make tomorrow better

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ABOUT THE DEGREE Mass communication professionals are multi-talented experts who can communicate information across the media and corporate landscape to a large number of people. This wide-spanning and flexible degree will provide you with key technological skills and knowledge, as well as an understanding of the issues and debates that concern media, communication and information in the world today. In your first year, you will be introduced to the different areas that make up mass communication, and in your second and third years you will choose two streams in which to specialise. You can select from the following stream combinations: - Corporate Screen Production and Marketing - Journalism and Corporate Screen Production - Journalism and Marketing - Web Media and Marketing - Web Media and Journalism - Web Media and Corporate Screen Production. BACHELOR OF ARTS Make tomorrow better. MASS COMMUNICATION ABOUT CURTIN UNIVERSITY Curtin University is an innovative, global university, with campuses in Perth, Mauritius, Dubai, Singapore and Malaysia. We are known for our high-impact research, strong industry partnerships and commitment to preparing students for jobs of the future. Curtin is ranked in the top one per cent of universities worldwide in The Academic Ranking of World Universities (ARWU) 2018. We are also highly rated in the 2018 QS World University Rankings: • Ranked 20th in the world in the QS World University Rankings 2019 • 5-star overall excellence rating in the QS Stars University ratings 2017. • Ranked as a top 100 university in eight subjects in the QS World University Rankings by Subject 2018. curtinmauritius.ac.mu

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Page 1: Make tomorrow better

ABOUT THE DEGREEMass communication professionals are multi-talented experts who can communicate information across the media and corporate landscape to a large number of people.

This wide-spanning and flexible degree will provide you with key technological skills and knowledge, as well as an understanding of the issues and debates that concern media, communication and information in the world today. In your first year, you will be introduced to the different areas that make up mass communication, and in your second and third years you will choose two streams in which to specialise.

You can select from the following stream combinations: - Corporate Screen Production and Marketing- Journalism and Corporate Screen Production- Journalism and Marketing- Web Media and Marketing- Web Media and Journalism- Web Media and Corporate Screen Production.

BACHELOR OF ARTS

Make tomorrow better.

MASS COMMUNICATIONABOUT CURTIN UNIVERSITYCurtin University is an innovative, global university, with campuses in Perth, Mauritius, Dubai, Singapore and Malaysia. We are known for our high-impact research, strong industry partnerships and commitment to preparing students for jobs of the future.

Curtin is ranked in the top one per cent of universities worldwide in The Academic Ranking of World Universities (ARWU) 2018. We are also highly rated in the 2018 QS World University Rankings:

• Ranked 20th in the world in the QS World University Rankings 2019

• 5-star overall excellence rating in the QS Stars University ratings 2017.

• Ranked as a top 100 university in eight subjects in the QS World University Rankings by Subject 2018.

curtinmauritius.ac.mu

Page 2: Make tomorrow better

COURSE ESSENTIALS

BACHELOR OF ARTS (MASS COMMUNICATION)

Course entry requirements

• Satisfy the minimum academic entry requirements and

• Meet the minimum English competency level.

Experience in the field for the purposes of Credit for Recognised Learning (CRL) will be assessed on an individual basis.

Foundation Program

Candidates who do not meet all entry requirements can apply for the Foundation Program in order to gain admission to the BA degree

Duration

The programme is run over three years (six semesters)

Intake

February and July

Application procedures

Candidates must complete the application form available at Curtin Mauritius Future Student Centre and must submit relevant copies of the following documents:

• Copies of educational qualifications

• Two passport - size photographs

• Copy of National ldentity Card and Birth Certificate

(The originals of the above documents are needed for certification purposes)

GENERAL COURSE STRUCTURE (24 UNITS)

Common core units (to be done by all Mass Comm students irrespective of choice of streams) 12 units UNIT CODE

Academic and Professional Communications COMS1010

Culture to Cultures COMS1003

Engaging Media COMS1001

Introduction to Screen Practice SPRO1000

Discovering Marketing MKTG1000

Design Computing GRDE1004

Introduction to Journalism - Broadcast or JOUR1001

Introduction to Journalism - Writing JOUR1000

Web Communications NETS1001

Consuming Culture COMS2000

Asian Media in Transition COMS2001

Digital Communication Management MKTG2006

Business Internship MKTG3009

Student must choose any two streams combination below:To be done on Levels 2 & 3

STRU-WEBMD Web Media Stream: 6 units

Digital Culture and Everyday Life NETS1000

Writing on the Web NETS2001

Web Media NETS2000

Online Games, Play and Gamification NETS3010

Social Media, Communities and Networks NETS2002

The Digital Economy NETS2003

STRU-JOURN Journalism Stream: 6 units

Introduction to Journalism - Broadcast, or JOUR1001

Introduction to Journalism - Writing JOUR1000

Media Ethics JOUR2001

Media Law JOUR2005

News Writing and Reporting JOUR2003

Television News JOUR2002

Radio News JOUR2000

STRU-MRKTG Marketing Stream: 6 units

Consumer Behaviour MKTG2004

Choose any 5 units

International Marketing MKTG2002

Tourism Marketing MKTG2003

Internet Marketing MKTG3003

Services Marketing MKTG3006

Marketing Research MKTG2005

Strategic Marketing MKTG3004

Retail Marketing and Distribution MKTG3007

STRU-CSCPR Corporate Screen Production Stream: 6 units: 5 CSP units + 1 elective

Introduction to Screenwriting SCWR2001

TV Studio Workshop SPRO2000

Transmedia Narratives SPRO3006

Media for Social Change SPRO3004

Introduction to Screen Cultures SCTST1000

Select one elective

Disclaimer: Course Structure subject to change.

For more information: curtinmauritius.ac.mu

Disclaimer: Please note that Curtin Mauritius reserves the right to change the content and method of assessment, to change or alter tuition fees and any unit of study, to withdraw any unit enrolment in any unit or program and/ or to vary arrangements for any programme

Note: To qualify for a degree 600 Credits (or 24 study units) must be obtained, within the appropriate combination of study units as prescribed in the curriculum. No exit certificate is awarded.

(c) Copyright Curtin Mauritius 2018PLEASE CONTACT THE FUTURE STUDENTS CENTRE

[email protected]

TELFAIR, MOKA, MAURITIUS

(230) 401 65 11(230) 433 30 05

curtinmauritius.ac.mu