metals and most commonly thermoplastic resins. Materials for the part or parts are fed into a heated barrel, then mixed and forced into a mold cavity. After cooling, it hardens to the configuration of the cavity or mold. 

© 2017 Metro Products Inc. All rights reserved.

PORTFOLIOS

Page 60: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

Electronic Engineering PCB Layout / PCBA SMT / Small Batch Production

PCB requires the additional design effort to lay out the circuit, but manufacturing and assembly can be automated. Manufacturing circuits with PCB is more efficient than other wiring methods as components are mounted and wired with one single part. A PCB populated with electronic components is called printed circuit board assembly or PCB assembly (PCBA). Our EMS, (Electronic Manufacturing Service) partner are equipped to facilities and satisfy all your demands from small batch samples of early stage in engineering validation, to large quantity mass-production in later stage.

© 2017 Metro Products Inc. All rights reserved.

PORTFOLIOS

Page 61: Managing Your Hardware Project, Something You should Know: From Concept, Design, Prototype to Tooling

21F.-2, No.7, Sec. 3, New Taipei Blvd., Xinzhuang Dist., New

Taipei City 242, Taiwan (R.O.C.)

+886 2 8522 8028 EXT.20

Dennis You+886 917627318

[email protected]

© 2017 Metro Products Inc. All rights reserved.

Thank You

Metro Products Inc.